Platinum Fitness is a health service company that provides wellness programs to businesses in Shillong, India to improve employee productivity and lower healthcare costs. It was founded by Lahunmiki Myria and will initially focus on small to medium businesses in Shillong. The company aims to create relationships with 20 companies in its first year and expand across India within two years. Platinum Fitness will offer personalized health and fitness programs and work with companies to develop wellness strategies tailored to their needs.

1. “platinumfitness”
HEALTHCARE BUSINESS PLAN
BY
LAHUNMIKI MYRIA
ROLL NUMBER:B1700016
A Project
Submitted to the department
Of Business Administration
SHILLONG COLLEGE
In partial fulfilment on the requirement
For the degree of
Bachelor of Business administration
May 2020

2. Executive Summary
Platinum Fitness will serve Shillong area businesses, helping them to become more productive,
while lowering their overall costs.
Our business is based on two simple facts:
1. Healthy employees are more productive than chronically ill employees.
2. It costs less to prevent injuries or illnesses than to treat them after they occur.
At Platinum Fitness, we tie worker productivity directly to the health care issue. We believe that
traditional approaches to the current health care crisis are misdirected. These traditional efforts
are what we call reactive-that is, they wait until after the worker has been stricken with illness or
injury, and then pay for the necessary treatments. Our approach, which emphasizes prevention
and good health promotion, is much more proactive.
By helping employees change their behavior patterns and choose more healthy lifestyles,
Platinum Fitness will lower companies' health care expenditures, while raising worker
productivity. Health care expenditures will decrease due to reduced medical insurance premiums,
reduced absenteeism, reduced turnover rates, reduced worker's compensation claims, reduced
tardiness, shorter hospital stays, etc.
The Indian's health care crisis, coupled with current demographic changes, threaten to not only
exacerbate the crisis, but further erode worker productivity as well. These environmental factors
coupled with the local competitive situation signal a favorable opportunity in this market. We
feel the time is right for Platinum Fitness.

3. 1.1 Objectives
1. Provide wellness strategies/programs to businesses in the Shillong area.
2. Create working relationships with 20 companies by the end of year one.
3. Expand Platinum Fitness into Whole of India by the end of year two.
1.2 Keys to Success
Platinum Fitness' keys to success are:
 Marketing services to companies and individuals.
 Recruitment of experienced managerial talent.
 Dedication and hard work of the founders.
 Raising productivity.
 Lowering overall costs.
1.3 Mission
Platinum Fitness is a health service that helps businesses and individual workers attain
one of the greatest gifts of all--that of good health. Personal gains, such as improved

4. self-esteem and self-motivation, combined with measurable benefits will create
tremendous advantages for both the employer and the employee.

5. Company Summary
Platinum Fitness is based on the belief that healthy employees are more productive and efficient
employees. For this reason, it provides wellness strategies/programs to businesses in the Shillong
area. This combines promotion of health and exercise-related activities designed to facilitate
positive lifestyle changes in members of a company's work force.
The company began in Shillong, founded by Lahunmiki Myria
2.1 Company Ownership
Platinum Fitness is a privately held corporation.
2.2 Start-up Summary
Start-up will require approximately Rs.600,000 of capital, Rs.300,000 of which will be
provided by the founder and his families. The remaining Rs.300,000 will come as a loan.
Approximately Rs.4,40,000 will be allocated to leasehold improvements and Rs.1,75,000
to equipment.
Platinum Fitness is a health service that helps businesses and individual workers attain one of the
greatest gifts of all--that of good health. Personal gains, such as improved self-esteem and self-
motivation, combined with measurable benefits will create tremendous advantages for both the
employer and the employee.

