business standard
•
1 like•382 views
The document discusses a market research project conducted by Namrata Mankar to increase subscription and market share of the Business Standard newspaper in Mumbai. It provides details about the newspaper such as its founding in 1975, ownership, circulation numbers and weekly supplements. The objectives and scope of the primary and secondary research are outlined. The research included questionnaires and interviews to understand readers' professions, preferred financial newspapers, perceptions of Business Standard's quality and willingness to subscribe. The findings suggested increasing visibility, improving subscription schemes, revising pricing strategy and maintaining good vendor relationships. The document concludes by recognizing Namrata Mankar received an award for gaining the most new subscriptions through her internship research.
Report
Share
Report
Share
Recommended
TIMES OF INDIA SUMMER INTERNSHIP DETAILED REPORT
This document provides an overview of the history of The Times of India newspaper. Some key details include:
- The Times of India was first published on November 3, 1838 as The Bombay Times and Journal of Commerce.
- It has had multiple owners over time, including currently being owned by Bennett, Coleman & Co. Ltd. which is owned by the Sahu Jain family.
- The newspaper has expanded over time to include new editions, publications, and digital platforms to keep up with the changing media landscape in India.
Times of India
The Times of India is India's most widely read English-language newspaper. It was founded in 1838 and became a daily newspaper in 1850. Over time, it had different owners until being acquired by Bennett, Coleman & Co. Ltd. It is currently headed by Vineet Jain and has various editions across India. The Times of India aims to create differentiated content to attract relevant audiences and help advertisers strengthen their brands. While it is a large and reputable brand, it faces competition from papers like The Hindu and Hindustan Times and must adapt to the growing digital media landscape.
Times of India, the Right Newspaper for Your Brand
The document summarizes why the Times of India newspaper is an effective advertising medium for brands. It notes that newspapers have long been a primary information source that brands have put their trust in. The Times of India in particular enjoys high readership numbers of over 15 million and widespread name recognition and credibility across India. With its quality journalism and easy to understand writing style, the Times of India provides advertisers with great visibility and an effective way to communicate with consumers.
Times Of India
The Times of India was founded in 1838 in Bombay as a bi-weekly newspaper and became a daily newspaper in 1850. Over time, it merged with other newspapers and was renamed The Times of India in 1861. It is currently India's largest selling English-language daily newspaper and the world's largest selling English-language daily. The Times of India has several sister publications across different languages and is part of the media conglomerate Bennett, Coleman & Co. Ltd.
Presentation on times of india
The Times of India is the world's largest selling English newspaper, founded in 1838. It is owned by Bennett, Coleman & Co. Ltd. and has over 45 daily newspapers and periodicals across India in 3 languages, reaching over 40 million readers. The Times of India group owns 11 publishing centers, 15 printing centers, and over 7,000 employees. It is ranked as the 8th largest newspaper in the world by circulation.
Times of India Publications Summer Internship PPT
This document provides information about Avtar Singh's summer internship at Bennett, Coleman and Co. Ltd (BCCL), the parent company of The Times of India. It includes details about his role, BCCL and the Times of India. Specifically, it outlines the history and operations of BCCL and the Times of India, their products and distribution channels, marketing strategies used, and Avtar's achievements and learnings during the internship.
The times of india
The Times of India is the world's largest English language newspaper by circulation. It is owned by Bennett, Coleman & Co. Ltd. and in 2008 had a circulation of over 3.14 million copies, making it the 8th largest newspaper overall. The Times Group also publishes other newspapers. The Times of India circulates around 50,000 copies in Chandigarh and surrounding areas. It offers various advertising packages and supplement rates, and is attempting to retain clients through current offers like buy one get one free advertisements.
Analysis of newspaper
The document discusses several Indian newspapers and provides details about their circulation and readership. It also discusses the concept of primary data and conducting a survey to collect information directly from respondents. The summary of the survey results are:
- Males read newspapers more than females by 28% in the college surveyed.
- Times of India and Navbharat Times are the most popular English and Hindi newspapers respectively.
- While some prefer regional languages, most read newspapers in English.
- Newspapers are preferred over internet/mobile apps for news access.
- Daily and weekly readership is similar, with most spending 30 minutes or less reading newspapers daily.
- Sports sections are popular, and knowledge is the main motivation for
Recommended
TIMES OF INDIA SUMMER INTERNSHIP DETAILED REPORT
This document provides an overview of the history of The Times of India newspaper. Some key details include:
- The Times of India was first published on November 3, 1838 as The Bombay Times and Journal of Commerce.
- It has had multiple owners over time, including currently being owned by Bennett, Coleman & Co. Ltd. which is owned by the Sahu Jain family.
- The newspaper has expanded over time to include new editions, publications, and digital platforms to keep up with the changing media landscape in India.
Times of India
The Times of India is India's most widely read English-language newspaper. It was founded in 1838 and became a daily newspaper in 1850. Over time, it had different owners until being acquired by Bennett, Coleman & Co. Ltd. It is currently headed by Vineet Jain and has various editions across India. The Times of India aims to create differentiated content to attract relevant audiences and help advertisers strengthen their brands. While it is a large and reputable brand, it faces competition from papers like The Hindu and Hindustan Times and must adapt to the growing digital media landscape.
