Carnival cruises
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Carnival Cruise Lines is the largest cruise line operator in the world. It owns over 100 ships that sail from 28 home ports globally. Carnival aims to provide quality cruise vacations that exceed guest expectations through its variety of cruise brands catering to different budgets and lifestyles. It has a fleet of over 100 ships that comply with international regulations, with crew representing over 70 countries. Some of Carnival's most well known ships include the Carnival Sunshine, Carnival Breeze, and Carnival Dream.
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Carnival Cruise Lines
Carnival Cruise Lines is a British-American owned cruise line founded in 1972 and headquartered in Miami. It has the largest cruise fleet in the world and is a member of the World's Leading Cruise Lines. The company began turning profits in 1975 and has experienced steady growth through expansion and acquisitions of other cruise lines such as Costa Cruises. Carnival aims to provide quality cruise vacations that exceed guest expectations through innovative entertainment, dining, and shore excursion options.
Carnival cruise lines
Carnival Cruise Lines carried over 3 million passengers in 2004 and launched their 20th ship, the 110,000 ton Carnival Valor. By 2005, Carnival's fleet capacity led the cruise industry. The document also provides an overview of Carnival's customers, sales and distribution channels, information systems, and organizational structure.
Carnival ppt final
This presentation summarizes key aspects of Carnival Cruise Line's overall operations. It discusses Carnival's history dating back to 1972, current operations including its large fleet of over 100 ships sailing worldwide. Details are provided on fleet management and ship classifications, onboard operations including crew management and food services, and marketing strategies. The presentation concludes with a tour of operations onboard the Carnival Pride cruise ship including turnaround procedures, passenger embarkation, and culinary operations.
Final carnival
Carnival Cruise Lines was founded in 1972 by Ted Arison and began with two ships, the Mardi Gras and Carnivale. While the company experienced early deficits, through competitive pricing, onboard entertainment, and marketing Carnival began to see success and revenue growth. The company pursued an aggressive acquisition strategy in the late 1980s and 1990s, purchasing major cruise lines like Holland America, Seabourn, Costa Cruises, and Princess Cruises, becoming a global cruise line. Currently Carnival is expanding its presence in European and Asian markets while operating over 100 ships sailing to destinations worldwide from 22 US ports.
Carnival Corporation Powerpoint
This document provides a brief history of Carnival Cruise Lines from 1972 to present day. It discusses key events and acquisitions that allowed Carnival to become the largest cruise line company in the world, including purchasing its first ship in 1972, experiencing early deficits that were later overcome through competitive pricing and onboard activities/entertainment, and acquiring other cruise lines like Holland America, Seabourn, Costa Cruises, and Celebrity Cruises to expand globally. The document also reviews Carnival's mission statement, current performance objectives, historical corporate strategies of integration, diversification, and retrenchment, as well as its main competitors of Royal Caribbean and Norwegian Cruise Lines.
Group28 case study2_carnivalcorp-final
Carnival Cruise Lines has collected two years of customer transaction data but has not utilized it. The document evaluates options for a customer relationship management (CRM) system to convert the data into useful customer information. It proposes a hybrid CRM system allowing reward and personalization strategies. Key criteria for evaluation are costs, customer value/impact, and competitive advantage. Alternatives like not implementing CRM are considered due to high failure rates and costs of CRM systems.
Success and Failure in the Cruise Line Industry
The document is a report analyzing the cruise line industry prepared by a team of business analysts for their managers. It identifies the key success factors in the industry as extending global reach into new markets, continuous innovation of amenities to increase onboard spending, and effectively marketing brands to target customer segments. It then analyzes the two top competitors, Carnival Cruise Lines and Royal Caribbean, and provides recommendations for Carnival to improve, including creating ships comparable to Royal Caribbean's Quantum of the Seas, changing its capital structure to be more leveraged, and responding more effectively to incidents.
Carnival Cruises Marketing plan and Business Case - Yolanda Williams
by implementing and controlling the proposed fundamental marketing strategies and marketing mix strategies, Carnival will be able to achieve the stated objectives and maintain its leadership position in the multi-night vacation travel industry.
