The document discusses how demographic and psychographic targeting can be used to capture high quality leads. It describes how marketers can use social media profiles and platforms like LinkedIn to identify potential customers based on attributes like age, industry, interests and behaviors. This identity data can then be combined with intent signals from search engines to target ads and nurture leads. Integrating these efforts across channels from social media to search to marketing automation is the key to success.
Social Media & Digital Marketing 2017 presented to the Exploits Regional Cham...Gray Press Media Inc.
Learn the basics of digital marketing to promote your small business. From the SEO to social media marketing:
- Facebook
- Twitter
- Instagram
- Pinterest
- LinkedIn
- YouTube
For more info, please visit www.graypressmedia.com
Looking for the Best Digital Marketing Agency in India?
Connect with Digital Marketing Services India. Digital Marketing Services India promotes your website, products and services in your target market. Guaranteed results and affordable prices starting Rs.5000/- PM Only! Visit http://digitalmarketingservicesindia.in/
#businessmarketing #digitalmarketing #onlinemarketing #internetmarketing #webmarketing
Marketing by Digital Marketing Services India - http://digitalmarketingservicesindia.in/
2019 Kelas E-Dagang SITEC 301 BM: Pemasaran Digital oleh Sulaiman Mokhtarsitecmy
KELAS E-DAGANG SITEC BAHASA MALAYSIA YANG TERAKHIR ADALAH EC301BM: PEMASARAN DIGITAL
Untuk kelas yang pertama, anda telah belajar tentang elemen-elemen penting untuk memulakan perniagaan e-dagang. Di ikuti dengan kelas kedua berkenaan cara-cara menguruskan produk di pasaran e-dagang. Jadi, untuk langkah seterusnya adalah bagaimana pula cara cara untuk memasarkan produk di dalam dunia digital?
Pemasaran digital adalah suatu usaha untuk mempromosikan sesuatu produk dengan menggunakan media digital yang dapat menjangkau pengguna secara lebih meluas. Tips pemasaran digital merangkumi banyak teknik dan tips yang terkandung dalam kategori pemasaran internet.
Pemasaran digital turut menggabungkan beberapa faktor yang akan menjadi media baru dengan kapasiti yang lebih besar. Pemasaran melalui digital sedang diperluas untuk membantu para peniaga dan usahawan di era dunia digital ini untuk mempromosikan produk mereka dengan lebih meluas.
Syarikat : Avana.asia
Penceramah Jemputan : Sulaiman Mokhtar
2019 SITEC E-Commerce Class 303: Google Marketing by Charles Gregorysitecmy
SITEC E-COMMERCE 303: GOOGLE MARKETING
Google Marketing is a unified advertising and analytics platform that enables stronger collaboration for your marketing teams by building on existing integrations between DoubleClick and the Google Analytics 360 Suite.
With Google Marketing you can:
1) Deliver faster, smarter marketing. With day-to-day processes automated, you can spend your time on strategic activities while built-in intelligence automatically surfaces your ad trends and patterns.
2) Gain more control over your investments. Easily see what parts of your marketing are working and make informed decisions to improve performance - all while feeling confident you’re delivering quality ads and experience.
3) Understand your audience on a deeper level. Integrate and access your data to gain a more complete view of your customers, and connect your data with Google cross-device and intent signals to identify the most valuable audiences.
4)Share insights across your teams. With data and reporting in one place, everyone in your company has a view to your audience, your media, and your business results in order to share insights and optimize your marketing.
Company : Digital Marketing Association Malaysia
Coach : Charles Gregory
Leading Australian digital agency delivering Happiness, Success, and Fun. We are E-Web Marketing. Our commitment to Happiness, Success, and Fun (HSF) is the cornerstone of Core Values. It is what motivates us to get out of bed in the morning and give our best with everything we do. We promise we’ll do everything we can to ensure you’re happy with our service, make your online marketing a terrific success, and help you have fun along the way. Call us at (02) 8413 6400.
Digital Marketing Consultants (Digitalimc.com)Mohammad Kamran
Digital Marketing Services
Digital or online Marketing plays an important role for the growth of any new company in the today's market. you have to adopt the new marketing techniques to reach the maximum audience in the market.
Social Media & Digital Marketing 2017 presented to the Exploits Regional Cham...Gray Press Media Inc.
