Platinum Real Estate Professionals www.MyDiamondGroup.com
Key Facts 87%  of buyers used a Realtor® to buy a home 84%  of buyers used the Internet to search for homes on the market FULL Service Realtors Net Sellers  14% more Only  3%  of homes  NATIONWIDE  sold because of an Open House (the Internet is the NEW Open House) LESS than 1%  of buyers bought a home because of a newspaper ad or real estate magazine Home prices have outpaced household income by an average of 30% per year since 1998! Platinum Real Estate Professionals
Key Facts The  longer  a home stays on the market the  LOWER  the selling price will be Leaving your house in its “ AS  IS ” condition helps sell the competition In many price bands, existing  homes compete with new construction When you list your home it becomes a  PRODUCT  so you must  de-personalize  it & make it appeal to as many buyers as possible (buyers need to see themselves in your home) Platinum Real Estate Professionals
Key Facts You have only  ONE  chance to make a great 1 st  impression Buyers develop an opinion of your home within  15 seconds  of approaching your home from the street  Homes are purchased with emotion Buyers typically seek love at 1 st  sight Buyers buy HOMES not houses Only  10%  of homebuyers can visualize the potential of a home Platinum Real Estate Professionals
Key Facts Selling a home is like selling a car or an antique… clean it up & make it look as  clean  & as  perfect  as you can  Staged homes spend  50% LESS  time on the market than homes that are not staged Staged homes sell for approximately 6% -  17% MORE  than non-staged homes per US Housing of Urban Development Platinum Real Estate Professionals
Key Facts The cost of staging your home will  ALWAYS  be less than your 1st price reduction (today’s 1 st  price reduction is $10,000 on average) A dirty, cluttered home needing repairs  ERODES  any equity that’s in the home Basic staging helps to  protect  the right price you put on your home Platinum Real Estate Professionals
Key Facts Buyers  EXPECT  a newer home priced at or above $300,000 to have the following: Updated bathrooms Fresh neutral paint  NEW lighting fixtures & hardware Granite countertops in the kitchen Oak kitchen cabinets or better 3-car garage (some exceptions) Vinyl Flooring and stick-down tiles are  NOT EXPECTED  in a home priced at $350,000 or above Platinum Real Estate Professionals
Who is Platinum Real Estate Professionals? Owners were the most successful Century 21 franchise in the Cleveland area Been in the business for over 18 years Have offices in Willoughby & Beachwood Serve Lake, Geauga, Cuyahoga, Ashtabula, Summit, & Portage counties Offer Menu of Services & Programs Provide “ boutique/concierge  level” service Platinum Real Estate Professionals
Who is My Diamond Group? Rick & Donna Hamblen  – Fine Homes & Luxury Estates Specialists Jeffrey Williams  – New Construction Specialist Jessica Myers  – Buyer Specialist Traci Wilson  – 1 st  Time Listing Specialist David Lott  – Investment & Vacation Home Specialist Platinum Real Estate Professionals
Who is My Diamond Group? Serve Lake, Geauga, Cuyahoga, Summit,  Portage, & Medina counties Provide “ boutique/concierge level ” service Offer a Menu of Services & Programs Have  strong  ties with area Realtors Platinum Real Estate Professionals
Our Values… Our Values God First Love of Family Integrity in Business Win through Teamwork & Networking Respect for Others Platinum Real Estate Professionals
Our Vision…  Our Mission… Our Vision To be the Realtors of Choice by building lasting relationships, being committed to excellence (do whatever it takes),  caring for our clients, and being honest and trustworthy Our Mission To use technology, marketing systems, teamwork, &  extensive networking to achieve a higher level of success for our clients Platinum Real Estate Professionals
Who are Rick & Donna  Hamblen? Husband & wife team (full time, full service) Over  90%  of our business is repeat business & customer or business partner referrals Worked together at ABB (Bailey Controls) Former managers of Customer Training & Global Marketing & Communications for the Service Industry Both negotiated multi-million dollar sales contracts National quality & sales volume award winners Member of BNI (Business Network International) Pet owner; classic & sports car enthusiasts; love traveling, movies, music, hiking, fine wine & cigars Platinum Real Estate Professionals
Rick & Donna’s Specialties Fine Homes & Luxury Estates New Construction Move Up or Down (List & Buy) Platinum Real Estate Professionals
