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SEMINAR
ON
COMPARATIVE
ANALYSIS
of VPPL
BY:
ANUBHAV SOKHAL
AUTOMOTIVES PARTS INDUSTRY IN INDIA
 The Indian auto component industry is one of the
country's rising industries with tremendous growth
prospects.
 The Indian auto component industry is expected to
register a turnover of US$ 66 billion .
 The industry currently accounts for almost 7% of
India's GDP.
 Indian market have about 19 million employees.
 FDI inflows into the Indian automobile industry
during the period April 2000 - May 2014 was
recorded at US$ 9,885.21 million.
INTRODUCTION OF VPPL
 Varroc Group is a Full Service Supplier of
Plastic Moulded Modules, Engine Valves,
Machined Forgings, Exterior Lighting and
Electrical Systems
 VPPL currently have 35 Manufacturing
Plants & 8 Technical and Development
Centers in India & 9 Manufacturing Plants
outside India.
 10,000+ dedicated employees.
 VPPL has turnover of 4000Cr. in year 2013.
VISION & MISSION OF VPPL
VISION
Providing Customer satisfaction by offering Reliable
Products and services at competitive prices. Providing an
Environment conducive to the development , growth and
satisfaction of employees. Providing adequate returns to
the shareholders while nurturing the business growth. To
be a $4 Billion Globally diversified business in the
transportation and allied industry in 2020
MISSION
Be an affordable and flexible global technology supplier.
To achieve operational excellence. Investing in safe and
green technologies We shall continue to grow at 25%
CAGR over next 5 years. Our market shall be India and
selected overseas market such as America, Europe and
Asia. Export will constitute 15% of our total sales in 2014.
HISTORY
 1990: Varroc Established & start Production
for Polymer based components as single
source to Bajaj Auto.
 1996: Enhance Product Portfolio added
Products- Auto Electricals & Engine Valves.
 2001: Extended OEM customer base.
Expanded manufacturing globally & TPM
Launch.
 2006: Foray into European markets & Setup
plant Pantnagar(India)
CONT…
 2010: Varroc Group divided into 2
companies:
Varroc Polymers & Varroc Engineering.
 2012 Ahead: Acquisition of Visteon Global
Lighting business(China) & European Two
Wheeler lighting major portion. Also Acquired
major portion of Italy’s defense parts
manufacturer market.
INTRODUCTION ABOUT BINOLA PLANT
 Varroc's second manufacturing base in the
North located in Binola(Gurgaon).
 Plant will cater to the requirements of plastic
injection moulded parts, air cleaner
assemblies, seat assemblies & lighting parts.
 Binola plant is mainly for HMSI, HMCL,
YAMAHA, BAJAJ, SUZUKI, HARLEY
DAVIDSON, MARUTI, MAHINDRA,TATA, AUDI,
SKODA,FORD, RENAULT, ASHOK LEYLAND
etc.
 Plant’s turnover is 142.5Cr(till july) & target is
200Cr in 2014.
COMPARISON OF
VARROC
with
MINDA
BRIEF INTRODUCTION
MINDA
MINDA Group is started in 1958.Making its mark
in the International Grid of Automobile
Components Manufacturing, UNO MINDA
steers ahead as a leading Tier 1 supplier of
Automotive parts to Original Equipment
Manufacturers (OEMs). Spanning many
countries in three continents.Minda’s Head
Quarter is in Manesar (Gurgaon). Its main
Competitor is Varroc, Hella, Lumax, Fiem
specially in North region.
MANUFACTURING PLANTS
VARROC
BINOLA
PANTNAGAR
NOIDA
INDORE
PUNE
AURANGABAD(HQ)
WALUJ
RANJANGAON
CHITEGAON
26 OTHER PLANTS
MAIN PLANTS OUTSIDE INDIA
ITALY(3)
VIETNAM
ROMANIA
MEXICO
POLAND
EUROPE(2)
USA
MINDA
MANESAR(HQ)
PANTNAGAR
NOIDA
NOIDA
PUNE(2)
AURANGABAD
CHENNAI
26 SMALL PLANTS
MAIN PLANTS OUTSIDE INDIA
INDONESIA
VIETNAM
TAIWAN
JAPAN
CHINA
EUROPE
USA
PRODUCTS
 PLASTIC MOULDED
PARTS
 DIE CASTING
COMPONENTS
 SEAT ASSEMBLIES
 LIGHTS &
REFLECTORS
 ENGINE VALVES
 HVAC COMPONENTS
 THERMOPLASTIC
SHEETS
 PLASTIC MOULDED
PARTS
 DIE CASTING
COMPONENTS
 SEAT ASSEMBLIES
 LIGHTS &
REFLECTORS
 ENGINE VALVES
 HORNS & SWITCHES
 BATTERIES
TURNOVER
VARROC has market share of ₹4000Crore in
Indian Market in year 2013 which is 1.01% of
Total Market i.e US$60Billion
As compare to Varroc, Minda Group has
market share of ₹3150Crore in Indian market
during year 2013. Which is .79% total
market.
