Do Donations, Charities, CSR programs really have any impact long term?
We should rethink the way we give and empower others if we are serious about solving the most pressing problems we face.
Social Media, PR and Crisis Management in a changing Landscape - Lars VoedischLars Voedisch
What corporate communicators need to know about social media and what it means for your organization
Linking PR efforts to business objectives
Managing strategic media relations in times of continuous change and crisis
Identifying and understanding the new influencers
Leveraging upcoming trends and opportunities
Do Donations, Charities, CSR programs really have any impact long term?
We should rethink the way we give and empower others if we are serious about solving the most pressing problems we face.
Social Media, PR and Crisis Management in a changing Landscape - Lars VoedischLars Voedisch
What corporate communicators need to know about social media and what it means for your organization
Linking PR efforts to business objectives
Managing strategic media relations in times of continuous change and crisis
Identifying and understanding the new influencers
Leveraging upcoming trends and opportunities
Social Listening in Practice: Reputation & Crisis MonitoringBrandwatch
Every organization, regardless of size, will encounter a crisis at some point. Thankfully, not every organization will have to deal with one involving serious loss of life or injury. But every organization will encounter reputation issues with differing degrees of severity and impact.
But no matter what the size of your business, the principles and processes for effective crisis communications in the social media age are the same.
Our new guide outlines best practices for detecting and responding to a crisis, while also exploring:
- What reputation monitoring actually means
- How to identify a crisis, intelligently assess the damage, escalate and respond
- Real-world crisis case studies from Boeing, the Beverly Hills Hotel, United Airlines, Marriott Hotel & Walmart/ASDA
RUN - DCM - Digital Crisis Management by Scott WilderEdelman Digital
See some practical ways to monitor for crisis’ on the web and for preparing and handling what could become your worst web nightmare.
Presentation by Scott Wilder
TOPIC: A HOW TO approach to dealing with a crisis with Social Media. This is the third in a series of online trainings brought to you by The Wall Street Journal, Ogilvy and GoToWebinar. Asia Pacific director of Digital Influence Thomas Crampton moderated a presentation by Digital Influence Global Managing John Bell and Managing Director of the Global Public Affairs Practice Jamie Moeller.
What can you do when things go wrong? This document includes some steps you can take, and scenarios to consider, to stop the negative, earn new fans and generate a positive outcome
Why you should care about crisis (communications) @MassChallenge.CHINCITO communication
The deck of my todays lecture in front of passionate project holders participating in the acceleration programme of MassChallenge. Always great to share experiences. Thanks for the invitation and good luck for the final round.
My lecture @MassChallengeCH last week. I was thrilled to be part of that exciting program and certainly one of the most largest Start-up accelarating Program worldwide. Always interesting to share with next gen project holders about communications, reputation and crisis management.
Create a Responsive Social Strategy on a Shoestring BudgetMichelle Killebrew
Session 1: Social media strategy
Create a responsive social strategy on a shoestring budget
Even in today's hypersocial world, some organizations still don't take the time to create a winning social media strategy that keeps them one step ahead of brand threats and opportunities. It can be a struggle to be successful when you've got no plan, no budget, no dedicated resources and no technology to support you. This session will show you how to create a plan that prepares you to react to negative comments or posts on the fly. You'll discover what a strong, reactive social media strategy looks like—and how it can help you take timely stands on breaking national issues and news.
You'll learn:
- How to craft a responsive social media strategy with a limited budget
- How to ensure your strategy aligns with your organization's mission
- How to spot, prepare and react to angry customers—before they erupt
- How to take stands on controversial topics already driving social buzz
- How to know what qualifies as an online crisis—and what doesn't
- Which responders to activate when bad news breaks—and how they should engage on social media
* Michelle Killebrew is CMO at Nomiku.
* Heather Garcia-Meza is a marketing strategist and former VP of marketing at Vendini.
{This presentation is Part 1}
Presented by-Kashish Jhamb Cityinnovates
What’s a Social Media Crisis?CRISIS? Really?
If there’s a high volume of incoming social media messages on one particular topic or negative comments, chances are you have a social media crisis on your hands.
A communications crisis can strike at any time. It could be a faulty product, a lousy campaign, or a slip of the tongue from someone higher up.
It doesn’t matter the industry you’re in, or how popular you’ve been to this point. Sometimes, it just happens.
Waiting for a social media crisis to blow over is never an option. If you ignore it, it will likely get worse. Social media can be an asset in a crisis when used correctly, not an extra problem.