Learn the basics of digital marketing to promote your small business. From the SEO to social media marketing:
- Facebook
- Twitter
- Instagram
- Pinterest
- LinkedIn
- YouTube
For more info, please visit www.graypressmedia.com
Looking for the Best Digital Marketing Agency in India?
Connect with Digital Marketing Services India. Digital Marketing Services India promotes your website, products and services in your target market. Guaranteed results and affordable prices starting Rs.5000/- PM Only! Visit http://digitalmarketingservicesindia.in/
#businessmarketing #digitalmarketing #onlinemarketing #internetmarketing #webmarketing
Marketing by Digital Marketing Services India - http://digitalmarketingservicesindia.in/
2019 Kelas E-Dagang SITEC 301 BM: Pemasaran Digital oleh Sulaiman Mokhtarsitecmy
KELAS E-DAGANG SITEC BAHASA MALAYSIA YANG TERAKHIR ADALAH EC301BM: PEMASARAN DIGITAL
Untuk kelas yang pertama, anda telah belajar tentang elemen-elemen penting untuk memulakan perniagaan e-dagang. Di ikuti dengan kelas kedua berkenaan cara-cara menguruskan produk di pasaran e-dagang. Jadi, untuk langkah seterusnya adalah bagaimana pula cara cara untuk memasarkan produk di dalam dunia digital?
Pemasaran digital adalah suatu usaha untuk mempromosikan sesuatu produk dengan menggunakan media digital yang dapat menjangkau pengguna secara lebih meluas. Tips pemasaran digital merangkumi banyak teknik dan tips yang terkandung dalam kategori pemasaran internet.
Pemasaran digital turut menggabungkan beberapa faktor yang akan menjadi media baru dengan kapasiti yang lebih besar. Pemasaran melalui digital sedang diperluas untuk membantu para peniaga dan usahawan di era dunia digital ini untuk mempromosikan produk mereka dengan lebih meluas.
Syarikat : Avana.asia
Penceramah Jemputan : Sulaiman Mokhtar
2019 SITEC E-Commerce Class 303: Google Marketing by Charles Gregorysitecmy
SITEC E-COMMERCE 303: GOOGLE MARKETING
Google Marketing is a unified advertising and analytics platform that enables stronger collaboration for your marketing teams by building on existing integrations between DoubleClick and the Google Analytics 360 Suite.
With Google Marketing you can:
1) Deliver faster, smarter marketing. With day-to-day processes automated, you can spend your time on strategic activities while built-in intelligence automatically surfaces your ad trends and patterns.
2) Gain more control over your investments. Easily see what parts of your marketing are working and make informed decisions to improve performance - all while feeling confident you’re delivering quality ads and experience.
3) Understand your audience on a deeper level. Integrate and access your data to gain a more complete view of your customers, and connect your data with Google cross-device and intent signals to identify the most valuable audiences.
4)Share insights across your teams. With data and reporting in one place, everyone in your company has a view to your audience, your media, and your business results in order to share insights and optimize your marketing.
Company : Digital Marketing Association Malaysia
Coach : Charles Gregory
Leading Australian digital agency delivering Happiness, Success, and Fun. We are E-Web Marketing. Our commitment to Happiness, Success, and Fun (HSF) is the cornerstone of Core Values. It is what motivates us to get out of bed in the morning and give our best with everything we do. We promise we’ll do everything we can to ensure you’re happy with our service, make your online marketing a terrific success, and help you have fun along the way. Call us at (02) 8413 6400.
Digital Marketing Consultants (Digitalimc.com)Mohammad Kamran
Digital Marketing Services
Digital or online Marketing plays an important role for the growth of any new company in the today's market. you have to adopt the new marketing techniques to reach the maximum audience in the market.
Digital Marketing Services In Pune, Digital Marketing Agency In IndiaBrandperl
Social Media Marketing Company In Pune, SEO, SMM, SEM Services, Digital Marketing Agency In Pune, Service Branding Agency In India, Brand Consultants In Pune, Best Web Design Company In India, Content Marketing Services India
Care about leveraging digital marketing hotel industry? Want to build brand, generate leads, engage customers and acquire new business for your hotel, restaurant, spa using digital marketing? You will find this deck presented at HOSI 2016 useful.
If you want to build mastery in digital marketing, you can consider participating in hands-on digital marketing training program by Digital Vidya. Find more details at http://www.digitalvidya.com
How to Get More from Digital PR (Without Mentioning AVE) | Pint Sized Marketi...Laura Hampton
Laura Hampton, Head of Digital PR at Impression, shares her tips on how to get more value from your digital PR campaigns. Laura specialises in user-centric marketing and her background in PR, journalism and SEO all feed into this talk, which was delivered at Pint Sized Marketing in Dublin in July 2019.
