The document discusses best practices for presenting research findings and insights in written reports. It covers the key components of short, long, management, and technical reports, including introductions, methodologies, findings, conclusions, and appendices. It emphasizes telling the story of the research and focusing on relevance over volume of data. The document also provides guidance on outlining, writing style, using visual aids like tables, charts and graphs, and preparing and delivering the final written report.
Fund Components - the building blocks of your fund fact sheetsKurtosys Systems
There’s a science to creating the perfect fund fact sheet. Elements like charts, tables, ratings, and text work together to produce a well designed and informative fact sheet. View a gallery of fund components that Kurtosys has standardized with our fact sheet automation platform.
Download the PDF and view the Gallery at http://www2.kurtosys.com/fund-component-gallery
Fund Components - the building blocks of your fund fact sheetsKurtosys Systems
There’s a science to creating the perfect fund fact sheet. Elements like charts, tables, ratings, and text work together to produce a well designed and informative fact sheet. View a gallery of fund components that Kurtosys has standardized with our fact sheet automation platform.
Download the PDF and view the Gallery at http://www2.kurtosys.com/fund-component-gallery
Project 2: Tool Analysis
Donetello Kelley
BMGT 495 6381
Dr. Morgan
Introduction
(The Introduction paragraph is the first paragraph of the paper and will be used to describe to the reader the intent of the paper explaining the main points covered in the paper. This intent should be understood prior to reading the remainder of the paper so the reader knows exactly what is being covered in the paper. Write the introduction last to ensure all of the main points are covered.)
Industry Analysis
(Perform a Porter's Five Forces analysis on the organization's industry and the focal company in particular. The industry is the global industry. Use the course material to identify the five forces and what components make up each force. The analysis of each force must clearly discuss ‘why and how’ and conclude with the effect of the given force on the fortunes of the industry (industry profitability) and/or industry dynamics; that is whether the effect of the force on the industry is weak/modest/average/moderate or strong/severe and also on the focal company. You may not use a Porter's Five Forces analysis that is already completed and available on the Internet. A zero will result if used as the analysis has to be the result of your research and your own development.)
Competitive Analysis
Competitive Analysis
(Perform a Competitive Analysis using the focal company’s closest three competitors plus the selected company. Analyze the competition's products and services explaining features, value, targets, etc. What are the competition's strengths and weaknesses and what is the market outlook for the competition?)
Key Success Factors
(Identify and discuss at least eight (8) key success factors (critical success factors). Each industry has different key success factors so make sure the success factors fit the industry. Review the Competitive Profile Matrix Example under week 3 Content for clarification.)
Competitive Profile Matrix (CPM)
(Develop a Competitor Profile Matrix (CPM). Explain how you developed the matrix. Make sure to support your reasoning.)
Partial SWOT Analysis
A SWOT analysis is a tool used to assess the strengths and weaknesses (internal environment) and the opportunities and threats (external environment) of an organization. You will complete a partial SWOT analysis only completing an analysis on the OT (Opportunities and Threats). The information presented is not based on your beliefs but on fact-based, data-driven information. The items used in the OT are factors that are affecting or might affect the focal company or those companies within the identified industry.
You may not use a SWOT analysis that is already completed and available on the Internet. A zero will result if used as the analysis has to be the result of your research and your own development. NOTE: A matrix is a table. It is not an analysis.
(Develop an OT table using your research to identify at least five (5) opportunities and five (5) thre ...
Short Research Writing Paper – check listAdd BookmarkPrevious .docxbudabrooks46239
Short Research Writing Paper – check list
Add Bookmark
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Research
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Cite
Capture citations in proper format for everything you read. Alphabetize by author and then proritize sources with the outline.
Check ssrn.com, check UMUC Library - always ask for journal and/or search ideas. Find enough scholarly content to support writing 1.5x-2x your target length.
Bottom of Form
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Outline
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Thesis
Whate is your research question? Don't start without one!
It is ok to change/modify your research question - If necessary. You must do so formally and re-start/re-check your concept research citations, etc.
Bottom of Form
·
Top of Form
Which Measures?
Which Measures?
*actual observation, 3y moving average, 5y arithmetic avg, YTD avg, geometric mean, trend, standard deviation
*variance, ?
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Top of Form
Which ratios?
Which ratios?
*Financial Performance [Return-Capital Employed, Capital, Invested Capital, Assets, duPont],
*Leverage [financial, operational, debt solvency],
*Cash Flow/Earnings [Unlevered Free Cash Flow, Operating Income, EBITDA, Free Cash Flow to Equity, Cash Conversion Cycle to DSO and Sales growth]
Bottom of Form
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Top of Form
Draft
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First Pass
Begin writing notes in your outline. Move to paragraph format outside of outline.
Bottom of Form
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Top of Form
Finalize
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Recommendation
Buy, Sell or Hold this enterprise at current prices?
How did you assess barrier to entry and/or barrier to exit/liquidation?
What are some possible contingencies/uncertainty that may change your mind in the short-term?
What are some Long-term issues?
Resist the temptation to introduce or argue against "new evidence" . Stay within the scope of your thesis- evidence-discussion.
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Addendum
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Tables
List your tables before starting a draft - they will be much easier to cite!
Bottom of Form
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Concept
Bottom of Form
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Financial Ratio Analysis
Which ratios?
*Financial Performance [Return-Capital Employed, Capital, Invested Capital, Assets, duPont],
*Leverage [financial, operational, debt solvency],
*Cash Flow/Earnings [Unlevered Free Cash Flow, Operating Income, EBITDA, Free Cash Flow to Equity, Cash Conversion Cycle to DSO and Sales growth]
Which Measure?
*actual observation, 3y moving average, 5y arithmetic avg, YTD avg, geometric mean, trend
*
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Ranking
Use absolute and relative measures of value to rank businesses. See relative positions by earnings yield (EY)and return on capital employed (ROCE)
NOTE: other metrics can be substituted or added but for this class, let's concentrate on these two - EY and ROCE.
Bottom of Form
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Top of Form
Discounted Cash Flow
DCF is a traditional income valuation model for valuing.
Business Model and Strategic Planning OutlineI. Title Page.docxhumphrieskalyn
Business Model and Strategic Planning Outline
I. Title Page
II. Table of Contents
III. Executive Summary
IV. Business Model and Strategic Plan Part I: Existing Business or New Business Division; Vision, Mission, and Value Proposition
V. Business Model and Strategic Plan Part II: SWOTT Analysis – Internal and External Environmental Analysis; Supply and Value Chain Analysis
VI. Business Model and Strategic Plan Part III: Assumptions, Risk and Change Management Plan; Summary of Strategic Objectives; Balanced Score Card and its impact on stakeholders; the Communication Plan
VII. Conclusion
VIII. Reference Page
Individual Assignment: Business Model and Strategic Plan, Part II: SWOTT Analysis Paper
Purpose of Assignment
Students gain experience conducting an internal and external environmental analysis (including the supply chain) for their proposed new division and its business model.
Resources Required
· University of Phoenix Material: Business Model and Strategic Planning Outline
· University Library: IBISWorld, Mergent Online, Hoover’s databases
· Strategic Management, Ch. 7, 8, & 9
· Crafting and Executing Strategy, Ch. 5, 6, 7, & 8
Grading Guide
Content
70 Percent
Met
Partially Met
Not Met
Comments:
Create a SWOTT table summarizing findings. The environmental analysis should consider, at a minimum, the following factors. For each factor, identify the one primary strength, weakness, opportunity, threat, and trend, and include it in the table.
· External forces and trends considerations:
· Legal and regulatory
· Global
· Economic
· Technological
· Innovation
· Social
· Environmental
· Competitive analysis
· Internal forces and trends considerations:
· Strategy
· Structures
· Processes and systems
· Resources
· Goals
· Strategic capabilities
· Culture
· Technologies
· Innovations
· Intellectual property
· Leadership
Develop a synopsis that analyzes relevant forces and trends from the above list. Analysis must include the following:
· Include economic and legal and regulatory forces and trends.
· Critique how well the organization adapts to change.
· Analyze and explain the supply chain of the new division of the existing business. Share your plans to develop and leverage core competencies and resources within the supply chain in an effort to make a positive impact on the business model and the various stakeholders.
· Identify issues and/or opportunities:
· Identify the major issues and/or opportunities that the company faces based on analysis.
· Generate a hypothesis surrounding each issue and research questions to use for conducting analysis.
· Identify the circumstances surrounding each issue; classify the circumstances; attribute the importance of each classification; and test the accuracy of the importance for each classification.
The paper is no more than 1,050 words in length.
Total Available
Total Earned
4.9
#/4.9
Writing Guidelines
30 Percent
Met
Partially Met ...