How to identify a Crisis on Social Media
When the public knows more (than your company) about the issue and they voice it on social media that’s your first sign of a social media crisis
If you start receiving a negative review in series on a particular product or a service then it is a sign of social media crisis
If you get more than 10 negative mentions per hour, for more than three consecutive hours then it is a sign of social media crisis
Social Listening in Practice: Reputation & Crisis MonitoringBrandwatch
Every organization, regardless of size, will encounter a crisis at some point. Thankfully, not every organization will have to deal with one involving serious loss of life or injury. But every organization will encounter reputation issues with differing degrees of severity and impact.
But no matter what the size of your business, the principles and processes for effective crisis communications in the social media age are the same.
Our new guide outlines best practices for detecting and responding to a crisis, while also exploring:
- What reputation monitoring actually means
- How to identify a crisis, intelligently assess the damage, escalate and respond
- Real-world crisis case studies from Boeing, the Beverly Hills Hotel, United Airlines, Marriott Hotel & Walmart/ASDA
RUN - DCM - Digital Crisis Management by Scott WilderEdelman Digital
See some practical ways to monitor for crisis’ on the web and for preparing and handling what could become your worst web nightmare.
Presentation by Scott Wilder
TOPIC: A HOW TO approach to dealing with a crisis with Social Media. This is the third in a series of online trainings brought to you by The Wall Street Journal, Ogilvy and GoToWebinar. Asia Pacific director of Digital Influence Thomas Crampton moderated a presentation by Digital Influence Global Managing John Bell and Managing Director of the Global Public Affairs Practice Jamie Moeller.
What can you do when things go wrong? This document includes some steps you can take, and scenarios to consider, to stop the negative, earn new fans and generate a positive outcome
Why you should care about crisis (communications) @MassChallenge.CHINCITO communication
The deck of my todays lecture in front of passionate project holders participating in the acceleration programme of MassChallenge. Always great to share experiences. Thanks for the invitation and good luck for the final round.
My lecture @MassChallengeCH last week. I was thrilled to be part of that exciting program and certainly one of the most largest Start-up accelarating Program worldwide. Always interesting to share with next gen project holders about communications, reputation and crisis management.
Create a Responsive Social Strategy on a Shoestring BudgetMichelle Killebrew
Session 1: Social media strategy
Create a responsive social strategy on a shoestring budget
Even in today's hypersocial world, some organizations still don't take the time to create a winning social media strategy that keeps them one step ahead of brand threats and opportunities. It can be a struggle to be successful when you've got no plan, no budget, no dedicated resources and no technology to support you. This session will show you how to create a plan that prepares you to react to negative comments or posts on the fly. You'll discover what a strong, reactive social media strategy looks like—and how it can help you take timely stands on breaking national issues and news.
You'll learn:
- How to craft a responsive social media strategy with a limited budget
- How to ensure your strategy aligns with your organization's mission
- How to spot, prepare and react to angry customers—before they erupt
- How to take stands on controversial topics already driving social buzz
- How to know what qualifies as an online crisis—and what doesn't
- Which responders to activate when bad news breaks—and how they should engage on social media
* Michelle Killebrew is CMO at Nomiku.
* Heather Garcia-Meza is a marketing strategist and former VP of marketing at Vendini.
{This presentation is Part 1}
Presented by-Kashish Jhamb Cityinnovates
What’s a Social Media Crisis?CRISIS? Really?
If there’s a high volume of incoming social media messages on one particular topic or negative comments, chances are you have a social media crisis on your hands.
A communications crisis can strike at any time. It could be a faulty product, a lousy campaign, or a slip of the tongue from someone higher up.
It doesn’t matter the industry you’re in, or how popular you’ve been to this point. Sometimes, it just happens.
Waiting for a social media crisis to blow over is never an option. If you ignore it, it will likely get worse. Social media can be an asset in a crisis when used correctly, not an extra problem.
How to identify a Crisis on Social Media
When the public knows more (than your company) about the issue and they voice it on social media that’s your first sign of a social media crisis
If you start receiving a negative review in series on a particular product or a service then it is a sign of social media crisis
If you get more than 10 negative mentions per hour, for more than three consecutive hours then it is a sign of social media crisis
Similar to CIPR Cymru | Managing a social media crisis (20)
Paper presented by Dan Mcquillan and myself at the Network Politics conference, Cambridge, 15 May 2011.
The presentation is text heavy, so I strongly suggest consulting the notes as you view.
If you're into campaigning or direct action this training presentation offer handy tips on understanding what Twitter is, how it works, how to build a community of followers as well as examining a case study of its use in direct action
31052024_First India Newspaper Jaipur.pdfFIRST INDIA
Find Latest India News and Breaking News these days from India on Politics, Business, Entertainment, Technology, Sports, Lifestyle and Coronavirus News in India and the world over that you can't miss. For real time update Visit our social media handle. Read First India NewsPaper in your morning replace. Visit First India.
