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CLA Licence and Product
Innovation
18 May 2022
Topics
• About CLA
• CLA Licence and Product Innovation
o Higher Education
‒ DCS Evolution
‒ EHESS and Document Supply
o Further Education and Schools
‒ Education Platform Evolution
‒ Data Collection Innovations
o New Licences: Training and International Education
About CLA
• Not-for-profit company limited by guarantee and owned by publishers,
authors and visual creators
• Licensing body offering collective blanket licences permitting limited
copying from millions of books, magazines, journals and websites
• Around 100 employees in London and Edinburgh
• CLA administers licences and collects sample data on usage to inform
distribution of licence revenue to rightsholder organisations
• Funded by 11% subvention on licence revenues
CLA Licence and Product Innovation
• Customer-driven evolution of products in all sectors
• Based on delivering rights+content+workflow+data solutions
o Rights – simple licensing solutions
o Content – born-digital content within the platform
o Workflow – bespoke tools for each sector
o Data Collection – collecting usage data seamlessly and digitally
Higher Education
DCS Evolution
• The DigitalContent Store (DCS) is an optional web-based platform
launched in 2016 and used by more than 145 HEIs in the UK and Ireland
• The DCS is available to Higher Education Licensees at no additional cost
• It combines a searchable crowdsourced repository of scanned book and
journal extracts with an online workflow management tool
• Later in 2022 we will be enhancing the DCS with the addition of born-
digital content direct from publishers, further streamlining the workflow
for coursepack management and improving quality of content available to
students
• Currently we have over 120,000 books available from 14 publishers
EHESS and Document Supply
• Under EHESS, British Library continues to provide CFP copies and
outsourced scanning services for HEIs
• CLA-licensed document supply, including EHESS CFP, moved to a
per-chapter fee structure for books from April 2022
• Publisher-set pricing model with a default price (based on the
average) of £27 per chapter at launch
• The ‘Pay CFP’ pilot will continue until at least July 2022 (pending
review) for HEIs that wish to pay a copyright fee to purchase digitised
extracts where a scan has already been sourced from the CLA Digital
Content Store (DCS) or elsewhere
Further Education and
Schools
Education Platform Evolution
• The Education Platform is an online platform for all schools and FE colleges holding
the CLA Education Licence
• It provides access to digital versions of books and magazines, allowing teaching staff
to copy and share up to 5% of a book in line with the licence terms
• The Education Platform also provides CLA with data to support fair distribution of
licence revenue to rightsholders
• More than 20% of UK schools in the UK and 20,358 teachers are registered on the
Education Platform.To date, almost 10,000 copies have been made from the 38,000
books and magazines on the Platform provided by 50 publishers
• There are over 12,500 books and magazines relevant to the FE sector on the
Education Platform
Data Collection Innovation
• All-digital strategy: We have partnered with Papercut to integrate an option into college
and school MFDs that automatically sends scanned content to CLA
• Automation and AI: We are developing a Google Classroom app that fingerprints
educators’ digitised content and matches them to rightsholders content in EP
• Data Quality: Our Data Collection Platform (My Content) helps educators identify the
works they are reusing, improving the quality of data collected at the source
• Teacher Tools: EP is piloting tools that allow teachers to store their copied content,
whilst providing us with information on what is being reused as part of their workflow
• Behavioural Insight: New survey-based data collection methodologies will offer deeper
insight into changing educator behaviours.
