Do you need to present the CAC ratio to the management and team members through a presentation? SlideTeam has come up with content ready CAC ration PowerPoint presentation slides. Use this customer acquisition cost PPT presentation to represent the price associated in convincing the consumer to purchase a product or service. This customer relationship management cost presentation covers a slide on the ideal acquisition cost model, customer acquisition cost, the cost estimate to acquire a customer, and CAC by channels. This customer service PPT presentation will help you decide the worth of the customer of a company. With the help of this customer acquisition cost presentation PPT, you can highlight the concept of customer relationship management, customer lifecycle management, customer lifetime value, CAC e-commerce, customer experience, customer services, customer satisfaction and more. Our researchers have researched the content of the presentation, and our graphics designers have converted it into an impressive presentation. Using graphs and charts visuals, you can easily demonstrate the variation in the cost of customer acquisition. Let this presentation be the best tool to impress your audience. Our Cac Ratio PowerPoint Presentation Slides don't allow flash points to develop. Be able to handle disagreements.

1. Your company name
CAC
Ratio

2. Ideal Acquisition Cost Model
Cost to Acquire a
Customer (CAC)
Monetization
(LTV)
A Well Balanced Business Model
Cost to Acquire a
Customer (CAC)
Monetization
(LTV)
▪ Viral effects
▪ Inbound Marketing
▪ Free or Freemium
▪ Open Source
▪ Free Trials
▪ Touch less
Conversion
▪ Inside Sales
▪ Channels
▪ Strategic
Partnerships
▪ High Chrum
Rates
▪ Low Customer
▪ Satisfaction
▪ Field
Sales
▪ Outbound
marketing
▪ Recurring Revenue
▪ Scalable Pricing
▪ Cross Sell/Upsell
▪ Product Line
expansion
▪ Lead Gen for 3rd
parties
This slide reflects the
ideal cost model for
Customer Acquisition
and the factors which
can help in bringing out
the balance
2

3. CustomerAcquisition
Cost
Vis itors
Leads
Cus tom ers
X20 X8
X1000
X2,000
$2.00
Cost per customer is $250.00
3

4. Cost Estimate to acquire a Customer
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your
audience's attention.
Freemium
01
No Touch
Self Service
02
Light touch
Inside Sales
03
High touch Inside
Sales
04
Field Sales
05
Field Sales With
SE’s
06
Rough Est imat e s of Cost of Cust ome r Acquisit ion ( CAC)
$0
- $10
01
$50
- $200
02
$1,000
- $2,000
03
$3,000
- $8,000
04
$25,000
- $75,000
05
$25,000
- $200,000
06
4

5. Input Variables
10,000 $ 0.50 5% 10% 3 $ 16,500
Total
Web Visitors
SEM Cost
Per Click
Conversion
to Trial %
Trial
Conversion %
No. of Sales &
Marketing Staff
Cost Per
Employee Per Month
Flow Qty. Conversion %
Total Paid Web Visitors 10,000
Trials 500 5%
Customers 50 10%
SEM Marketing Spend $ 5,000
Total Headcount Costs $ 49,000
Cost of Customer Acquisition
Without headcount costs $ 100.00
With headcount costs $ 1,090.00
Customer
Acquisition
Cost (1 of 2)
These are some of the
factors undertaken to
calculate the Customer
Acquisition Cost, you
can modify them as per
your requirements
5

6. Customer Acquisition Cost (2 Of 2)
Avg. Team
Failure Rate
25%
Team
Composition
1
On Target
Earnings
$ 230,000
Salary Cost
$ 230,000
Salary +
Overhead
$ 310,500
Total Team
Cost
$ 560,250
Adjusted
Team Cost
$ 747,000
No. of
Marketing
People
0.5
Average cost
per person
$ 200,000
Marketing
Programs
Spend
$ 150,000
Total Marketing
Cost
$ 350,000
Total Sales &
Marketing
Spend
$1,097,000
No. of Deals
Per Team Per
Year
100
Cost of Customer
Acquisition
$ 109,700 These are some of the
factors undertaken to
calculate the Customer
Acquisition Cost, you
can modify them as per
your requirements
6

7. Customer Acquisition Cost by Channel (1 of 2)
$8.50
$20.00
$50.00
$60.00
$70.00
$0.00
$10.00
$20.00
$30.00
$40.00
$50.00
$60.00
$70.00
$80.00
Search Yellow Pages Online Email Direct Mail
Mention your top
customer acquisition
channels along with
their respective cost
7

8. Customer Acquisition Cost by Channel (2 of 2)
Total
Customers
2,000 Customers
$17 CPANew
Customers
1600
$20 CPA
Repeat
Customers
400
$5 CPA
Paid
Channels
800
$35 CPA
Free
Channels
800
$5 CPA
SEM
600
$35 CPA
Affiliate
100
$35 CPA
Offline
Ads
100
$45 CPA
Direct
to Site
400
$1 CPA
SEO 400
$9 CPA
SEM
50
$35 CPA
Affiliate
30
$25 CPA
Offline
Ads
20
$45 CPA
Paid
Channels
100
$35 CPA
Free
Channels
300
$4 CPA
Direct
to Site
100
$1 CPA
CRM
100
$3 CPA
SEO
100
$9 CPA
Customer Acquisition costs for last 3 months
8