CLICK:- https://firstindia.co.in/
#First_India_NewsPaper
हम आग्रह करते हैं कि जो भी सत्ता में आए, वह संविधान का पालन करे, उसकी रक्षा करे और उसे बनाए रखे।" प्रस्ताव में कुल तीन प्रमुख हस्तक्षेप और उनके तंत्र भी प्रस्तुत किए गए। पहला हस्तक्षेप स्वतंत्र मीडिया को प्रोत्साहित करके, वास्तविकता पर आधारित काउंटर नैरेटिव का निर्माण करके और सत्तारूढ़ सरकार द्वारा नियोजित मनोवैज्ञानिक हेरफेर की रणनीति का मुकाबला करके लोगों द्वारा निर्धारित कथा को बनाए रखना और उस पर कार्यकरना था।
27052024_First India Newspaper Jaipur.pdfFIRST INDIA
Find Latest India News and Breaking News these days from India on Politics, Business, Entertainment, Technology, Sports, Lifestyle and Coronavirus News in India and the world over that you can't miss. For real time update Visit our social media handle. Read First India NewsPaper in your morning replace. Visit First India.
CLICK:- https://firstindia.co.in/
#First_India_NewsPaper
‘वोटर्स विल मस्ट प्रीवेल’ (मतदाताओं को जीतना होगा) अभियान द्वारा जारी हेल्पलाइन नंबर, 4 जून को सुबह 7 बजे से दोपहर 12 बजे तक मतगणना प्रक्रिया में कहीं भी किसी भी तरह के उल्लंघन की रिपोर्ट करने के लिए खुला रहेगा।
Future Of Fintech In India | Evolution Of Fintech In IndiaTheUnitedIndian
Navigating the Future of Fintech in India: Insights into how AI, blockchain, and digital payments are driving unprecedented growth in India's fintech industry, redefining financial services and accessibility.
01062024_First India Newspaper Jaipur.pdfFIRST INDIA
Find Latest India News and Breaking News these days from India on Politics, Business, Entertainment, Technology, Sports, Lifestyle and Coronavirus News in India and the world over that you can't miss. For real time update Visit our social media handle. Read First India NewsPaper in your morning replace. Visit First India.
CLICK:- https://firstindia.co.in/
#First_India_NewsPaper
03062024_First India Newspaper Jaipur.pdfFIRST INDIA
Find Latest India News and Breaking News these days from India on Politics, Business, Entertainment, Technology, Sports, Lifestyle and Coronavirus News in India and the world over that you can't miss. For real time update Visit our social media handle. Read First India NewsPaper in your morning replace. Visit First India.
CLICK:- https://firstindia.co.in/
#First_India_NewsPaper
In a May 9, 2024 paper, Juri Opitz from the University of Zurich, along with Shira Wein and Nathan Schneider form Georgetown University, discussed the importance of linguistic expertise in natural language processing (NLP) in an era dominated by large language models (LLMs).
The authors explained that while machine translation (MT) previously relied heavily on linguists, the landscape has shifted. “Linguistics is no longer front and center in the way we build NLP systems,” they said. With the emergence of LLMs, which can generate fluent text without the need for specialized modules to handle grammar or semantic coherence, the need for linguistic expertise in NLP is being questioned.
role of women and girls in various terror groupssadiakorobi2
Women have three distinct types of involvement: direct involvement in terrorist acts; enabling of others to commit such acts; and facilitating the disengagement of others from violent or extremist groups.
ys jagan mohan reddy political career, Biography.pdfVoterMood
Yeduguri Sandinti Jagan Mohan Reddy, often referred to as Y.S. Jagan Mohan Reddy, is an Indian politician who currently serves as the Chief Minister of the state of Andhra Pradesh. He was born on December 21, 1972, in Pulivendula, Andhra Pradesh, to Yeduguri Sandinti Rajasekhara Reddy (popularly known as YSR), a former Chief Minister of Andhra Pradesh, and Y.S. Vijayamma.
Welcome to the new Mizzima Weekly !
Mizzima Media Group is pleased to announce the relaunch of Mizzima Weekly. Mizzima is dedicated to helping our readers and viewers keep up to date on the latest developments in Myanmar and related to Myanmar by offering analysis and insight into the subjects that matter. Our websites and our social media channels provide readers and viewers with up-to-the-minute and up-to-date news, which we don’t necessarily need to replicate in our Mizzima Weekly magazine. But where we see a gap is in providing more analysis, insight and in-depth coverage of Myanmar, that is of particular interest to a range of readers.
