21. Notes before we start
● Keyword research is a different animal.
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● Off-site factors are a different animal.
● External tools such as Raven and Moz can help.
40. Overview
1. Number of indexed pages
2. Mobile responsive
3. Speed
4. Canonicalization
5. Google Analytics
6. Keyword locations
7. Extra links in footer
8. Copyright date
9. Accurate social URLs
10. Blog Category Setup
11. Favicon
12. WordPress version
13. Social sharing plugins
14. Local SEO