Business report on key management and marketing issues
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Prepare a business report for the owners investigating: The overall viability of establishing a salon in the Prahran area; and key management and marketing issues that need to be considered in ensuring the success and profitability of any proposed new outlet.
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Running Head: BAGGAGE MANAGEMENT AND TRUCKING BUSINESS PLAN
BAGGAGE MANAGEMENT AND TRUCKING BUSINESS PLAN
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Table of Contents
1. Contents
41.Executive Summary
42.Company Summary
42.1.Services
42.2.Market Segments
52.3.Management
62.4.Marketing
62.5.Mission Statement
62.6.Environment
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73.Services
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133.5.3.For Higher Carriers
134.Strategy and Implementation
144.1.Value in Top-Notch
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154.3.Marketing Strategy
154.3.1.Marketing responsibilities.
164.3.2.Promotion.
164.3.3.Incentives
164.4.Sales Strategy
165.Management
175.1.Organizational Structure
176.Financial Plan
176.1.General Assumptions
186.2.Break Even
186.3.Pro forma Cash Flow
196.4.Balance Sheet
22References
23Appendices
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Top Notch baggage management and trucking is a Nairobi based company that aims at becoming the largest trucking company within Kenya. Top Notch is focusing on the perishable goods industry at the initial stages with future plans of diversification and serve new industries. Venturing in perishable goods industry is due growth expectations that encourage. Besides the stable nature of the industry presents an all-round season market that gives Top Notch an advantage in generating stable ever-growing profit margins. 3. Company Summary3.1. Services
Top Notch will offer both hiring services as well as private hauling and carrier services. Most of the business operations will be derived and based on primary producers and manufacturers of perishable goods that require quick delivery to the market. Both wide load and miniature load services will be provided by the company. The food industry is the major target in the business since purchasing variables in the industry are based on customer service, referrals programmes as well as historical reputations.
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Top Notch will primarily focus on serving four customer and market segments. The food industry will be given the first priority. This is because of the growth and versatility within the industry. Besides, the food industry presents an annual growth rate of about 4% with about 4000 customers with higher purchasing potential being identified per month. The subsequent segment is the horticulture industry that has a promising market with the advent of modern irrigation techniques. The industry has an estimated growth capability of 3% with some average of 1500 potential customers annually. The retail industry is another potential segment that presents complexity due to variation in customer base. The industry has an estimated growth rat ...
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Running Head BAGGAGE MANAGEMENT AND TRUCKING BUSINESS PLANB.docx
Running Head: BAGGAGE MANAGEMENT AND TRUCKING BUSINESS PLAN
BAGGAGE MANAGEMENT AND TRUCKING BUSINESS PLAN
2
Baggage Management and Trucking Business Plan
.
Table of Contents
1. Contents
41.Executive Summary
42.Company Summary
42.1.Services
42.2.Market Segments
52.3.Management
62.4.Marketing
62.5.Mission Statement
62.6.Environment
72.7.History of the Company
73.Services
83.1.Market Analysis
83.2.Market Breakdown
93.3.Market Strategy
103.4.Services Analysis
103.4.1.Market Description: Trucking
103.4.2.Industry Trends
113.4.3.Competition and Purchasing Patterns
113.4.4.Risks and Contingencies Associated with Finance
123.5.Business Counterparts and Participants
123.5.1.Trucking
133.5.2.Private Haulers
133.5.3.For Higher Carriers
134.Strategy and Implementation
144.1.Value in Top-Notch
154.2.Competitive Edge
154.3.Marketing Strategy
154.3.1.Marketing responsibilities.
164.3.2.Promotion.
164.3.3.Incentives
164.4.Sales Strategy
165.Management
175.1.Organizational Structure
176.Financial Plan
176.1.General Assumptions
186.2.Break Even
186.3.Pro forma Cash Flow
196.4.Balance Sheet
22References
23Appendices
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2. Executive Summary
Top Notch baggage management and trucking is a Nairobi based company that aims at becoming the largest trucking company within Kenya. Top Notch is focusing on the perishable goods industry at the initial stages with future plans of diversification and serve new industries. Venturing in perishable goods industry is due growth expectations that encourage. Besides the stable nature of the industry presents an all-round season market that gives Top Notch an advantage in generating stable ever-growing profit margins. 3. Company Summary3.1. Services
Top Notch will offer both hiring services as well as private hauling and carrier services. Most of the business operations will be derived and based on primary producers and manufacturers of perishable goods that require quick delivery to the market. Both wide load and miniature load services will be provided by the company. The food industry is the major target in the business since purchasing variables in the industry are based on customer service, referrals programmes as well as historical reputations.