Times of India, the Right Newspaper for Your Brand
The document summarizes why the Times of India newspaper is an effective advertising medium for brands. It notes that newspapers have long been a primary information source that brands have put their trust in. The Times of India in particular enjoys high readership numbers of over 15 million and widespread name recognition and credibility across India. With its quality journalism and easy to understand writing style, the Times of India provides advertisers with great visibility and an effective way to communicate with consumers.
Times Of India
The Times of India was founded in 1838 in Bombay as a bi-weekly newspaper and became a daily newspaper in 1850. Over time, it merged with other newspapers and was renamed The Times of India in 1861. It is currently India's largest selling English-language daily newspaper and the world's largest selling English-language daily. The Times of India has several sister publications across different languages and is part of the media conglomerate Bennett, Coleman & Co. Ltd.
Presentation on times of india
The Times of India is the world's largest selling English newspaper, founded in 1838. It is owned by Bennett, Coleman & Co. Ltd. and has over 45 daily newspapers and periodicals across India in 3 languages, reaching over 40 million readers. The Times of India group owns 11 publishing centers, 15 printing centers, and over 7,000 employees. It is ranked as the 8th largest newspaper in the world by circulation.
Times of India Publications Summer Internship PPT
This document provides information about Avtar Singh's summer internship at Bennett, Coleman and Co. Ltd (BCCL), the parent company of The Times of India. It includes details about his role, BCCL and the Times of India. Specifically, it outlines the history and operations of BCCL and the Times of India, their products and distribution channels, marketing strategies used, and Avtar's achievements and learnings during the internship.
The times of india
The Times of India is the world's largest English language newspaper by circulation. It is owned by Bennett, Coleman & Co. Ltd. and in 2008 had a circulation of over 3.14 million copies, making it the 8th largest newspaper overall. The Times Group also publishes other newspapers. The Times of India circulates around 50,000 copies in Chandigarh and surrounding areas. It offers various advertising packages and supplement rates, and is attempting to retain clients through current offers like buy one get one free advertisements.
Analysis of newspaper
The document discusses several Indian newspapers and provides details about their circulation and readership. It also discusses the concept of primary data and conducting a survey to collect information directly from respondents. The summary of the survey results are:
- Males read newspapers more than females by 28% in the college surveyed.
- Times of India and Navbharat Times are the most popular English and Hindi newspapers respectively.
- While some prefer regional languages, most read newspapers in English.
- Newspapers are preferred over internet/mobile apps for news access.
- Daily and weekly readership is similar, with most spending 30 minutes or less reading newspapers daily.
- Sports sections are popular, and knowledge is the main motivation for
Km @ business_standard
Rakesh Tiwari is submitting a request for information about Business Standard Limited, a publishing company founded in 1975 that publishes the Business Standard newspaper in English and Hindi. Business Standard sells 217,000 copies daily and its knowledge assets include economic, financial, and business news coverage. The company uses strategies like partnerships with colleges and financial institutions to expand its subscriber base.
35005495 business-standard
The document provides details of a training project conducted for Business Standard Ltd. to help with identification of potential customers, brand building, and market penetration in Ahmedabad and Rajkot. The summary is:
[1] The project involved in-house training on the print media process and conducting market research in Ahmedabad to identify potential customers.
[2] Field work was then conducted in Rajkot, which included brand building activities like awareness programs, volume discounts, and advertising promotions to increase subscriptions.
[3] Challenges included gaining college approval for marketing and competitors copying business ideas. The project helped increase Business Standard's customer base and loyalty in the target markets.
Business standard akshay stp
This project covers the Segmentation, Targeting and positioning criteria of Businesss standard newspaper
Reading business newspapers
A presentation on how reading "The Economic Times" can be beneficial to students and aspiring professionals
Summer internship project report new
This document summarizes the findings of a summer internship project to develop strategies to increase visibility of Business Standard newspaper in key market areas of Lucknow, India. Key findings include low awareness of Business Standard compared to competitors, a preference among readers for sections on stocks/mutual funds. Recommendations focus on improving distribution, advertisements, supplements, and promotional activities targeting students and corporate clients.
Summer Internship Report on Developing business promotional strategies and ma...
Mumbai University Black book of summer internship report on the topic of developing business promotional strategies and marketing through digital media and social media marketing.
Digital media are any media that are encoded in a machine-readable format. Digital media can be created, viewed, distributed, modified and preserved on computers.
Jmarathon
1. The document discusses developing marketing strategies for a company that provides financial services and products.
2. It outlines objectives to study customer awareness, preferences, and likelihood of investing in financial instruments.
3. The document also covers different types of marketing strategies that could be used including relationship marketing, content marketing, social media marketing, and customer engagement marketing.
Gol presentation copy
The document outlines the components of a business plan, including an executive summary, company overview, product/service plan, market and industry analysis, and financial plan. It provides guidance on what information to include in each section, such as the purpose and vision in the company overview, key product attributes and benefits to customers in the product plan, market size and trends in the market analysis, and competitors and barriers to entry in the industry analysis. The overall goal of the business plan is to prove that a market opportunity exists and convince readers that the business has a viable product or service and marketing strategy to target that opportunity.
