This chapter discusses entrepreneurship and the entrepreneurial process. It defines entrepreneurs as individuals who seek profitable opportunities and take risks to start businesses. The chapter identifies different types of entrepreneurs and explains why people choose entrepreneurship. It also discusses factors that support entrepreneurial opportunities and describes the influence of entrepreneurs on the economy through innovation, job creation, and diversity. The chapter outlines personality traits common in successful entrepreneurs and summarizes the steps to starting a new venture, including developing a business plan and finding financing. It also explains how large companies promote intrapreneurship.