2. Locating and
Defining Issues
or Problem
Designing the
Research
Project
Collecting data
Interpreting
Research Data
Reporting
Research
Findings
Step-1 Step-2 Step-3 Step-4 Step-5
3. This step focuses on uncovering the
nature and boundaries of situation or
question related to marketing satrapy or
implementation.
4. This step is focused on created a research
plan or overall approach on how are you
going to solve the issue or problem
identified.
5. This step revolved around obtaining the
information that you will need to solve the
issue or problem identified.
6. Interpreting research data: This step is
focuses on examing the data and coming
with a conclusion that solves the problem.
7. The final step is to report the research
findings to those who need the data to
male decisions. In addition an oral
presentation should be made to
management using tables. Figure and
garaph to enhance and impact.