The document discusses Nordstrom's challenges and solutions in test data management (TDM) as part of their continuous delivery efforts. The presentation outlines their journey towards improved automation, the implementation of CA's TDM tools, and the resulting productivity gains and ROI. Future goals include achieving 100% test data automation and expanding TDM services across additional departments.

1. Case Study: Nordstrom Takes Retail Relief
for Test Data Management
Irina Ginesin
DevOps: Continuous Delivery
Nordstrom
Sr. Manager IT, Quality Engineering Services
DO4T15S
#CAWorld

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© 2015 CA. All rights reserved. All trademarks referenced herein belong to their respective companies.
The content provided in this CA World 2015 presentation is intended for informational purposes only and does not form any type
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For Informational Purposes Only
Terms of this Presentation

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Abstract
In this session, we will discuss test data
management challenges that can stand in the
way of continuous delivery, what steps to take
both in terms of best practices and tooling to
overcome those problems, and how to gain
significant productivity savings and other ROIs.
Irina
Ginesin
Nordstrom
Sr. Manager IT,
Quality Engineering
Services

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Agenda
NORDSTROM: WHO WE ARE
QUALITY ENGINEERING SERVICES: WHAT WE DO
OUR FUTURE. OUR GOALS.
OUR TEST DATA MANAGEMENT JOURNEY
HOW CA HELPED US ALONG THE WAY
REAL RESULTS AND ROI WITH CA TEST DATA MANAGER
1
2
3
4
5
6

5. 5
QUALITY ENGINEERING SERVICES:
WHAT WE DO
We are a ‘Shared
Service’ at Nordstrom
 Provides test data
provisioning and
management service to the
enterprise
 Lives under the IT
organization
 Funded at large by the
business’ need for DATA
 Serves test data needs of
developers, QA, line of
business (lob)
Our skillset and
expertise
 Performance testing
 Test data management
 Testing as a service
 Service virtualization

6. 6
OUR TEST DATA MANAGEMENT (TDM) JOURNEY
OUR CURRENT STATE
 On our third year of implementing TDM
 Operating at 60% automation, working on automating the remaining
40% of manual testing today
What Sparked Our Journey
 ‘DATA problem’ always existed. Additional complexity was added by the introduction of the
new applications and connections to the various systems which made the situation impossible
 It used to take an army to build an environment and provision test data … complex,
cumbersome and costly
 Increasing pressure to provision test data without delay as soon as an environment is ready

7. 7
OUR TEST DATA MANAGEMENT (TDM) JOURNEY…
CONTINUED
 Built a team of Configuration Management,
Testing and Architecture rock stars
 Evaluated Oracle, Informatica and Grid-Tools
(now part of CA Technologies)
 Went with CA’s best in class TDM, which allows
us to maintain a lean team of just 4 people
 We recognized our ‘DATA
problem’ and decided to
tackle it
 We created a focused group
to identify every pain point
and what they mean to our
business
 We concluded we needed
to build a dedicated team
and buy a TDM tool
WHAT GOT US
HERE TODAY

8. 8
HOW CA TEST DATA MANAGER HELPS US ALONG OUR JOURNEY
CURRENT USE SCENARIOS:
TEST DATA
MASKING AND
SUBSETTING
TEST DATA
AUTOMATION
INTEGRATION WITH
CA SERVICE
VIRTUALIZATION
AND PERFORMANCE
 Discover and mask
sensitive data with
consistent, realistic
values
 Migrate smaller,
more intelligent
subsets of
production data
 Provide and
provision test data
in an automated
fashion to run tests
 Mask, subset and
create the test data
needed for
effective service
virtualization

9. 9
HOW CA TEST DATA MANAGER HELPS US ALONG OUR JOURNEY
FUTURE CONSIDERATIONS:
SYNTHETIC
DATA
GENERATION
AND TEST
MATCHING
TEST CASE
DESIGN,
AUTOMATION
AND
OPTIMIZATION
 Create richer sets
of production-like
test data, without
the sensitive
content, from
scratch based on
our data model
 Define clear
requirements and
automatically
generate optimized
sets of test cases
and test data

10. 10
REAL RESULTS AND ROI WITH CA TEST DATA MANAGER
SIGNIFICANT
productivity savings in 2014
And MORE this year
IMPROVED TESTING
EFFICIENCIES
Reduced test cycles by eliminating
need for tedious data search
efforts
REDUCED
APPLICATION DELIVERY
TIME TO MARKET
Reduced test data provisioning time
IMPROVED QUALITY AND
CUSTOMER EXPERIENCE
Increased test data quality and ability
to protect sensitive data

11. 11
OUR FUTURE. OUR GOALS.
Achieve ‘Hands-
Free’, 100% Test
Data Automation
 Initially by end of
this calendar year
 Full blast next year
Expand the Test Data
Management services our team
provides at Nordstrom to cover
other critical departments
 Beyond the Merchandising department
 Expand into Human Resources and across
Financial systems where masking and
protecting sensitive data are essential

12. 12

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Recommended Sessions
SESSION # TITLE DATE/TIME
DO4T05S
Vision & Roadmap: The CA Roadmap for Test Data
Management
11/18/2015 at 01:00 pm
DO4T16S
Case Study: Manheim Implements Test Data
Management to Reduce Testing Time and Costs
11/18/2015 at 04:30 pm
DO3T21S
Case Study: Nordstrom Succeeds in E-Commerce with
Innovative Performance Testing to Reduce Cycle Times
and Improve Quality
11/19/2015 at 11:30 am

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Must-See Demos
Test Data
Manager
Theater 4
Service
Virtualization
Theater 3
Test Case
Optimizer
Theater 4
TDM & TCO
Integrations
Theater 4

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Follow Conversations At…
Smart Bar
Theater 3 & 4
Tech Talks
Theater 3 & 4

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For More Information
To learn more, please visit:
http://cainc.to/Nv2VOe
CA World ’15