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Chapter12 - Delivering Elevator Speeches as Networking Tool

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Networking and Delivering Elevator Speeches

Education
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Your E L E V A T O R Speech Every day we are given passing chances to tell others who we are. What do you say?
The term grew out of the limited time sales people are given to pitch their product or service to potential customers. ELEVATOR SPEECH?
Do I have to be on an elevator to use this speech?
NO! NO! NO!NO! NO!NO! NO! NO! NO! NO! NO! NO! NO! NO! NO!NO!
You can tell it anywhere, any time, to anyone! An elevator is not required. NO! NO! NO!NO! NO!NO! NO! NO! NO! NO! NO! NO! NO! NO! NO!NO!NO! NO! NO! NO!
The E L E M E N T S of an elevator speech answer the following 5 questions. . .
Elevator Pitch Hot Buttons WHAT YOU DELIVER? What is the impact of your customers using your products WHO YOU WORK WITHSpecific industries or audiences which need your offering HOW YOU DO IT? What is your unique selling proposition (what makes you & your company unique) WHAT YOU DO? What problems do you solve & how you help people WHO ARE YOU? What is your name & company
Work on a 30 second version to deliver in front of peers on Wednesday
Practice -- out loud -- your elevator speech for different audiences and different time constraints
Now-Draft your elevator speech (20 minutes) Then, stand up and find a peer you don't talk to and deliver your elevator speech. Instructions

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Chapter12 - Delivering Elevator Speeches as Networking Tool

  • 1. Your E L E V A T O R Speech Every day we are given passing chances to tell others who we are. What do you say?
  • 2. The term grew out of the limited time sales people are given to pitch their product or service to potential customers. ELEVATOR SPEECH?
  • 3. Do I have to be on an elevator to use this speech?
  • 5. You can tell it anywhere, any time, to anyone! An elevator is not required. NO! NO! NO!NO! NO!NO! NO! NO! NO! NO! NO! NO! NO! NO! NO!NO!NO! NO! NO! NO!
  • 6. The E L E M E N T S of an elevator speech answer the following 5 questions. . .
  • 7. Elevator Pitch Hot Buttons WHAT YOU DELIVER? What is the impact of your customers using your products WHO YOU WORK WITHSpecific industries or audiences which need your offering HOW YOU DO IT? What is your unique selling proposition (what makes you & your company unique) WHAT YOU DO? What problems do you solve & how you help people WHO ARE YOU? What is your name & company
  • 8. Work on a 30 second version to deliver in front of peers on Wednesday
  • 9. Practice -- out loud -- your elevator speech for different audiences and different time constraints
  • 10. Now-Draft your elevator speech (20 minutes) Then, stand up and find a peer you don't talk to and deliver your elevator speech. Instructions