6. START-UP FUNDING
Start-up Expenses to Fund Rs.5,50,000
Start-up Assets to Fund Rs.50,000
TOTAL FUNDING REQUIRED RS.6,00,000
Assets
Non-cash Assets from Start-up Rs.0
Cash Requirements from Start-up Rs.50,000
Additional Cash Raised Rs.
Cash Balance on Starting Date Rs.50,000
TOTAL ASSETS RS.50,000
Liabilities and Capital
Liabilities
Current Borrowing Rs.0
Long-term Liabilities Rs.3,00,000
Accounts Payable (Outstanding Bills) Rs.0
Other Current Liabilities (interest-free) Rs.0
TOTAL LIABILITIES RS.3,00,000
Capital
Planned Investment
Investor Rs.3,00,000
Additional Investment Requirement Rs.0
TOTAL PLANNED INVESTMENT RS.3,00,000
Loss at Start-up (Start-up Expenses) Rs.5,50,000
TOTAL CAPITAL RS.2,50,000
TOTAL CAPITAL AND LIABILITIES RS.50,000
Total Funding Rs.3,00,000

7. START-UP
Requirements
Start-up Expenses
Legal Rs.31,250 Rs.31,250
Stationery etc. Rs.31,000 Rs.31,000
Brochures Rs.4,000 Rs.4,000
Insurance Rs.35,000 Rs.35,000
Rent Rs.1,00,000 Rs.1,00,000
Expensed Equipment Rs.1,15,000 Rs.1,15,000
Utilities Rs.2,500 Rs.2,500
Leasehold improvements Rs.1,60,000 Rs.1,60,000
Other Rs.71,250 Rs.71,250
TOTAL START-UP EXPENSES RS.5,50,000 RS.5,50,000
Start-up Assets
Cash Required Rs.50,000 Rs.50,000
Other Current Assets ---- ----
Long-term Assets ---- ----
TOTAL ASSETS RS.50,000 RS.50,000
Total Requirements Rs.6,00,000

8. 2.3 Company Locations and Facilities
Platinum Fitness headquarters are located within the first club located in Shillong. Upon
expansion, offices will be moved to a different location, not within any individual club.

9. Services
Business ratios for Platinum Fitness indicate strong financial growth and an impressive
chance for investment opportunities, making expansion and further development both
very possible.
3.1 Service Description
Platinum Fitness provides wellness strategies/programs to businesses in the downtown
Seattle area. A wellness strategy is a long-term effort, combining both health-promotion
and exercise-relatedactivities designed to facilitate positive lifestyle changes in members
of a company's work force.
Patinum Fitness will work with a company's senior management to help it develop a
mission statement for its wellness program. The client company's employees will
undergo a health-risk analysis, following which each employee will be given the
opportunity to meet with a health professional to design a personalized health program.
Finally, Platinum Fitness will furnish employee progress reports to senior management
with which to carry out the incentive program and generally monitor changes in the
behavior of its work force.

10. 3.2 Competitive Comparison
Platinum Fitness is not primarily a health club, as are the majority of competitors. This
organization is in the business of health care cost management. The major function is to work
with client companies to implement wellness strategies. Many employees will become
benefactors of such strategies without ever visiting the fitness facility, as exercise is only one
facet of overall wellness.
Platinum Fitness has a vested interest in each individual member of every wellness program,
unlike many competitors. An integral part of this service is following up and monitoring the
individuals.
3.3 Fulfillment
All fitness machines are purchased from exercise equipment distributors, while all medical
equipment is bought from a reputable supply company.

11. Market Analysis Summary
According to Data Bridge Market Research , India Healthcare IT Market provides a
comprehensive analysis of the Healthcare IT Analysis Market segments, including their
dynamics, size, growth, regulatory requirements, competitive landscape, and emerging
opportunities of global industry.This report also provides market landscape and market
share information in the Healthcare IT Analysis Market.
Healthcare IT market is expected to gain market growth in the forecast period of 2020 to
2027. Data Bridge Market Research analyses the market to account to a CAGR of
23.85% in the above-mentioned forecast period.
Important demographic changes are taking place in America that point to the importance of
worker productivity in coming decades.
 16 million new jobs will be created by the year 2000, but there will only be 14 million
workers to fill them.
 By 1995, women will comprise one-third of the work force, a ratio that will increase to one-
half by the year 2000.
 An estimated 60 percent of jobs to be filled in the immediate future will require more than a
high-school education. Only 44 percent of Indian, however, finish high school, and only 57
 percent graduate with adequate skills.
 The number of skilled workers available to fill new jobs is decreasing, meaning that
employers are facing more severe competition for labor. Thus, the health and productivity of
each employee becomes crucial to a company's success.