Im solutions(www.imsolutions.co) is a popular web designing company which deals with the projects of Web development, SEO, SEM and Email marketing Strategies.
Milestone has developed and begun implementing the Covid-19 Crisis-Recovery-Growth strategy and wants to share it with the community. We have identified the 5 priority things marketers should do in April, May, June, and July onward to conserve, react, and then to ride the recovery as people return to a more normal economy.
Phased tactics within local, organic, social, and paid media
Recommendations for gathering customer insights, adjusting content, mobile, and clickability
Moving to omnichannel measurement
Offer to package and scaling back up
R6S is a Los Angeles base award winning digital marketing company, one of our main client. We provide SEO consultancy services to R6S on Upwork.To learn more about R6S, please visit https://www.r6s.com/
Pranamya digital marketing corporate services profileKaran Patil
Pranamya is a digital marketing service and IT services provider in Mumbai and Navi Mumbai. Contact us for all your digital marketing and software needs!
The first rule in digital marketing is that content needs a purpose: to stimulate, engage, convert and build a buzz around a brand. It’s got to be useful, visible, desirable, engaging and provide a platform to position the hotel as a socially-connected brand.
The Business and Management of SEO and Digital AdvertisingMarketing Mojo
This deck is from Janet Driscoll Miller's, president and CEO of Marketing Mojo, presentation at James Madison University in 2016.
http://marketing-mojo.com/blog
Enterprise SEO ionsearch Samuel CrockerSam Crocker
A look at common problems with big brand and big site SEO and the organisations responsible for them.
Image credits:
http://www.flickr.com/photos/salendron/2402978812/sizes/m/in/photostream/
http://www.flickr.com/photos/alexcreative/4564218323/sizes/m/in/photostream/
http://www.flickr.com/photos/22280677@N07/2272656387/sizes/z/in/photostream/
http://www.flickr.com/photos/53921113@N02/5645102295/sizes/m/in/photostream/
http://inflatableferret.com/articles/the-meat-parade-part-85/
http://www.flickr.com/photos/mightymoss/3098467059/sizes/m/in/photostream/
http://www.flickr.com/photos/creativechusky/6624665015/sizes/m/in/photostream/
http://www.fastcompany.com/1676902/how-nikes-ceo-shook-shoe-industry
http://www.flickr.com/photos/stitch/37332189/sizes/z/in/photostream/
http://www.flickr.com/photos/mnfiraq/6076862674/sizes/m/in/photostream/
http://www.flickr.com/photos/laughingsquid/3089358273/sizes/z/in/photostream/
http://www.flickr.com/photos/davepearson/2646358663/sizes/z/in/photostream/
http://www.flickr.com/photos/nrmadriversseat/6255901473/sizes/z/in/photostream
http://www.flickr.com/photos/machinemade/5089297557/sizes/z/in/photostream/
http://www.flickr.com/photos/loop_oh/4139019520/sizes/z/in/photostream/
http://www.flickr.com/photos/pcrisologo/3249064439/sizes/z/in/photostream/
http://25.media.tumblr.com/3a141322e135050b38d76c23291c60f8/tumblr_ml8sx7i0hz1r4lywro1_400.jpg
http://www.extremetech.com/wp-content/uploads/2012/10/felix-baumgartner-standing-in-his-capsule-about-to-dive-640x480.jpg
http://www.flickr.com/photos/23065375@N05/2246559149/sizes/m/in/photostream/
http://firstandfifteenth.bigcartel.com/product/one-a-day-calendar
http://www.flickr.com/photos/elycefeliz/3289447227/sizes/z/in/photostream/
http://www.flickr.com/photos/72861652@N00/1282389988/sizes/z/in/photostream/
http://www.flickr.com/photos/adamhenning/45704082/sizes/m/in/photostream/
http://i.huffpost.com/gen/585370/original.jpg
http://farm4.staticflickr.com/3640/3505849421_ee1679ceb5_z.jpg
http://mobiforge.com/files/bad_information_architecture_small.jpg