Gol presentation copy
The document outlines the components of a business plan, including an executive summary, company overview, product/service plan, market and industry analysis, and financial plan. It provides guidance on what information to include in each section, such as the purpose and vision in the company overview, key product attributes and benefits to customers in the product/service plan, market size and trends in the market analysis, and competitors and barriers to entry in the industry analysis. The overall goal of the business plan is to prove that a market opportunity exists and convince readers that the business has a viable concept, product, management team, and financial projections to succeed.
Marketing management
This document provides information about getting fully solved assignments from AEREN FOUNDATION. Students can send their semester and specialization details to the provided email address or call the given phone number to get assignments. The foundation is a government registered and ISO certified international B-school located in Maharashtra, India. It offers assistance in subjects like marketing management by providing answers to assignments.
Jio mart PROJECT BLACKBOOK 3.docx
This document is a study report on consumer perception towards Jio Mart for grocery shopping compared to regional grocery stores. It was submitted by Soham Mahesh Vaidya to the University of Mumbai for partial completion of a Bachelor of Management Studies degree in Marketing. The study was conducted under the guidance of Prof. Shweta Priya Rai. The report includes an introduction on consumer perception and factors influencing it, an overview of retailing including the history and types, information on Jio Mart and its business model, a literature review, research methodology, data analysis and findings from a survey on consumer grocery shopping preferences.
The Evolution and Future of Business Magazines in India A Perspective from Bu...
As the Indian business landscape continues to evolve, Business Outreach Magazine remains committed to its mission of informing, educating, and inspiring the nation's business leaders. Through innovation, adaptation, and a commitment to providing exceptional content, we will continue to be a leading voice in the industry and a trusted partner for our readers. We are confident that our dedication to quality and our vision for the future will allow us to remain relevant and impactful in the years to come.
Siliconindia Franchise City
The document summarizes an upcoming franchise expo event organized by siliconindia on January 22nd in Bangalore. The event will provide opportunities for entrepreneurs to meet potential customers, investors, partners and find business opportunities. Exhibitors include organizations looking to expand franchises, retail brands, builders and IT companies. Attendees will include entrepreneurs, franchisees, investors, and retailers. The document outlines the benefits of exhibiting such as networking, marketing and opportunities. Details around sponsorship pricing and branding activities are also provided.
ppt
The document discusses JM Financial, an integrated Indian financial services firm established in 1986. It offers services across four verticals: lending, capital markets, asset/wealth management, and insurance. Major players in India's financial market include ICICI Direct, Indian Bulls, Kotak Securities, and Angel Broking. JM Financial aims to be the most trusted financial partner and provide clients with a broad array of products while pursuing objectives like teamwork and participation.
Siliconindia Franchise City Bangalore
The document summarizes an upcoming event called the siliconindia Franchise City on February 4th, 2012 in Bangalore. The event will provide opportunities for entrepreneurs to meet potential customers, investors, technology partners, resellers, and franchise opportunities. Exhibitors will include organizations looking to expand franchise operations through various partnership models. The event aims to connect 500 delegates and provide networking opportunities for various profiles including entrepreneurs, franchisees, investors, and retailers. Exhibitors will be able to showcase their brands and services to thousands of attendees from industries like retail, real estate, and IT.
ppt on business standard
The study found that the majority of targeted customers read a financial newspaper, with most preferring a general newspaper. The Economic Times was the most preferred brand, followed by Business Line, then Business Standard. Key factors in deciding which newspaper to read included coverage, language, and following the brand read by elders or colleagues. The document provides details on the research methodology used in the study.
ppt on business standard
The study found that the majority of targeted customers read a financial newspaper, with most preferring a general newspaper. The Economic Times was the most preferred brand, followed by Business Line, then Business Standard. Key factors in deciding which newspaper to read included coverage, language, and following the brand read by elders or colleagues. The document outlines the research methodology used in the study.
Service Marketing Management
The Indian retail sector has traditionally consisted of small neighborhood stores but is now undergoing rapid transformation and growth. Modern retail formats like supermarkets and malls are expanding rapidly due to factors like liberalization of the economy, rising incomes, and changing consumer preferences. Organized retail makes up only 3% of an estimated $200 billion retail market in India, indicating huge growth potential. Major domestic and global retailers are looking to expand in India through various strategies like foreign direct investment or franchising.
Leveraging.pdf
In the rapidly evolving landscape of the digital age, Instagram has emerged as a powerhouse for individuals and businesses seeking to capitalize on online opportunities. The convergence of social media and e-commerce has given rise to innovative ways to earn money, and one intriguing avenue is the concept of the 1% License. In this article, we will delve into the realm of Instagram, explore the dynamics of online business, and uncover how a 1% License can be a game-changer in the quest for financial success.
Mian Abdur Rehman Internal Branding By Mian Rehman
1. The document discusses how internal marketing can help build strong corporate branding, using the UK retail banking industry as a case study.
2. Internal marketing focuses on treating employees as internal customers to improve their skills and motivation to deliver excellent customer service.
3. Strong branding creates a recognizable identity and image of quality that helps companies attract and retain customers.
4. The study found that UK retail banks use internal marketing programs focusing on employee care, quality standards, training, and rewards to develop staff who can effectively represent the brand through their customer interactions.
15 Tips for B2B Social Media Marketing
What is B2B Social Media Marketing? Benefits of SMM for B2B Marketers. 15 tips to create Your B2B Social Media Plan to drive leads.