12. 4.1 Market Segmentation
The market for Platinum fitness is not particularly segmented, as potential customers include all
downtown businesses that offer their employees some type of medical benefits, are experiencing
escalating health care costs, and wish to more effectively manage those costs.
Corporate Fitness, however, segments its services for individual organizations. Platinum Fitness
works with senior management to develop mission statements and provide incentive plans, and
with employees to design personalized health and fitness programs.

13. 4.2 Service Business Analysis
Several small fitness facilities are currently in operation in the downtown area, none of
which cater their services to corporations. These organizations are primarily exercise
facilities with little emphasis on personalizing individual plans to improve working
performance.
4.2.1 Main Competitors
The three main competitors for Platinum Fitness are:
 Synergy Gym-market is lower-income families and/or students who want
accessibility and affordability of fitness facilities.
 Gold's Gym-services are targeted toward those motivated and dedicated individuals
who workout five to seven times per week.
 Flex Appeal Gym and aerobic studio-aimed at casual fitness-seekers who do not
workout with a high intensity but still desire the status and recognition.
4.2.2 Distributing a Service
Few fitness centers are located in the downtown Seattle area, while the majority are
found in suburban neighborhoods and shopping complexes. Those in the downtown area
are located close to professional centers containing restaurants, parks, and other
recreational activities. In suburban locales, these establishments are often found close to
grocery stores, restaurants, and retail stores.
4.2.3 Business Participants
Participants in the fitness industry include national, regional, and local organizations. On
the national level, companies such as Gold's Gym and the Synergy offer exercise
facilities and training programs. At the regional level, firms such as Flex Appeal Gym
and Aerobics studio offer comparable services, while locally, privately-owned businesses
provide similar, but less extensive services to exercise-seekers.

14. Strategy and Implementation Summary
Platinum Fitness' strategy is based on raising worker productivity and lowering overall
costs for businesses. The most logical way to approach these factors is through a healthy
work force. Companies that implement wellness programs with Platinum Fitness will be
encouraged to look at the "big picture" regarding the effects of its wellness programs.
Thus, one marketing goal is to persuade more traditionally managed companies that
wellness can work for them.
By tailoring services and developing customized programs for companies and individual
employees, Platinum Fitness will develop a reputation for quality and customer service.
5.1 Milestones
Sample Milestones topic text.
The milestones table and chart show the specific detail about actual program activities
that should be taking place during the year. Each one has its manager, starting date,
ending date, and budget. During the year we will be keeping track of implementation
against plan, with reports on the timely completion of these activities as planned.

15. 5.2 Marketing Strategy
Platinum Fitness will begin by targeting small- to medium-sized businesses in the
downtown Seattle area. The first task is to convince senior executives of the benefits and
needs of wellness programs. This will be accomplished by aggressively pursuing
interaction and relationships with business professionals who would profit from using
this service. Once a strong image is established, Platinum Fitness will use similar
strategies to market its services to larger corporations in Shillong and other areas of
expansion.
5.2.1 Pricing Strategy
Prices for using Platinum Fitness' services are comparable to those of higher-end fitness
centers. An employee choosing to utilize a Platinum Fitness center will pay a Rs.1,800
monthly fee. For each employee enrolled in the general wellness program, regardless of
whether or not they use the fitness facility, the employer will pay Rs.15,000 annually.
The prices reflect the quality of the equipment and service.
5.2.2 Promotion Strategy
Following initial promotional activity through advertisements in newspapers, magazines,
and on television and radio, Platinum Fitness will significantly reduce its promotional
efforts in the hope that word-of-mouth will attract potential clients. Promotional activity
will still be utilized through these media outlets, but only minimally

16. 5.3 Sales Strategy
This proprietary information was omitted from the sample plan.
5.3.1 Sales Forecast
Anticipated sales are shown in the accompanying table and chart.