http://www.anoop-parikh.com/images/library/homebase_brand_guidelines_01.jpg
www.washingtonpost.com/blogs/answer-sheet/files/2013/01/alice-falling-down-rabbit-hole1.jpg
http://thewellwrittenwoman.com/wp-content/uploads/2012/02/drhouse.jpg
http://www.flickr.com/photos/andybeatty/5247263940/sizes/z/in/photostream/
http://www.flickr.com/photos/neilt/2517652/sizes/z/in/photostream/
http://www.flickr.com/photos/sushiesque/5568696809/sizes/z/in/photostream/
http://upload.wikimedia.org/wikipedia/en/7/75/Tps_report.png
http://nooooooooooooooo.com/
https://developers.google.com/analytics/resources/concepts/gaConceptsDomains
http://www.flickr.com/photos/melitron/4923829202/sizes/z/in/photostream/
http://www.flickr.com/photos/clevercupcakes/2475149762/sizes/m/in/photostream/
Digital Marketing Services In Pune, Digital Marketing Agency In IndiaBrandperl
Social Media Marketing Company In Pune, SEO, SMM, SEM Services, Digital Marketing Agency In Pune, Service Branding Agency In India, Brand Consultants In Pune, Best Web Design Company In India, Content Marketing Services India
Care about leveraging digital marketing hotel industry? Want to build brand, generate leads, engage customers and acquire new business for your hotel, restaurant, spa using digital marketing? You will find this deck presented at HOSI 2016 useful.
If you want to build mastery in digital marketing, you can consider participating in hands-on digital marketing training program by Digital Vidya. Find more details at http://www.digitalvidya.com
How to Get More from Digital PR (Without Mentioning AVE) | Pint Sized Marketi...Laura Hampton
Laura Hampton, Head of Digital PR at Impression, shares her tips on how to get more value from your digital PR campaigns. Laura specialises in user-centric marketing and her background in PR, journalism and SEO all feed into this talk, which was delivered at Pint Sized Marketing in Dublin in July 2019.
Im solutions(www.imsolutions.co) is a popular web designing company which deals with the projects of Web development, SEO, SEM and Email marketing Strategies.
Milestone has developed and begun implementing the Covid-19 Crisis-Recovery-Growth strategy and wants to share it with the community. We have identified the 5 priority things marketers should do in April, May, June, and July onward to conserve, react, and then to ride the recovery as people return to a more normal economy.
Phased tactics within local, organic, social, and paid media
Recommendations for gathering customer insights, adjusting content, mobile, and clickability
Moving to omnichannel measurement
Offer to package and scaling back up
R6S is a Los Angeles base award winning digital marketing company, one of our main client. We provide SEO consultancy services to R6S on Upwork.To learn more about R6S, please visit https://www.r6s.com/
Pranamya digital marketing corporate services profileKaran Patil
Pranamya is a digital marketing service and IT services provider in Mumbai and Navi Mumbai. Contact us for all your digital marketing and software needs!
The first rule in digital marketing is that content needs a purpose: to stimulate, engage, convert and build a buzz around a brand. It’s got to be useful, visible, desirable, engaging and provide a platform to position the hotel as a socially-connected brand.
The Business and Management of SEO and Digital AdvertisingMarketing Mojo
This deck is from Janet Driscoll Miller's, president and CEO of Marketing Mojo, presentation at James Madison University in 2016.
http://marketing-mojo.com/blog
Enterprise SEO ionsearch Samuel CrockerSam Crocker
A look at common problems with big brand and big site SEO and the organisations responsible for them.
