The document analyzes the management challenges faced by Jeff Bourk in operating Branson Airport, highlighting issues related to planning, organizing, leading, and controlling. It discusses his roles as a negotiator and leader, and emphasizes the importance of conceptual and human skills for effective management in a diverse environment. Key challenges include achieving passenger targets, navigating contractual issues, and ensuring smooth airport operations.

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Department: Management Sciences
Program Name: BS-TMM
Semester: 5th
Course Code: MGT-3082
Course Title: Organization Behavior
Teacher Name: Mehwish Sultan
TeamMubeen:
M. Mubeen Afzal 18-NTU-1485
M. Sudais Khan 18-NTU-1489
M. Talha Ikram 18-NTU-1491
M. Ali Hassan 18-NTU-1463
Ali Hamza 18-NTU-1592

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TABEL OF CONTENTS
TOPIC: Flight Plans .......................................................................................................................................................3
Key Analysis:...................................................................................................................................................................3
Questions:..........................................................................................................................................................................3
Answers:............................................................................................................................................................................4
1. ....................................................................................................................................................................................4
2. ....................................................................................................................................................................................6
3. ....................................................................................................................................................................................7
4. ....................................................................................................................................................................................8

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TOPIC: FLIGHT PLANS
KEY ANALYSIS:
 Steve Peet and Jeff Bourk are leaders.
 Has an idea of a private Airport.
 155 million dollars in two years.
 Branson city voiding the contract of 8.24 dollars fee.
 Airport officially claiming they have legal documents.
 8.24 dollars fee passenger paid by Branson. Increased tourism of Branson.
 Some Airlines are AirTran, Sun Country, Frontier, Branson Airlines.
QUESTIONS:
1. Using the four functions as your guide, what challenges would Jeff Bourk face in
managing the Branson Airport?
2. Again, using the four functions as your guide, do you think the managerial challenges
Jeff Bourk faced when getting the airport up and running are different from what he faces
now is overseeing the airport’s operation? Explain.
3. What management roles would Jeff Bourk be playing as he (a) negotiates new contracts
with potential airlines, (b) works with the airport employees in providing a high level of
customer service to arriving and departing passengers, and (c) resolves the contractual
issues with the city of Branson? Be specific and explain your choices.
4. What skills would be most important to a manager like Jeff Bourk? Explain your choices.

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ANSWERS:
1. Using the four functions as your guide, what challenges would Jeff
Bourk face in managing the BransonAirport?
Ans: Different challenges that he might have to face like.
 Challenge to achieve Peet’s goal of 250000 passenger a year. The Airport needs
only 685 (five to six planeloads) passengers a day.
 Challenge of Branson City officials does not even want to pay $8.24 per passengers.
Means provide
 Challenge of accessing the location because it is not easily assessable by the Air
service.
 Construction work on the Airport terminal and runway issues.
While managers are called upon to perform all the basic functions of management,
planning, organizing, leading, and controlling, most top managers, executives, and
CEOs focus on planning. While Jeff is an executive of Branson Air Express, his biggest
job is setting the strategy, plan, goal, and mission of the airport.
Planning:
First, Bourk Jeff must plan approximately the Airport and its working and mechanism. By
keeping in mind about all the challenges that Jeff can face challenges like.
 How To attract other Airlines to use their Airport.
 Challenge to provide services at a cheap cost.
 In planning how to keep the Competitors away.
 To solve contractual issues.
 Challenge to fulfill Peet plan.
 Challenges to solve locational Challenges.

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Organizing:
Then he will organize all the aid to build the Airport. As it is going to be a large
organization. It could be a little difficult to identify the tasks and assigning the duties. But
he will organize the duties to different people according to their given capability. The
Challenge could be that,
 How small groups will coordinate with each other for output.
 How will reporting is procedure done and how it will come to me.
 Challenge to manage constructional work.
Leading:
After that, he would lead the team and manage the work of the Airport. It could be a little
tough for the Bourk to lead a large organization. In leading, Bourk could face several
challenges.
 The important challenge in leading will be to make a strategy for strong
intercommunication.
 Handling of different conflicts like personal conflicts in the organization.
 Challenge to be working with different kinds of people. Like people from different
areas, countries, religions.
 There should be a one common language for communication.
Controlling:
 Includes monitoring and comparing.
 Resolving all those issues that divert you from achieving your milestone.
 In monitoring the performance there would be a greater challenge.
 There will be challenged to make sure that the work is going according to our
required goal.
In this step, Jeff will monitor or compare all the tasks that he has assigned to his workers.
He will check that is all tasks are doing well according to the assigned goals.

