The document discusses the components of communication in medical education, including the message, sender, receiver, communication channel, context, and feedback. It describes how the message is encoded by the sender and decoded by the receiver, and how the context, channel, and noise can impact communication. Successful communication is defined as having a similar meaning understood by both the sender and receiver through clear encoding, constructive feedback, and meaningful impact.

1. COMMUNICATION IN MEDICAL
EDUCATION
COMMUNICATION AND ITS COMPONENTS
(2ND PART)
Dr. S. Ghaffarifar, M.D, M.M.Ed, D.H.E.P
10/20/2022
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2. Learning objectives
After this short presentation, you will be able to:
1) Discuss the importance of different components of communication in
an example.
2) Describe successful communication
10/20/2022 Dr. Ghaffarifar S, M.D, M.M.Ed, D.H.E.P 2

3. Components of a communication
10/20/2022 Dr. Saeideh Ghaffarifar, M.D, M.MEd, D.H.E.P 3
Context
Noise
Sender Receiver
Channel
Feedback

4. Components of a communication:
Message
◦ Meaning
◦ Subjective or objective
◦ Examples:
1. A flag
2. Our recorded voice when replying a question
3. Do you smoke? Yes
10/20/2022 Dr. Ghaffarifar S, M.D, M.M.Ed, D.H.E.P 4

5. Components of a communication:
Sender
◦ As a role model
◦ Be update, lend dignity to her/his self
◦ Deserve credit
◦ Encoding
◦ Organization
10/20/2022 Dr. Ghaffarifar S, M.D, M.M.Ed, D.H.E.P 5

6. Components of a communication:
Receiver
◦ Mental and … background
◦ Multiple senses
◦ Perceive
◦ Decoding
◦ Receive
10/20/2022 Dr. Ghaffarifar S, M.D, M.M.Ed, D.H.E.P 6

7. Components of a communication:
Communication Channel
◦ Suitable channel
◦ Physical or not
◦ e.g. praying, spiritual treatment
◦ Most common: sound or speech waves
10/20/2022 Dr. Ghaffarifar S, M.D, M.M.Ed, D.H.E.P 7

8. Components of a communication:
Context
◦ Place
• e.g. emergency room
◦ Time
• e.g. first & last minuets of a class
◦ Culture
• e.g. professors’ first name
• teaching male students at women's hospital
• Teens’ sexual education
10/20/2022 Dr. Ghaffarifar S, M.D, M.M.Ed, D.H.E.P 8

9. Components of a communication:
Feedback
◦ Golden opportunity
◦ Constructive( explain, comment, active listening, focus on changeable issues)
10/20/2022 Dr. Ghaffarifar S, M.D, M.M.Ed, D.H.E.P 9

10. Successful communication
Similar meaning in both sender and receiver's’ mind
Simple, clear and understandable encoding
Constructive feedback
Meaningful impact
10/20/2022 Dr. Saeideh Ghaffarifar, M.D, M.MEd, D.H.E.P 10

11. Summary
Components of communication
Successful communication
10/20/2022 Dr. Saeideh Ghaffarifar, M.D, M.MEd, D.H.E.P 11

12. 10/20/2022 Dr. Ghaffarifar S, M.D, M.M.Ed, D.H.E.P 12
Really appreciate your attention
Any questions?