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Carnival Cruise Lines
Carnival Cruise Lines is a British-American owned cruise line founded in 1972 and headquartered in Miami. It has the largest cruise fleet in the world and is a member of the World's Leading Cruise Lines. The company began turning profits in 1975 and has experienced steady growth through expansion and acquisitions of other cruise lines such as Costa Cruises. Carnival aims to provide quality cruise vacations that exceed guest expectations through innovative entertainment, dining, and shore excursion options.
Carnival cruise lines
Carnival Cruise Lines carried over 3 million passengers in 2004 and launched their 20th ship, the 110,000 ton Carnival Valor. By 2005, Carnival's fleet capacity led the cruise industry. The document also provides an overview of Carnival's customers, sales and distribution channels, information systems, and organizational structure.
Carnival ppt final
This presentation summarizes key aspects of Carnival Cruise Line's overall operations. It discusses Carnival's history dating back to 1972, current operations including its large fleet of over 100 ships sailing worldwide. Details are provided on fleet management and ship classifications, onboard operations including crew management and food services, and marketing strategies. The presentation concludes with a tour of operations onboard the Carnival Pride cruise ship including turnaround procedures, passenger embarkation, and culinary operations.
Final carnival
Carnival Cruise Lines was founded in 1972 by Ted Arison and began with two ships, the Mardi Gras and Carnivale. While the company experienced early deficits, through competitive pricing, onboard entertainment, and marketing Carnival began to see success and revenue growth. The company pursued an aggressive acquisition strategy in the late 1980s and 1990s, purchasing major cruise lines like Holland America, Seabourn, Costa Cruises, and Princess Cruises, becoming a global cruise line. Currently Carnival is expanding its presence in European and Asian markets while operating over 100 ships sailing to destinations worldwide from 22 US ports.
Carnival Corporation Powerpoint
This document provides a brief history of Carnival Cruise Lines from 1972 to present day. It discusses key events and acquisitions that allowed Carnival to become the largest cruise line company in the world, including purchasing its first ship in 1972, experiencing early deficits that were later overcome through competitive pricing and onboard activities/entertainment, and acquiring other cruise lines like Holland America, Seabourn, Costa Cruises, and Celebrity Cruises to expand globally. The document also reviews Carnival's mission statement, current performance objectives, historical corporate strategies of integration, diversification, and retrenchment, as well as its main competitors of Royal Caribbean and Norwegian Cruise Lines.
Group28 case study2_carnivalcorp-final
Carnival Cruise Lines has collected two years of customer transaction data but has not utilized it. The document evaluates options for a customer relationship management (CRM) system to convert the data into useful customer information. It proposes a hybrid CRM system allowing reward and personalization strategies. Key criteria for evaluation are costs, customer value/impact, and competitive advantage. Alternatives like not implementing CRM are considered due to high failure rates and costs of CRM systems.
Success and Failure in the Cruise Line Industry
The document is a report analyzing the cruise line industry prepared by a team of business analysts for their managers. It identifies the key success factors in the industry as extending global reach into new markets, continuous innovation of amenities to increase onboard spending, and effectively marketing brands to target customer segments. It then analyzes the two top competitors, Carnival Cruise Lines and Royal Caribbean, and provides recommendations for Carnival to improve, including creating ships comparable to Royal Caribbean's Quantum of the Seas, changing its capital structure to be more leveraged, and responding more effectively to incidents.
Carnival Cruises Marketing plan and Business Case - Yolanda Williams
by implementing and controlling the proposed fundamental marketing strategies and marketing mix strategies, Carnival will be able to achieve the stated objectives and maintain its leadership position in the multi-night vacation travel industry.
External Analysis of the Cruise Line Industry
The document analyzes the cruise line industry, focusing on the key success factors and providing in-depth analyses of Carnival Corporation & plc and Royal Caribbean Cruises Ltd. It identifies the three key success factors as capitalizing on growing global markets, generating onboard revenue, and partnering with travel agents. The analyses of Carnival and Royal Caribbean evaluate the companies' performances against these success factors and provides recommendations to help Royal Caribbean improve its position in the industry.