Easily define & implement your Marketing Strategy & Plan in 11 simple steps. This Marketing Strategy & Plan Template is an international Bestseller created after more than 300 hours of work by ex-Havas, McKinsey & Deloitte Consultants, specialized in Marketing & Strategy. Don’t reinvent the wheel and increase your productivity.
Apple iPhone (Q9)Uecia CulmerComment by Keith Starcher You did.docxarmitageclaire49
Apple iPhone (Q9)
Uecia CulmerComment by Keith Starcher: You did not attach your post as a WORD document. Thus, you cannot earn any points for meeting APA format requirements.
Liberty University
November 11, 2018Comment by Keith Starcher: Please repeat the assignment prompt.
Q9. Should the firm pursue full market coverage, market specialization, product specialization, selective specialization, or single-segment concentration? (Choose one and omit the others) (Ch. 9)Comment by Keith Starcher: You are not making adjustments in your writing based on my feedback from prior papers that you have submitted. This is not good and will result in loss of points each week. Please review my feedback carefully each week and work on improving your submissions based on my feedback. Thank you.
Apple iPhone is a large company that has been run since 1976 and it is best known in the manufacture of the hardware products in the like of Mac computers, iPad, iPod, and the iPhones. Compare to the time the organization started and currently, Apple is slowly beginning to face stiff competition from companies like Samsung, Amazon, and Asus, and Lenovo. Besides, Apple iPhone Company that sells IT products, designs, and services to its consumers, however, such a strategy which is product specialization is that as the product has an accumulation of products, the organization might be on a downfall (Nar, 2013). As such, seeking for a better strategy that could maintain Apple Inc. in business at any given time is important for now.Comment by Keith Starcher: Be sure to edit your submission for correct spelling. Thanks!Comment by Keith Starcher: Please study the APA format requirements so you don’t lose points for not meeting them. It is important to learn to follow Standard Operating Procedures (SOPs). Consider APA as one of your academic SOPs.Comment by Keith Starcher: Rewrite for clarity. Please read your work out loud to yourself to improve the clarity of your writing. Make it easy for your readers to follow your logic.Comment by Keith Starcher: This is a run-on sentence. A run-on is a sentence in which two or more independent clauses (i.e., complete sentences) are joined without an appropriate punctuation or conjunction. For example: It is nearly half past five we cannot reach town before dark. https://owl.english.purdue.edu/owl/resource/598/02/
Apple is experiencing a downfall in business because of specializing in the products. In the SWOT and PORTER analysis of Apple notes that among the weaknesses the company experiences are too much concentration on specific segment in the market to an extent that the low end in the market have unaddressed needs unlike the rival Samsung that reaches all the market segments and makes quite a reputation (Fuentes, Grifell-Tatjé, & Perelman, 2005). Similarly, there is a challenge in product range, with Apple having a low recording, unlike the business competitors who have a number of products appealing to different segmen.
ReportsFor many of your assignments, you will be asked to wr.docxsodhi3
Reports
For many of your assignments, you will be asked to write a report. However,
it is important to understand that the structure of a report depends on its
purpose. Therefore, any general advice about report writing needs to be
balanced with the specific requirements of your assignment, as presented in
the course outline, and any instructions given by your lecturer.
A sample report has been included in the Appendices.
The Purpose of a Report
The most common purpose of a report is to provide comprehensive
information and analysis about a situation. Quite often – but not always – you
will be asked to provide recommendations based on that analysis. In a real
world context, this information and analysis would provide management with a
foundation to making decisions, planning future strategies, evaluating current
strategies, or measuring the progress of existing plans. In writing for your
lecturer, keep this approach in mind.
The Difference between a Report and an Essay
There are some identifiable differences between a report and an essay, which
can give you a general idea about what a report should look like. The
differences are summarized in this table:
Report Essay
Purpose Presents information and analysis
about a problem, and often suggests
a solution.
Argues a position in
response to an issue or a
proposition, drawing
conclusions about it.
Structure &
Format
Has Preliminary pages, including an
executive summary & table of
contents (see below);
Has Clearly divided sections with
numbered headings (and often sub-
headings); cohesion (“flow”) of ideas
is often achieved by the logic of these
headings;
Brief paragraphs and dot points are
acceptable so the reader of a report
can extract information quickly;
Tables and figures are often included
as a way of showing information
quickly and easily;
Often makes recommendations
Has Introduction, body and
conclusion; sometimes you
may be asked to provide
headings for these;
Cohesion is achieved by the
flow between paragraphs,
and strong paragraph
structure;
Dot points are not
appropriate because an
essay aims to provide a
more reflective reading
experience.
Essay discussions may
sometimes include a table or
figure, but not usually.
Page 50
General Report Structure
The structure of a report is generally divided into sections.
Preliminary Pages
Check with your lecturer about whether
all of these items are necessary for your
assignment.
The convention is to use small case
Roman numerals (i, ii, iii, iv) for page
numbering in this section.
Letter of Transmittal (if required)
Assignment cover sheet
Executive summary (or abstract)
A contents page
A list of tables (if relevant)
A list of figures (if relevant)
Main Text
Use decimal outlining for numbering
sections in the main text.
Number the pages of your assignment
using Arabic numerals (1, 2, 3…)
Introduction
Body sections
Conclusion
Recommendations (usually, but no ...
The Balanced Scorecard The Balanced Scorecard continues.docxmattinsonjanel
The Balanced Scorecard
The Balanced Scorecard continues to grow in popularity as a tool for supporting the
implementation of strategy. “The Hackett Group found that of the nearly 2000 global companies
it surveyed had implemented, or planned to implement, the Balanced Scorecard. The real issue
though isn’t how many companies are using this approach but, rather, whether they are using it
properly” (Norton and Russell, 2005, p. 3).
To design the Balanced Scorecard for your small business you need to have first crafted your
vision, mission, values, and strategic objectives. The Balanced Scorecard is the set of
measures you created to measure the achievement of the vision and strategic objectives as you
serve your mission.
The Balanced Scorecard is often seen in two different formats. The first format (which is the one
you will use for this week) is a table that includes the measures in the four primary categories of
the Scorecard:
1. Financial (representing the increase in shareholder value).
2. Customer (representing the increase in customer value).
3. Operations or process (representing the increase in the value of internal processes.
4. Learning and Growth (representing the increase in employee and organization value).
In this format there is always a measure which is defined (e.g., “profit margin”), and then there is
a metric that is identified to assess the measure (e.g., “percentage of profit margin” or
“percentage increase in profit margin”). Finally, there is a target set for the metric (e.g., “a 20%
profit margin” or “an increase of 5% in profit margin”). The Balanced Scorecard shows the
targets for the metrics for each calendar year during the plan. For example, the year one profit
margin may be 18%, year two could be 20%, year three at 22%, year 4 at 26%, and year 6 at
30%. A sample Balanced Scorecard is shown below.
Sample Balanced Scorecard
Scorecard
Four
Balanced
Areas for
Measures
Strategic
Objective Measure Metric
Targets
Year 1 Year 2
Year
3
Financial
Improve
profitability
Improve return on
capital investments
ROIC ↑5% ↑5% ↑5%
Improve the overall
profit margin of the
company
Margin ↑4% ↑5% ↑6%
Customer
Grow the
business by
focusing on
customers
Bring in more
revenues from
each customer
Revenue/
customer
↑5% ↑5% ↑5%
Increase in number
of customers
served in current
markets
Market share ↑2% ↑3% ↑5%
Operation
or
Process
Improves
productivity in
product areas
Reduce the time to
bring new products
to markets
Product
development
cycle time
↓5% ↓10% ↓5%
Improve the
sales process to
add value to the
customer
Improve the
effectiveness of the
sales process
New process
developed
and in place
In 6
months
NA NA
Learning
and
growth
Improve
capabilities
needed to
improve
productivity
Retain people at
top 50% of
performance curve
Retention
rate of top
tale ...
Creating effective PowerPoint Presentations
Grand Canyon University
Sample A. Student
A PowerPoint presentation can often be used to complement the overall presentation delivery, rather than serving as the presentation.
PowerPoint offers numerous presentation templates. These can be found under the “Design” tab. The templates offer pre-designed backgrounds and Title/Text boxes.
Use of the “Notes” function is beneficial because it allows the author to add information to the presentation as reference without adding too much content to the slide itself.
1
Objectives
Outlining the objectives allows readers to identify the reason for the presentation.
Objectives should be brief and to the point.
List information about what the reader should learn from the presentation.
Objectives should be listed in presentation order.
The inclusion of an “Objectives” slide at the beginning of a presentation allows the viewer to better understand the focus of the presentation.
The objectives should be limited to 4-5 key points and should encapsulate those points that the presenter wants the viewer to learn from the presentation.
The objectives should also be measurable. For example, use verbs such as “explain” or “describe” instead of “understand” whenever possible.
