The document analyzes a Chanel perfume advertisement that uses various techniques to attract audiences and sell the product. It discusses how the advertisement features an attractive model using rule of thirds composition and eye contact to draw in viewers. Her exposed skin and facial expression are meant to seem inviting and sell the perfume by making the consumer feel intimate with the brand. Dark background colors and a blue glow around the model also generate curiosity and intrigue audiences. The model's gestures and slightly low camera angle give her a sense of power and status despite being objectified for the male gaze, challenging traditional gender hierarchies.