Carnival cruise report copy
Carnival Cruise Lines began in 1972 when its founder purchased two ocean liners. Through competitive pricing, onboard activities and entertainment, and marketing, Carnival saw success and began acquiring other cruise lines to become a global industry leader. Today, Carnival aims to expand in European and Asian markets and differentiate itself through destinations, activities, and ship size. It funds operations through short-term liabilities, long-term liabilities, retained earnings, and stock offerings.
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The document provides an overview and strategic analysis of Royal Caribbean Cruises Ltd. It outlines the company's history and growth since its founding in 1968. It also details the company's mission, vision, fleet of cruise ships, and port locations worldwide. The document performs both external and internal audits including a SWOT analysis, financial analysis, and provides recommendations and strategies to further the company's success and address challenges.
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Carnival Cruise is rebranding to address PR problems from ship malfunctions and food poisoning incidents. The presentation summarizes Carnival's history and target markets, analyzes current ad strategies, and proposes an improved ad campaign focusing on convenience, value, and safety to rebuild trust. A new theme highlights adventure, romance, and variety for 21-34 year old customers. The ad implementation and evaluation sections discuss unveiling renovated ships and services, specialty pricing, and the potential limitations of gaining back customer goodwill.
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Carnival Corporation is the largest cruise company in the world with over 100 ships. It has several cruise line brands and serves over 8 million passengers annually. An internal assessment found strengths in its size, fuel efficiency efforts, and home port locations, but weaknesses in its safety record and high agent commission costs. Externally, opportunities exist in expanding Asian markets and cruising growth, while threats include fuel costs, safety issues, and tight competition. The document recommends strategies around marketing, entertainment, safety improvements, and environmental initiatives.
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Cunard Line faces challenges in integrating its marketing communications across its luxury cruise brands as the industry and customer tastes change. It must balance strategic branding with tactical campaigns while allocating budgets across advertising, direct mail, brochures, and promotions. An organizational realignment by ship type risks diluting the iconic Cunard brand and undermining past integration efforts. Maintaining a unified brand image while distinguishing multiple ship offerings poses ongoing risks to this legacy cruise line.
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This strategic plan document outlines Carnival Corporation & PLC's strategic plan for 2013-2015. It includes an overview of the company, its mission/vision statements, an internal assessment using ratio analysis and organizational charts, an external assessment of opportunities and threats in the cruise industry using matrices, and recommendations for strategy formulation and implementation. The overall goal is to provide the best vacation experience for customers while maximizing profits for shareholders over the next three years.
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3) Integrating the two company cultures poses challenges as Kraft values multiculturalism while Cadbury prefers its British heritage. A separation model may be best to preserve Cadbury's identity.
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Royal Caribbean Cruises was founded in 1969 to provide cruises to wealthy Floridians. It has since grown to include several cruise line brands and subsidiaries. In recent years, Royal Caribbean has focused on strengthening its brands, revitalizing older ships, cutting costs, and adding new onboard revenue generators and customer loyalty programs to drive continued growth while managing threats from competition and rising fuel prices.
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The Cruise Finder iPad app also features online pricing and booking capability for 10 cruise lines including Royal Caribbean Cruises, Carnival Cruises, Celebrity Cruises, Princess Cruises, Holland America Line, Disney Cruise Line, and Norwegian Cruise Line. Users who prefer to speak and book with a real travel agent can do so by calling the iCruise reservation center in Delray Beach, Florida.
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Carnival Cruise Lines began in 1972 when its founder purchased two ocean liners. Through competitive pricing, onboard activities and entertainment, and marketing, Carnival saw success and began acquiring other cruise lines to become a global industry leader. Today, Carnival aims to expand in European and Asian markets and differentiate itself through destinations, activities, and ship size. It funds operations through short-term liabilities, long-term liabilities, retained earnings, and stock offerings.