Image credits:
http://www.flickr.com/photos/salendron/2402978812/sizes/m/in/photostream/
http://www.flickr.com/photos/alexcreative/4564218323/sizes/m/in/photostream/
http://www.flickr.com/photos/22280677@N07/2272656387/sizes/z/in/photostream/
http://www.flickr.com/photos/53921113@N02/5645102295/sizes/m/in/photostream/
http://inflatableferret.com/articles/the-meat-parade-part-85/
http://www.flickr.com/photos/mightymoss/3098467059/sizes/m/in/photostream/
http://www.flickr.com/photos/creativechusky/6624665015/sizes/m/in/photostream/
http://www.fastcompany.com/1676902/how-nikes-ceo-shook-shoe-industry
http://www.flickr.com/photos/stitch/37332189/sizes/z/in/photostream/
http://www.flickr.com/photos/mnfiraq/6076862674/sizes/m/in/photostream/
http://www.flickr.com/photos/laughingsquid/3089358273/sizes/z/in/photostream/
http://www.flickr.com/photos/davepearson/2646358663/sizes/z/in/photostream/
http://www.flickr.com/photos/nrmadriversseat/6255901473/sizes/z/in/photostream
http://www.flickr.com/photos/machinemade/5089297557/sizes/z/in/photostream/
http://www.flickr.com/photos/loop_oh/4139019520/sizes/z/in/photostream/
http://www.flickr.com/photos/pcrisologo/3249064439/sizes/z/in/photostream/
http://25.media.tumblr.com/3a141322e135050b38d76c23291c60f8/tumblr_ml8sx7i0hz1r4lywro1_400.jpg
http://www.extremetech.com/wp-content/uploads/2012/10/felix-baumgartner-standing-in-his-capsule-about-to-dive-640x480.jpg
http://www.flickr.com/photos/23065375@N05/2246559149/sizes/m/in/photostream/
http://firstandfifteenth.bigcartel.com/product/one-a-day-calendar
http://www.flickr.com/photos/elycefeliz/3289447227/sizes/z/in/photostream/
http://www.flickr.com/photos/72861652@N00/1282389988/sizes/z/in/photostream/
http://www.flickr.com/photos/adamhenning/45704082/sizes/m/in/photostream/
http://i.huffpost.com/gen/585370/original.jpg
http://farm4.staticflickr.com/3640/3505849421_ee1679ceb5_z.jpg
http://mobiforge.com/files/bad_information_architecture_small.jpg
http://www.anoop-parikh.com/images/library/homebase_brand_guidelines_01.jpg
www.washingtonpost.com/blogs/answer-sheet/files/2013/01/alice-falling-down-rabbit-hole1.jpg
http://thewellwrittenwoman.com/wp-content/uploads/2012/02/drhouse.jpg
http://www.flickr.com/photos/andybeatty/5247263940/sizes/z/in/photostream/
http://www.flickr.com/photos/neilt/2517652/sizes/z/in/photostream/
http://www.flickr.com/photos/sushiesque/5568696809/sizes/z/in/photostream/
http://upload.wikimedia.org/wikipedia/en/7/75/Tps_report.png
http://nooooooooooooooo.com/
https://developers.google.com/analytics/resources/concepts/gaConceptsDomains
http://www.flickr.com/photos/melitron/4923829202/sizes/z/in/photostream/
http://www.flickr.com/photos/clevercupcakes/2475149762/sizes/m/in/photostream/
Content is King, we all know that, but in this world of unrelenting Google updates, it has become increasingly difficult to come up with fresh and interesting content. Check out this awesome presentation created by Tushar Taliyan from SMG Convonix to learn how.
Great ideas are fundamental for effective content marketing. This deck by Marcus (founder, Venture Harbour) contains 21 quick tips, tools, and ideas to improve how
you generate content ideas.
For more information visit http://www.ventureharbour.com
Cool Shit You Can Do With WordPress (BrightonSEO 2014)Patrick Hathaway
WordPress is far and away the most popular CMS on the planet, but it is far more than just a blog. In my presentation I explored some ways to use WordPress to create content assets that can attract links and shares, making content marketing a more realistic proposition for more of your clients.
Les Affaires Sommet Marketing - Mesurer l'impact de vos campagnes en ligne su...iProspect Canada
Chaque entreprise est à la recherche de la combinaison optimale de stratégies numériques qui générera un retour maximal selon ses contraintes et particularités propres. À travers différents cas pratiques, découvrez comment démontrer l’impact des campagnes en ligne sur la performance globale de l’entreprise, bien au-delà des résultats purement numériques.
Content Chaos: Building Brand Through Content ExperimentsRoss Simmonds
Ross Simmonds delivered this presentation at MozCon 2016 to share the value and ideal approach to leveraging content experimentation to drive results. From Reddit to Slideshare, these slides are meant to help understand how you can leverage the Build, Ship, Learn & Decide model to drive meaningful results in your content experiments.