17. SALES FORECAST
YEAR 1 YEAR 2 YEAR 3
Sales
Sales Rs.5,39,075 Rs.6,50,750 Rs.8,25,600
Other Rs.0 Rs.0 Rs.0
TOTAL SALES RS.5,39,075 RS.6,50,750 RS.8,25,600
Direct Cost of Sales Year 1 Year 2 Year 3
Cost of Sales Rs.33,000 Rs.44,000 Rs.55,000
Other Rs.0 Rs.0 Rs.0
Subtotal Direct Cost of Sales Rs.33,000 Rs.44,000 Rs.55,000

18. . Management Summary
Platinum Fitness is currently a small organization headed by three individuals. The
CEO/Director of Sales and Marketing oversees the activities of the Director of Health and
Wellness Programs and the Director of Finance and Administration.
The Director of Health and Wellness Programs is the contact for and supervisor of the fitness
specialists and health educators and promoters.
The Director of Finance and Administration provides guidance for fitness facility attendants.
As the firm grows and expands, more director positions will be added as needed.
6.1 Organizational Structure
There are currently two divisions of Platinum Fitness: "Health and Wellness" and "Finance and
Administration." With the growth of the company, more divisions will be created as the demand
for services increases.

19. 6.2 Management Team Gaps
The gaps of Platinum Fitness' management team include:
 Lack of experience in the fitness industry.
 Minimal expertise in areas of finance and accounting.
 Strong desire for financial prosperity immediately with little patience for minimal
profitability.
6.4 Personnel Plan
Platinum Fitness' personnel staff requirements are shown in the table below.
PERSONNEL PLAN
YEAR 1 YEAR 2 YEAR 3
Fitness Center Management Rs.25,000 Rs.25,000 Rs.25,000
Program Director Rs.94,000 Rs.94,000 Rs.94,000
Personnel Manager Rs.56,000 Rs.56,000 Rs.56,000
Health/Fitness Specialists Rs.53,000 Rs.53,000 Rs.53,000
Attendants Rs.22,000 Rs.22,000 Rs.22,000
TOTAL PEOPLE 0 0 0
Total Payroll Rs.2,50,000 Rs.2,50,000 Rs.2,50,000

20. Financial Plan
 Consulting revenue will make up approximately 85 to 90 percent of total revenue, with the
rest coming from service revenue.
 Salaries and rent are the two major expenses, while depreciation is another significant cost.
Although the purchasing of fitness, medical, and office equipment is expensive, constant
replacement will be needed to maintain a competitive edge.
 In order to maintain steady gross margins, salaries and advertising expenses are not likely to
increase within the first two years of operation, unless cash flows significantly increase.
7.1 Important Assumptions
Three assumptions for Platinum Fitness are:
1. A constantly growing economy without any major recession or boom.
2. No unpredictable changes in fitness, medical, or office equipment.
3. No major national or global events that threaten the stability and health of the country and
its citizens.
GENERAL ASSUMPTIONS
YEAR 1 YEAR 2 YEAR 3
Plan Month 1 2 3
Current Interest Rate 3.00% 3.00% 3.00%
Long-term Interest Rate 10.00% 10.00% 10.00%
Tax Rate 25.00% 25.00% 25.00%
Other 0 0 0

21. 7.2 Key Financial Indicators
The most important financial indicators are net increase in cash and net income. Net
increase from cash will exemplify the relationship between net income and net cash from
operating activities. The greater the increase is, Platinum Fitness has that level of
financial strength at that point in time.

22. 7.3 Break-evenAnalysis
Platinum Fitness' break-even point is computed in the table below, comparing sales and monthly
expenses. Sales forecasts indicate that units sold and monthly sales are expected to be much
greater than the break-even point mentioned in the table.
BREAK-EVEN ANALYSIS
Monthly Revenue Break-even Rs.50,683
Assumptions:
Average Percent Variable Cost 6%
Estimated Monthly Fixed Cost Rs.45,050