Pr campaign of newspaper launch
This document provides details about launching a new business newspaper called "Investment Today". It discusses the newspaper's mission to provide high quality economic news. It outlines the target audience including investors, businesspeople, and shareholders. The document also describes competitors and lists objectives such as higher circulation. Additionally, it proposes a public relations strategy and budget to promote the newspaper through activities like hiring an economist, press releases, and a mobile app. Finally, it discusses tactics for promotion and guidelines for monitoring feedback from customers.
More Related Content
Viewers also liked
Km @ business_standard
Rakesh Tiwari is submitting a request for information about Business Standard Limited, a publishing company founded in 1975 that publishes the Business Standard newspaper in English and Hindi. Business Standard sells 217,000 copies daily and its knowledge assets include economic, financial, and business news coverage. The company uses strategies like partnerships with colleges and financial institutions to expand its subscriber base.
35005495 business-standard
The document provides details of a training project conducted for Business Standard Ltd. to help with identification of potential customers, brand building, and market penetration in Ahmedabad and Rajkot. The summary is:
[1] The project involved in-house training on the print media process and conducting market research in Ahmedabad to identify potential customers.
[2] Field work was then conducted in Rajkot, which included brand building activities like awareness programs, volume discounts, and advertising promotions to increase subscriptions.
[3] Challenges included gaining college approval for marketing and competitors copying business ideas. The project helped increase Business Standard's customer base and loyalty in the target markets.
Business standard akshay stp
This project covers the Segmentation, Targeting and positioning criteria of Businesss standard newspaper
Reading business newspapers
A presentation on how reading "The Economic Times" can be beneficial to students and aspiring professionals
Summer internship project report new
This document summarizes the findings of a summer internship project to develop strategies to increase visibility of Business Standard newspaper in key market areas of Lucknow, India. Key findings include low awareness of Business Standard compared to competitors, a preference among readers for sections on stocks/mutual funds. Recommendations focus on improving distribution, advertisements, supplements, and promotional activities targeting students and corporate clients.
Summer Internship Report on Developing business promotional strategies and ma...
Mumbai University Black book of summer internship report on the topic of developing business promotional strategies and marketing through digital media and social media marketing.
Digital media are any media that are encoded in a machine-readable format. Digital media can be created, viewed, distributed, modified and preserved on computers.
Viewers also liked (6)
Summer Internship Report on Developing business promotional strategies and ma...
Summer Internship Report on Developing business promotional strategies and ma...
Similar to business standard
Jmarathon
1. The document discusses developing marketing strategies for a company that provides financial services and products.
2. It outlines objectives to study customer awareness, preferences, and likelihood of investing in financial instruments.
3. The document also covers different types of marketing strategies that could be used including relationship marketing, content marketing, social media marketing, and customer engagement marketing.
Gol presentation copy
The document outlines the components of a business plan, including an executive summary, company overview, product/service plan, market and industry analysis, and financial plan. It provides guidance on what information to include in each section, such as the purpose and vision in the company overview, key product attributes and benefits to customers in the product plan, market size and trends in the market analysis, and competitors and barriers to entry in the industry analysis. The overall goal of the business plan is to prove that a market opportunity exists and convince readers that the business has a viable product or service and marketing strategy to target that opportunity.
Gol presentation copy
The document outlines the components of a business plan, including an executive summary, company overview, product/service plan, market and industry analysis, and financial plan. It provides guidance on what information to include in each section, such as the purpose and vision in the company overview, key product attributes and benefits to customers in the product/service plan, market size and trends in the market analysis, and competitors and barriers to entry in the industry analysis. The overall goal of the business plan is to prove that a market opportunity exists and convince readers that the business has a viable concept, product, management team, and financial projections to succeed.
Marketing management
This document provides information about getting fully solved assignments from AEREN FOUNDATION. Students can send their semester and specialization details to the provided email address or call the given phone number to get assignments. The foundation is a government registered and ISO certified international B-school located in Maharashtra, India. It offers assistance in subjects like marketing management by providing answers to assignments.
Jio mart PROJECT BLACKBOOK 3.docx
This document is a study report on consumer perception towards Jio Mart for grocery shopping compared to regional grocery stores. It was submitted by Soham Mahesh Vaidya to the University of Mumbai for partial completion of a Bachelor of Management Studies degree in Marketing. The study was conducted under the guidance of Prof. Shweta Priya Rai. The report includes an introduction on consumer perception and factors influencing it, an overview of retailing including the history and types, information on Jio Mart and its business model, a literature review, research methodology, data analysis and findings from a survey on consumer grocery shopping preferences.
The Evolution and Future of Business Magazines in India A Perspective from Bu...
As the Indian business landscape continues to evolve, Business Outreach Magazine remains committed to its mission of informing, educating, and inspiring the nation's business leaders. Through innovation, adaptation, and a commitment to providing exceptional content, we will continue to be a leading voice in the industry and a trusted partner for our readers. We are confident that our dedication to quality and our vision for the future will allow us to remain relevant and impactful in the years to come.
