Colinroperproductmanager 110208233715 Phpapp02
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This document provides an overview of Intuit and innovation at the company. It discusses Intuit's Rotational Development Program and products for small businesses like Billing Manager and mobile apps. The document also covers Intuit's consumer products like Mint and SnapTax which serve over 20 million customers. It promotes Intuit's focus on mobile and emphasizes support for innovation through its brainstorming site, patent program, and design principles. The document concludes with discussions of product management and Intuit's payroll products.
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- 1. An introduction to Intuit OR “Some of what’s cool at Intuit” Colin Roper 12/15/2010 Goal: Help you gain a better understanding of innovation at Intuit
- 2. Rotational Development Program (RDP) 2 http://www.intuitcareers.com/university/
- 3. Small Business Group 3 Financial Management Employee Management Payments Website Solutions Serving over 3 million customers
- 4. Billing Manager 4 https://billingmanager.intuit.com/
- 5. Create your invoice 5
- 11. Intuit Online Payroll iPhone App 11
- 12. Consumer Group 12 Serving over 20 million customers
- 13. More consumer mobile… 13 Mint native apps for Android and iOS
- 14. Video of SnapTax 14
- 15. Deals in your ‘hood… 15 http://dealhood.intuit.com/
- 16. Deals in your ‘hood (cont’d) 16 http://dealhood.intuit.com/
- 17. design 4 Delight (d4D) Principles 17
- 18. Intuit Brainstorm & White Space Time 18 http://www.intuitbrainstorm.com/
- 19. Intuit Patent Program Come up with an idea Write up a summary ???? PROFIT!!! 19
- 20. Questions & Discussion Small businesses and consumers Innovation opportunities Emphasis on mobile Support for innovation Other? 20
- 21. Appendix 21
- 22. Product Management overview Develop deep customer understanding Identify biggest customer problem(s) Keep an eye towards business opportunity Create product vision & plan that team will rally behind Lead team to solve biggest customer problems Measure results and iterate 22
- 23. Payroll (and beyond!) overview 23
- 24. Help Me Hire (beta) 24 See a sample job posting at bit.ly/helpmehirebeta
- 25. Sort top candidates to interview 25
Editor's Notes
- -Joined intuit as part of their RDP-An early career development program that allows participants to get a better understanding of Intuit and the marketing and PM role by working in 4 x 6-month projects around the company
- 20M tax filers
- TestBiz1234@intuit.com
- 20M tax filers
- Saves you money on things you’ll love.Does through a smart profiling Launchedsept. 20th. Atlanta and SF
- Saves you money on things you’ll love.Does through a smart profiling Launchedsept. 20th. Atlanta and SF
- d4D forums
- Product or project?A really smart product manager I worked with described the PM as the product CEO, swiss army knife, and duct tape.Develop deep customer understanding-Smallest of small businesses, with 0-2 employees, and often they don’t even consider themselves small biz-Tend to be service-based businesses, say tech support consultant or even a lawnmower.Identify biggest customer problem(s)-For these people, one of the first biz tasks they face is invoicing. -(walk through invoicing scenario)-And the result of this problem is that it takes a lot of time to manage, and can delay when they get paidKeep an eye towards business opportunity-As a product manager, I have an end goal of creating a successful product. This means solving a real problem for the customer and creating growth for intuit.-At this point in the process I don’t believe it’s necessary (or often wise) to try to know exactly how the product will contribute to the business, but it’s something that I should have some hypotheses about-With billing manager, and couple ideas we had were payments and migrationCreate product vision that team will rally behind-So with these insights the next thing I need to do is create a short list of what a solution would need to contain in order to be great for customers. -This is actually a challenge because sometimes you have to throw out some ‘sacred cows’ that are considered as obvious must haves by others (even by your customers).-At the beginning of Billing Manager, the PM may have said “We need to create an easy, inexpensive way for these tiny invoicers to manage their invoices and help them get paid faster”. -Would have gone into more detail about what it will contain (new user can create first invoice in <5 mins, navigation structure is based on invoice status, -And what it won’t contain (user can’t customize their invoice, doesn’t solve for more sophisticated invoicing such as quotes, doesn’t handle any accounting – just tells you how much you’re owed).Lead team to solve biggest problems-Work with all cross functional team members, designers, developers, Q&A, marketing, research, support, etc. to bring the product to life. Measure results and iterate-With a new product you are only predicting user behavior until you get the product or new features out users. -Continue speaking with customers-Look at usage data-Stay in tuned with the market-and adjust accordingly!
- Intuit Payroll (both online and desktop) provides payroll services to more than 1 million small businesses in the U.S.We’re the largest payroll provider in the U.S. In fact, 1 in 12 Americans are paid through an Intuit Payroll solution.Online and desktopWorkers comp, 401k, hiring