This summary analyzes a document discussing common buzzwords found on LinkedIn profiles and resumes. It finds that LinkedIn analyzed profiles of its 85 million users to determine the most overused phrases. The top 10 buzzwords are listed. It then asks why buzzwords alone are not very useful and suggests focusing on achievements and keywords relevant to the job specification instead of generic buzzwords. The key message is that uniqueness and relevance are better than clichéd buzzwords.

1. Resume
& Profile
BUZZ Kill a ‘not another presentation’ presentation

2. Standout from the crowd

3. Analyzed profiles of it’s
85 million
determine the most clichéd and overused phrases.
users to
Source: By Bob Brown |/ Network World US | Published 14:40, 15 December 10

4. LinkedIn Top 10
BUZZwords

5. #10. Entrepreneurial

6. #9.
Problem
Solver

7. #8. Fast-paced

8. #7. Team Player

9. #6. Proven Track Record

10. #5. Dynamic

11. #4. Results-oriented

12. Multi-tasker
#3. Motivated

13. #2. Innovative

14. #1. Extensive Experience

15. Why should I care about BUZZwords
on my LinkedIn profile (or my resume for that matter)?

16. “If you’re not on LinkedIn, you do not exist to recruiters.”
- Kevin Donlin, U.S. News & World Report, December 2010

18. Q Do you or your company use social networks or social
media to support your recruitment effort?
Plan to begin
Don't know
this year
4%
9%
No
14%
Yes 73%
Source: Jobvite 2010 Social Recruiting Survey

19. Q Which social media do you or your company use for
recruiting?
LinkedIn 78.3%
Facebook 54.6%
Twitter 44.8%
Blog 18.7%
YouTube 13.7%
Myspace 5.4%
None 14.4%
Percentage of Survey Respondents Source: Jobvite 2010 Social Recruiting Survey

20. Q Q
Have you successfully hired through a Through which network have you hired?
social network?
A A
Yes LinkedIn
58.1% 89.4%
Facebook
27.5%
Twitter
14.2%
Source: Jobvite 2010 Social Recruiting Survey

21. BUZZword

22. BUZZword

23. BUZZwords on their own do
Waste
nothing more than valuable real estate on
a resume and your on-line profile.

24. Create
BUZZ
by balancing buzzwords with
Achievements

25. Success Formula
A
B=E

26. Success Formula
A
B=E xperience
&
Education

27. Success Formula
A chievements
B=E xperience
&
Education

28. Success Formula
A chievements
B=EUZZ xperience
&
Education

29. Success Formula
A chievements
B=EUZZ xperience
&
Education

30. Achievements = Uniqueness
Everyone has BUZZwords. Separate yourself from the crowd.

31. “Cows, after you've seen one, or two, or ten, are boring. A Purple Cow, though...now
that would be something. Purple Cow describes something phenomenal, something
counterintuitive and exciting and flat out unbelievable. “ - Seth Godin

32. Be a Purple Cow

33. Celebrate your Uniqueness

34. Replace BUZZwords with
KEYwords from the Employer’s job spec.
Key Resume Tip

35. GOLDEN RULE
Friends don’t let friends be a BUZZkill.

36. Be a FRIEND to your profile
Remember – Friends don’t let friends be
a BUZZ Kill.

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