The document provides an industry analysis of the driving school industry in Bangladesh. It summarizes that the total potential market is 357,333 individuals. The historical growth rate was 4.73% and the expected future growth rate is 6.9% annually. The major players in the market are Macadam, BRAC driving school, One school of driving, and Uttor Bongo Driving School. Demand drivers include increased road accidents, law enforcement, and awareness of transportation, while supply drivers are availability of resources, skilled trainers, capital, and innovative ideas. Porter's five forces analysis found low threat of substitutes, high threat of new entrants, high rivalry among existing firms, low bargaining power of suppliers, and