Inbound Marketing: How Content is Your Secret Weapon #contentisrael15Matthew Barby
- how you can align SEO to your content strategy
- processes you can use for optimising existing content that you've produced
- a model for running keyword research
- a process for creating successful content marketing campaigns that solve for the customer
The emerging field of decision-science will soon have a game-changing effect on how marketers communicate. More and more evidence is uncovered every day by social scientists, neuroscientists, and behavioral economists that proves people are hard-wired to behave in certain ways. Even though customers THINK they are in control, the fact is they make UP TO 95% of their purchase decisions subconsciously – automatically and instinctively. And these automatic behaviors can be prompted! This has huge implications for how we market – how we design pages and online ads, structure offers, write subject lines and content, etc. By injecting these proven principles of social science into our digital/social creative, we can increase engagement and response. This presentation will explore how to incorporate this emerging field into the work of interactive marketers – leveraging surprisingly persuasive scientific principles like choice architecture, priming, loss aversion & cognitive fluency.
This presentation was given by Nancy Harhut, Chief Creative Officer of Wilde Agency, at NEDMA's 2015 Annual Conference.
Introduction to SlideShare for BusinessesSlideShare
As the global hub of professional content, SlideShare can help you or your business amplify its reach, get discovered by targeted audiences and capture more professional opportunities. Learn why you should use SlideShare for your business
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Social Media Marketing: Getting the Most From Paid SocialSilverTech
With multiple channels and countless ways to target social ads, paid social can become a drain on resources. In this session, we dig beyond the hype to dissect the how, when, and why of successful social ads.
Traditionally, paid search has been the “go-to” online advertising channel for many companies, as it has been successful for many organizations.
However, continuous increases in costs-per-click (CPCs) on many crucial industry segment keywords have made running a successful paid search campaign much more difficult. In fact, a recent study by Kenshoo reported an increase in CPCs of almost 6% across search engines. Additionally, while keyword advertising works well for connecting searchers with the businesses that provide what they are looking for, it can be a struggle to utilize it for little-known products or services. Keyword advertising also assumes that searcher intent is universal, when in fact keywords can have different meanings for different audiences. Overcoming this “Horizontal Relevance” with keywords is difficult and can lead to an overwhelming amount of untargeted clicks.
Is your brand facing these challenges with its paid search campaigns? During this webinar, Tad Miller and Amanda Sides of Marketing Mojo will explore the opportunities marketers have outside of keyword advertising – opportunities that can result in improved conversions at less cost.
What You’ll Learn:
• How social media advertising can be utilized as a viable marketing channel
• What other opportunities exist within Google AdWords, beyond search advertising
• How remarketing can win back lost customers and opportunities
When most people think of online marketing they just think about Pay Per Click Search Advertising. There are other options and the reality is at this point they work just as well if not better than search ads.
Unlocking the Lead Generation Potential of Search and Social MediaMarketing Mojo
View the full recorded webinar at: http://bit.ly/19YAHG5.
According to Hubspot’s recently released “2013 State of Inbound Marketing report,” SEO and social media rate among the top marketing channels for lead generation, delivering above-average sales conversions at below-average costs per lead. With the constantly changing digital landscape providing more new ways to target potential buyers, marketers may be missing out on golden opportunities to unlock the lead generation potential of search and social media marketing.
Are your search and social media channels optimized for lead generation?
In this webinar, Search Mojo’s Janet Driscoll Miller and Sarah Lokitis will show you different ways to utilize search and social media marketing channels for lead generation, including some new tactics you may not have known about.
Open up new revenue streams with Display and Facebook advertising, RetargetingWSI Business Performance
If you spent money on Google search advertising, you should spend in Display retargeting!
Is Facebook the new Google for targeted traffic generation?
Open up new revenue streams with a structured approach to Display advertising.
In our newest AIS Media Inc. webinar, Search Marketing Success Blueprint, we cover how effective search marketing begins with a close alignment between your business goals and your overall search strategy, ultimately providing patients with the readily available healthcare information they need.
Not only will you dramatically increase website traffic and leads, but enjoy the added benefit of guiding patients to choose your practice through our guide.
Learn new key insights and discover what's worked for clients in your industry. We’ll share tips for using search marketing to immediately begin attracting new patients.
Golden Unicon is the No.1 Digital Marketing Company in Bangalore with advanced Digital Marketing techniques and also provides other Digital Marketing services.
Golden Unicon is the No.1 Digital Marketing Company in Bangalore with advanced Digital Marketing techniques and also provides other Digital Marketing services.
Golden Unicon is the No.1 Digital Marketing Company in Madurai. We do Web Design, Development, Digital Marketing, E-Commerce, Graphic Design, Corporate Videos & Logo Creation.
Golden Unicon is the No.1 Digital Marketing Company in Bangalore with advanced Digital Marketing techniques and also provides other Digital Marketing services.
