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@davidpetersimon
Representing Information Across Channels
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PURE INFORMATION
REPRESENTATION
STRUCTURED
PRESENTATION
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!original no dithering dithering
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WE MUST ADOPT AN
AGILE, MOBILE FIRST
APPROACH FOR
OUR NEXT
MVP.
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“[We need] to develop thoughtful design
systems, rather than creating simple
collections of web pages.”
- @brad_frost
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Form is not
independent.
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What defines a “page” nowadays?
!
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Location: Twitter app
Connectivity: 3G
Location: Chrome browser
Connectivity: Wi-Fi
Location: Pocket app
Connectivity: Offline
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Instead of grids or textures, what is critical
is the way the information is organized
in a form that can be recognizable on any
device, so as to add value to the user
whatever entry point they may consume the
content in.
It is about the fluidity of form and strength
of device relationships, not page display.
!
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“STRUCTURE FIRST”
- @markboulton
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Create Once, Publish Everywhere.
!
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Create Once, Publish Everywhere.
!
Create Once, Publish Everywhere.
!
Create Once, Publish Everywhere.
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39
“And so paradoxically, having more structure
… is going to mean that we’re going to have
more flexibility in the future to get that
content onto places and platforms and
devices that we didn’t even know would exist
when we decided to do this ten years ago.”
- @karenmcgrane
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meta title
meta description
thumbnail
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!
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Source:
“You only appreciate the IA through
exposure to the complex cross-
channel nature of the service.”
- @resmini
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Mobile?
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Mobile?Mobile?
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Mobile?
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Responsive?
Mobile?
Responsive?
Mobile?
structured
Responsive?
Mobile? usable
structured
Talk with me on Twitter: @davidpetersimon
Thanks to the organizers @we_are_Nomensa.

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