2
Slide Structure
Use bullets to separate out ideas.
Try to follow the 6 X 6 rule.
Limit to 6 bullets per slide.
Limit to 6 words per bullet.
Too much slide information causes confusion.
The audience may become distracted.
The 6X6 rule allows the reader to follow the presentation more easily.
The presenter can include additional notes or comments in the “Notes” section.
Listing too much information on the slide could make it difficult to read and cause confusion.
3
Slide Appearance
Stay consistent.
Use one theme throughout the presentation.
Align text for consistency between slides.
Use transition effects wisely.
Use readable fonts.
Font must be readable.
Font and background colors should contrast.
Font size must remain consistent.
Too many effects can take away from the presentation. Movements, animation and sound should be kept to a minimum and only used where effective.
Ensure that the font style and font size are consistent throughout the presentation. Select colors that are readable against the slide background.
Maintain a consistent font size and style on all slide titles.
4
Content
Keep it simple.
Break up information between slides.
One slide need not house everything.
Be concise.
Wordiness will confuse the reader.
Brevity is always preferred.
It is always a good practice to use additional slides when presenting a lot of information, rather than packing that information into a single slide.
Use as few words as possible to make key points.
Slides should be simple.
5
Visual Aids
Visual Aids can enhance a presentation.
Images must pertain to the presentation.
An abundance of images can be distracting.
Source - http://www.freedigitalphotos.
Originally developed for WRIT 300 – Advanced Expository Wri.docxShiraPrater50
Originally developed for WRIT 300 – Advanced Expository Writing
Spring 2009
Assignment: Business Report
Rubric for Assessment
WRIT 300
POOR - 1 AVERAGE - 2 GOOD - 3 EXCELLENT - 4
Report Format and
Organization
Sections are
poorly organized
and some are
missing. A few
formatting errors
exist.
All required sections
are included but one
or two are poorly
organized. One
formatting error
exists.
All required sections
are included but one
needs to be organized
better. No formatting
errors exist.
All required sections are
included, and each is
effectively organized. No
formatting errors exist.
Executive Summary
Use the rubric for
Executive
Summary project.
Use the rubric for
Executive Summary
project.
Use the rubric for
Executive Summary
project.
Use the rubric for
Executive Summary
project.
Introduction
Does not provide
adequate
background and
does not convey
purpose or
report’s form.
Introductory
information is
adequate but needs
development and
clarity.
Introductory
information is clear
and professionally
developed.
Introduction is excellent:
it’s clear, engaging, and
thorough.
Methodology
Does not explain
data or collection
methods; data
analysis methods
are unclear.
Explains data and
collection methods,
but explanations need
development or
clarity. Reader will
have some questions.
Data and collection
methods are
explained clearly and
developed well.
Reader will generally
be satisfied.
Data and collection
methods are explained
and developed
exceptionally well.
Reader questions are
anticipated and
answered.
Data Analysis and
Results
Data is not
relevant for
purpose;
presentation and
interpretation of
results are
inaccurate.
Data is relevant but
presentation and
interpretation of
results need work.
Data is appropriate
and relevant;
presentation and
analysis of data is
good.
Data is appropriate and
very relevant;
presentation and
analysis of data are
professional, thorough,
engaging, and
sophisticated.
Conclusions and
Recommendations
Both are unclear
and not connected
to the report’s
data.
One is relevant and
adequate, but the
other is not pertinent,
realistic, or detailed.
Conclusions and
recommendations are
pertinent, realistic,
evidence-based, and
detailed.
Conclusions and
recommendations are
excellent.
Research and
Documentation
Found information
is not documented
correctly. Errors
exist with signal
phrases, citations,
and References.
Found information
is not introduced
or analyzed
adequately.
Some documentation
errors exist but
student generally
understands how to
use signal phrases;
cite sources; compile
a References page;
and in general,
introduce and analyze
found information.
Minimal
documentation errors
exist; student
understands how to
use signal phrases;
cite sources; compile
a References page; ...
3201 HSLTutorial 6 Information on Assignment 2.docxtamicawaysmith
3201 HSL
Tutorial 6
Information on Assignment 2
Purpose of the assignment
You are required to identify a specific risk management issue and write a report which explains the background to the issue and its significance to the industry.
Choosing a topic
List of possible topics (available on bb):
Overcrowding and music festivals
Spread of disease on cruise ships
Alcohol abuse in sporting events
Terrorism and mega events
Injuries and adventure tourism
Structure of the assignment
(1) Title page
(2) Executive Summary
(3) Table of Contents
(4) Introduction
(5) Analysis of the Issue
(6) Analysis of current
Solution
s
(7) Recommendations
(8) Conclusion
(9) References
The title page is not in the description but I think it’s important (because I will ask them to put the name of the tutor and the number of words)
4
Title page
Title of the assignment
Your name and student number
Word count (excluding title page and List of references)
The title should give away the main purpose of the article.
5
Executive summary
Summary of your report
An executive summary aims to:
provide a brief overview of the whole report so that executives or managers could read the executive summary alone without the accompanying report.
allow the reader to quickly understand the information contained in the report;
persuade the reader that the document is worthy of being read.
provide concise, complete, specific and self-sufficient information that can be understood in isolation.
The title page is not in the description but I think it’s important (because I will ask them to put the name of the tutor and the number of words)
6
Executive summary
How to write it
Write the executive summary in your own words, using a formal writing style. Avoid using jargon.
State the purpose/aim of the report. For example, the main purpose of this report is to......
Describe the procedure that you used. The methodology or analytical process used to process the data collected.
Provide the results of the study. The major findings may include a number of sentences.
Information about the recommendations (if applicable) should also provided.
The title page is not in the description but I think it’s important (because I will ask them to put the name of the tutor and the number of words)
7
Introduction
Identify the topic you selected
Discuss its relevance
Identify the main purpose of the assignment
Provide context, relevant definitions
The title should give away the main purpose of the article.
8
Analysis
You need to go discuss the issue in detail:
Consequences
Impact that these consequences have on the project/event/busi ...
Final Project – Industry and Company Analysis – Assign.docxtjane3
Final Project – Industry and Company Analysis – Assignment 3
Your Name
JWI515: Managerial Economics
Your Professor’s Name
December 2, 2018
Introduction
· The first sentence should capture the reader’s attention. Give the reader a summary of what to expect in the report. Last sentence of the opening is the purpose of the paper.
· Introduce the name of your company and write a short paragraph (history, background, product/service offering, etc.)
· Reference sources in the text.
Company and Major Products or Services
Market Sector and Industry
· Describe the market sector where your company operates.
· Describe the industry where your company operates.
· Reference sources in the text.
Market Structure
· Describe the overall market structure (competitive, monopolistically competitive, monopoly, oligopoly). Expand on the reasons why you chose this structure.
· Reference sources in the text
Major Products or Services
· Describe the major product or service offering
· Reference sources in the text
Factors Impacting Supply and Demand
· Describe the factors impacting demand for your product or service.
· Describe the factors impacting supply for your product or service.
· Describe the “shape” of the supply and demand curves. Are they flat (more elastic) or steep (more inelastic)?
· Reference sources in the text
Other Economic Characteristics
· Describe other economic characteristics facing your company/industry (e.g. utility).
· Reference sources in the text
Non-Economic Forces Impacting Sales
· Describe non-economic factors that face your company and/or industry (e.g., seasonal sales, weather, etc.).
· Reference sources in the text
Porter’s Five Forces
Competition - _____ Force(Describe Force as Strong, Weak, or Neutral)
· Describe the product and/or industry regarding Porter's Five Forces – competition (refer to your weekly DQ posts). Expand on the reasons why you chose the force as strong, weak, or neutral.
· Reference sources in the text
Threat of New Entrants - _____ Force(Describe Force as Strong, Weak, or Neutral)
· Describe the product and/or industry regarding Porter's Five Forces – competition (refer to your weekly DQ posts). Expand on the reasons why you chose the force as strong, weak, or neutral.
· Reference sources in the text.
Threat of Substitutes - _____ Force(Describe Force as Strong, Weak, or Neutral)
· Describe the product and/or industry regarding Porter's Five Forces – competition (refer to your weekly DQ posts). Expand on the reasons why you chose the force as strong, weak, or neutral.
· Reference sources in the text.
Power of Buyers - _____Force(Describe Force as Strong, Weak, or Neutral)
· Describe the product and/or industry regarding Porter's Five Forces – competition (refer to your weekly DQ posts). Expand on the reasons why you chose the force as strong, weak, or neutral.
· Reference sources in the text
Power of Suppliers - _____Force(Describe Force as Strong, Weak, or Neutral)
· Describe t.