Golden Unicon is the No.1 Digital Marketing Company in Madurai. We do Web Design, Development, Digital Marketing, E-Commerce, Graphic Design, Corporate Videos & Logo Creation.
Golden Unicon, Digital Solutions, Website Design, Website Development, Hosting, Best Digital Marketing Company in Bangalore, Best Social Media Company in Bangalore,
Golden Unicon is the No.1 Digital Marketing Company in Madurai. We do Web Design, Development, Digital Marketing, E-Commerce, Graphic Design, Corporate Videos & Logo Creation.
Golden Unicon is the No.1 Digital Marketing Company in Bangalore with advanced Digital Marketing techniques and also provides other Digital Marketing services.
Online Branding and Marketing Strategies for Your Restaurant BusinessDevashish Biswas
Do you want more build your restaurant business as Brand which will drive more sales for Your Restaurant Business. Checkout Our Marketing Ideas and Strategies for restaurant businesses.
Include these essential digital restaurant marketing strategies in your restaurant marketing plan and watch your customer base grow!
We Can Take Care of Your Restaurant Business Website. Our services include Search Engine Optimization, Local SEO, Review posting, Content Marketing, Press Release Copy-writing & Submission, Social Media Marketing, Classified Ad Marketing, PPC, Email Marketing & Reputation Building & Management.
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7 Pillars of Modern Marketing, Presented by ReachLocal Chief Marketing Officer Todd Ebert at CeBIT Australia 2014. This presentation provides an overview of seven successful marketing strategies businesses need to take advantage of.
Similar to Capture High Quality Leads with Demographic and Psychographic Targeting (20)
Pandas, Penguins and Hummingbirds…oh my! Staying current with all the changes Google makes to its search algorithm is enough to make even the most experienced SEOs want to scream. On top of that, speculation runs rampant on what exactly different updates mean and how they’ll affect your organic search traffic.
How do you know what’s truth and what’s fiction? During this webinar, Marketing Mojo’s Janet Driscoll Miller and Tad Miller will review 14 of the biggest myths in SEO and debunk them, one by one, so you can focus on the SEO tactics that really matter.
What You’ll Learn:
• Are the rumors about the death of SEO really true, or greatly exaggerated?
• How do social signals really factor into search rankings?
• Are press releases and guest posts still OK, or too risky?
Tracking Data that Matters in Google Analytics Marketing Mojo
Dive into the deep end of the Google Analytics pool and learn about advanced tracking. We'll discuss setting up and using goals, ecommerce tracking, and custom dimensions.
Presented by Adam Smith, Director of IT at the Central Virginia AMA event on June 16, 2015.
Whether you’re advertising online or reaching out to clients via email, landing pages can be your greatest online marketing asset. Learn how landing pages fit into your marketing arsenal, best practices for increasing conversions from any campaign, and proven techniques for implementing A/B tests that yield results.
Presented by Jenny DeGraff, Director of Design Optimization at the Central Virginia AMA event on June 16, 2015.
Remarketing lets you show ads to users who have previously visited your website as they browse the Web.
View this SlideShare to learn more about remarketing and how it could provide value to your business!
www.marketing-mojo.com
Using Social Media Advertising to Find and Convert Your Target B2B Audience -...Marketing Mojo
At MarketingProfs' B2B Marketing Forum, Marketing Mojo President and CEO Janet Driscoll Miller covered how to use social media advertising to find and convert your target B2B audience.
View these slides to see how you can generate quality B2B leads using social media advertising, in particular, LinkedIn advertising.
Find more great resources on our blog: http://www.marketing-mojo.com/blog/
Search Engine Optimization (SEO) -- University of Virginia PresentationMarketing Mojo
From search engine optimization basics to more advanced open graph tagging, this presentation provides a well-rounded education of search engine and paid search optimization. Find out how to update your website to drive visits and retarget your target market through online ads. It's all in here.
SEO and What You Need to Know to Plan for 2017Marketing Mojo
What do you need to do to plan for 2017? Janet Driscoll Miller, Marketing Mojo president & CEO, covers the things you need to know about SEO before you create your marketing plan.
Presentation for Central Virginia American Marketing Association (CVAMA)
SEO and What You Need to Know: Planning for 2017Marketing Mojo
What do you need to do to plan for 2017? Janet Driscoll Miller, Marketing Mojo president & CEO, covers the things you need to know about SEO before you create your marketing plan.