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2. Again, using the four functions as your guide, do you think the
managerialchallenges JeffBourk faced when getting the airport up and
running are different from what he faces now is overseeing the airport’s
operation? Explain.
Ans: As in the first question Jeff needs only a managerial skill for building an Airport. But
now he moves towards the operational and implementational stage. He needs to be more
practically included with many things. He will face a different kind of new challenges.
Different operationalchallenges that Jeffcould face:
Planning:
Being ready for the any unseen or any unusual situation.
Organizing:
Organizing employees to construct the airport and then going to run the day-to-day
operations i.e. Scheduling personnel, keeping security, managing HR troubles, and Finance
issues takes a lot of a manager’s time. And what could be the measures to cop-up with the
emergencies. like natural disasters and bad weather.
Leading:
Leading may also be important for the motivation of Airport employees for desires to be
sustained. You will check that is organizations operations with employees and the
employee’s operations with passengers are going right.
Controlling:
Finally, control mechanisms need to be in a location to make sure that the operations of the
airport run smoothly, and safety regulations are followed.

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3. What management roles would Jeff Bourk be playing as he (a)
negotiates new contracts with potential airlines, (b) works with the
airport employees in providing a high level of customer service to
arriving and departing passengers, and(c)resolves the contractualissues
with the city of Branson? Be specific and explain your choices.
Ans: Role is a set of specific tasks a person performs because of the position he holds.
According to Mintzberg, there are three kinds of roles that a manager can perform.
1- Interpersonal Roles
2- Informational Roles
3- Decisional Roles
(a) Negotiatesnew contracts with potential airlines:
According to this statement, Jeff will perform the role of a negotiator. So, this could be
the negotiator role which comes under the sub-roles of Decisional role manager. As the
negotiator role represents the organization at major negotiations like participating in union
contracts or negotiating new contracts with others.
So, he will perform this task as a Decisional role manager.
(b) Works with the airport employees in providing a high level of
customerservice to arriving and departing passengers,
Ans: Interpersonal Role
According to this statement, Jeff will play a leadership role. As the leader role managers
try to motivate, encourage, and guide the employees to increase the output or work
performance of the employees. A leader role is a sub-role of the interpersonal role. So, he
will perform this task as an Interpersonal Role Manager.

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(c) Resolves the contractualissues with the city of Branson.
Ans: Decisional Role
Under decisional role, he will perform both negotiator and disturbance handler role. As
he has a contractual issue this could be through a negotiator role or the other can be solved
through the disturbance handler role.
4. What skills would be most important to a manager like Jeff Bourk?
Explain your choices.
Ans: According to me, I think both Conceptual and Human skills could be more
important for him.
Conceptual Skills:
Are the skills that the manager uses to diagnose and analyze a situation and finds the
cause and effects of it and predicts a creative solution for it. Jeff Bourk is the CEO of the
organization so that is why conceptual skills could be more important to him. As we know
that the conceptual skills are more linked to the top-level managers. So as a top-level
manager and having conceptual skills he should have to be ready for every kind of situation.
As he is running a large organization there could be different kinds of unseen situations
that can be occurred there.
So, these could be helpful for the Jeff in several ways.
 These skills could help him to see the “forest from the trees”.
 He can effectively predict the hurdles that may their business face.
 Help him to effectively cop up with the strange situations.
 Helps him to see how the parts of an organization work together to achieve a goal.
 Help him to timely analyze the problem.
 Helps him to solve the problems and benefit the entire organization.
Human Skills:
The skills include the ability to understand human behavior, to communicate
effectively with others, to motivate individuals to accomplish their objectives. As he is

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running a large organization so, he will face different kinds of people with different
personalities. So, having these skills would help him to understand the behavior of different
people. Like how to deal with them because we all human beings are different from each
other and each has its own liking or disliking has its own behavior. These skills could also
be important for him because he could face a diversity of people.
For example:
 Shy employees did not ask questions and has not liked to share any problem.
 Giving positive feedback to employees.
 Showing willingness to empower subordinates.