The document provides career advice for new and emerging UX practitioners. It discusses understanding the context of the UX field and having a career strategy, including defining goals and exploring opportunities. The document advises practitioners to prepare case studies, network, and build skills in areas like collaboration, expertise in tools/methods, and data understanding. It emphasizes being concise, having a point of view, and biasing toward action in advice.

1. Career advice
for new(er) UX
practitioners
Fadden, S. 2019. Career advice for new(er) UX practitioners. UX India, 10 September, Hyderabad.

2. Steve Fadden, Ph.D.
2
Head of User Research, Measurement & Analytics, Google
Lecturer, UC Berkeley School of Information
@sfadden on Twitter
https://www.linkedin.com/in/stevefadden/

3. “The UX profession has grown
substantially since 1950 and it is now
truly worldwide. Even so, the expected
growth until 2050 will dwarf anything
we’ve seen so far.”
Jakob Nielsen, 2017
Nielsen, J. (December 24, 2017). A 100-Year View of User Experience. Retrieved from: https://www.nngroup.com/articles/100-years-ux/

4. Share - Grow - ConnectImage: https://www.pexels.com/photo/shallow-focus-photography-of-yellow-sunflower-field-under-sunny-sky-1169084/

5. Understand the context

6. Image: https://www.pexels.com/photo/shallow-focus-photography-of-yellow-sunflower-field-under-sunny-sky-1169084/

7. Image: https://www.goodfreephotos.com/vector-images/female-project-manager-vector-clipart.png.php

8. Images: https://www.goodfreephotos.com/vector-images/female-project-manager-vector-clipart.png.php, https://commons.wikimedia.org/wiki/File:Hour_glass_clip_art.png

9. Typical process
1. Sourcing
2. Reviews
3. Screens
4. Interviews/assessments
5. References
6. Offer/negotiation
7. Confirmation
Image: https://www.pexels.com/photo/shallow-focus-photography-of-yellow-sunflower-field-under-sunny-sky-1169084/,
https://www.pexels.com/photo/shallow-focus-photography-of-yellow-sunflower-field-under-sunny-sky-1169084/

10. Have a career strategy

11. What do you want to be?
Search job posts
● 5 year target
● Common keywords
● Gaps
Image: https://www.nps.gov/glca/learn/news/rainbow-bridge-national-monument-designated-as-an-international-dark-sky-sanctuary.htm

12. Where do you want to go?
Destination list
Company reviews
Allies
Image: https://pixabay.com/photos/dream-job-application-location-job-2904780/

13. Explore job lists
Images: https://themanifest.com/user-experience/agencies, https://www.greatplacetowork.in/great/100-best-companies.php,
https://www.inc.com/peter-economy/glassdoor-just-announced-100-best-places-to-work-for-2019-is-your-company-on-list.html, https://www.greatplacetowork.com/best-workplaces/100-best/2019

14. Learn about what matters to you
Reference: https://www.glassdoor.co.in

15. Find allies
Reference: https://www.linkedin.com/

16. Who can help you?
Build your community
Draw out their stories
Offer gratitude and feedback
Image: https://snoworld.one/my-top-10-tips-for-good-leadership/

17. Prepare questions and talking points
“Tell me about how you became a UX
Design Manager?”
“Describe what a typical day looks for
you.”
“I noticed you used to work at
[company], can you tell me about the
differences between your current and
past role?”
“Describe the culture at [company].
What kinds of people thrive here?”
“What do you look for when you are
determining if a candidate is a good fit
for your team?”
“Over the next 2 years, what would
you advise me to develop/work on to
become a compelling candidate for
[company]?”

18. Close the gaps
Community feedback
Mentoring
Volunteering
Side projects
Image: https://pixabay.com/photos/planting-environment-nature-botany-1898946/

19. Look for opportunities everywhere
Image: https://www.globalgiving.org/, https://www.giveindia.org/volunteering/telangana/hyderabad

20. Curate your evidence

21. Consider your evidence
Before candidacy
Resume
Portfolio
Correspondence
Network feedback
During candidacy
Screening answers
Presentation
UX exercise
Interview content
Questions and engagement

22. Know your story
Why you are here
What you excel at
What you are developing
Image: https://pxhere.com/en/photo/1389681

23. Make an impression
Lead with your goal
Inverted pyramid
Functional skills > chronological roles
Image: https://commons.wikimedia.org/wiki/File:Duck-Rabbit_illusion.jpg

24. Image: https://www.monster.com/career-advice/article/sample-resume-ux-designer-entry-level

25. Image: https://www.monster.com/career-advice/article/sample-resume-ux-designer-experienced

26. Image: https://www.thebalancecareers.com/what-is-a-functional-resume-2061997

27. Image: https://www.thebalancecareers.com/what-is-a-functional-resume-2061997

28. Image: https://www.thebalancecareers.com/what-is-a-functional-resume-2061997

29. Validate your message

30. Assess interpretations
30 second artifact test
● Recall
● Job role target
Image: https://commons.wikimedia.org/wiki/File:Impressionism_6.jpg

31. Have a reason for everything
UX rationale
Prepare for the whys
● Format/message
● Field/specialty
● Organization
Image: https://pixabay.com/photos/typography-geschtaltung-fonts-1069409/

32. Image: https://uxmastery.com/how-to-develop-project-ideas-for-your-ux-portfolio/

33. Build skills

34. Soft skills
Cross functional collaboration
Managing conflicts
...and time
...and change
Image: https://pixabay.com/photos/team-together-hands-joined-prayer-472488/

35. Expertise over breadth
Mastery: tool, method, hobby
Flexibility and innovation
Image: https://www.flickr.com/photos/thebakkenmuseum/15642021859

36. Data understanding
Analytics and metrics
Quant and qual
Image: https://commons.wikimedia.org/wiki/File:DARPA_Big_Data.jpg

37. Storytelling
Engage audience
Build empathy
Provoke action
Image: https://www.jbsa.mil/News/Photos/igphoto/2000985682/

38. Advice

39. Be concise
Clarify assumptions
Crisp statements
Check in
Image: https://www.maxpixel.net/Protest-News-Reporter-Bpd-Baltimore-Urban-Police-1507128

40. Have a POV
Framework for rationale
Assumptions and hypotheses
Show commitment
Image: https://www.needpix.com/photo/915387/new-construction-framing-timbers-home-build-structure

41. Bias toward action
Have recommendations ready
Improvements, with more resources
Shortcuts, if less resources
Image: https://pxhere.com/en/photo/47097

42. Concise - POV - ActionImage: https://www.pexels.com/photo/shallow-focus-photography-of-yellow-sunflower-field-under-sunny-sky-1169084/

43. Thank you!
@sfadden on Twitter
https://www.linkedin.com/in/stevefadden/