Siliconindia Franchise City
The document summarizes an upcoming franchise expo event organized by siliconindia on January 22nd in Bangalore. The event will provide opportunities for entrepreneurs to meet potential customers, investors, partners and find business opportunities. Exhibitors include organizations looking to expand franchises, retail brands, builders and IT companies. Attendees will include entrepreneurs, franchisees, investors, and retailers. The document outlines the benefits of exhibiting such as networking, marketing and opportunities. Details around sponsorship pricing and branding activities are also provided.
ppt
The document discusses JM Financial, an integrated Indian financial services firm established in 1986. It offers services across four verticals: lending, capital markets, asset/wealth management, and insurance. Major players in India's financial market include ICICI Direct, Indian Bulls, Kotak Securities, and Angel Broking. JM Financial aims to be the most trusted financial partner and provide clients with a broad array of products while pursuing objectives like teamwork and participation.
Siliconindia Franchise City Bangalore
The document summarizes an upcoming event called the siliconindia Franchise City on February 4th, 2012 in Bangalore. The event will provide opportunities for entrepreneurs to meet potential customers, investors, technology partners, resellers, and franchise opportunities. Exhibitors will include organizations looking to expand franchise operations through various partnership models. The event aims to connect 500 delegates and provide networking opportunities for various profiles including entrepreneurs, franchisees, investors, and retailers. Exhibitors will be able to showcase their brands and services to thousands of attendees from industries like retail, real estate, and IT.
ppt on business standard
The study found that the majority of targeted customers read a financial newspaper, with most preferring a general newspaper. The Economic Times was the most preferred brand, followed by Business Line, then Business Standard. Key factors in deciding which newspaper to read included coverage, language, and following the brand read by elders or colleagues. The document provides details on the research methodology used in the study.
ppt on business standard
The study found that the majority of targeted customers read a financial newspaper, with most preferring a general newspaper. The Economic Times was the most preferred brand, followed by Business Line, then Business Standard. Key factors in deciding which newspaper to read included coverage, language, and following the brand read by elders or colleagues. The document outlines the research methodology used in the study.
Service Marketing Management
The Indian retail sector has traditionally consisted of small neighborhood stores but is now undergoing rapid transformation and growth. Modern retail formats like supermarkets and malls are expanding rapidly due to factors like liberalization of the economy, rising incomes, and changing consumer preferences. Organized retail makes up only 3% of an estimated $200 billion retail market in India, indicating huge growth potential. Major domestic and global retailers are looking to expand in India through various strategies like foreign direct investment or franchising.
Leveraging.pdf
In the rapidly evolving landscape of the digital age, Instagram has emerged as a powerhouse for individuals and businesses seeking to capitalize on online opportunities. The convergence of social media and e-commerce has given rise to innovative ways to earn money, and one intriguing avenue is the concept of the 1% License. In this article, we will delve into the realm of Instagram, explore the dynamics of online business, and uncover how a 1% License can be a game-changer in the quest for financial success.
Mian Abdur Rehman Internal Branding By Mian Rehman
1. The document discusses how internal marketing can help build strong corporate branding, using the UK retail banking industry as a case study.
2. Internal marketing focuses on treating employees as internal customers to improve their skills and motivation to deliver excellent customer service.
3. Strong branding creates a recognizable identity and image of quality that helps companies attract and retain customers.
4. The study found that UK retail banks use internal marketing programs focusing on employee care, quality standards, training, and rewards to develop staff who can effectively represent the brand through their customer interactions.
15 Tips for B2B Social Media Marketing
What is B2B Social Media Marketing? Benefits of SMM for B2B Marketers. 15 tips to create Your B2B Social Media Plan to drive leads.
Pr campaign of newspaper launch
This document provides details about launching a new business newspaper called "Investment Today". It discusses the newspaper's mission to provide high quality economic news. It outlines the target audience including investors, businesspeople, and shareholders. The document also describes competitors and lists objectives such as higher circulation. Additionally, it proposes a public relations strategy and budget to promote the newspaper through activities like hiring an economist, press releases, and a mobile app. Finally, it discusses tactics for promotion and guidelines for monitoring feedback from customers.
Competitive Analysis Amongst The Business Dailies of India (Reader’s Point of...
Competitive Analysis Amongst The
Business Dailies of India
(Reader’s Point of View) by Satya for Bharatiya Vidya Bhavan IMS under WBUT
Service marketing in banking
The document discusses marketing in the banking sector. It defines banks and their key roles in the economy. It outlines the types of banks in India including central banks, public sector banks, private sector banks, and cooperative banks. It then defines bank marketing as directing functions to satisfy customer financial needs more effectively than competitors while achieving bank objectives. The importance of marketing for banks to create, win, and retain customers through effective service is highlighted.
Summer Internship Project in business standard pvt ltd .Presentations in NIST...
This document analyzes the positioning of Business Standard newspaper compared to other financial newspapers. It discusses the objectives, profile, competitors, pricing, and readership of Business Standard. Research was conducted through surveys in Bhubaneswar and Berhampur. The findings show that while Business Standard is well-read, it has less brand awareness than competitors. Readers prefer the stock and finance sections. Most have read it for over a year. Recommendations include improving awareness, pricing, and adding more job ads.
Concept of release myadinternshipap
This is a presentation which gives to the concept of ReleaseMyAd Internship and what makes it an effective solution for marketing aspirants.It provides a fast foot forward into the young yet growing world of virtual internships and hence lays the future foundations of great marketers.
Similar to business standard (20)
The Evolution and Future of Business Magazines in India A Perspective from Bu...
The Evolution and Future of Business Magazines in India A Perspective from Bu...