3.2. Market Segments
Top Notch will primarily focus on serving four customer and market segments. The food industry will be given the first priority. This is because of the growth and versatility within the industry. Besides, the food industry presents an annual growth rate of about 4% with about 4000 customers with higher purchasing potential being identified per month. The subsequent segment is the horticulture industry that has a promising market with the advent of modern irrigation techniques. The industry has an estimated growth capability of 3% with some average of 1500 potential customers annually. The retail industry is another potential segment that presents complexity due to variation in customer base. The industry has an estimated growth rat ...
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It is very useful for a new venture to look at itself in a holistic manner and understand that it must construct an effective “business model” to be successful.
Everyone that does business with a firm, from its customers to its partners, does so on a voluntary basis. As a result, a firm must motivate its customers and its partners to play along.
Close attention to each of the primary elements of a firm’s business model is essential for a new venture’s success.
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Questions on Maritime and Logistics Management
Three Companies A, B, and C are providing liner shipping services. What effect will each of the following have on the demand for liner shipping services? For each effect, provide a brief explanation and justification.
a. Company B increases the frequency of services in a shipping route connecting to a particular port that is also serviced by Company A.
b. An interstate highway connected to a port, serviced by Companies B and C, is completed.
c. The economy experiences a moderate upturn, trade increases, and business confidence is improving. But Company A’s image is tarnished as a result of a recent strike in one route where both Company B and C also provide shipping service.
Analysis of Australian Iron Ore Industry
According to a research conducted by Lucintel, a global consulting the iron ore industry is predicted to reach US $379 growing at a CAGR of 9.9% by 2018 (Lucintel, 2013). After analyzing global market trends, it was found that though the market seems to be declining in the period of 2012-14, it is expected to catch up due to recovering demand for iron ore in the emerging economies. The fives forces in the iron ore industry are as follows:
10 things Indian students miss about home, when studying overseas
Though there are innumerable occasions and things about your home town that you will miss everyday during your stay in this foreign country, here is a list of the most prominent ones.
10 Things Which Shocks An #Indian #Punjabi #Student Coming To #Australia For ...
A new place always brings with it many new experiences. Be it the people, the food, the parties or the environment, every little thing will seem to differ from your hometown; especially when you cross continents to reach here.
Report on Linear Regression Analysis of Education vs Wage
Conduct a simple linear regression analysis to examine the relationship between ‘education’ (the independent variable) and ‘wage’ (the dependent variable). Using the Excel data file, prepare a 2000 word report using the following structure:
Purpose
Background
Method
Results
Discussion
Recommendations
In preparing your report you must address the following questions:
(a) Obtain summary statistics and histograms for the variables WAGE and EDUC. Discuss the data characteristics.
(b) Estimate the linear regression WAGE = β1 + β2EDUC + ε and interpret the slope.
(c) Calculate the residuals and plot them against EDUC. Are any patterns evident and, if so, what does this mean?
(d) Estimate the quadratic regression WAGE = α1 + α2EDUC2+ ε and interpret the results. Estimate the marginal effect of another year of education on wage for a person with 12 years of education, and for a person with 14 years of education. Compare these values to the estimated marginal effect of education from the linear regression in part (b).
Accounting for Managers in Capital Budgeting
A financial budget provides an approximate forecast with respect to the financial results that a company looks to obtain in the future. The budget can be made on a monthly, quarterly or an annual basis. A budget, which has been calculated, is thoroughly checked at the end of a particular period in order to understand the various issues associated with the financial results.
The actual results that are obtained during the operations of the company during that time period, then compares to the budget, which was forecasted, and the actions are taken accordingly with respect to the actual results obtained. As a result, the company understands the various issues within the different departments and acts accordingly.
Is Education A Pedagogy
Discourse on Education goes on as an unending stream. Whether Education is to prepare or to take along a student in the path of investigation, creation and innovation or it is channel one’s brains to be a part of a system or to make someone smart and capable enough to discover and break traditions. The thrust of the discourse actually hovered around the question WHY, that means why should there be education rather than what education is to be prepared. Philosophers and thinkers from those of the ancient Greek ones down to Foucault, Derrida and Paulo Freire or Noam Chomsky, have all engaged in the philosophical discourse while trying to get a handle on the topic.
Nursing Case Studies
Over the last week John has been getting increasingly short of breath and for the last 2 days has been confined to the holiday apartment. He has a non-productive cough. Last night (Thursday) John was unable catch his breath after a coughing episode and his wife rung QAS. He was then admitted to hospital with a chest infection and diagnosed with a chest infection and transferred to the respiratory ward.