Mktg 1001 research factual information/tutorialoutletPlunkettz
FOR MORE CLASSES VISIT
tutorialoutletdotcom
• This assignment has several purposes. It requires you to:
1. Research factual information to collect data
2. apply marketing theories to the activities of a specific organization identified through the collected data;
Project 2: Tool Analysis
Donetello Kelley
BMGT 495 6381
Dr. Morgan
Introduction
(The Introduction paragraph is the first paragraph of the paper and will be used to describe to the reader the intent of the paper explaining the main points covered in the paper. This intent should be understood prior to reading the remainder of the paper so the reader knows exactly what is being covered in the paper. Write the introduction last to ensure all of the main points are covered.)
Industry Analysis
(Perform a Porter's Five Forces analysis on the organization's industry and the focal company in particular. The industry is the global industry. Use the course material to identify the five forces and what components make up each force. The analysis of each force must clearly discuss ‘why and how’ and conclude with the effect of the given force on the fortunes of the industry (industry profitability) and/or industry dynamics; that is whether the effect of the force on the industry is weak/modest/average/moderate or strong/severe and also on the focal company. You may not use a Porter's Five Forces analysis that is already completed and available on the Internet. A zero will result if used as the analysis has to be the result of your research and your own development.)
Competitive Analysis
Competitive Analysis
(Perform a Competitive Analysis using the focal company’s closest three competitors plus the selected company. Analyze the competition's products and services explaining features, value, targets, etc. What are the competition's strengths and weaknesses and what is the market outlook for the competition?)
Key Success Factors
(Identify and discuss at least eight (8) key success factors (critical success factors). Each industry has different key success factors so make sure the success factors fit the industry. Review the Competitive Profile Matrix Example under week 3 Content for clarification.)
Competitive Profile Matrix (CPM)
(Develop a Competitor Profile Matrix (CPM). Explain how you developed the matrix. Make sure to support your reasoning.)
Partial SWOT Analysis
A SWOT analysis is a tool used to assess the strengths and weaknesses (internal environment) and the opportunities and threats (external environment) of an organization. You will complete a partial SWOT analysis only completing an analysis on the OT (Opportunities and Threats). The information presented is not based on your beliefs but on fact-based, data-driven information. The items used in the OT are factors that are affecting or might affect the focal company or those companies within the identified industry.
You may not use a SWOT analysis that is already completed and available on the Internet. A zero will result if used as the analysis has to be the result of your research and your own development. NOTE: A matrix is a table. It is not an analysis.
(Develop an OT table using your research to identify at least five (5) opportunities and five (5) thre ...
Short Research Writing Paper – check listAdd BookmarkPrevious .docxbudabrooks46239
Short Research Writing Paper – check list
Add Bookmark
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Show data table for Item Completion.
·
Top of Form
Research
Bottom of Form
·
Top of Form
Cite
Capture citations in proper format for everything you read. Alphabetize by author and then proritize sources with the outline.
Check ssrn.com, check UMUC Library - always ask for journal and/or search ideas. Find enough scholarly content to support writing 1.5x-2x your target length.
Bottom of Form
·
Top of Form
Outline
Bottom of Form
·
Top of Form
Thesis
Whate is your research question? Don't start without one!
It is ok to change/modify your research question - If necessary. You must do so formally and re-start/re-check your concept research citations, etc.
Bottom of Form
·
Top of Form
Which Measures?
Which Measures?
*actual observation, 3y moving average, 5y arithmetic avg, YTD avg, geometric mean, trend, standard deviation
*variance, ?
Bottom of Form
·
Top of Form
Which ratios?
Which ratios?
*Financial Performance [Return-Capital Employed, Capital, Invested Capital, Assets, duPont],
*Leverage [financial, operational, debt solvency],
*Cash Flow/Earnings [Unlevered Free Cash Flow, Operating Income, EBITDA, Free Cash Flow to Equity, Cash Conversion Cycle to DSO and Sales growth]
Bottom of Form
·
Top of Form
Draft
Bottom of Form
·
Top of Form
First Pass
Begin writing notes in your outline. Move to paragraph format outside of outline.
Bottom of Form
·
Top of Form
Finalize
Bottom of Form
·
Top of Form
Recommendation
Buy, Sell or Hold this enterprise at current prices?
How did you assess barrier to entry and/or barrier to exit/liquidation?
What are some possible contingencies/uncertainty that may change your mind in the short-term?
What are some Long-term issues?
Resist the temptation to introduce or argue against "new evidence" . Stay within the scope of your thesis- evidence-discussion.
Bottom of Form
·
Top of Form
Addendum
Bottom of Form
·
Top of Form
Tables
List your tables before starting a draft - they will be much easier to cite!
Bottom of Form
·
Top of Form
Concept
Bottom of Form
·
Top of Form
Financial Ratio Analysis
Which ratios?
*Financial Performance [Return-Capital Employed, Capital, Invested Capital, Assets, duPont],
*Leverage [financial, operational, debt solvency],
*Cash Flow/Earnings [Unlevered Free Cash Flow, Operating Income, EBITDA, Free Cash Flow to Equity, Cash Conversion Cycle to DSO and Sales growth]
Which Measure?
*actual observation, 3y moving average, 5y arithmetic avg, YTD avg, geometric mean, trend
*
Bottom of Form
·
Top of Form
Ranking
Use absolute and relative measures of value to rank businesses. See relative positions by earnings yield (EY)and return on capital employed (ROCE)
NOTE: other metrics can be substituted or added but for this class, let's concentrate on these two - EY and ROCE.
Bottom of Form
·
Top of Form
Discounted Cash Flow
DCF is a traditional income valuation model for valuing.
Business Model and Strategic Planning OutlineI. Title Page.docxhumphrieskalyn
Business Model and Strategic Planning Outline
I. Title Page
II. Table of Contents
III. Executive Summary
IV. Business Model and Strategic Plan Part I: Existing Business or New Business Division; Vision, Mission, and Value Proposition
V. Business Model and Strategic Plan Part II: SWOTT Analysis – Internal and External Environmental Analysis; Supply and Value Chain Analysis
VI. Business Model and Strategic Plan Part III: Assumptions, Risk and Change Management Plan; Summary of Strategic Objectives; Balanced Score Card and its impact on stakeholders; the Communication Plan
VII. Conclusion
VIII. Reference Page
Individual Assignment: Business Model and Strategic Plan, Part II: SWOTT Analysis Paper
Purpose of Assignment
Students gain experience conducting an internal and external environmental analysis (including the supply chain) for their proposed new division and its business model.
Resources Required
· University of Phoenix Material: Business Model and Strategic Planning Outline
· University Library: IBISWorld, Mergent Online, Hoover’s databases
· Strategic Management, Ch. 7, 8, & 9
· Crafting and Executing Strategy, Ch. 5, 6, 7, & 8
Grading Guide
Content
70 Percent
Met
Partially Met
Not Met
Comments:
Create a SWOTT table summarizing findings. The environmental analysis should consider, at a minimum, the following factors. For each factor, identify the one primary strength, weakness, opportunity, threat, and trend, and include it in the table.
· External forces and trends considerations:
· Legal and regulatory
· Global
· Economic
· Technological
· Innovation
· Social
· Environmental
· Competitive analysis
· Internal forces and trends considerations:
· Strategy
· Structures
· Processes and systems
· Resources
· Goals
· Strategic capabilities
· Culture
· Technologies
· Innovations
· Intellectual property
· Leadership
Develop a synopsis that analyzes relevant forces and trends from the above list. Analysis must include the following:
· Include economic and legal and regulatory forces and trends.
· Critique how well the organization adapts to change.
· Analyze and explain the supply chain of the new division of the existing business. Share your plans to develop and leverage core competencies and resources within the supply chain in an effort to make a positive impact on the business model and the various stakeholders.
· Identify issues and/or opportunities:
· Identify the major issues and/or opportunities that the company faces based on analysis.
· Generate a hypothesis surrounding each issue and research questions to use for conducting analysis.
· Identify the circumstances surrounding each issue; classify the circumstances; attribute the importance of each classification; and test the accuracy of the importance for each classification.
The paper is no more than 1,050 words in length.
Total Available
Total Earned
4.9
#/4.9
Writing Guidelines
30 Percent
Met
Partially Met ...
Easily define & implement your Marketing Strategy & Plan in 11 simple steps. This Marketing Strategy & Plan Template is an international Bestseller created after more than 300 hours of work by ex-Havas, McKinsey & Deloitte Consultants, specialized in Marketing & Strategy. Don’t reinvent the wheel and increase your productivity.
Apple iPhone (Q9)Uecia CulmerComment by Keith Starcher You did.docxarmitageclaire49
Apple iPhone (Q9)
Uecia CulmerComment by Keith Starcher: You did not attach your post as a WORD document. Thus, you cannot earn any points for meeting APA format requirements.