Who is Jessica Myers? Full time Buyer Specialist Member of BNI Wife and mother of two children Former manager of analytics team in the consumer product goods industry analyzing how best to price and promote products as well as ROI on marketing activities Pet lover/owner; 1 st  degree black belt in Tae Kwon Do; former exchange student in Eastern Germany Platinum Real Estate Professionals
Our Goal is… To get you the  best price  possible In your  desired time frame With the  least amount of stress And the  most protection Platinum Real Estate Professionals
What Sets Us & Our Team Apart? Our  HONEST  consultative approach to getting your home priced properly & ready to sell Our  expert  negotiating skills  Our industry knowledge & expertise Our sales & marketing background Our  100% satisfaction  guarantee Our professional staging services Our step-by-step guidance Our  10+  concierge level of service Our exclusive programs Platinum Real Estate Professionals
Our  Exclusive  Programs Our SMART LISTING  Program Aggressive Home Marketing System Our GUARANTEED Home Sale Program Never fear owning two homes at once Our MOVE UP MOVE ON Program  Save when you Buy & Sell with us Our Real Estate Savings Program Special Savings for Professions & Companies  that Qualify Our AGENT INCENTIVE Program Compel agents to show & sell your home with a $10K commission bonus Platinum Real Estate Professionals
How We Market Our Listings Multiple Listing Service (MLS)  Premium  positioning on Realtor.com  Multiple Color Online Pictures with Professional Level Camera Virtual Home Tour Immediate Maximum  INTERNET Exposure Full  Color  Flyers in Your Flyer Box & in Your Home Platinum Real Estate Professionals
How We Market Our Listings Special Features Sheet when Applicable Tuesday Brokers Tour Initial &  Ongoing  Realtor Announcements Agent Follow-ups  Immediately  after Showings Initial Open House (within 1 st  30 days) Networking Groups (BNI) Periodic Select Magazine Advertising Platinum Real Estate Professionals
Where We Market Our Listings on the Internet MyPlatinumRealEstate.com MyDiamondGroup.com Realtor.com (Enhanced) Trulia Real Estate Search Google VisualTour.com Homes.com Platinum Real Estate Professionals
Where We Market Our Listings on the Internet HomeSeekers.Com HomePages.com KellerWilliams.com HowardHanna.com Realliving.com Coldwellbanker.com PrudentialProperties VOW Platinum Real Estate Professionals
Where We Market Our Listings on the Internet Yahoo! Real Estate Classifieds Yuvie.com Geebo.com Point2Homes.com Cyberhomes.com Homescape.com AOL Real Estate Platinum Real Estate Professionals
Where We Market Our Listings on the Internet MSN House & Home Channel Homestore.com Craigslist.com Zadzoo.com Oodle.com Unique Global Estates Lycos.com Platinum Real Estate Professionals
Where We Market Our Listings on the Internet Cleveland.com Zillow.com Wise Agent UGE.com Frontdoor.com Harmonhomes.com Bargain.com BobVilla.com Platinum Real Estate Professionals
Where We Market Our Listings on the Internet Terabitz.com Videohomes.com Propsmart.com Homescape.com Hotpads.com OLX.com Vast.com Citylisting.info Platinum Real Estate Professionals Platinum Real Estate Professionals
Areas We Service Cuyahoga County Suburbs Lake County Geauga County Parts of Summit, Portage, & Medina  Counties Platinum Real Estate Professionals
Pricing Your Home In a buyers’ market, real estate becomes  a commodity While location, price, & condition are three factors to selling a home we can only control  price  &  condition Only properties in good condition and  priced right  will sell in a buyers’ market Price can correct bad condition—but  condition  won’t  correct bad price Platinum Real Estate Professionals
Pricing Your Home According to NAR (National Association of Realtors), who tracks statistics, a home is  OVERPRICED  if  after : 10 showings  you have had  NO  offers 2 weeks  on the market you have had  NO  showings 80%  of marketing is  PROPER  pricing If you overprice your home & don’t correct it in 1 st  30 – 60 days, your final sale price will most likely be  less  than fair market value Platinum Real Estate Professionals
Pricing – Chasing  the Market Platinum Real Estate Professionals
Pricing – Hazards of Overpricing Your Home Platinum Real Estate Professionals
Pricing – Hazards of Overpricing Your Home Platinum Real Estate Professionals
Our Contact Info Our  Cell  Phone #’s: Rick: 216-225-2757 Donna: 440-725-9369 Jessica: 330-348-1048 Our  email  Address: [email_address] [email_address] Our  Website  Address: www.MyDiamondGroup.com Platinum Real Estate Professionals
Rick & Donna Hamblen Platinum Real Estate Professionals www.MyDiamondGroup.com

Client Listing Presentation

  • 1.
    Platinum Real EstateProfessionals www.MyDiamondGroup.com
  • 2.