Mian Abdur Rehman Internal Branding By Mian Rehman
Mian Abdur Rehman Internal Branding By Mian Rehman
Competitive Analysis Amongst The Business Dailies of India (Reader’s Point of...
Competitive Analysis Amongst The Business Dailies of India (Reader’s Point of...
Summer Internship Project in business standard pvt ltd .Presentations in NIST...
Summer Internship Project in business standard pvt ltd .Presentations in NIST...
Recently uploaded
Pollock and Snow "DEIA in the Scholarly Landscape, Session One: Setting Expec...
Pollock and Snow "DEIA in the Scholarly Landscape, Session One: Setting Expec...National Information Standards Organization (NISO)
This presentation was provided by Steph Pollock of The American Psychological Association’s Journals Program, and Damita Snow, of The American Society of Civil Engineers (ASCE), for the initial session of NISO's 2024 Training Series "DEIA in the Scholarly Landscape." Session One: 'Setting Expectations: a DEIA Primer,' was held June 6, 2024.Azure Interview Questions and Answers PDF By ScholarHat
Azure Interview Questions and Answers PDF By ScholarHat
বাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdf
বাংলাদেশের অর্থনৈতিক সমীক্ষা ২০২৪ [Bangladesh Economic Review 2024 Bangla.pdf] কম্পিউটার , ট্যাব ও স্মার্ট ফোন ভার্সন সহ সম্পূর্ণ বাংলা ই-বুক বা pdf বই " সুচিপত্র ...বুকমার্ক মেনু 🔖 ও হাইপার লিংক মেনু 📝👆 যুক্ত ..
আমাদের সবার জন্য খুব খুব গুরুত্বপূর্ণ একটি বই ..বিসিএস, ব্যাংক, ইউনিভার্সিটি ভর্তি ও যে কোন প্রতিযোগিতা মূলক পরীক্ষার জন্য এর খুব ইম্পরট্যান্ট একটি বিষয় ...তাছাড়া বাংলাদেশের সাম্প্রতিক যে কোন ডাটা বা তথ্য এই বইতে পাবেন ...
তাই একজন নাগরিক হিসাবে এই তথ্য গুলো আপনার জানা প্রয়োজন ...।
বিসিএস ও ব্যাংক এর লিখিত পরীক্ষা ...+এছাড়া মাধ্যমিক ও উচ্চমাধ্যমিকের স্টুডেন্টদের জন্য অনেক কাজে আসবে ...
How to Setup Warehouse & Location in Odoo 17 Inventory
In this slide, we'll explore how to set up warehouses and locations in Odoo 17 Inventory. This will help us manage our stock effectively, track inventory levels, and streamline warehouse operations.
How to Build a Module in Odoo 17 Using the Scaffold Method
Odoo provides an option for creating a module by using a single line command. By using this command the user can make a whole structure of a module. It is very easy for a beginner to make a module. There is no need to make each file manually. This slide will show how to create a module using the scaffold method.
What is Digital Literacy? A guest blog from Andy McLaughlin, University of Ab...
What is Digital Literacy? A guest blog from Andy McLaughlin, University of Aberdeen
How to Manage Your Lost Opportunities in Odoo 17 CRM
Odoo 17 CRM allows us to track why we lose sales opportunities with "Lost Reasons." This helps analyze our sales process and identify areas for improvement. Here's how to configure lost reasons in Odoo 17 CRM
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
Denis is a dynamic and results-driven Chief Information Officer (CIO) with a distinguished career spanning information systems analysis and technical project management. With a proven track record of spearheading the design and delivery of cutting-edge Information Management solutions, he has consistently elevated business operations, streamlined reporting functions, and maximized process efficiency.
Certified as an ISO/IEC 27001: Information Security Management Systems (ISMS) Lead Implementer, Data Protection Officer, and Cyber Risks Analyst, Denis brings a heightened focus on data security, privacy, and cyber resilience to every endeavor.
His expertise extends across a diverse spectrum of reporting, database, and web development applications, underpinned by an exceptional grasp of data storage and virtualization technologies. His proficiency in application testing, database administration, and data cleansing ensures seamless execution of complex projects.
What sets Denis apart is his comprehensive understanding of Business and Systems Analysis technologies, honed through involvement in all phases of the Software Development Lifecycle (SDLC). From meticulous requirements gathering to precise analysis, innovative design, rigorous development, thorough testing, and successful implementation, he has consistently delivered exceptional results.
Throughout his career, he has taken on multifaceted roles, from leading technical project management teams to owning solutions that drive operational excellence. His conscientious and proactive approach is unwavering, whether he is working independently or collaboratively within a team. His ability to connect with colleagues on a personal level underscores his commitment to fostering a harmonious and productive workplace environment.
Date: May 29, 2024
Tags: Information Security, ISO/IEC 27001, ISO/IEC 42001, Artificial Intelligence, GDPR
-------------------------------------------------------------------------------
Find out more about ISO training and certification services
Training: ISO/IEC 27001 Information Security Management System - EN | PECB
ISO/IEC 42001 Artificial Intelligence Management System - EN | PECB
General Data Protection Regulation (GDPR) - Training Courses - EN | PECB
Webinars: https://pecb.com/webinars
Article: https://pecb.com/article
-------------------------------------------------------------------------------
For more information about PECB:
Website: https://pecb.com/
LinkedIn: https://www.linkedin.com/company/pecb/
Facebook: https://www.facebook.com/PECBInternational/
Slideshare: http://www.slideshare.net/PECBCERTIFICATION
Walmart Business+ and Spark Good for Nonprofits.pdf
"Learn about all the ways Walmart supports nonprofit organizations.