Liberty University
November 11, 2018Comment by Keith Starcher: Please repeat the assignment prompt.
Q9. Should the firm pursue full market coverage, market specialization, product specialization, selective specialization, or single-segment concentration? (Choose one and omit the others) (Ch. 9)Comment by Keith Starcher: You are not making adjustments in your writing based on my feedback from prior papers that you have submitted. This is not good and will result in loss of points each week. Please review my feedback carefully each week and work on improving your submissions based on my feedback. Thank you.
Apple iPhone is a large company that has been run since 1976 and it is best known in the manufacture of the hardware products in the like of Mac computers, iPad, iPod, and the iPhones. Compare to the time the organization started and currently, Apple is slowly beginning to face stiff competition from companies like Samsung, Amazon, and Asus, and Lenovo. Besides, Apple iPhone Company that sells IT products, designs, and services to its consumers, however, such a strategy which is product specialization is that as the product has an accumulation of products, the organization might be on a downfall (Nar, 2013). As such, seeking for a better strategy that could maintain Apple Inc. in business at any given time is important for now.Comment by Keith Starcher: Be sure to edit your submission for correct spelling. Thanks!Comment by Keith Starcher: Please study the APA format requirements so you don’t lose points for not meeting them. It is important to learn to follow Standard Operating Procedures (SOPs). Consider APA as one of your academic SOPs.Comment by Keith Starcher: Rewrite for clarity. Please read your work out loud to yourself to improve the clarity of your writing. Make it easy for your readers to follow your logic.Comment by Keith Starcher: This is a run-on sentence. A run-on is a sentence in which two or more independent clauses (i.e., complete sentences) are joined without an appropriate punctuation or conjunction. For example: It is nearly half past five we cannot reach town before dark. https://owl.english.purdue.edu/owl/resource/598/02/
Apple is experiencing a downfall in business because of specializing in the products. In the SWOT and PORTER analysis of Apple notes that among the weaknesses the company experiences are too much concentration on specific segment in the market to an extent that the low end in the market have unaddressed needs unlike the rival Samsung that reaches all the market segments and makes quite a reputation (Fuentes, Grifell-Tatjé, & Perelman, 2005). Similarly, there is a challenge in product range, with Apple having a low recording, unlike the business competitors who have a number of products appealing to different segmen.
ReportsFor many of your assignments, you will be asked to wr.docxsodhi3
Reports
For many of your assignments, you will be asked to write a report. However,
it is important to understand that the structure of a report depends on its
purpose. Therefore, any general advice about report writing needs to be
balanced with the specific requirements of your assignment, as presented in
the course outline, and any instructions given by your lecturer.
A sample report has been included in the Appendices.
The Purpose of a Report
The most common purpose of a report is to provide comprehensive
information and analysis about a situation. Quite often – but not always – you
will be asked to provide recommendations based on that analysis. In a real
world context, this information and analysis would provide management with a
foundation to making decisions, planning future strategies, evaluating current
strategies, or measuring the progress of existing plans. In writing for your
lecturer, keep this approach in mind.
The Difference between a Report and an Essay
There are some identifiable differences between a report and an essay, which
can give you a general idea about what a report should look like. The
differences are summarized in this table:
Report Essay
Purpose Presents information and analysis
about a problem, and often suggests
a solution.
Argues a position in
response to an issue or a
proposition, drawing
conclusions about it.
Structure &
Format
Has Preliminary pages, including an
executive summary & table of
contents (see below);
Has Clearly divided sections with
numbered headings (and often sub-
headings); cohesion (“flow”) of ideas
is often achieved by the logic of these
headings;
Brief paragraphs and dot points are
acceptable so the reader of a report
can extract information quickly;
Tables and figures are often included
as a way of showing information
quickly and easily;
Often makes recommendations
Has Introduction, body and
conclusion; sometimes you
may be asked to provide
headings for these;
Cohesion is achieved by the
flow between paragraphs,
and strong paragraph
structure;
Dot points are not
appropriate because an
essay aims to provide a
more reflective reading
experience.
Essay discussions may
sometimes include a table or
figure, but not usually.
Page 50
General Report Structure
The structure of a report is generally divided into sections.
Preliminary Pages
Check with your lecturer about whether
all of these items are necessary for your
assignment.
The convention is to use small case
Roman numerals (i, ii, iii, iv) for page
numbering in this section.
Letter of Transmittal (if required)
Assignment cover sheet
Executive summary (or abstract)
A contents page
A list of tables (if relevant)
A list of figures (if relevant)
Main Text
Use decimal outlining for numbering
sections in the main text.
Number the pages of your assignment
using Arabic numerals (1, 2, 3…)
Introduction
Body sections
Conclusion
Recommendations (usually, but no ...
The Balanced Scorecard The Balanced Scorecard continues.docxmattinsonjanel
The Balanced Scorecard
The Balanced Scorecard continues to grow in popularity as a tool for supporting the
implementation of strategy. “The Hackett Group found that of the nearly 2000 global companies
it surveyed had implemented, or planned to implement, the Balanced Scorecard. The real issue
though isn’t how many companies are using this approach but, rather, whether they are using it
properly” (Norton and Russell, 2005, p. 3).
To design the Balanced Scorecard for your small business you need to have first crafted your
vision, mission, values, and strategic objectives. The Balanced Scorecard is the set of
measures you created to measure the achievement of the vision and strategic objectives as you
serve your mission.
The Balanced Scorecard is often seen in two different formats. The first format (which is the one
you will use for this week) is a table that includes the measures in the four primary categories of
the Scorecard:
1. Financial (representing the increase in shareholder value).
2. Customer (representing the increase in customer value).
3. Operations or process (representing the increase in the value of internal processes.
4. Learning and Growth (representing the increase in employee and organization value).
In this format there is always a measure which is defined (e.g., “profit margin”), and then there is
a metric that is identified to assess the measure (e.g., “percentage of profit margin” or
“percentage increase in profit margin”). Finally, there is a target set for the metric (e.g., “a 20%
profit margin” or “an increase of 5% in profit margin”). The Balanced Scorecard shows the
targets for the metrics for each calendar year during the plan. For example, the year one profit
margin may be 18%, year two could be 20%, year three at 22%, year 4 at 26%, and year 6 at
30%. A sample Balanced Scorecard is shown below.
Sample Balanced Scorecard
Scorecard
Four
Balanced
Areas for
Measures
Strategic
Objective Measure Metric
Targets
Year 1 Year 2
Year
3
Financial
Improve
profitability
Improve return on
capital investments
ROIC ↑5% ↑5% ↑5%
Improve the overall
profit margin of the
company
Margin ↑4% ↑5% ↑6%
Customer
Grow the
business by
focusing on
customers
Bring in more
revenues from
each customer
Revenue/
customer
↑5% ↑5% ↑5%
Increase in number
of customers
served in current
markets
Market share ↑2% ↑3% ↑5%
Operation
or
Process
Improves
productivity in
product areas
Reduce the time to
bring new products
to markets
Product
development
cycle time
↓5% ↓10% ↓5%
Improve the
sales process to
add value to the
customer
Improve the
effectiveness of the
sales process
New process
developed
and in place
In 6
months
NA NA
Learning
and
growth
Improve
capabilities
needed to
improve
productivity
Retain people at
top 50% of
performance curve
Retention
rate of top
tale ...
Creating effective PowerPoint Presentations
Grand Canyon University
Sample A. Student
A PowerPoint presentation can often be used to complement the overall presentation delivery, rather than serving as the presentation.
PowerPoint offers numerous presentation templates. These can be found under the “Design” tab. The templates offer pre-designed backgrounds and Title/Text boxes.
Use of the “Notes” function is beneficial because it allows the author to add information to the presentation as reference without adding too much content to the slide itself.
1
Objectives
Outlining the objectives allows readers to identify the reason for the presentation.
Objectives should be brief and to the point.
List information about what the reader should learn from the presentation.
Objectives should be listed in presentation order.
The inclusion of an “Objectives” slide at the beginning of a presentation allows the viewer to better understand the focus of the presentation.
The objectives should be limited to 4-5 key points and should encapsulate those points that the presenter wants the viewer to learn from the presentation.
The objectives should also be measurable. For example, use verbs such as “explain” or “describe” instead of “understand” whenever possible.
2
Slide Structure
Use bullets to separate out ideas.
Try to follow the 6 X 6 rule.
Limit to 6 bullets per slide.
Limit to 6 words per bullet.
Too much slide information causes confusion.
The audience may become distracted.
The 6X6 rule allows the reader to follow the presentation more easily.
The presenter can include additional notes or comments in the “Notes” section.
Listing too much information on the slide could make it difficult to read and cause confusion.
3
Slide Appearance
Stay consistent.
Use one theme throughout the presentation.