    Key Facts 87% of buyers used a Realtor® to buy a home 84% of buyers used the Internet to search for homes on the market FULL Service Realtors Net Sellers 14% more Only 3% of homes NATIONWIDE sold because of an Open House (the Internet is the NEW Open House) LESS than 1% of buyers bought a home because of a newspaper ad or real estate magazine Home prices have outpaced household income by an average of 30% per year since 1998! Platinum Real Estate Professionals
  • 3.
    Key Facts The longer a home stays on the market the LOWER the selling price will be Leaving your house in its “ AS IS ” condition helps sell the competition In many price bands, existing homes compete with new construction When you list your home it becomes a PRODUCT so you must de-personalize it & make it appeal to as many buyers as possible (buyers need to see themselves in your home) Platinum Real Estate Professionals
  • 4.
    Key Facts Youhave only ONE chance to make a great 1 st impression Buyers develop an opinion of your home within 15 seconds of approaching your home from the street Homes are purchased with emotion Buyers typically seek love at 1 st sight Buyers buy HOMES not houses Only 10% of homebuyers can visualize the potential of a home Platinum Real Estate Professionals
  • 5.
    Key Facts Sellinga home is like selling a car or an antique… clean it up & make it look as clean & as perfect as you can Staged homes spend 50% LESS time on the market than homes that are not staged Staged homes sell for approximately 6% - 17% MORE than non-staged homes per US Housing of Urban Development Platinum Real Estate Professionals
  • 6.
    Key Facts Thecost of staging your home will ALWAYS be less than your 1st price reduction (today’s 1 st price reduction is $10,000 on average) A dirty, cluttered home needing repairs ERODES any equity that’s in the home Basic staging helps to protect the right price you put on your home Platinum Real Estate Professionals
  • 7.
    Key Facts Buyers EXPECT a newer home priced at or above $300,000 to have the following: Updated bathrooms Fresh neutral paint NEW lighting fixtures & hardware Granite countertops in the kitchen Oak kitchen cabinets or better 3-car garage (some exceptions) Vinyl Flooring and stick-down tiles are NOT EXPECTED in a home priced at $350,000 or above Platinum Real Estate Professionals
  • 8.
    Who is PlatinumReal Estate Professionals? Owners were the most successful Century 21 franchise in the Cleveland area Been in the business for over 18 years Have offices in Willoughby & Beachwood Serve Lake, Geauga, Cuyahoga, Ashtabula, Summit, & Portage counties Offer Menu of Services & Programs Provide “ boutique/concierge level” service Platinum Real Estate Professionals
  • 9.
    Who is MyDiamond Group? Rick & Donna Hamblen – Fine Homes & Luxury Estates Specialists Jeffrey Williams – New Construction Specialist Jessica Myers – Buyer Specialist Traci Wilson – 1 st Time Listing Specialist David Lott – Investment & Vacation Home Specialist Platinum Real Estate Professionals
  • 10.
    Who is MyDiamond Group? Serve Lake, Geauga, Cuyahoga, Summit, Portage, & Medina counties Provide “ boutique/concierge level ” service Offer a Menu of Services & Programs Have strong ties with area Realtors Platinum Real Estate Professionals
  • 11.
    Our Values… OurValues God First Love of Family Integrity in Business Win through Teamwork & Networking Respect for Others Platinum Real Estate Professionals
  • 12.
    Our Vision… Our Mission… Our Vision To be the Realtors of Choice by building lasting relationships, being committed to excellence (do whatever it takes), caring for our clients, and being honest and trustworthy Our Mission To use technology, marketing systems, teamwork, & extensive networking to achieve a higher level of success for our clients Platinum Real Estate Professionals
  • 13.
    Who are Rick& Donna Hamblen? Husband & wife team (full time, full service) Over 90% of our business is repeat business & customer or business partner referrals Worked together at ABB (Bailey Controls) Former managers of Customer Training & Global Marketing & Communications for the Service Industry Both negotiated multi-million dollar sales contracts National quality & sales volume award winners Member of BNI (Business Network International) Pet owner; classic & sports car enthusiasts; love traveling, movies, music, hiking, fine wine & cigars Platinum Real Estate Professionals
  • 14.
    Rick & Donna’sSpecialties Fine Homes & Luxury Estates New Construction Move Up or Down (List & Buy) Platinum Real Estate Professionals
  • 15.
    Who is JessicaMyers? Full time Buyer Specialist Member of BNI Wife and mother of two children Former manager of analytics team in the consumer product goods industry analyzing how best to price and promote products as well as ROI on marketing activities Pet lover/owner; 1 st degree black belt in Tae Kwon Do; former exchange student in Eastern Germany Platinum Real Estate Professionals
  • 16.
