Projections for 2016's Consumer Confidence; where society stands and how changes in confidence can adversely impact national economy. Small Business owners should be aware of fluctuations as your industry can be effected, specifically, consumers make the cash conversion cycle go round.

1. CONSUMER
CONFIDENCE
2016 Projections

2. Do Consumers have Confidence in the
GDP
A specific indicator that has influenced
the unmet policies are specifically related to consumer confidence, too many
unexpected/unforeseen events have occurred within the last ten years, making
consumers less likely to spend.This can be seen in the extreme drop of
consumer confidence which is indicated right before 2010, and the methods to
try and increase confidence in consumers is slowly climbing as compared to
1990-2000. Additionally, the rapid decrease in retail sales (excluding foods)
from 2008 to 2009 was drastic and the turn around again is slower than in
previous years.This aspect of monetary policy is directly related to consumers’
confidence; when consumers are not sure where the economy is headed, they are
less likely to spend and more likely to save.The economic crisis was not the
only significant issue to negatively impact the economy.Terrorist attacks in
2001 created a tremendous crash in the United States trade balance, unfortunately
the large spike in 2010 appears to have been only for the moment as these
balances quickly slid back down into the lower negative millions of dollars.

3. Interest, Discount Rates for the United
States

4. Consumer Opinion Survey

5. Employment Rates