You will hear from Liz Willett, the Head of Nonprofits, and hear about what Walmart is doing to help nonprofits, including Walmart Business and Spark Good. Walmart Business+ is a new offer for nonprofits that offers discounts and also streamlines nonprofits order and expense tracking, saving time and money.
The webinar may also give some examples on how nonprofits can best leverage Walmart Business+.
The event will cover the following::
Walmart Business + (https://business.walmart.com/plus) is a new shopping experience for nonprofits, schools, and local business customers that connects an exclusive online shopping experience to stores. Benefits include free delivery and shipping, a 'Spend Analytics” feature, special discounts, deals and tax-exempt shopping.
Special TechSoup offer for a free 180 days membership, and up to $150 in discounts on eligible orders.
Spark Good (walmart.com/sparkgood) is a charitable platform that enables nonprofits to receive donations directly from customers and associates.
Answers about how you can do more with Walmart!"
Chapter 4 - Islamic Financial Institutions in Malaysia.pptx
Chapter 4 - Islamic Financial Institutions in Malaysia.pptxMohd Adib Abd Muin, Senior Lecturer at Universiti Utara Malaysia
This slide is special for master students (MIBS & MIFB) in UUM. Also useful for readers who are interested in the topic of contemporary Islamic banking.
How to Fix the Import Error in the Odoo 17
An import error occurs when a program fails to import a module or library, disrupting its execution. In languages like Python, this issue arises when the specified module cannot be found or accessed, hindering the program's functionality. Resolving import errors is crucial for maintaining smooth software operation and uninterrupted development processes.
BÀI TẬP BỔ TRỢ TIẾNG ANH 8 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2023-2024 (CÓ FI...
BÀI TẬP BỔ TRỢ TIẾNG ANH 8 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2023-2024 (CÓ FI...Nguyen Thanh Tu Collection
https://app.box.com/s/y977uz6bpd3af4qsebv7r9b7s21935vdLAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UP
This Dissertation explores the particular circumstances of Mirzapur, a region located in the
core of India. Mirzapur, with its varied terrains and abundant biodiversity, offers an optimal
environment for investigating the changes in vegetation cover dynamics. Our study utilizes
advanced technologies such as GIS (Geographic Information Systems) and Remote sensing to
analyze the transformations that have taken place over the course of a decade.
The complex relationship between human activities and the environment has been the focus
of extensive research and worry. As the global community grapples with swift urbanization,
population expansion, and economic progress, the effects on natural ecosystems are becoming
more evident. A crucial element of this impact is the alteration of vegetation cover, which plays a
significant role in maintaining the ecological equilibrium of our planet.Land serves as the foundation for all human activities and provides the necessary materials for
these activities. As the most crucial natural resource, its utilization by humans results in different
'Land uses,' which are determined by both human activities and the physical characteristics of the
land.
The utilization of land is impacted by human needs and environmental factors. In countries
like India, rapid population growth and the emphasis on extensive resource exploitation can lead
to significant land degradation, adversely affecting the region's land cover.
Therefore, human intervention has significantly influenced land use patterns over many
centuries, evolving its structure over time and space. In the present era, these changes have
accelerated due to factors such as agriculture and urbanization. Information regarding land use and
cover is essential for various planning and management tasks related to the Earth's surface,
providing crucial environmental data for scientific, resource management, policy purposes, and
diverse human activities.
Accurate understanding of land use and cover is imperative for the development planning
of any area. Consequently, a wide range of professionals, including earth system scientists, land
and water managers, and urban planners, are interested in obtaining data on land use and cover
changes, conversion trends, and other related patterns. The spatial dimensions of land use and
cover support policymakers and scientists in making well-informed decisions, as alterations in
these patterns indicate shifts in economic and social conditions. Monitoring such changes with the
help of Advanced technologies like Remote Sensing and Geographic Information Systems is
crucial for coordinated efforts across different administrative levels. Advanced technologies like
Remote Sensing and Geographic Information Systems
9
Changes in vegetation cover refer to variations in the distribution, composition, and overall
structure of plant communities across different temporal and spatial scales. These changes can
occur natural.
How to Make a Field Mandatory in Odoo 17
In Odoo, making a field required can be done through both Python code and XML views. When you set the required attribute to True in Python code, it makes the field required across all views where it's used. Conversely, when you set the required attribute in XML views, it makes the field required only in the context of that particular view.
Natural birth techniques - Mrs.Akanksha Trivedi Rama University
Natural birth techniques - Mrs.Akanksha Trivedi Rama UniversityAkanksha trivedi rama nursing college kanpur.
Natural birth techniques are various type such as/ water birth , alexender method, hypnosis, bradley method, lamaze method etcMain Java[All of the Base Concepts}.docx
This is part 1 of my Java Learning Journey. This Contains Custom methods, classes, constructors, packages, multithreading , try- catch block, finally block and more.
Recently uploaded (20)
Pollock and Snow "DEIA in the Scholarly Landscape, Session One: Setting Expec...