    Our Goal is…To get you the best price possible In your desired time frame With the least amount of stress And the most protection Platinum Real Estate Professionals
  • 17.
    What Sets Us& Our Team Apart? Our HONEST consultative approach to getting your home priced properly & ready to sell Our expert negotiating skills Our industry knowledge & expertise Our sales & marketing background Our 100% satisfaction guarantee Our professional staging services Our step-by-step guidance Our 10+ concierge level of service Our exclusive programs Platinum Real Estate Professionals
  • 18.
    Our Exclusive Programs Our SMART LISTING Program Aggressive Home Marketing System Our GUARANTEED Home Sale Program Never fear owning two homes at once Our MOVE UP MOVE ON Program Save when you Buy & Sell with us Our Real Estate Savings Program Special Savings for Professions & Companies that Qualify Our AGENT INCENTIVE Program Compel agents to show & sell your home with a $10K commission bonus Platinum Real Estate Professionals
  • 19.
    How We MarketOur Listings Multiple Listing Service (MLS) Premium positioning on Realtor.com Multiple Color Online Pictures with Professional Level Camera Virtual Home Tour Immediate Maximum INTERNET Exposure Full Color Flyers in Your Flyer Box & in Your Home Platinum Real Estate Professionals
  • 20.
    How We MarketOur Listings Special Features Sheet when Applicable Tuesday Brokers Tour Initial & Ongoing Realtor Announcements Agent Follow-ups Immediately after Showings Initial Open House (within 1 st 30 days) Networking Groups (BNI) Periodic Select Magazine Advertising Platinum Real Estate Professionals
  • 21.
    Where We MarketOur Listings on the Internet MyPlatinumRealEstate.com MyDiamondGroup.com Realtor.com (Enhanced) Trulia Real Estate Search Google VisualTour.com Homes.com Platinum Real Estate Professionals
  • 22.
    Where We MarketOur Listings on the Internet HomeSeekers.Com HomePages.com KellerWilliams.com HowardHanna.com Realliving.com Coldwellbanker.com PrudentialProperties VOW Platinum Real Estate Professionals
  • 23.
    Where We MarketOur Listings on the Internet Yahoo! Real Estate Classifieds Yuvie.com Geebo.com Point2Homes.com Cyberhomes.com Homescape.com AOL Real Estate Platinum Real Estate Professionals
  • 24.
    Where We MarketOur Listings on the Internet MSN House & Home Channel Homestore.com Craigslist.com Zadzoo.com Oodle.com Unique Global Estates Lycos.com Platinum Real Estate Professionals
  • 25.
    Where We MarketOur Listings on the Internet Cleveland.com Zillow.com Wise Agent UGE.com Frontdoor.com Harmonhomes.com Bargain.com BobVilla.com Platinum Real Estate Professionals
  • 26.
    Where We MarketOur Listings on the Internet Terabitz.com Videohomes.com Propsmart.com Homescape.com Hotpads.com OLX.com Vast.com Citylisting.info Platinum Real Estate Professionals Platinum Real Estate Professionals
  • 27.
    Areas We ServiceCuyahoga County Suburbs Lake County Geauga County Parts of Summit, Portage, & Medina Counties Platinum Real Estate Professionals
  • 28.
    Pricing Your HomeIn a buyers’ market, real estate becomes a commodity While location, price, & condition are three factors to selling a home we can only control price & condition Only properties in good condition and priced right will sell in a buyers’ market Price can correct bad condition—but condition won’t correct bad price Platinum Real Estate Professionals
  • 29.
    Pricing Your HomeAccording to NAR (National Association of Realtors), who tracks statistics, a home is OVERPRICED if after : 10 showings you have had NO offers 2 weeks on the market you have had NO showings 80% of marketing is PROPER pricing If you overprice your home & don’t correct it in 1 st 30 – 60 days, your final sale price will most likely be less than fair market value Platinum Real Estate Professionals
  • 30.
    Pricing – Chasing the Market Platinum Real Estate Professionals
  • 31.
    Pricing – Hazardsof Overpricing Your Home Platinum Real Estate Professionals
  • 32.
    Pricing – Hazardsof Overpricing Your Home Platinum Real Estate Professionals
  • 33.
    Our Contact InfoOur Cell Phone #’s: Rick: 216-225-2757 Donna: 440-725-9369 Jessica: 330-348-1048 Our email Address: [email_address] [email_address] Our Website Address: www.MyDiamondGroup.com Platinum Real Estate Professionals
  • 34.
    Rick & DonnaHamblen Platinum Real Estate Professionals www.MyDiamondGroup.com