9. Additional
Slides
9

10. This slide is 100% editable.
Adapt it to your needs and
capture your audience's
attention.
Vision
This slide is 100% editable.
Adapt it to your needs and
capture your audience's
attention.
Mission
This slide is 100% editable.
Adapt it to your needs and
capture your audience's
attention.
Goal
Vision & Mission
10

11. This is a representative image,
and should be replaced by your
own image. Just right click and
replace image.
This is a representative image,
and should be replaced by your
own image. Just right click and
replace image.
This slide is 100% editable. Adapt it to your
needs and capture your audience's attention.
This slide is 100% editable. Adapt it to your
needs and capture your audience's attention.
Our
Team
11

12. Our Main Goal
▪ This slide is 100% editable. Adapt it to your needs
and capture your audience's attention.
▪ This slide is 100% editable. Adapt it to your needs
and capture your audience's attention.
▪ This slide is 100% editable. Adapt it to your needs
and capture your audience's attention.
This slide is 100% editable. Adapt it to
your needs and capture your audience's
attention.
12

13. About Us
Target Audiences
This slide is 100% editable. Adapt it to
your needs and capture your
audience's attention.
Preferred by Many
This slide is 100% editable. Adapt it to
your needs and capture your
audience's attention.
Values Client
This slide is 100% editable. Adapt it to
your needs and capture your
audience's attention.
13

14. Comparison
$65%
2015
2016
$75%
2018
$94%
2016
This slide is 100% editable. Adapt it
to your needs and capture your
audience's attention.
This slide is 100% editable. Adapt it
to your needs and capture your
audience's attention.
This slide is 100% editable. Adapt it
to your needs and capture your
audience's attention.
14

15. Financial
This slide is 100% editable.
Adapt it to your needs and
capture your audience's
attention.
75%
Maximum
This slide is 100% editable.
Adapt it to your needs and
capture your audience's
attention.
52%
Medium
This slide is 100% editable.
Adapt it to your needs and
capture your audience's
attention.
36%
Minimum
15

16. 0
100
50
Low
Medium
High
Dashboard
▪ This slide is 100% editable. Adapt it to your needs
and capture your audience's attention.
▪ This slide is 100% editable. Adapt it to your needs
and capture your audience's attention.
▪ This slide is 100% editable. Adapt it to your needs
and capture your audience's attention.
16

17. Mark Zuckerberg
People Don’t Care About
What You Say, They
Care About What You
Build.
Quotes
17

18. Blub With Idea
01
02
03
This slide is 100% editable.
Adapt it to your needs and
capture your audience’s attention.
This slide is 100% editable.
Adapt it to your needs and
capture your audience’s attention.
This slide is 100% editable.
Adapt it to your needs and
capture your audience’s attention.
18

19. Puzzle
01 02
03 04
05
This slide is 100% editable. Adapt it to
your needs and capture your
audience's attention.
This slide is 100% editable. Adapt it
to your needs and capture your
audience's attention.
This slide is 100% editable. Adapt it to
your needs and capture your
audience's attention.
This slide is 100% editable. Adapt it
to your needs and capture your
audience's attention.
This slide is 100% editable. Adapt it to
your needs and capture your
audience's attention.
19

20. Coffee Break
Let’s Have a Break, We'll Come
Back After 15 Minutes
20

21. Charts &
Graph
21

22. 4
6
8
10
0
2
4
6
8
10
12
2015 2016 2017 2018
Bar Graph
▪ This slide is 100% editable. Adapt it to your
needs and capture your audience's
attention.
▪ This slide is 100% editable. Adapt it to your
needs and capture your audience's
attention.
22

23. Line Chart
0
10
20
30
40
50
60
70
80
90
100
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Profit(InThousands)
92%
80%
▪ Product 1 ▪ Product 2
This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.
23

24. Donut Pie Chart
40%
20%
30%
10%
This slide is 100% editable. Adapt it to
your needs and capture your audience's
attention.
This slide is 100% editable. Adapt it to
your needs and capture your audience's
attention.
This slide is 100% editable. Adapt it to
your needs and capture your audience's
attention.
This slide is 100% editable. Adapt it to
your needs and capture your audience's
attention.
24

25. Clustered Bar
0 10 20 30 40 50 60 70 80 90 100
Q1
Q2
Q3
Q4
Unit Count
▪ Product 1 ▪ Product 2 ▪ Product 3
This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.
25

26. Scatter Chart
20
60
30
40
75
55
80
90
10
20
30
40
50
60
70
80
90
100
10 20 30 40 50
Profit(InSales)
In Percentage
▪ Product 1 ▪ Product 2
This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.
26

27. Thank You
Address
# street number,
city, state
Email Address:
emailaddress@123.com
Contact
Numbers:
0123456789
27