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This strategic plan document outlines Carnival Corporation & PLC's strategic plan for 2013-2015. It includes an overview of the company, its mission/vision statements, an internal assessment using ratio analysis and organizational charts, an external assessment of opportunities and threats in the cruise industry using matrices, and recommendations for strategy formulation and implementation. The overall goal is to provide the best vacation experience for customers while maximizing profits for shareholders over the next three years.
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The document analyzed the cruise line industry and provided recommendations for a new cruise line entering the market. It found that the worldwide cruise market is estimated at $34.6 billion annually. The top 5 cruise lines by passengers carried are Carnival Cruise Line, Royal Caribbean International, Princess Cruises, Norwegian Cruise Line, and Holland America Line. It was recommended that a new cruise line should have large ships carrying over 2,000 passengers, depart from ports in the Northeast, New Orleans, Texas or West Coast, sail to destinations like the Bahamas, Mexico, Alaska or nowhere voyages, and keep voyages 7 days or less. Entering the market was deemed viable if the new line could achieve high occupancy levels around standard
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This document discusses the cruise industry in the Canada New England region. It notes that cruise visits have increased dramatically since the late 1980s, with over 400,000 cruise visitors today. Shore excursions are an important part of the cruise experience and revenue generator. They showcase local destinations and experiences for cruise passengers. Tour operators work with local suppliers to develop shore excursions, which are then sold by cruise lines to passengers onboard and through marketing. Cruise lines look for competitively priced, exclusive experiences that highlight a destination's culture, history and attractions.
Pullmantur Cruises - MICE presentation
This document provides information on using cruise ships for events and group trips. It highlights the advantages of cruise ships over hotels, including having all amenities and services included, offering unique experiences by visiting different ports each day, and providing better cost benefits with potential savings of up to 30% compared to hotel stays. The document also shares details on the fleet and event spaces available on various Pullmantur cruise ships and answers some frequently asked questions about customizing experiences and accommodating budgets on board cruise ships.
Principles of Tourism - Cruise Lines
This document provides information on the cruise industry, including major cruise lines and ship classifications. It lists over 35 cruise lines operating globally, with Carnival Cruise Line, Royal Caribbean International, and Holland America Line identified as some of the largest operators. Cruise ships are classified into categories including luxury/upscale, mass market, niche/specialty, and bargain ships. The organizational structure and key departments on cruise ships are also summarized.
Case study what global forces have contributed to the growth.docx
Global forces that have contributed to the growth of the cruise industry include rising incomes allowing more people to afford ocean vacations, advances in ship technology making sea travel accessible to the masses, and the decline of transoceanic air travel after the rise of jet planes. Carnival Cruise Lines in particular has benefited from targeting the working middle class through its concept of the "Fun Ship" vacation. While the cruise industry faces threats from economic downturns, health issues, and weather disruptions, its outlook remains positive as global incomes rise and more people have discretionary spending on tourism, though industry observers worry about attracting new customers.
Case study what global forces have contributed to the growth.docx
Global forces have contributed to the growth of the cruise industry in recent decades. The industry was historically elitist but began targeting the middle class in the 1960s-70s as air travel replaced ocean liners. Carnival Cruise Lines was founded to promote more affordable "fun ship" vacations. It has since grown into the largest cruise company by acquiring ships and cruise lines. As an international business, Carnival registers ships under flags of convenience for tax benefits but operates globally with ships, passengers, and crew from around the world.
BROCHURA HOLLAND 2017/ 2018
This document provides information about Holland America Line cruises from April 2017 to April 2018. It highlights various cruise destinations including Alaska, Bermuda, Hawaii, Mexico, Panama Canal, South America, Australia, Asia, Europe, and Canada & New England. It also describes the cruise experience aboard Holland America Line's mid-sized ships, including amenities, staterooms, suites, dining options, and world-class culinary experts. The document is an invitation to experience enriching cruise journeys with Holland America Line.
Unit seven part two Commercial Shipping
Cruise ships offer significant economic benefits to Jamaica through foreign exchange, employment, and taxes. In 2013, cruise ships brought in $101 million in foreign exchange and provided 3865 jobs in Jamaica. The ports of Falmouth, Ocho Rios, and Montego Bay are the major ports of call, with Falmouth seeing the most passengers since it is the exclusive port for Royal Caribbean ships. However, Jamaica remains only moderately dependent on cruise ship tourism compared to other Caribbean nations like St. Kitts and Nevis. While volatile, strategies like increasing duty-free shopping and unique attractions have helped some countries capture more tourist spending.
