2. Skyfall
• Director: Sam Mendes
• Writers: Neal Purvis, Robert Wade, John Logan
• Budget: $200,000,000
• Opening weekend:
$88,364,714 (USA) (11th November 2012) (3,505 Screens)
£20,180,369 (UK) (28 October 2012)(587 Screens)
• Domestic Gross: $289.600,000
• Production companies: Eon Productions and Danjaq.
• Distributors:Andes Films, Columbia Pictures, Sony Pictures Entertainment,Twentieth Century Fox Home Entertainment
and much more.
• Main Characters of the cast:
Daniel Craig
Judi Dench
Javier Bardem
Ralph Fiennes
3. Promotion of Skyfall
• Promotional video: A new advert for Sony, stars Daniel Craig as a
James Bond-esque character. Dates of the showing of the film are
revealed.
• International trailer.
• Skyfall bonds with Coke, to become the appearance of the can.
• Berenice Marlohe (Severine) covers GQ magazine.The august issue
also included an interview with the new 007 director Sam Mendes.
• Sony previews 4 minutes of ‘Skyfall’ at CineEurope.
4. Poster.
This is one of many Skyfall posters placed around world wide. Unlike many
other posters made, this specific Skyfall poster does not include a previous
credit or positive quote.This action can be looked upon negatively, due to
not showing a positive outcome and appearance towards the targeted
audience. Moving onto the long shot of the actual star laying across the
bottom of the poster with a gun, shows the audience a hint towards the
positioning and moves he may pull later through the film.This positioning
can also link in with the fact that this film star is wearing an extremely
dominant colour blue which shows his own masculinity and dominance over
this prop gun he holds. Furthering on, the writing is shown to be in dominant
outstanding black against the white background to catch the attention of
the actual audience on the name and the date it is shown for viewing.The
famous logo of the James Bond movies is also shown to be in gold which is
even more eye-catching but also tells the audience the way this film will be
plotted like the other bond films created.This film neither has a film
classification or intertextual reference, leaving the audience in a ponderous
sight which does become a negative outcome.The costuming shown on the
actual actor on the bottom of the poster is well known from the other ‘bond’
films which creates both continuity throughout the film series, but also helps
the audience understand quickly about the film and the characters
personality and life.
5. Merchandise
• Merchandising can be a main factor in promoting a new film. As well as
promoting a new film for the audience, the merchandise brings in extra
money for the company but also can be long lasting for many of the
fans.This means there are no time restrictions on when they can or
cannot actually show the merchandise unlike trailers. Skyfall has also
got a collection of merchandise for the audiences, these include:
James Bond 007 Fragrance
James Bond’s 007 Special blend.
USB Flash Drive 007 Limited edition
S.T. Dupont Bullet Keyring with Push Button Lamp
6. SkyFall sound-track
• The famous Skyfall sound-track was released on the 29th of
October 2012 in the UK, before being released on the 6th of
November 2012 in the US.
• Moving forward into October in 2012, the singer and song writer
Adele confirmed that she, herself had wrote and sang the films
theme tune.
• The song was produced but also arranged by Paul Epworth, whilst
Adele appear courtesy of XL Recordings/ Columbia Records.
7. EON Productions.
Eon productions (Everything Or Nothing) is a film
production company known for producting the James
Bond Film Series. In 2008, EON productions signed a
deal with Columbia pictures to develop fifteen thrillers
and family films outside the Bond franchise, with
budgets up to $80 million.The company then hoped that
this move would allow more British writers to establish
themselves in the United States.
8. EON Productions.
• Founded in 1961
• The founders of Eon Productions are Albert R. “Cubby” Broccoli and Harry Saltzman.
• The Headquarters is located in London, United Kingdom.
• The ‘Parent’ of this production company is Danjaq and LLC.
• Operates from Pinewood Studios in the United Kingdom.
• Closely held private and family corporation.
• In 1975, after the nine Bond films were created, Harry Saltzman sold his shares of Danjaq to United
Artists. Eon Productions is still owned by the Broccoli family.
• Eon Productions is also shown to revealed on a social networking site called ‘Facebook’ by having
it’s on ‘Page’ in which to promote films but also reveal old promoted films and ideas.
9. Films created by Eon Productions
23 Bond films were actually made by Eon
productions for the film series. Eon are
well known for specialising in the ‘Bond
film series’ but have also created well
known films un-related to ‘Bond’ such as
‘Chitty Chitty Bang Bang’, ‘The Ipcress
file’ and ‘Battle of Britain’.
10. Harry Brown
• Director: Daniel Barber
• Writer: GaryYoung
• Budget: $7,300,000
• Opening weekend:
$173,353 (USA) (2nd May 2010) (19 Screens)
£1,271,814 (UK) (15th November 2009) (351 Screens)
• DomesticGross: $1,818,681
• Production Companies: Marv films, UK Film Council, HanWay
Films, Prescience Film Fund, Framestore, Prescience.
• Distributers included:A-Film distribution, Icon Film
distribution, Lionsgate and many more.
• Cast:
Michael Caine
Emily Mortimer
David Bradley
Charlie Creed-Miles
11. Promotion of Harry Brown.
• Trailer
• Newspaper article
• Posters
• Social networking sites e.g. Facebook page.
12. Poster.
Upon the film Poster for Harry Brown, a positive quote from a national
newspaper was actually used in the top center. In this positive quote a previous
credit was used upon ‘GranTorino’ to prompt the audiences expectations on
this new film revealed. By linking these both together, the audience are both
prompted but also intrigued with such positive outcomes and expectations.
Moving onto the layout of this poster, the main characters name is both shown
in the title but also includes his actors name. This shows the audience that both
the film would be expensively made meaning a better quality due to having a
world wide famous actor.The fact that the actors name is placed there is to
prompt the audience further including the fans of this actors work. Furthering
on from this, the way the text is placed upon a low angle shot of the character
with a gun facing that direction, creates a tense but also intimidating
appearance upon the audience. This then creates a sudden twist on the stereo-
types people place on the ‘older aged’ group creating a more intriguing view of
the film.The colour saturation of all the text is also important as it reveals to
the audience a more urban and dangerous vibe. Moving on from this, the
poster seems to not actually contain the a Film classification, which can
actually fool the audience into believing that the film is able to be watched by
the younger category between ‘12 and 15’ which then creates a larger
audience. The costume and background also gives a big hint away to the
audience about the setting and area this film would be placed around. By using
the traditional big brown coat all buttoned up with a gun is shown to be a
juxtaposition between the violence and the higher class, this is then balanced
out against a damaged yellow dark wall which resembles the dangerous areas
of an Urban place.The dark lightening also helps this interpretation from the
13. Marv Films production
Marv Films is a UK based film production
company owned by MatthewVaughn. Marv
films are mainly known for the motion pictures:
Layer Cake, Stardust and Kick-Ass.
This was all founded in 2004 in the United
Kingdom by MatthewVaughan and Kris
Thykier.
14. Films created by Marv Films
production
• Layer Cake
• Stardust
• Harry Brown
• Kick-Ass
• The Debt
• Kick-Ass 2
• The Secret Service.