Pollock and Snow "DEIA in the Scholarly Landscape, Session One: Setting Expec...
Digital Artefact 1 - Tiny Home Environmental Design
Digital Artefact 1 - Tiny Home Environmental Design
Azure Interview Questions and Answers PDF By ScholarHat
Azure Interview Questions and Answers PDF By ScholarHat
বাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdf
বাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdf
How to Setup Warehouse & Location in Odoo 17 Inventory
How to Setup Warehouse & Location in Odoo 17 Inventory
How to Build a Module in Odoo 17 Using the Scaffold Method
How to Build a Module in Odoo 17 Using the Scaffold Method
What is Digital Literacy? A guest blog from Andy McLaughlin, University of Ab...
What is Digital Literacy? A guest blog from Andy McLaughlin, University of Ab...
How to Manage Your Lost Opportunities in Odoo 17 CRM
How to Manage Your Lost Opportunities in Odoo 17 CRM
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
Walmart Business+ and Spark Good for Nonprofits.pdf
Walmart Business+ and Spark Good for Nonprofits.pdf
Chapter 4 - Islamic Financial Institutions in Malaysia.pptx
Chapter 4 - Islamic Financial Institutions in Malaysia.pptx
Liberal Approach to the Study of Indian Politics.pdf
Liberal Approach to the Study of Indian Politics.pdf
BÀI TẬP BỔ TRỢ TIẾNG ANH 8 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2023-2024 (CÓ FI...
BÀI TẬP BỔ TRỢ TIẾNG ANH 8 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2023-2024 (CÓ FI...
LAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UP
LAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UP
Natural birth techniques - Mrs.Akanksha Trivedi Rama University
Natural birth techniques - Mrs.Akanksha Trivedi Rama University
business standard
- 1. Presented by: Namrata Mankar . Project guide: Dr. Latha Murthy.
- 2. Sale of subscription of BUSINESS STANDARD Increasing visibility of BUSINESS STANDARD To improve the market share Market research.
- 3. India’s Premier Financial Daily… Since 1975… VISION "Providing information that creates Wealth and enriches lives." MISSION To deliver superior value to our Customers, shareholders, employees and society at large.
- 4. Website Business standard.com Type Daily newspaper Owner Kotak mahindra bank Founder Ananda publishers Founded 1975 Language English & Hindi Headquarters New Delhi Circulation 144000(Eng)& 53000(Hindi)
- 6. BS boasts of some of the best economic journalist and also counts contributions from internationally acclaimed columnists.
- 7. Format: Broad sheet Price: Rs.3.50/- (Monday to Saturday) Rs.8.00/- (Sunday) Editorial property: a. International business b. Companies c. Business education d. Real estate
- 8. Weekly supplements I. The strategist [Monday] : II. The Smart Investor [Tuesday to Friday] III. Weekend [Saturday] Magazines I. The fund manager II. Banking annual III. BS 1000 IV. Indian management V. BS motoring
- 10. Primary: I. Increase sale subscription of Business standard . II. Increasing visibility in Mumbai region III. To improve the market share IV. Market research.
- 11. Secondary: I. Factors affecting buying decisions of financial daily II. Readership habit of customers III. Customers feedback IV. Importance of subscription schemes V. Attitude of customers regarding financial dailies.
- 12. Limited time period Entry barrier Area to be covered Respondent’s time
- 13. PRIMARY DATA : I. QUESTIONAAIRES II. INTERVIEWS SECONDARY DATA: I. WEBSITES II. VARIOUS PUBLICATIONS REPORT
- 14. What is your profession ? a) Student b)Employees c) Business d) Other (specify)
- 15. Which Financial newspaper do you read? 1) ECONOMIC TIMES 2) BUSINESS STANDARD 3) BUSINESS LINE 4) HT MINT 5) OTHERS (SPECIFY) 6) NONE.
- 16. What do you think about quality of information of “Business standard” as compare to other financial newspapers? 1) EXCELLENT 2) GOOD 3) FAIR 4) POOR 5) CANNOT SAY
- 17. If you are subscribing any other newspaper then a expert says to purchase “BUSINESS STNADRD” than extra cost of “BUSINESS STANDARD” will important for you? I. VERY IMPORTANT II. FAIRLY IMPORTANT III. NEUTRAL IV. NOT SO IMPORTANT V. NOT AT ALL IMPORTANT.
- 18. If somebody provide you “BUSINESS STANDARD” at free of cost, than are you going to read it? Why? I. FREE OF COST II. IMPROVEMENT IN LANGUAGE III. INFORMATION IV. GOOD CONTENT V. GOOD REPUTATION VI. NATIONAL & INTERNATIONAL NEWS VII. NOT INTERESTED
- 19. Different sources of news is increasing Brand recall of Business Standard is less It has very good content Editorial strength After sales service is not so good Threats from competitors is increasing Pricing is very high
- 20. To increase visibility and popularity To offer better subscription schemes To reframe the pricing strategy Banners should be made compulsory near vendors shops. SMS alerts on mobiles for short news Improving distribution networks Maintaining good relationship with vendors Giving importance to costumers feedback
- 22. Door to Door Promotions
- 23. RECEIVED 3RD PRIZE FOR MAXIMUM SUBSCRIPTION IN 2 MONTHS FROM 60 INTERNS ALL ACROSS MUMBAI & NASHIK. NAMU