1. Managing Social
Media Crises
simon collister
CIPR Cymru | social summer 2012
2. Tonight, tonight!
> Social media crises in context
> Eurostar case study
> Some practical insights
> Show and Tell?
3. What is a crisis?
• Cornelissen (2004) argues an organisational
crisis is:
“a point of great difficulty or danger to an
organisation possibly threatening its existence
and continuity, that requires decisive change”
4. What is a social media crisis?
Altimeter Group define a social media crisis based on
the possible range of impacts for an organisation
A social media crisis is:
“An issue that arises in or is amplified by social
media, and results in [or is likely to result in] negative
media coverage, a change in business process, or
financial loss.”
5. Identifying crisis levels
Financial loss
Level 3
Change in
Level 2 business process
Negative media
Level 1
coverage
15. Significant because it shows that simply managing your own
platforms or communities is NOT ENOUGH to prevent or
deflect a potential crisis
Source: Altimeter Group: Social Readiness
23. > While we had a blog, Twitter account and
Facebook Page, these were branded with the
‘Little Break, Big Difference’ strapline
> ‘Eurostar’ branded profiles weren’t up-and-
running
24. • We used the
‘Little Break’ blog
to respond with
video and written
statements asap
• We engaged in
conversations
taking place on
the blog
25. • FAQs and
customer service
information was
collated from
customer queries
and published
• This was updated
in as close to real-
time as possible
31. > Be alert to new crisis triggers
> Watch for ‘meta-crises’
> New technology brings new problems
> Facebook timeline and crisis comms
> Don’t forget search
33. > Are these *new* triggers?
Source: Altimeter Group: Social Readiness
34. > What about meta-crises?
> Social media can
trigger a crisis within a
crisis
> This poses unseen
problems for PR
professionals that
Nestle’s inappropriate response actually
aren’t 100% social triggered and exacerbated a
further, meta-crisis
media savvy
36. > Adidas social media “Shitstorm”
The ‘shitstorm’ was caused by the fact that Adidas
appeared to be deleting critical posts creating a wider
‘meta-crisis’ for the brand
37. > Beware auto-moderation
> Some platforms, e.g. Facebook and
Hootsuite, apply automatic detection systems to
hold or even delete offensive content
> Great under normal circumstances but can be
a major issue when your organisation is under
scrutiny (e.g. Adidas Shitstorm) as it looks like
you might be censoring communication
38. > Twitter limits tweets
> Twitter limits daily
number of tweets for
accounts currently set
at 1,000
> Fine under normal
situations but not
during a crisis
39. > Facebook Timeline and crisis comms
> Greater control for
admins over page
content and layout
> Potential for ‘page
hijacking’ minimised
> Ability to private
message people
40. > But…
> History can potential trigger crises!
> Take Fanta for example…
41. > Greater personalisation limits control
> Brands can no longer get an exact overview of
what is being said about them on Facebook;
friends provide context for what users see
> Content only has to include a brand
mention, not be from a Page fan or be tagged
content
44. • Plenty to think about….
• The main insight is to not stop thinking… and
planning… and thinking… and planning
• Continual and rapid evolution of socially
mediated communications environment
means planning frameworks are good, but
require constant re-evaluation and updating
46. > Do you have a social media crisis plan in place?
> Do you know what a potential crisis might look
like?
> Have you mapped your key online influencers?
> Have you got monitoring set-up?
> Are there any internal barriers to real-time
engagement?
Reality is that most SM crises are level 1 & 2 crises….. Not financial lossThe fluid nature of SM can mean ‘low level’ crises occur/bubble-up regularly and dissipate
But the volume of crises is increasing – partly due to sheer increase of adoptionMeans PR professionals exposure to crises will rise and as per Nestle, handled badly can escalate into Level 3 crises…
Causes are also interesting…..- social media’s ability to expose bad practice,services or products is key cause of crisis… classic case of saying, not doingAlso influencer relations…. How many people have mapped the social media landscape to identify, understand and build relationships with key influencers?Are these triggers/causes new??? Discuss in more detail later on…..
No single source of crisis….. Problematic for effective management with limited resources
Managing your own platforms IS NOT ENOUGH…Monitoring of wider landscape is crucialInfluencer relations is crucial
Indicates the granular level of interaction – replicated many times over the crisis
Extensive and regularly updated FAQs on the blog meant we could sign-post people to single destination for informationBut real-time engagement was still essential – to answer specific questions and demonstrate proactive comms management
The Fanta brand was created as a way for the Coca-Cola company to continue trade with Nazi Germany and avoid trade restrictions…….!