This program provides participants with high-value skills to lead global teams and pioneer effective business strategy. Employees will develop a keen understanding of current markets and operations in an increasingly dynamic and competitive business environment. Our comprehensive six-module approach covers topics that range from strategic management to global leadership.

1. Studying at GlobalNxt University
Program Outcomes
Executive Management Programs
Global. High Impact. Flexible.
Who Should Attend? Program Duration:
Employees that complete the leadership program
will be able to:
Senior executives as well as high
performers expected to move
into management roles.
6 modules of 3 weeks each
Certificate in
Global
Business
Leadership
Forward-looking leaders for the modern, multinational enterprise
FLEXIBLE STUDY
Study from anywhere at anytime
GLOBAL CURRICULUM
With Harvard case studies
INTERACTIVE LEARNING
Discussion based practical learning
75 GLOBAL PhD FACULTY
From the best institutions
across the world
GLOBAL DELIVERY
Students from across the world
can study as part of a single cohort
A MANIPAL GROUP INSTITUTION
www.globalnxt.edu.my
This program provides participants with high-value skills to lead global teams and pioneer effective business strategy.
Employees will develop a keen understanding of current markets and operations in an increasingly dynamic and competitive
business environment. Our comprehensive six-module approach covers topics that range from strategic management to
global leadership.
Provide leadership for all areas of health services
organizations.
Execute verbal and written communication strategies in
management.
Demonstrate knowledge of administrative principles and
theory in public and private sectors.
Understand the financial and managerial concepts of
healthcare organizations.
Respond to consumers and promote and influence positive
relations with all stakeholders.
Manage and allocate human, financial and information
resources.

2. Course Details
A MANIPAL GROUP INSTITUTION
www.globalnxt.edu.my
Contact Us: Mr. Rajendra Joshi +91 9972529252 or Mr. Amit Singh +91 9890065065
info.corporate@globalnxt.edu.my
The programs offered by GlobalNxt University have been endorsed by 100+ corporates in India, and across
the globe, including the Aditya Birla Group, Infosys, Tata Group Companies and QuEST Global.
Module
1
Module
2
• Key features of leadership
• Different leadership styles
• What kind of leader are you?
• Leaders versus managers: What’s the difference?
• Leadership qualities
• Creating the vision and seeing the future
• Building organizational energy, trust and motivation
• Creating a leadership team
• Role of leadership coaching
• Customer needs
• Market-orientated organizations
• Markets and targets
• Positioning and perceptual mapping
• Branding of products and services
• Services marketing and management
• The marketing mix and achieving balance
• Consumer markets and behavior
Global Leadership
Focus on building strong leadership teams that
positively affect business outcomes.
Marketing Management
Consider brand management and the strategic
positioning of products and services.
Module
5
Module
6• The global economy
• Economics and business strategy
• Business impact of globalization
• Strategies for economic growth and development
• International trade and the role of the government
• Theories of foreign investment
• Regional economic integration
• Country analysis for business expansion
• Economics as a business decision tool
• Strategic management
• Elements of strategy and visioning
• Understanding market needs and analysis
• Competitive positioning—where do I sit?
• Models for strategic analysis
• Price, value and differentiation leadership
• Blue Ocean and Red Ocean strategy
• Business-level strategy
• Fast vs. slow cycle markets
Global Economics
Develop a strong global and regional economic
outlook for business growth.
Strategic Management
Module
3
Module
4
• Financial reports and statements
• Introduction to financial decision-making
• Cash-flow view
• Capital markets
• Time value of money and investment decision
• Financing or capital structure decision
• Risk and return
• Drivers for global business
• Rise of the global enterprise
• The economic environment
• Competitiveness in a global context
• The cultural, political and legal environment
• Managing the global enterprise and workforce
• International HR
• Performance management
Financial Management International Business
Learn about financing and investment strategies
that maximize performance.
Examine global enterprise management, while
considering various socio-economic contexts.
Acquire and implement a strategic business
vision.