Here are 6 bibliographic sources for the information provided in the case study:
1. Rogero, Matthew. Media Company Case Study. 2022. Unpublished.
2. BIGinsight. "Mac Survey Finds Younger, More Affluent Users." BIGinsight.com, 1 Jan. 2013. https://www.biginsight.com/press-releases/mac-survey-finds-younger-more-affluent-users. Accessed 1 Mar. 2022.
3. TOI Tech. "Apple Maps Fiasco: A Timeline of Major Apple Product Launch Controversies." The Times of India, 7 Oct. 2012. https://timesofind
The Internet of Useless Things (and how to avoid it)Mark Brill
With the rapid growth of technologies the #IoT is upon us. There is a danger though, that many of those objects will be useless. This is an introduction into how to develop a brand IoT strategy and how to avoid the useless things. This is an ongoing project and more slides will be added!
An overview of the state of the mobile industry as it pertains to the web. Content developed and driven based on the belief of the centrality of content to distributed content to mobile devices (http://www.domain7.com/mobile). Presentation content from a workshop session presented in Vancouver in September 2011 (http://domain7.com/blog/d7-workshops-designing-and-building-for-the-mobile-web/)
How organizations communicate with their customers had dramatically changed over time. Let's explore the challenges, past and present.
Learn more in our guide: http://bit.ly/2cb0XQ4
The alignment of e commerce strategies with corporate strategy a case studyHamideh Iraj
The Alignment of E-Commerce Strategies with Corporate Strategy: A case study
Abstract:
In this paper, we studied six international companies and investigated their strategies and how it supports corporate strategy. Corporate strategy is articulated according to Porter's generic strategies that are commonly used by businesses to achieve and maintain competitive advantage including Cost Leadership, Differentiation and Focus. Walmart, Apple and Southwest Airlines were selected to stand for aforementioned strategies respectively. In the second section we discussed about innovation, growth and alliance strategies. Amazon, SAS and Star Alliance were selected for aforementioned strategies respectively.
The Internet of Useless Things (and how to avoid it)Mark Brill
With the rapid growth of technologies the #IoT is upon us. There is a danger though, that many of those objects will be useless. This is an introduction into how to develop a brand IoT strategy and how to avoid the useless things. This is an ongoing project and more slides will be added!
An overview of the state of the mobile industry as it pertains to the web. Content developed and driven based on the belief of the centrality of content to distributed content to mobile devices (http://www.domain7.com/mobile). Presentation content from a workshop session presented in Vancouver in September 2011 (http://domain7.com/blog/d7-workshops-designing-and-building-for-the-mobile-web/)
How organizations communicate with their customers had dramatically changed over time. Let's explore the challenges, past and present.
Learn more in our guide: http://bit.ly/2cb0XQ4
The alignment of e commerce strategies with corporate strategy a case studyHamideh Iraj
The Alignment of E-Commerce Strategies with Corporate Strategy: A case study
Abstract:
In this paper, we studied six international companies and investigated their strategies and how it supports corporate strategy. Corporate strategy is articulated according to Porter's generic strategies that are commonly used by businesses to achieve and maintain competitive advantage including Cost Leadership, Differentiation and Focus. Walmart, Apple and Southwest Airlines were selected to stand for aforementioned strategies respectively. In the second section we discussed about innovation, growth and alliance strategies. Amazon, SAS and Star Alliance were selected for aforementioned strategies respectively.
1. Media Company Case
Study
Task 1 Understand the structure
and ownership of the media sector
Matthew Rogero
2. Apple
Apple own themselves, it is an American
Multinational corporation. It was founded by three
people. Steve Jobs, Steve Wozniak and Ronald
Wayne. They specialize in computer hardware,
computer software. Apple make so much profit
because they are one company. They don’t share
their income with any other company. They main
selling products are iPhone, iPad, iMac etc.
3. Who owns Apple?
The owners of Apple are Steve Jobs, Steve Wozniak
and Ronald Wayne. It was established in April 1,
1976 in Cupertino, California.
4. How is it organized?
The company is vertically integrated company.
Here is a table to explain it.
5. Competitors
In recent years, it could be argued that most PC manufacturers were rivals to
Apple, like Dell, Alienware, Gateway etc. but of course you can also factor in
Microsoft as a rival to their Operating System (OS X/XP).
But in recent years they have branched out considerably, into online media
(iTunes, Mobile Me, iPhone) so you can factor in Napster and other legal music
download sites, Hotmail and Gmail, and Nokia, Samsung, Blackberry and alike.
Also, they rival in the server markets with HP, Sun, SGI and IBM with regards to
High Performance Computing, Web serving, Centralised storage (which also
brings further rivals like Brocade and Sanrad).
There's also networking, the Airport lines now rival Cisco, Net gear and alike.
So, they now have a very diverse range of products, and there are many rivals
that are fighting with Apple in those markets.
6. Customers
Apple appeals to both male and females.
With there products being very simple to
use everyone would appeal to their
products.
‘A survey of 24,000 people over the age of 18 in the U.S. from October
to December found Mac owners tend to be younger, too, according to
consumer data provider BIGinsight.com. Over 41% of Mac owners were
34 years old or younger, compared with 32% for wireless laptop users
and 23% for desktop owners, the study found’.
7. Controversy
TOI Tech
Here's a controversy Apple could have very much done without.
Apple Maps, the company's home-grown map application
developed to take on Google Maps in iOS devices, is facing
scathing criticism from users for geopgraphical errors and
missing information. While several users have taken to social
media to express their discontent, rivals Nokia and Motorola
have the seized the Apple Maps app fiasco as an opportunity to
tout about their location services.
However, this is not the first time that controversy is dogging an
Apple device launch. The most valuable company in the world
has seen its share of issues marring its product launches.
Here are some of the major gaffes by Apple.
8. Bibliography
Find at least 6 sources of your info -
don’t use wikipedia
Place the list in this order
Surname, first name, title of book,
website, date, place it was published,
who it was published by