hyperREMIT is a start-up that provides online international money transfers with no storefronts, aiming to lower costs. They identified Filipinos in Canada as a key demographic and partnered with KINSHIP digital to develop a social media strategy. KINSHIP recommended focusing on Facebook, providing entertainment and information. This led to over 1,000 Facebook page likes and a 45% increase in customer engagement. hyperREMIT has now successfully launched in Canada and disrupted the traditional remittance business model.