Content Marketing - Aligning Goals & Effort for Maximum EfficacyErudite
Looking at business goals, process, assets and efficiency tips for maximising content marketing production and efficiency.
Authenticity, motive, process tips (such as having shared assets across global organisations to ensure tone of voice and on-brand message.)
Google clarified structured data's effect on SEOrebecca fantl
Structured data is a general term for markups that follows a predetermined set of rules. By pairing a name with a type of information, search engines can categorise and index content.
Students learn about the use of social media in the agriculture industry. We review tips for posting on Facebook and pinning photos and captions on Pinterest.
How to increase your online business | The Meekco Tree
Co-founder of Meekco.Asia talking about sales channel, Shopify Merchant Community Malaysia FB group & AsiaMart - the first ShopifyxLazada App.
Leading innovation and change is against all odds. Designing the right innovation team is mission critical. Misfits are the best option to accomplish change. This framework will help build a team purpose, roles, accountabilities and identify the right profiles. Design the right innovation team: build a band of misfits.
Using Social Media to Improve Patient CareAndy Broomhead
A presentation on the different aspects of social media and how people with diabetes can use it to improve their own outcomes. Covers what social media is, why people may choose to use it, and how it can improve care.
Originally given during a workshop at the Association of Children's Diabetes Clinicians conference at University of Warwick 29th Jan 2016)
Content Marketing - Aligning Goals & Effort for Maximum EfficacyErudite
Looking at business goals, process, assets and efficiency tips for maximising content marketing production and efficiency.
Authenticity, motive, process tips (such as having shared assets across global organisations to ensure tone of voice and on-brand message.)
Google clarified structured data's effect on SEOrebecca fantl
Structured data is a general term for markups that follows a predetermined set of rules. By pairing a name with a type of information, search engines can categorise and index content.
Students learn about the use of social media in the agriculture industry. We review tips for posting on Facebook and pinning photos and captions on Pinterest.
How to increase your online business | The Meekco Tree
Co-founder of Meekco.Asia talking about sales channel, Shopify Merchant Community Malaysia FB group & AsiaMart - the first ShopifyxLazada App.
Leading innovation and change is against all odds. Designing the right innovation team is mission critical. Misfits are the best option to accomplish change. This framework will help build a team purpose, roles, accountabilities and identify the right profiles. Design the right innovation team: build a band of misfits.
Using Social Media to Improve Patient CareAndy Broomhead
A presentation on the different aspects of social media and how people with diabetes can use it to improve their own outcomes. Covers what social media is, why people may choose to use it, and how it can improve care.
Originally given during a workshop at the Association of Children's Diabetes Clinicians conference at University of Warwick 29th Jan 2016)
Presented at Phonix, AZ Local Chapter event by Igor Pertsovsky, PMP. There is a real need for Project Management in Information Security with knowledge and experience in the field.
Call monitoring is an easy and simple process that will generate good results for a business.
Customer experience is a prime factor for any business.
Cloud-based call center with the call monitoring feature helps in analyzing all the calls to improve customer service and further lead to better customer experience.
Here are 5 best practices of call monitoring.
Rose Yao shares insights from a decade-long career at Facebook and Google, helping create products like Facebook Profile, Newsfeed, and Gmail.
Presented at Declassified, a speaker series bringing together industry insiders to explore the future of technology. (July 2015)
Dedicated practicing of coding is something which often gets lost in the fast paced world of tech. In this talk I am describing how practicing is something developers can do and how we can learn from musicians and sportsmen.
Entrepreneurial Goals & Strategy with Angela CordellAngela Cordell
Successful entrepreneurs may start with a great product or service idea, but without clarifying your concept and setting measurable goals, your dream of owning a thriving business will remain a dream.
myPRO-Consulting: 3 tips to help you throughout your Job Search Abroad process. Get ready to i) customize your Professional Profile, ii) communicate your uniqueness over the phone, through skype and perhaps at another language and iii) network for potential opportunities and valuable insights.
For further insight, visit us at www.mypro-consulting.com
5 Event Safety Tips compiled by Guardian Paramedics. We are a leading provider and the specialists in providing event medical cover & consulting to events and venues across Ireland.