Align text for consistency between slides.
Use transition effects wisely.
Use readable fonts.
Font must be readable.
Font and background colors should contrast.
Font size must remain consistent.
Too many effects can take away from the presentation. Movements, animation and sound should be kept to a minimum and only used where effective.
Ensure that the font style and font size are consistent throughout the presentation. Select colors that are readable against the slide background.
Maintain a consistent font size and style on all slide titles.
4
Content
Keep it simple.
Break up information between slides.
One slide need not house everything.
Be concise.
Wordiness will confuse the reader.
Brevity is always preferred.
It is always a good practice to use additional slides when presenting a lot of information, rather than packing that information into a single slide.
Use as few words as possible to make key points.
Slides should be simple.
5
Visual Aids
Visual Aids can enhance a presentation.
Images must pertain to the presentation.
An abundance of images can be distracting.
Source - http://www.freedigitalphotos.
Originally developed for WRIT 300 – Advanced Expository Wri.docxShiraPrater50
Originally developed for WRIT 300 – Advanced Expository Writing
Spring 2009
Assignment: Business Report
Rubric for Assessment
WRIT 300
POOR - 1 AVERAGE - 2 GOOD - 3 EXCELLENT - 4
Report Format and
Organization
Sections are
poorly organized
and some are
missing. A few
formatting errors
exist.
All required sections
are included but one
or two are poorly
organized. One
formatting error
exists.
All required sections
are included but one
needs to be organized
better. No formatting
errors exist.
All required sections are
included, and each is
effectively organized. No
formatting errors exist.
Executive Summary
Use the rubric for
Executive
Summary project.
Use the rubric for
Executive Summary
project.
Use the rubric for
Executive Summary
project.
Use the rubric for
Executive Summary
project.
Introduction
Does not provide
adequate
background and
does not convey
purpose or
report’s form.
Introductory
information is
adequate but needs
development and
clarity.
Introductory
information is clear
and professionally
developed.
Introduction is excellent:
it’s clear, engaging, and
thorough.
Methodology
Does not explain
data or collection
methods; data
analysis methods
are unclear.
Explains data and
collection methods,
but explanations need
development or
clarity. Reader will
have some questions.
Data and collection
methods are
explained clearly and
developed well.
Reader will generally
be satisfied.
Data and collection
methods are explained
and developed
exceptionally well.
Reader questions are
anticipated and
answered.
Data Analysis and
Results
Data is not
relevant for
purpose;
presentation and
interpretation of
results are
inaccurate.
Data is relevant but
presentation and
interpretation of
results need work.
Data is appropriate
and relevant;
presentation and
analysis of data is
good.
Data is appropriate and
very relevant;
presentation and
analysis of data are
professional, thorough,
engaging, and
sophisticated.
Conclusions and
Recommendations
Both are unclear
and not connected
to the report’s
data.
One is relevant and
adequate, but the
other is not pertinent,
realistic, or detailed.
Conclusions and
recommendations are
pertinent, realistic,
evidence-based, and
detailed.
Conclusions and
recommendations are
excellent.
Research and
Documentation
Found information
is not documented
correctly. Errors
exist with signal
phrases, citations,
and References.
Found information
is not introduced
or analyzed
adequately.
Some documentation
errors exist but
student generally
understands how to
use signal phrases;
cite sources; compile
a References page;
and in general,
introduce and analyze
found information.
Minimal
documentation errors
exist; student
understands how to
use signal phrases;
cite sources; compile
a References page; ...
3201 HSLTutorial 6 Information on Assignment 2.docxtamicawaysmith
3201 HSL
Tutorial 6
Information on Assignment 2
Purpose of the assignment
You are required to identify a specific risk management issue and write a report which explains the background to the issue and its significance to the industry.
Choosing a topic
List of possible topics (available on bb):
Overcrowding and music festivals
Spread of disease on cruise ships
Alcohol abuse in sporting events
Terrorism and mega events
Injuries and adventure tourism
Structure of the assignment
(1) Title page
(2) Executive Summary
(3) Table of Contents
(4) Introduction
(5) Analysis of the Issue
(6) Analysis of current
Solution
s
(7) Recommendations
(8) Conclusion
(9) References
The title page is not in the description but I think it’s important (because I will ask them to put the name of the tutor and the number of words)
4
Title page
Title of the assignment
Your name and student number
Word count (excluding title page and List of references)
The title should give away the main purpose of the article.
5
Executive summary
Summary of your report
An executive summary aims to:
provide a brief overview of the whole report so that executives or managers could read the executive summary alone without the accompanying report.
allow the reader to quickly understand the information contained in the report;
persuade the reader that the document is worthy of being read.
provide concise, complete, specific and self-sufficient information that can be understood in isolation.
The title page is not in the description but I think it’s important (because I will ask them to put the name of the tutor and the number of words)
6
Executive summary
How to write it
Write the executive summary in your own words, using a formal writing style. Avoid using jargon.
State the purpose/aim of the report. For example, the main purpose of this report is to......
Describe the procedure that you used. The methodology or analytical process used to process the data collected.
Provide the results of the study. The major findings may include a number of sentences.
Information about the recommendations (if applicable) should also provided.
The title page is not in the description but I think it’s important (because I will ask them to put the name of the tutor and the number of words)
7
Introduction
Identify the topic you selected
Discuss its relevance
Identify the main purpose of the assignment
Provide context, relevant definitions
The title should give away the main purpose of the article.
8
Analysis
You need to go discuss the issue in detail:
Consequences
Impact that these consequences have on the project/event/busi ...
Final Project – Industry and Company Analysis – Assign.docxtjane3
Final Project – Industry and Company Analysis – Assignment 3
Your Name
JWI515: Managerial Economics
Your Professor’s Name
December 2, 2018
Introduction
· The first sentence should capture the reader’s attention. Give the reader a summary of what to expect in the report. Last sentence of the opening is the purpose of the paper.
· Introduce the name of your company and write a short paragraph (history, background, product/service offering, etc.)
· Reference sources in the text.
Company and Major Products or Services
Market Sector and Industry
· Describe the market sector where your company operates.
· Describe the industry where your company operates.
· Reference sources in the text.
Market Structure
· Describe the overall market structure (competitive, monopolistically competitive, monopoly, oligopoly). Expand on the reasons why you chose this structure.
· Reference sources in the text
Major Products or Services
· Describe the major product or service offering
· Reference sources in the text
Factors Impacting Supply and Demand
· Describe the factors impacting demand for your product or service.
· Describe the factors impacting supply for your product or service.
· Describe the “shape” of the supply and demand curves. Are they flat (more elastic) or steep (more inelastic)?
· Reference sources in the text
Other Economic Characteristics
· Describe other economic characteristics facing your company/industry (e.g. utility).
· Reference sources in the text
Non-Economic Forces Impacting Sales
· Describe non-economic factors that face your company and/or industry (e.g., seasonal sales, weather, etc.).
· Reference sources in the text
Porter’s Five Forces
Competition - _____ Force(Describe Force as Strong, Weak, or Neutral)
· Describe the product and/or industry regarding Porter's Five Forces – competition (refer to your weekly DQ posts). Expand on the reasons why you chose the force as strong, weak, or neutral.
· Reference sources in the text
Threat of New Entrants - _____ Force(Describe Force as Strong, Weak, or Neutral)
· Describe the product and/or industry regarding Porter's Five Forces – competition (refer to your weekly DQ posts). Expand on the reasons why you chose the force as strong, weak, or neutral.
· Reference sources in the text.
Threat of Substitutes - _____ Force(Describe Force as Strong, Weak, or Neutral)
· Describe the product and/or industry regarding Porter's Five Forces – competition (refer to your weekly DQ posts). Expand on the reasons why you chose the force as strong, weak, or neutral.
· Reference sources in the text.
Power of Buyers - _____Force(Describe Force as Strong, Weak, or Neutral)
· Describe the product and/or industry regarding Porter's Five Forces – competition (refer to your weekly DQ posts). Expand on the reasons why you chose the force as strong, weak, or neutral.
· Reference sources in the text
Power of Suppliers - _____Force(Describe Force as Strong, Weak, or Neutral)
· Describe t.
Mktg 1001 research factual information/tutorialoutletPlunkettz
FOR MORE CLASSES VISIT
tutorialoutletdotcom
• This assignment has several purposes. It requires you to:
1. Research factual information to collect data
2. apply marketing theories to the activities of a specific organization identified through the collected data;
Modern Database Management 12th Global Edition by Hoffer solution manual.docxssuserf63bd7
https://qidiantiku.com/solution-manual-for-modern-database-management-12th-global-edition-by-hoffer.shtml
name:Solution manual for Modern Database Management 12th Global Edition by Hoffer
Edition:12th Global Edition
author:by Hoffer
ISBN:ISBN 10: 0133544613 / ISBN 13: 9780133544619
type:solution manual
format:word/zip
All chapter include
Focusing on what leading database practitioners say are the most important aspects to database development, Modern Database Management presents sound pedagogy, and topics that are critical for the practical success of database professionals. The 12th Edition further facilitates learning with illustrations that clarify important concepts and new media resources that make some of the more challenging material more engaging. Also included are general updates and expanded material in the areas undergoing rapid change due to improved managerial practices, database design tools and methodologies, and database technology.