Canada Visa Specialist in Delhi
Flag holidays Pvt. Ltd. is a private and registered travel and tour agency that is into existence since a long time. It was in 1997 that the firm came into existence to offer wide range of travel options to travellers across the globe. Visit us: http://www.flagholidays.in/
Crockett-Lohr_Work Sample 2
Carnival Corporation faced several cruise ship disasters in recent years prior to the Carnival Triumph engine fire in 2013, including fires on the Carnival Splendor and Costa Allegra. Their response to the deadly Costa Concordia crash in 2012 was criticized for blaming the captain and not taking enough responsibility. In response to the Triumph incident, Carnival acted quickly, prioritized passenger safety, provided frequent updates, apologized, and will compensate passengers with refunds and future cruise credit. While some minor missteps occurred, Carnival's overall handling of the crisis demonstrated strong ethics and was considered an improvement from past disasters.
TBC | NCL Cruise Line review
Thebestcompanys.com expounds on its review of the Norwegian Cruise Line by providing more information on what they offer, what's not allowed, and their newest cruise ship for 2015.
Cruise tourism.
Cruise tourism has grown due to rising living standards and a desire for new experiences. While traditionally popular in Europe and Southeast Asia, India's natural and cultural heritage could help leverage its position in global tourism if cruise tourism facilities are developed. Cruise tourism involves leisure travel on ships for at least 48 hours, making multiple port stops. It has grown from smaller ships in the 1800s to larger modern ships offering various amenities and activities. India could develop its cruise tourism industry by utilizing its ports and destinations.
Cruise ships / Yolcu Gemileri
This document provides an overview of cruise ships, including their history and anatomy. It discusses how cruise ships evolved from ocean liners in the early 1900s by adding amenities for transatlantic passengers. Cruising became a major tourism industry in the 1960s when cruise lines focused on Caribbean vacations and developed the "fun ship" image. The document also outlines the key components of modern cruise ships like types of cruises, impact on cultures visited, regulations, and jobs on board including deck officers and their roles. It concludes that while cruises offer entertainment and amenities, cruising remains a niche tourism segment in India where it is not widely known.
Antarctica XXI - 2017 / 2018
Antarctica XXI Air-Cruise Expeditions provides tours of Antarctica using a unique fly-cruise model. They operate two vessels - the M/V Ocean Nova carrying 67 passengers and the M/V Hebridean Sky carrying 71 passengers. Guests fly from Punta Arenas, Chile to King George Island to board their ship and explore Antarctica, avoiding the rough Drake Passage. The document outlines their itineraries, vessels, aircraft, activities and the experience guests will have viewing wildlife, landscapes and history in Antarctica.
CATERING SERVICES 2016
Fratelli Cosulich has been providing catering services since 1946, serving over 4 million meals per year worldwide. They cater to cargo vessels, oil/offshore units, and ferry/passenger vessels. Their services include full catering, victualling, providing food/beverage managers and other staff, and ensuring quality assurance in accordance with certifications. They have over 50 client companies and currently service over 50 ships/offshore units globally.
2015 코스타크루즈 브로셔 with 크루즈 얼라이언스
The document describes Costa Cruises' Around the World cruises for 2015 and 2016. In 2015, guests can experience a 115-day voyage around the Southern Hemisphere aboard Costa Deliziosa or a 98-day cruise around the world on Costa Luminosa. In 2016, Costa Luminosa will offer another 108-day Around the World cruise. The itineraries visit multiple continents and dozens of iconic and exotic ports across the globe, allowing passengers to discover cultures and sights very few people experience in a single journey.
Costa Cruises
Costa Cruises is an Italian cruise line owned by Carnival Corporation. Founded in 1854, it originally operated cargo ships between Sardinia and Liguria before expanding into cruises. Today, Costa Cruises has 14 ships that sail routes in the Mediterranean, Northern Europe, Caribbean, and other regions. Costa Cruises aims to deliver an authentic Italian cruising experience with Italian cuisine, service, and hospitality.