Presented at Phonix, AZ Local Chapter event by Igor Pertsovsky, PMP. There is a real need for Project Management in Information Security with knowledge and experience in the field.
Call monitoring is an easy and simple process that will generate good results for a business.
Customer experience is a prime factor for any business.
Cloud-based call center with the call monitoring feature helps in analyzing all the calls to improve customer service and further lead to better customer experience.
Here are 5 best practices of call monitoring.
Rose Yao shares insights from a decade-long career at Facebook and Google, helping create products like Facebook Profile, Newsfeed, and Gmail.
Presented at Declassified, a speaker series bringing together industry insiders to explore the future of technology. (July 2015)
Dedicated practicing of coding is something which often gets lost in the fast paced world of tech. In this talk I am describing how practicing is something developers can do and how we can learn from musicians and sportsmen.
Entrepreneurial Goals & Strategy with Angela CordellAngela Cordell
Successful entrepreneurs may start with a great product or service idea, but without clarifying your concept and setting measurable goals, your dream of owning a thriving business will remain a dream.
myPRO-Consulting: 3 tips to help you throughout your Job Search Abroad process. Get ready to i) customize your Professional Profile, ii) communicate your uniqueness over the phone, through skype and perhaps at another language and iii) network for potential opportunities and valuable insights.
For further insight, visit us at www.mypro-consulting.com
5 Event Safety Tips compiled by Guardian Paramedics. We are a leading provider and the specialists in providing event medical cover & consulting to events and venues across Ireland.
There is no Magic Sauce for Success when using Social Media LocallyMarilyn Zayfert
There are best practices:
How to integrate various Social Media Applications online to promote successful campaigns.
Facilitator: Marilyn Zayfert,illumiNET Digital Marketing
Learn to include various Social Media Applications in online campaigns to successfully promote your business, local community, art, and public events.You will learn how to integrate various Social Media Applications in online campaigns to promote successful local business, community, art, and public events.
My Leadership talk to the class of 2016 at IIM Lucknow - Noida Campus. It focuses on a thought process that I call "Trinity - the power of 3 dimensional thinking". It aims at breaking down each problem into 3 contributing sub-parts to solve it.
People are tired of talking heads, being told what and how to do things. We have access to information, what we need is the opportunity to make sense of our experiences, to converse, to connect and to create together. In the experience economy, every time we meet face to face is a wonderful opportunity to be delighted by discovering something new for ourselves. If you are a Manager, a Trainer, Consultant, Event Manager - knowing how to design so that people experience creating and discovering new knowledge is imperative for engagement and innovation.
WordCamp Denver 2015. This talk covered how to use Stories, WordPress, and Experience Design to help you connect with your audience. There are some simple techniques that will help you connect the dots and create a better relationship with your audience.
Dr.N.Asokan, Entrepreneur Characteristics, Purpose, Fanatic Discipline, Life Long Self Learning, Competency, Service Mindset, Personal Mastery, High Energy, Trusted Relationship, Story Telling, System Thinking, Mentor, Grey Area, Complexity
Simplicity, MACAPPSTUDIO, Rethink
Cisa domain 2 part 3 governance and management of itShivamSharma909
The process of identifying vulnerabilities and threats to the information resources used by an organization in achieving business objectives and what countermeasures to take in reducing risk to an acceptable level.
How SEO Insight Reveals The Content We Need - SEOday.dk January 2018Charlie Williams
This is the talk I delivered at SEOday.dk on the 24th January 2018 in Kolding, Denmark.
Experts regularly tell site owners that they need to create content to succeed in today’s online market. And to stand out in a more competitive landscape, content is a huge opportunity for us. But, we all see many sites producing dull material that doesn’t help them.
This talk jumped into how SEO can unlock knowing what content to produce. From Google Analytics to keyword research and competitor analysis, we can see what content our audience demands and enjoys. Using this insight helps form a content strategy that gives us the confidence it will work for SEO, PPC and even other marketing channels such as email.
Creative Services at D2L Connection: London 2018D2L Barry
What's Inspiring D2L Creative Services
Some ideas that are influencing our design and development.