MARKET SHARE
VARROC
MINDA
OTHERS
CUSTOMERS
VARROC
BAJAJ
HMSI
HMCL
DUCATI
YAMAHA
SUZUKI
HARLEY DAVIDSON
ROYAL ENFIELD
MARUTI
TATA
NISSAN
GM
FIAT
TOYOTA
MAHINDRA
ASHOK LEYLAND
PIAGGIO
VE COMMERCIAL VEHICLES
MINDA
BAJAJ
HMSI
HMCL
YAMAHA
TVS
MARUTI
TATA
NISSAN
FIAT
GM
TOYOTA
SWARAJ
JOHN DEERE
ACE
TAFE
MAHINDRA
VE COMMERCIAL VEHICLES
OVERALL COMPARISON
VARROC MINDA
ESTABLISHED 1990 1958
HEAD QUARTER AURANGABAD MANESAR
TURN OVER ₹4000Cr. ₹3150Cr.
PLANTS 35+10 34+7
EMPLOYEES 10000 7000
MARKET
SHARE(2013)
1.01% .79%
JOINT VENTURES
VARROC
TATA
VISTEON LIGHTING
LTD.(CHINA)
DURAVALVE INDIA LTD.
LUMAX INDUSTRIES
FIEM INDUSTRIES LTD.
FABER INDUSTRIES(ITALY)
HARLEY DAVIDSON(USA)
INDIA JAPAN LIGHTING
LTD.(JAPAN)
VARROC LIGHTING
SYSTEM(USA Subsidiary)
MINDA
TOKAI RIKA LTD.(JAPAN)
KYORAKU CO.LTD.(JAPAN)
NAGASE CO.LTD.(JAPAN)
EMER SPA(ITALY)
ROKI CO. LTD.(JAPAN)
FABER INDUSTRIES(ITALY)
JBM GROUP(INDIA)
TOYOTA TSHUSHO
CO.LTD.(JAPAN)
FUJITSU TEN
CO.LTD.(JAPAN)
NABTESCO AUTOMOTIVE
CO.LTD.
(JAPAN)
AMS CO.LTD.(KOREA)
PRODUCTION CAPACITY
VARROC(BINOLA)
 Binola Plant is 2nd major
base of the Varroc group
in Northern region.
 Plant has 2Moulding
shops & 1 Paint shop.
 The Paint shop of this
plant have longest
Conveyer among all its
Competitors in North
region having length of
1200Mtr.
 There are 32 Moulding
machines with highest
tonnage & 2 conveyer
 No. of Employees are
MINDA(MANESAR)
 Manesar Plant is Head
Quarter of the Minda
group.
 Plant has 2Moulding
shops & 1 Die Casting
shop.
 The Die Casting shop is
main thing of this plant.
 There are 35Moulding
Machines in 2 Moulding
shops.
 No. of Employees are 865
in plant
DISPATCH DATA
CONCLUSION
THANK
YOU
ANUBHAV
2013MGB1029
UBS

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Comparative analysis of an automobile company

  • 2. AUTOMOTIVES PARTS INDUSTRY IN INDIA  The Indian auto component industry is one of the country's rising industries with tremendous growth prospects.  The Indian auto component industry is expected to register a turnover of US$ 66 billion .  The industry currently accounts for almost 7% of India's GDP.  Indian market have about 19 million employees.  FDI inflows into the Indian automobile industry during the period April 2000 - May 2014 was recorded at US$ 9,885.21 million.
  • 3. INTRODUCTION OF VPPL  Varroc Group is a Full Service Supplier of Plastic Moulded Modules, Engine Valves, Machined Forgings, Exterior Lighting and Electrical Systems  VPPL currently have 35 Manufacturing Plants & 8 Technical and Development Centers in India & 9 Manufacturing Plants outside India.  10,000+ dedicated employees.  VPPL has turnover of 4000Cr. in year 2013.
  • 4. VISION & MISSION OF VPPL VISION Providing Customer satisfaction by offering Reliable Products and services at competitive prices. Providing an Environment conducive to the development , growth and satisfaction of employees. Providing adequate returns to the shareholders while nurturing the business growth. To be a $4 Billion Globally diversified business in the transportation and allied industry in 2020 MISSION Be an affordable and flexible global technology supplier. To achieve operational excellence. Investing in safe and green technologies We shall continue to grow at 25% CAGR over next 5 years. Our market shall be India and selected overseas market such as America, Europe and Asia. Export will constitute 15% of our total sales in 2014.
  • 5. HISTORY  1990: Varroc Established & start Production for Polymer based components as single source to Bajaj Auto.  1996: Enhance Product Portfolio added Products- Auto Electricals & Engine Valves.  2001: Extended OEM customer base. Expanded manufacturing globally & TPM Launch.  2006: Foray into European markets & Setup plant Pantnagar(India)
  • 6. CONT…  2010: Varroc Group divided into 2 companies: Varroc Polymers & Varroc Engineering.  2012 Ahead: Acquisition of Visteon Global Lighting business(China) & European Two Wheeler lighting major portion. Also Acquired major portion of Italy’s defense parts manufacturer market.