The Numbers of Marketing Mojo -- Marketing Agency InfographicMarketing Mojo
For our 10-year anniversary, we decided to create this fun infographic that tells you who we are and how we have grown.
Find more infographics here: http://www.marketing-mojo.com/resources/
Making Data Compelling Through Visualizations - SMX West 2016Marketing Mojo
Marketing Mojo President & CEO Janet Driscoll Miller's presentation from Extreme Excel Excellence SMX West 2016, which also featured Annie Cushing (annielytics) and Tim Gillman (Portent).
UMSL State of Digital Media Marketing Conference: Don't Let Pandas and Pengui...Marketing Mojo
Content and search go hand in hand, and a solid content marketing strategy that integrates seamlessly with your search strategy will be the locomotive that drives increasing amounts of traffic from Google to your website. But if you're not careful, Google menagerie of algorithm changes could derail all your hard work.
Can't Miss Opportunities with Google for NonprofitsMarketing Mojo
Nonprofits have an unprecedented opportunity to leverage online marketing channels that may have been unavailable to them previously, including programs offered by Google for Nonprofits.
What are these opportunities, and how can your nonprofit take advantage of them for the 2014 holiday giving season? Marketing Mojo’s Janet Driscoll Miller will give you the lowdown on digital marketing channels that can help your nonprofit increase online donations throughout the year.
Maximizing Lead Generation and Revenue Using Marketing AutomationMarketing Mojo
Do you use marketing automation software, or are you planning to purchase a platform this year? Marketing automation is a huge investment of both money and time, and it’s very important to know exactly what marketing automation can do for your company so you can get the most from your investment.
During this webinar, Janet Driscoll Miller of Marketing Mojo and Kelly Waffle of MarketBridge will guide you through the many capabilities of marketing automation so you can leverage them to their fullest benefit for your company.
What You’ll Learn:
• Why marketing automation is such an important component for any digital marketing strategy
• How NOT to get stuck in a rut with your marketing automation platform
• Nurturing leads through the funnel and improving sales using marketing automation
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Search Engine Marketing - Competitor and Keyword researchETMARK ACADEMY
Over 2 Trillion searches are made per day in Google search, which means there are more than 2 Trillion visits happening across the websites of the world wide web.
People search various questions, phrases or words. But some words and phrases are searched
more often than others.
For example, the words, ‘running shoes’ are searched more often than ‘best road running
shoes for men’
These words or phrases which people use to search on Google are called Keywords.
Some keywords are searched more often than others. Number of times a keyword is searched
for in a month is called keyword volume.
Some keywords have more relevant results than others. For the phrase “running shoes” we
get more than 80M relevant results, whereas for “best road running shoes for men” we get
only 8.
The former keyword ‘running shoes’ has way more competition from popular websites to
new and small blogs, whereas the latter keyword doesn’t have that much competition. This
search competition for a keyword is called search difficulty of a keyword or keyword
difficulty.
In other words, if the keyword difficulty is ‘low’ or ‘easy’, there won’t be any competition
and if you target such keywords on your site, you can easily rank on the front page of Google.
Some keywords are searched for, just to know or to learn some information about something,
that’s their search intention. For example, “What shoe size should I choose?” or “How to pick
the right shoe size?”
These keywords which are searched just to know about stuff are called informational
keywords. Typically people who are searching this type of keywords are top of a Conversion
funnel.
Conversion funnel is the journey that search visitors go through on their way to an email
subscription or a premium subscription to the services you offer or a purchase of products
you sell or recommend using your referral link.
For some buyers, research is the most important part when they have to buy a product.
Depending on that, their journey either widens or narrows down. These types of buyers are
Researchers and they spend more time with informational keywords.
Conversion is the action you want from your search visitors. Number of conversions that you
get for every 100 search visitors is called Conversion rate.
People who are at different stages of a conversion funnel use different types of keywords.
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
Keyword ads help us identify the audience through intent
My old demographics, according to Google, based on my search history and websites I visited
Many of these “interests” are suspect or downright incorrect
Also the categories for interests are very B2C focused
Many also are simply psychographics – my actions, my interests
Who is searching this term?
The soccer mom who is managing a Facebook page for her child’s soccer team?
The owner of a local bakery with a social media presence?
Or the CMO of a Fortune 500 company?
Social has both demographics and psychographics but often lacks intent
Also note, you can EXCLUDE current customers from your targeting