SIT292 Linear Algebra 2013
This document contains a summary of key concepts from a linear algebra course. It discusses vectors and vector spaces. Specifically, it examines whether a set of vectors forms a subspace and finds a basis for a subspace. It shows that a set V is a subspace of R4 by proving it is closed under addition and scalar multiplication. It then determines a basis B of three vectors for the subspace V, showing its dimension is 3.
Child Psychology
The pressures of modern life make it difficult for children to play. Obstacles to children’s play are lack of space in cities, increased concerns for security and safety of the child (Beth E. Molnar, 2004) and increased time spent in front of the media.
Business Information System Progress Report
Information flow is a crucial part today in the business parlance. The changes in the technology, both in the infrastructure and the supporting software are fuelling the growth of information systems and its role in the overall business process.
Network And System Administration
Active Directory (AD) is a directory service implemented by Microsoft for Windows domain networks. It provides a logical and a consistent database that stores the configuration information about the network and all network based resources users, computers, files, printers, applications, shares etc.
Colorectal Cancer Nursing Case Study
In the case study John undergoes surgery. Following surgery John agrees to receive adjuvant chemotherapy that includes Fluorouracil. John returns for his third cycle of chemotherapy to an outpatient clinic (day patient only) and reports feeling ‘not himself’ and sometimes unwell since his last cycle of chemotherapy.
Nursing Case Study Dementia
Students are required to provide a critical analysis of a clinical case which involved the use of advanced clinical knowledge and skills relevant to the context of their practice. Using the clinical problem you identified in
HEA511, you will aim to target a clinical case for this assessment item which involves the clinical problem. For example, if your clinical problem is access to primary health care for Indigenous clients living in remote settings, you may consider selecting a case study that addresses a patient within this context. In addition, your case must directly link to the ANMC (2013) Nurse Practitioner Standards for Practice. Your case study should be clear and concise, highlighting your role in the client’s assessment and how you demonstrated the advanced and extended competencies and performance indicators required of an NP. Indicate those areas you performed independently and those in which you consulted with other health care providers.
Mathematical Skills For Business
The sales people at Archway’s Car Depot earn commission based on how many and what types of cars they sell. The table below shows the profit y made by ten Archway’s Car Depot salespeople after selling x cars.
Maritime Economics Assignment
Stopford, M. 2009, Maritime Economics, 3rd edn, Routledge, London, Chapter 5, refers to the four shipping markets, namely the new-building market, the freight market, the second-hand ship market and the ship demolition market. Explain how these four markets interact and illustrate your answer with discussion of the effects of the Global Financial Crisis 2008 on the four markets.
Note: Copy and paste of the contents from the above textbook are not enough for your answer. Your answer should include an analysis of the interactions between the four markets and refer to the effects of the GFC 2008 on the four markets.
Managing People For Competitive Advantage
a Identify and explain strategies to alleviate the ‘Skills Shortage’ in the Transport and Logistics Industry.
b You are charged with the task of writing job descriptions for a Greenfield site? How would you gather the data to complete the documents?
c Identify and explain the key issues from ‘A Proper Ending’ (Reading 11.1).
d Discuss the industrial relations framework, participants and processes involved in employee relations in Australia or a country of your choice.
e Explain the link between corporate strategic intent and corporate culture. Identify and explain three (3) key Human Resource Management (HRM) strategies that can be used to align corporate strategic intent and corporate culture. Support your answer with reference to academic material and examples.
Mathematical Skills For Business
You should include all your calculations and provide a narrative that explains the formulae you have used within the Excel spreadsheet for submission.
You have been asked to review the costs of operations at a production plant that employs 25 staff members. Some of these are permanent staff and some are temporary staff. Since 2009, there have always been 25 staff employed in the production plant, but the ratio of permanent staff to temporary staff has varied. All staff work a 40 hour week.
You also have data available since 2009, that relates to the costs of ‘defects’.
A ‘defect’ is a product that is not made to a satisfactory standard, and needs to be recalled and replaced.
Maritime Economics Assignment
Evaluate the impact of Evergreen Line’s decision to charter 10 14,000 teu container ships on the company’s current operation.
Question based assignment-Maritime and logistics management
This document discusses undergraduate studies in maritime and logistics management, focusing on four questions about environment-related shipping policies. It provides background on dry bulk commodities such as iron ore, coal, and grain, which are shipped in large unpackaged amounts globally. International trade relies heavily on dry bulk shipping, with iron ore, coal, and grain being some of the most important dry bulk goods traded between countries like China, Japan, Australia, and others.
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