Presentation by Kathleen Murphy, D2L Sr. Instructional Designer
Discover from Thea Neal, selected as one of Forbes 30 under 30 in marketing and advertising to learn:
!. Imposter Syndrome: What it is and why you should avoid it
2. How to use social media to portray your best self – no matter your age or spot on the career ladder
3. Becoming the host of your life – how to use a “hosting” mentality to pitch yourself like a product
The Arts Council, Inc. presented "Event Planning A to Z" at the 2015 Non-Profit University. More resources:
www.hubspot.com (stats on millennials and generations in the marketplace)
www.unitedsiteservices.com (portable restroom calculator)
www.hsvpolice.com/Special-Events.htm (Huntsville Police Department Special Event information portal)
www.canva.com (awesome graphic design platform)
www.fiverr.com (explore this for graphic design ideas)
www.squarecard.com (explore this for credit card transactions, but watch your usage fees)
www.pinterest.com/jojo71071/event-planning-checklist/ (great Pinterest board with event planning infographics)
Our communications history is dominated by fixed networks of bounded linear predictability. These were based on precise engineering design giving assured information security, and measured operation. However, mobile devices, internet, social networks, IP, and Apps changed all that! Internets are inherently non-linear, unbounded, and essentially designoid — that is, mostly shaped by evolution, steered by demand/rapid innovation - highly adaptive and ‘learning’ in real time.
So, those who suppose we can control such networks to fully guard and protect the information of institutions and individuals are sadly mistaken. And further confounded by Industry 4.0 and the Internet of Things (IoT). Here, a mix of the information of individuals and things, is distributed across the planet on a scale far larger than ever conceived in the past, to become essential components in the survival of our species in realising sustainable societies.
Not surprising then, Privacy and Data protection are big issues for regulators, governments and civil liberties organisations. But so far, nothing has worked, and we see the UK Data Protection Act, EU-GDPR, EU-USA Shield, and Copyright Laws often ignored or worked around. These are largely derivatives of a paper based world and a pre-computing world are now largely unfit for purpose.
Similar to Content Marketing - Aligning Goals & Effort for Maximum Efficacy (20)
From Concept to Conversation: Generating Lead Engagement through B2B Content ...DigitalMarketingShow
Presentation delivered at the Digital Marketing Show 2015 by Chris Field, Fieldworks.
http://www.fieldworksmarketing.co.uk/exclusive-report-how-retailers-choose-technology/
Presentation delivered by Rachael Pollard, Global Performance Marketing Director for JUST EAT at the Digital Marketing Show Refresh on the 30th September 2015.
5 Priceless Marketing Automation Campaigns For Any B2B BusinessDigitalMarketingShow
Presentation by James Ford, eTrigue, delivered at the Digital Marketing Show 2014.
For more information on the slides, please email: james.ford@etrigue.com
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
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Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
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Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
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Where to source original video ideas
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Title One is a comprehensive examination of the impact of digital technologies on
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Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
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Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
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5 big bets to drive growth in 2024 without one additional marketing dollar AND how to adapt to the biggest shifting eCommerce trend- AI.
1) Romance Your Customers - Retention
2) ‘Alternative’ Lead Gen - Advocacy
3) The Beautiful Basics - Conversion Rate Optimization
4) Land that Bottom Line - Profitability
5) Roll the Dice - New Business Models
13. What We make… we sell… we
do… we service… we
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• P h ilo so p h y
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23. 2 . R e so u rce s…
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25. 4 . A sse ts…
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• P o ste rs
• C a p a b ility sta te m e n t
26. Put WHY central
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wherever it is, for
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29. 2 . R e so u rce s…
• W rite rs
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• P la n n e rs & S tra te g ists
• S o cia l m e d ia & P R
• P ro d u c tio n
30. 3 . P ro ce ss…
• C h a n g e le a d e rs
• P e e r re v ie w
• W H Y ch e ck list
31. 4 . A sse ts…
• B ra n d g u id e lin e s
• A sse t re p o sito ry
• Im a g e ru le s, sta te m e n t b lo ck s,
re in fo rce d la n g u a g e
40. Tel: +4 4 (0 )1 2 5 6 3 8 4 8 9 4
E-mail: n ich o la .sto tt@ th e m e d ia flo w.co m
Twitter: @ N ich o la S to tt
Web: w w w.th e m e d ia flo w.co m