  • 7. INTRODUCTION ABOUT BINOLA PLANT  Varroc's second manufacturing base in the North located in Binola(Gurgaon).  Plant will cater to the requirements of plastic injection moulded parts, air cleaner assemblies, seat assemblies & lighting parts.  Binola plant is mainly for HMSI, HMCL, YAMAHA, BAJAJ, SUZUKI, HARLEY DAVIDSON, MARUTI, MAHINDRA,TATA, AUDI, SKODA,FORD, RENAULT, ASHOK LEYLAND etc.  Plant’s turnover is 142.5Cr(till july) & target is 200Cr in 2014.
  • 9. BRIEF INTRODUCTION MINDA MINDA Group is started in 1958.Making its mark in the International Grid of Automobile Components Manufacturing, UNO MINDA steers ahead as a leading Tier 1 supplier of Automotive parts to Original Equipment Manufacturers (OEMs). Spanning many countries in three continents.Minda’s Head Quarter is in Manesar (Gurgaon). Its main Competitor is Varroc, Hella, Lumax, Fiem specially in North region.
  • 10. MANUFACTURING PLANTS VARROC BINOLA PANTNAGAR NOIDA INDORE PUNE AURANGABAD(HQ) WALUJ RANJANGAON CHITEGAON 26 OTHER PLANTS MAIN PLANTS OUTSIDE INDIA ITALY(3) VIETNAM ROMANIA MEXICO POLAND EUROPE(2) USA MINDA MANESAR(HQ) PANTNAGAR NOIDA NOIDA PUNE(2) AURANGABAD CHENNAI 26 SMALL PLANTS MAIN PLANTS OUTSIDE INDIA INDONESIA VIETNAM TAIWAN JAPAN CHINA EUROPE USA
  • 11. PRODUCTS  PLASTIC MOULDED PARTS  DIE CASTING COMPONENTS  SEAT ASSEMBLIES  LIGHTS & REFLECTORS  ENGINE VALVES  HVAC COMPONENTS  THERMOPLASTIC SHEETS  PLASTIC MOULDED PARTS  DIE CASTING COMPONENTS  SEAT ASSEMBLIES  LIGHTS & REFLECTORS  ENGINE VALVES  HORNS & SWITCHES  BATTERIES
  • 12. TURNOVER VARROC has market share of ₹4000Crore in Indian Market in year 2013 which is 1.01% of Total Market i.e US$60Billion As compare to Varroc, Minda Group has market share of ₹3150Crore in Indian market during year 2013. Which is .79% total market.
  • 14. CUSTOMERS VARROC BAJAJ HMSI HMCL DUCATI YAMAHA SUZUKI HARLEY DAVIDSON ROYAL ENFIELD MARUTI TATA NISSAN GM FIAT TOYOTA MAHINDRA ASHOK LEYLAND PIAGGIO VE COMMERCIAL VEHICLES MINDA BAJAJ HMSI HMCL YAMAHA TVS MARUTI TATA NISSAN FIAT GM TOYOTA SWARAJ JOHN DEERE ACE TAFE MAHINDRA VE COMMERCIAL VEHICLES
  • 15. OVERALL COMPARISON VARROC MINDA ESTABLISHED 1990 1958 HEAD QUARTER AURANGABAD MANESAR TURN OVER ₹4000Cr. ₹3150Cr. PLANTS 35+10 34+7 EMPLOYEES 10000 7000 MARKET SHARE(2013) 1.01% .79%
  • 16. JOINT VENTURES VARROC TATA VISTEON LIGHTING LTD.(CHINA) DURAVALVE INDIA LTD. LUMAX INDUSTRIES FIEM INDUSTRIES LTD. FABER INDUSTRIES(ITALY) HARLEY DAVIDSON(USA) INDIA JAPAN LIGHTING LTD.(JAPAN) VARROC LIGHTING SYSTEM(USA Subsidiary) MINDA TOKAI RIKA LTD.(JAPAN) KYORAKU CO.LTD.(JAPAN) NAGASE CO.LTD.(JAPAN) EMER SPA(ITALY) ROKI CO. LTD.(JAPAN) FABER INDUSTRIES(ITALY) JBM GROUP(INDIA) TOYOTA TSHUSHO CO.LTD.(JAPAN) FUJITSU TEN CO.LTD.(JAPAN) NABTESCO AUTOMOTIVE CO.LTD. (JAPAN) AMS CO.LTD.(KOREA)
  • 17. PRODUCTION CAPACITY VARROC(BINOLA)  Binola Plant is 2nd major base of the Varroc group in Northern region.  Plant has 2Moulding shops & 1 Paint shop.  The Paint shop of this plant have longest Conveyer among all its Competitors in North region having length of 1200Mtr.  There are 32 Moulding machines with highest tonnage & 2 conveyer  No. of Employees are MINDA(MANESAR)  Manesar Plant is Head Quarter of the Minda group.  Plant has 2Moulding shops & 1 Die Casting shop.  The Die Casting shop is main thing of this plant.  There are 35Moulding Machines in 2 Moulding shops.  No. of Employees are 865 in plant