Cruise tourism
The document provides an overview of cruise tourism, including the history and growth of cruising. It discusses the various cruise destinations around the world, types of cruises, cruise ships, and major cruise lines. Specific regions covered include the Mediterranean, with ports in countries like Greece, Italy, Spain, and Turkey. Different types of cruises are defined, such as ocean voyages, river cruises, day cruises, and specialty cruises. Ship sizes are described based on passenger capacity and tonnage. Anatomy of modern cruise ships and some of the largest operators, including Royal Caribbean, Carnival, and Costa, are also summarized.
CRUISE TOURISM.pptx
A cruise ship is a passenger used for pleasure voyages.
Cruise ships are destinations in themselves with features and amenities comparable or superior to land-based resorts.
Cruising is remarkably affordable and one can enjoy his/her dream vacations.
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Final Project- K Steyn- North American Cruise Data PowerPoint
Final Project- K Steyn- North American Cruise Data PowerPoint
Case study what global forces have contributed to the growth.docx
Case study what global forces have contributed to the growth.docx
Case study what global forces have contributed to the growth.docx
Case study what global forces have contributed to the growth.docx
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Carnival cruises
- 1. CARNIVAL CRUISE LINES Mustafa Keskin Asena Günöz Ece Uylaş Gözde Kasap Haydar Özbey
- 2. DEFINITION OF CRUISE • Usually, a very large passenger ship that makes a roundtrip with several en route stops, and takes on passengers only at the port where the trip begins and ends. • A cruise is defined as “to make a trip by sea in a liner for pleasure, usually calling at a number of ports”. • Cruise ships are in interest of two main industries; tourism industry and shipping industry.
- 3. COMPANY PROFILE Carnival is owned by Carnival Corporation & PLC Carnival currently sails from 28 different home port Ship’s registry: Nassau, Bahamas & Panama Carnival is "The World's Most Popular Cruise Line".
- 4. VISION: To consistently provide quality cruise vacations that exceed the expectation of our guests. MISSION: The company’s mission is to deliver exceptional vacation experiences through the world’s best-known cruise brands that cater to a variety of different lifestyle and budgest, all at an outstanding value unrivaled on land or at sea.
- 6. SERVICES OF THE COMPANY
- 7. FLEET OF CARNIVAL • Carnival’s fleet has 28 designated homeports where the ships start & end their cruises • All Carnivaal ships must comply with strict International, Hoem Flag, and u.S. Goverment Regulations • Carnival hires a completely international onboard crew representing over 70 countries
- 8. SHIPS OF CARNIVAL Carnival Sunshine Carnival Breeze Carnival Conquest Carnival Dream Carnival Ecstasy Carnival Elation Carnival Fantasy Carnival Fascination Carnival Freedom Carnival Glory Carnival Imagination Carnival Inspiration Carnival Legend Carnival Liberty Carnival Magic Carnival Miracle Carnival Paradise Carnival Pride Carnival Sensation Carnival Splendor Carnival Triumph Carnival Valor Carnival Victory
- 10. CARNIVAL SUNSHINE HIGHLIGHT Crew:1.040 Passengers:3.006 Launched:1996/2013 Tonnage:102.853 Registry: Panama
- 11. MAIN ROUTES
- 12. QUALITY CERTIFICATES AND AWARDS ISO 9001:2000 (quality management) ISO 14001 (environmental management) ISO 22000 (food safety management) OHSAS 18001 (safety management) EAN-SEA2 and CLEAN-AIR (controlling emissions) CLEANSHIP-AWT (waste water treatment) “Best for Budget-Friendly Cruising in 2010 Best New Ship (Carnival Breeze), Best Bar (Alchemy Bar) and Best Cruise Line Value in 2012 Best Cruise Line, Best Innovation and Best Cruise Blogger in 2011 Best Main Dining, Best Buffet, Best Nightlife, and Best for First Timers in 2009