The document summarizes social media trends from the 2013 International CES conference. It finds that there were over 1.2 million social media conversations during the event. Samsung had the most social mentions of any brand, while televisions were the most discussed product. The #Android hashtag was the most popular and males aged 35-44 made up the largest portion of the social conversation demographic. The Marc Benioff keynote and 50 Cent's appearance generated significant discussion. @CNET received the most retweets, partly due to a controversial tweet.