Artificial intelligence (AI) offers new opportunities to radically reinvent the way we do business. This study explores how CEOs and top decision makers around the world are responding to the transformative potential of AI.
Oprah Winfrey: A Leader in Media, Philanthropy, and Empowerment | CIO Women M...CIOWomenMagazine
This person is none other than Oprah Winfrey, a highly influential figure whose impact extends beyond television. This article will delve into the remarkable life and lasting legacy of Oprah. Her story serves as a reminder of the importance of perseverance, compassion, and firm determination.
The Team Member and Guest Experience - Lead and Take Care of your restaurant team. They are the people closest to and delivering Hospitality to your paying Guests!
Make the call, and we can assist you.
408-784-7371
Foodservice Consulting + Design
2. Learning ObjectivesLearning Objectives
Understand . . .
• That a quality presentation of research findings
can have an inordinate effect on a reader’s or
a listener’s perceptions of a study’s quality.
• The contents, types, lengths, and technical
specifications of research reports.
• That the writer of a research report should be
guided by questions of purpose, readership,
circumstances/ limitations, and use.
4. Stories Share ResearchStories Share Research
“Accurate information, sound logic, and the
facts are necessary, of course, but truly
effective leaders in any field—including
technical ones—know how to tell “the story”
of their particular research endeavor.
Robert McKee
author
Story: Substance, Structure, Style and the
Principles of Screenwriting
7. Relevance. Not Quantity.Relevance. Not Quantity.
“Focus on relevance. It’s never about the
volume of analyzed data or the complexity of an
algorithm but about the actionability of derived
insight.”
Michael Fassnacht, founder
Loyalty Matrix
9. Guidelines for Short ReportsGuidelines for Short Reports
Tell reader why you are writingTell reader why you are writing
Remind reader of requestRemind reader of request
Write in an expository styleWrite in an expository style
Write report and hold for reviewWrite report and hold for review
Attach detailed materials in appendixAttach detailed materials in appendix
10. Components: Short ReportComponents: Short Report
Memo or Letter-StyleMemo or Letter-Style
Introduction
Problem statement
Research objectives
Background
Conclusions
Summary and conclusions
Recommendations
11. • Prefatory Information (all)
• Introduction
(all, plus brief methodology
and limitations)
• Findings
• Conclusions
• Appendices
Components: Short ReportComponents: Short Report
TechnicalTechnical
14. Components: Long ReportComponents: Long Report
ManagementManagement
Prefatory InformationPrefatory Information
Introduction
(includes brief methodology
& limitations)
Introduction
(includes brief methodology
& limitations)
FindingsFindings
Conclusions &
Recommendations
Conclusions &
Recommendations
AppendicesAppendices
15. Components Long Report: TechnicalComponents Long Report: Technical
Prefatory InformationPrefatory Information
IntroductionIntroduction
Methodology
(detailed)
Methodology
(detailed)
FindingsFindings
ConclusionsConclusions
AppendicesAppendices
BibliographyBibliography
16. Prewriting ConcernsPrewriting Concerns
What is the report’s purpose?What is the report’s purpose?
Who will read the report?Who will read the report?
What are the circumstances?What are the circumstances?
How will the report be used?How will the report be used?
17. The OutlineThe Outline
Major Topic Heading
A. Major subtopic heading
1. Subtopic
a. Minor subtopic
1) Further detail
18. Types of OutlinesTypes of Outlines
Topic
Demand
A. How measured
1. Voluntary error
2. Shipping error
a. Monthly
variance
Sentence
Demand for
refrigerators
A. Measured in terms f
factory shipments as
reported by the U.S.
Department of
Commerce
1. Error is introduced
into year to year
comparisons
19. Grammar and Style ProofreaderGrammar and Style Proofreader
ResultsResults
20. Adjusting PaceAdjusting Pace
Use ample white spaceUse ample white space
Use headingsUse headings
Use visual aidsUse visual aids
Use italics and underliningUse italics and underlining
Choose words carefullyChoose words carefully
Repeat and summarizeRepeat and summarize
Use service words strategicallyUse service words strategically
31. Text PresentationText Presentation
Wal-mart regained its number-1 rank in the Forbes 500
due to its strong sales performance (11% increase; $351.1
billion). Although Wal-mart surpassed number-2-ranked
ExxonMobil in sales, Wal-mart’s profitability ($11.2 billion)
was far below the oil giant ($39.5 billion).
Some credit several challenging public relations
problems with the lower-than-expected level. Number-6-
ranked General Electric also outperformed Walmart in
profits with $20.8 billion. GE’s robust sales growth
(27.4%) is an indication that it will likely challenge both
Walmart and ExxonMobil in the future.
32. Alternative Text PresentationAlternative Text Presentation
• Oil giant and energy exploration leader ExxonMobil is the most
profitable company in the Fortune 500 due to record crude oil prices
increasing its profits to $39.5 billion, compared to $11.2 billion for
Wal-mart.
• ExxonMobil’s profits jumped 9% on a 2% increase in sales, while Wal-
mart’s profits increased a mere 0.5% on an 11% increase in sales.
• General Electric provided a 27.4% increase in profits on a 7.1%
increase in sales, and outperformed Wal-mart on profits ($20.8 billion
to $11.2 billion).
• Although Wal-Mart regained the top spot in the Fortune 500, its
performance shows signs of weakness in profitability.
34. Tabular PresentationTabular Presentation
Company Rank
Revenue
($, millions)
Sales
Growth Profits
Profit
Growth
Wal-Mart 1 $351,139.0 11.2% $11,284.0 0.5%
Exxon
Mobil
2 $347,254.0 02.2% $39,500.0 9.3%
General
Electric
6 $168,307.0 07.1% $20,829.0 27.4%
Wal-mart regained its number one rank in 2007 by increasing its sales 11 percent
over its prior year’s sales. But it still trails in profitability.
44. Preparing & DeliveringPreparing & Delivering
the Written Reportthe Written Report
Prefatory InformationPrefatory Information
IntroductionIntroduction
MethodologyMethodology
48. Key TermsKey Terms
• Area chart
• Bar chart
• Executive summary
• Geographic chart
• Letter of transmittal
• Line graph
• Management report
• Pace
• Pictograph
• Pie chart
• Readability index
• Sentence outline
• Technical report
• 3-D graphic
• Topic outline
Editor's Notes
This chapter covers reporting and presentation techniques. An example of the MindWriter research report is provided in the text.
This quote should be a good starting place for the typical student question: “How long should the report be?” Questions like: “Should this graph be in the report?” can be answered by asking another question: Does this graph/table/finding add insight to a recommendation related to the management question? Is it needed to understand a subsequent graph/table/finding? If the answer to either question is “YES” it should be in the report.
See the text Instructors Manual (downloadable from the text website) for ideas for using this research-generated statistic.
Exhibit 20-1 details the reporting phase of the research process.
This quote should be a good starting place for the typical student question: “How long should the report be?” Questions like: “Should this graph be in the report?” can be answered by asking another question: Does this graph/table/finding add insight to a recommendation related to the management question? Is it needed to understand a subsequent graph/table/finding? If the answer to either question is “YES” it should be in the report.
Reports may be defined by their degree of formality and design.
The formal report follows a well-delineated and relatively long format.
The short report is more informal.
Short reports are appropriate when the problem is well defined, of limited scope, and has a simple and straightforward methodology. They are usually about 5 pages in length. A letter of transmittal is a vehicle to convey short reports.
The letter is a form of a short report. Its tone should be informal. The format follows that of any good business letter and should not exceed a few pages. A letter report is often written in a personal style. Short reports can also follow the style of a memo. The suggestions in the slide are provided for writing short reports.
Report Access: With managers who have an interest in research often located in different locations, report access has become of increasing interest. Often paper based reports are delivered to the primary sponsor, with electronic versions made available to a wider audience.
A letter or memo style short report contains a complete introduction and conclusions. The other components are not included.
The short technical report contains all prefatory information (letter of transmittal, title page, authorization statement, executive summary, and table of contents, introduction (including problem statement, research objectives, and background plus a brief statement on the methods and limitations of the study), findings, conclusions and recommendations, and relevant appendices.
Long reports may be technical or management reports. Some projects require both forms.
a management report is written for the non-technically oriented manager or client.
