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Vertical Integration and The Scope of the Firm ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],OUTLINE
From Business Strategy to Corporate Strategy: The Scope of the Firm ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Transactions Costs and the  Scope of the Firm P 1 P 2 P 3 C 1 C 2 C 3 Vertica l Product  Geographical Scope Scope Scope V 1 V 2 V 3 P 3 P 2 P 1 C 3 C 2 C 1 V 1 V 2 V 3 [A]  Single Integrated Firm [B]  Several Specialized  Firms  linked by  Markets In situation [A] the business units are integrated within a single firm. In situation [B] the business units are independent firms linked by markets. Are the administrative costs of the integrated firm less than the transaction costs of markets?
Transactions Costs and The Existence of the Firm ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Aggregate Concentration in  US Manufacturing, 1947-97
Determinants of Changes  i n Corporate Scope ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],1980 – 1995   Shrinking  size  and  scope of biggest industrial corporations.  Increas ingly  Increased no. of managerial  Admin.   costs of turbulent  decisions. Need for fast firms rise relative  external  responses to external  to transaction  environment  change costs of markets 19 95  –  2007   Rapid increase in global concentration (steel, aluminium,  oil, beer, banking, cement).  Key drivers: quest for market power and scale economies. Also, large corporations better at reconciling size with agility
The Costs and Benefits of Vertical Integration: BENEFITS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Costs and Benefits of Vertical Integration: COSTS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
When is Vertical Integration More Attractiv e  than Outsourcing?   ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Iron ore mining Steel production Steel strip production Can making The value chain for steel cans MARKET CONTRACTS VERTICAL  INTEGRATION   MARKET CONTRACTS Canning of  food, drink, oil, etc . VERTICAL  INTEGRATION, AND   MARKET CONTRACTS What factors explain why some stages are vertically integrated, while others are linked by market transactions?
Designing Vertical Relationships: Long-Term Contracts and Quasi-Vertical Integration ,[object Object],[object Object],[object Object],[object Object],[object Object]
Recent Trends in Vertical Relationships ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Different Types of Vertical Relationship Spot sales/ purchases Long-term contracts Agency agreements Franchises Vertical integration Joint ventures Informal supplier/ customer relationships Supplier/ customer partnerships Low   Degree of Commitment High Low Low Formalization   High

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Ch13

  • 1.
  • 2.
  • 3. Transactions Costs and the Scope of the Firm P 1 P 2 P 3 C 1 C 2 C 3 Vertica l Product Geographical Scope Scope Scope V 1 V 2 V 3 P 3 P 2 P 1 C 3 C 2 C 1 V 1 V 2 V 3 [A] Single Integrated Firm [B] Several Specialized Firms linked by Markets In situation [A] the business units are integrated within a single firm. In situation [B] the business units are independent firms linked by markets. Are the administrative costs of the integrated firm less than the transaction costs of markets?
  • 4.
  • 5. Aggregate Concentration in US Manufacturing, 1947-97
  • 6.
  • 7.
  • 8.
  • 9.
  • 10. Iron ore mining Steel production Steel strip production Can making The value chain for steel cans MARKET CONTRACTS VERTICAL INTEGRATION MARKET CONTRACTS Canning of food, drink, oil, etc . VERTICAL INTEGRATION, AND MARKET CONTRACTS What factors explain why some stages are vertically integrated, while others are linked by market transactions?
  • 11.
  • 12.
  • 13. Different Types of Vertical Relationship Spot sales/ purchases Long-term contracts Agency agreements Franchises Vertical integration Joint ventures Informal supplier/ customer relationships Supplier/ customer partnerships Low Degree of Commitment High Low Low Formalization High

Editor's Notes

  1. 33
  2. 34
  3. 35
  4. 36
  5. 38 .
  6. 39
  7. 40
  8. 41
  9. 42
  10. 3