New Licences
CLA Training Licence
• Fills a gap in CLA licence coverage
• Single licence suitable for organisations delivering training to external delegates who
are not registered students at an educational establishment
o CommercialTraining Organisations
o Charities, Societies, Institutes
o Digital learning platforms
• Permits the making of copies from CLA repertoire for delegates, including making
available online for duration of course
• Also available as an add-on to all CLA corporate licences for additional fee
CLA International Education Licence
• New licence for groups of schools offering a UK-based curriculum
anywhere in the world
• Permits copying from UK books, magazines and journals
• Most terms and conditions are the same as the CLA Education Licence
for UK schools
• CLA has partnered with Copyright Clearance Center so licensees can
copy from most US books, magazines and journals too
Tel 020 7400 3100
Email cla@cla.co.uk
The Copyright Licensing Agency Ltd
www.cla.co.uk

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CLA Licensing and Product Innovation

  • 1. CLA Licence and Product Innovation 18 May 2022
  • 2. Topics • About CLA • CLA Licence and Product Innovation o Higher Education ‒ DCS Evolution ‒ EHESS and Document Supply o Further Education and Schools ‒ Education Platform Evolution ‒ Data Collection Innovations o New Licences: Training and International Education
  • 3. About CLA • Not-for-profit company limited by guarantee and owned by publishers, authors and visual creators • Licensing body offering collective blanket licences permitting limited copying from millions of books, magazines, journals and websites • Around 100 employees in London and Edinburgh • CLA administers licences and collects sample data on usage to inform distribution of licence revenue to rightsholder organisations • Funded by 11% subvention on licence revenues
  • 4. CLA Licence and Product Innovation • Customer-driven evolution of products in all sectors • Based on delivering rights+content+workflow+data solutions o Rights – simple licensing solutions o Content – born-digital content within the platform o Workflow – bespoke tools for each sector o Data Collection – collecting usage data seamlessly and digitally
  • 6. DCS Evolution • The DigitalContent Store (DCS) is an optional web-based platform launched in 2016 and used by more than 145 HEIs in the UK and Ireland • The DCS is available to Higher Education Licensees at no additional cost • It combines a searchable crowdsourced repository of scanned book and journal extracts with an online workflow management tool • Later in 2022 we will be enhancing the DCS with the addition of born- digital content direct from publishers, further streamlining the workflow for coursepack management and improving quality of content available to students • Currently we have over 120,000 books available from 14 publishers
  • 7. EHESS and Document Supply • Under EHESS, British Library continues to provide CFP copies and outsourced scanning services for HEIs • CLA-licensed document supply, including EHESS CFP, moved to a per-chapter fee structure for books from April 2022 • Publisher-set pricing model with a default price (based on the average) of £27 per chapter at launch • The ‘Pay CFP’ pilot will continue until at least July 2022 (pending review) for HEIs that wish to pay a copyright fee to purchase digitised extracts where a scan has already been sourced from the CLA Digital Content Store (DCS) or elsewhere
  • 9. Education Platform Evolution • The Education Platform is an online platform for all schools and FE colleges holding the CLA Education Licence • It provides access to digital versions of books and magazines, allowing teaching staff to copy and share up to 5% of a book in line with the licence terms • The Education Platform also provides CLA with data to support fair distribution of licence revenue to rightsholders • More than 20% of UK schools in the UK and 20,358 teachers are registered on the Education Platform.To date, almost 10,000 copies have been made from the 38,000 books and magazines on the Platform provided by 50 publishers • There are over 12,500 books and magazines relevant to the FE sector on the Education Platform
  • 10. Data Collection Innovation • All-digital strategy: We have partnered with Papercut to integrate an option into college and school MFDs that automatically sends scanned content to CLA • Automation and AI: We are developing a Google Classroom app that fingerprints educators’ digitised content and matches them to rightsholders content in EP • Data Quality: Our Data Collection Platform (My Content) helps educators identify the works they are reusing, improving the quality of data collected at the source • Teacher Tools: EP is piloting tools that allow teachers to store their copied content, whilst providing us with information on what is being reused as part of their workflow • Behavioural Insight: New survey-based data collection methodologies will offer deeper insight into changing educator behaviours.
  • 12. CLA Training Licence • Fills a gap in CLA licence coverage • Single licence suitable for organisations delivering training to external delegates who are not registered students at an educational establishment o CommercialTraining Organisations o Charities, Societies, Institutes o Digital learning platforms • Permits the making of copies from CLA repertoire for delegates, including making available online for duration of course • Also available as an add-on to all CLA corporate licences for additional fee
  • 13. CLA International Education Licence • New licence for groups of schools offering a UK-based curriculum anywhere in the world • Permits copying from UK books, magazines and journals • Most terms and conditions are the same as the CLA Education Licence for UK schools • CLA has partnered with Copyright Clearance Center so licensees can copy from most US books, magazines and journals too
  • 14. Tel 020 7400 3100 Email cla@cla.co.uk The Copyright Licensing Agency Ltd www.cla.co.uk