The management report focuses on an introduction with conclusions and recommendations. Individual findings follow to support the conclusions already made. The appendices provide any required methodological details. It also makes liberal use of visual displays.
A technical report is written for an audience of researchers
The technical report should include full documentation and detail. It has the full story of what was done and how. A good guide is to provide sufficient information that would enable others to replicate the study.
The Technical report should also include a full presentation and analysis of significant data with conclusions and recommendations.
Research reports, long and short, have a set of identifiable components.
Headings and subheadings divide the sections.
Each report is individual so sections may be dropped or added to meet the needs of the audience. Exhibit 20-2 lists the four types of reports and the sections that are typically included in each one.
Prefatory items include the letter of transmittal, title page, authorization statement, executive summary, and table of contents.
The introduction includes the problem statement, research objectives, and background.
The methodology includes the sampling design, research design, data collection, data analysis, and limitations.
The findings contains the results for each research question or hypothesis.
The conclusions include the summary, conclusions, and recommendations.
The components for each type of report are addressed next.
The long management report contains all prefatory information (letter of transmittal, title page, authorization statement, executive summary, and table of contents, introduction (including problem statement, research objectives, and background as well as a brief statement of the methods and limitations), conclusions and recommendations, followed by the findings, and relevant appendices.
The long technical report contains all possible components in the order designated in Exhibit 21-2.
Before writing the report, one should ask and answer these questions to help frame the situation.
Before writing, the researcher should develop an outline. This slide presents a useful organizational structure.
In a topic outline, a key word or two is used. The sentence outline expresses the essential thoughts associated with the specific topic.
Exhibit 20-4 shows sample output from a commercial package used on one of this text’s vignettes. The slide shows one table from the exhibit. The statistics summarize the readability, grade level, and sentence structure of the document.
This is a list of suggestions for adjusting the pace of one’s writing.
Service words are words that transition from one idea to another; examples include:
On the other hand
In summary
In contrast
The researcher should write a level appropriate for the audience’s reading abilities. To test writing for difficulty level, use a standard readability index. The Flesch Reading Ease Score gives a score between 0 and 100. The lower the score, the harder the material is to read. The Flesch-Kincaid Grade Level provides a score that corresponds with the grade level needed to easily read and understand the document.
Comprehensibility means that the writing is designed to convey information in a precise manner. This also includes consideration of pace. Pace is the rate at which the printed page presents information to the reader.
If the text is too overcrowded, there is too much information per sentence. Techniques for adjusting the pace are addressed on the next slide.
Finally, ensure that tone is appropriate. Avoid use of the term “you,” and remove negative phrasing.
This slide lists four techniques for minimizing the appearance of overcrowding in written reports.
Exhibit 20-1 details the reporting phase of the research process. This is the part of exhibit 20-1
Exhibit 20-3
Each report needs to have a standard findings page style guide.
This is especially true if the report pages are prepared by distinct individuals.
This common style makes it easier for the reader to quickly grasp research results.
Many organizations have a template for findings pages.
The template used for this slide requires the summarization of findings to lead the page, the question to appear as it appeared on the questionnaire, and the data table below.
Exhibit 20-6 Charts for Written Reports provides two sets of graphical displays, those charts recommended to report components of a whole or frequency and those charts recommended to report relationships or comparisons.
Exhibit 20-6 Charts for Written Reports provides two sets of graphical displays, those to report components of a whole or frequency and those to report relationships or comparisons.
Exhibit 20-6 Charts for Written Reports provides two sets of graphical displays, those to report components of a whole or frequency and those to report relationships or comparisons.
Templates for graphical data presentations often include specifications for graphical data presentation choices and color codes assigned to different categories or order of data.
For this page from the sample data report included in the text, the template specified only vertical bar charts, and for such charts to use the most intense color of gold at the far left, followed by a lighter tint of gold, followed by a series of green bars moving from darkest to lightest tint.
Templates also usually specify the order of ordinal and interval data.
In the sample report, these two pages (and all others in the report) order the vertical bars from the least desirable result at the far left to the most desirable result at the far right.
In a quality report consistency in color use and order of data is important, as it makes reading the report easier.
Exhibit 20-1 details the reporting phase of the research process.
This is an example of a text presentation of data. It is the most common method when there are only a few statistics.
Lists can be easy to read and understand when there are just a few figures to be listed. Bulleted lists imply no order. Numbered lists imply order.
A part of Exhibit 20-5
Tables are generally superior to text for presenting statistics but they should be accompanied by comments directing the reader’s attention to important figures. Tables are either general or summary in nature.
This graphics presentation is pulled from the annotated MindWriter client report within Chapter 20.
Graphics presentations often show less information than tables but are easier to read and remember.
Line graphs are chiefly used for time series and frequency distributions. There are several guidelines for designing a line graph:
Put the time units or the independent variable on the horizontal axis.
When showing more than one line, use different line types.
Try not to put more than four lines on one chart.
Use a solid line for the primary data.
Exhibit 20-9
An area chart is also used for a time series. Consisting of a line that has been divided into component parts, it is best used to show changes in patterns over time.
Exhibit 20-9
A pie chart is another form of area chart. It is often used with business data. They can easily be improperly prepared, though. Pie charts are useful for frequency data. Consider the following suggestions when designing pie charts:
Show 100% of the subject being graphed
Label the slides with “call outs”
Put the largest slice at twelve o’clock and move clockwise in descending order
Use light colors for large slices
In a pie chart of black and white slices, a single red one will command the most attention
Do not show evolution over time
A bar chart is a graphical presentation technique that represents frequency data as horizontal or vertical bars. It can be very effective when properly constructed.
Pictographs are bar charts using pictorial symbols rather than bars to represent frequency data.
This one is from the Ohio Lottery: Innovative Research Drives Winning case. It was used in both the written report AND the oral presentation.
A geographic chart uses a map to show regional variations in data. This one is for digital camera ownership.
Exhibit 20-10
A 3-D graphic is a presentation technique that permits a graphical comparison of three or more variables.
Exhibit 20-10 illustrates a 3-D column, 3-D Ribbon, 3-D Wireframe, and 3-D Surface Line.
Not all researchers are asked to prepare recommendations, but increasingly many are. The researcher needs to clarify the extent to which the sponsor seeks recommendations before preparing the report.
Students need to clearly distinguish between data, the interpretation of data, a conclusion drawn from the data, and a recommendation related to the manager’s dilemma that stimulated the need for the research.
Compiling the written report means preparing and gathering the totality of all written materials which will be delivered to the sponsor and the format in which these will be delivered. 3-ring binders, bound printed reports, and PDF reports are all fairly common for research report compilations. All require a detailed table of contents. The PDF report has the added value of being key-word searchable by the reader. Decisions at this stage involve determining order of material within the report (usually determined by sponsor preference or researcher template, and quantity of copies.
Delivery of the report often is determined by whether an oral presentation of data findings is planned. Written reports are delivered before oral presentations or following oral presentations, depending on the preference of the sponsor. Reports are delivered by courier or package delivery service or in person, depending on the arrangements to address questions if no oral presentation is planned.
Exhibit 20-2 lists the four types of reports and the sections that are typically included in each one. Non data sections usually include the following:
Prefatory items
the letter of transmittal
title page
authorization statement
executive summary
table of contents (All reports require a detailed table of contents so that aspects of interest can be found quickly; this is especially important for the long report. The PDF report has the added value of being key-word searchable by the reader, but the table of contents is still valuable.)
Introduction
the problem statement
research objectives
background
Methodology
sampling design
research design
data collection process
description of the data analysis
limitations
Compiling the written report means preparing and gathering the totality of all written materials which will be delivered to the sponsor and the format in which these will be delivered. This can include materials the sponsor has provided (prior research reports, promotional materials, etc.) 3-ring binders, bound printed reports, and PDF reports are all fairly common for research report compilations. Protecting anonymity of respondents must be balanced against the sponsors need for data at this stage. Usually, actual completed questionnaires are not provided to the sponsor to protect anonymity.
Outside research suppliers often spend considerable time on the appearance of the total compilation as it affects how professionally the report is perceived by the sponsor. The report access decision influences the decisions at this stage:
use of color
type of report holder/binder
order of material within the report (usually determined by sponsor preference or researcher template),
quantity of report copies
Delivery of the report often is determined by whether an oral presentation of data findings is planned.
Written reports are delivered before oral presentations or following oral presentations, depending on the preference of the sponsor.
Delivered reports arrive by courier or package delivery service or in person, often depending on the arrangements to address questions if no oral presentation is planned.
As many managers are not schooled in statistical analysis, questions about the findings, researcher interpretations and conclusions are likely to arise. A researcher needs a process and a time frame for addressing these questions. This is especially critical if not oral presentation is planned.