23. 7.4 Projected Profit and Loss
Sales are predicted to increase each month with first year annual sales totaling close to a lakh
rupees. Gross margin, likewise, is expected to increase correspondingly.
PRO FORMA PROFIT AND LOSS
YEAR 1 YEAR 2 YEAR 3
Sales Rs.5,39,075 Rs6,50,750 Rs.8,25,600
Direct Cost of Sales Rs.33,000 Rs.44,000 Rs.55,000
Other Costs of Sales 0 0 0
TOTAL COST OF SALES RS.33,000 RS.44,000 RS.55,000
Gross Margin Rs.5,06,075 Rs.6,06,750 Rs.7,70,600
Gross Margin % 93.88% 93.24% 93.34%
Expenses
Payroll Rs.150,000 Rs.150,000 Rs.150,000
Marketing/Promotion Rs.25,200 Rs.25,200 Rs.25,200
Depreciation Rs.7,200 Rs.7,200 Rs.7,200
Rent Rs.60,000 Rs.60,000 Rs.6,000
Utilities Rs.25,200 Rs.25,200 Rs.25,200
Insurance Rs.5,400 Rs.5,400 Rs.5,400
Leased Equipment Rs.27,600 Rs.27,600 Rs.27,600
Payroll Taxes 0 0 0
Other 0 0 0
Total Operating Expenses Rs.3,00,600 Rs.3,00,600 Rs.2,46,600
Profit Before Interest and Taxes Rs.2,05,475 Rs.3,06,150 Rs.5,24,000
EBITDA Rs.2,12,675 Rs.3,13,350 Rs.5,31,200
Interest Expense Rs.10,449 Rs.8,500 Rs.7,500
Taxes Incurred Rs.48,757 Rs.74,413 Rs.129,125
Net Profit Rs.1,46,270 Rs.2,23,238 Rs.3,87,375
Net Profit/Sales 27.13% 34.30% 46.92%

24. 7.5 Projected Cash Flow
Ordinary cash flow will increase significantly while expenses remain relatively static, with only
minimal increases. We plan to take out a short-term loan to cover our receivables and other
contingencies in month one, and repay it in month 12.
PRO FORMA CASH FLOW
YEAR 1 YEAR 2 YEAR 3
Cash Received
Cash from Operations
Cash Sales Rs.2,15,630 Rs.2,60,300 Rs.3,30,240
Cash from Receivables Rs.2,30,395 Rs.3.71,174 Rs.4,65,179
SUBTOTAL CASH FROM OPERATIONS RS.4,46,025 RS.6,31,474 RS.7,95,419
Additional Cash Received
Sales Tax, VAT, HST/GST Received 0 0 0
New Current Borrowing Rs.36,000 0 0
New Other Liabilities (interest-free) 0 0 0
New Long-term Liabilities 0 0 0
Sales of Other Current Assets 0 0 0
Sales of Long-term Assets 0 0 0
New Investment Received 0 0 0
SUBTOTAL CASH RECEIVED RS.4,82,025 RS.6.31,474 RS.7,95,419

25. 7.7 Business Ratios
The following table outlines some of Platinum Fitness' more important business ratios.
The final column, Industry Profile, details specific ratios based on the Physical Fitness
Facilities industry as it is classified by the Standard Industry Classification (SIC) code,
7991. These ratios indicate strong financial growth and an impressive chance for
investment opportunities, making expansion and further development both very possible.
Expenditures Year 1 Year 2 Year 3
Expenditures from Operations
Cash Spending Rs.150,000 Rs.150,000 Rs.150,000
Bill Payments Rs.206,122 Rs.277,578 Rs.280,145
SUBTOTAL SPENT ON OPERATIONS RS.356,122 RS.427,578 RS.430,145
Additional Cash Spent
Sales Tax, VAT, HST/GST Paid Out 0 0 0
Principal Repayment of Current Borrowing Rs.36,000 0 0
Other Liabilities Principal Repayment 0 0 0
Long-term Liabilities Principal Repayment Rs.10,000 Rs.10,000 Rs.10,000
Purchase Other Current Assets 0 0 0
Purchase Long-term Assets Rs.9,600 Rs.9,600 Rs.9,600
Dividends 0 0 0
SUBTOTAL CASH SPENT RS.4,11,722 RS.4,47,178 RS.4,49,745
Net Cash Flow Rs.70,303 Rs.184,295 Rs.345,675
Cash Balance Rs.80,303 Rs.2,64,599 Rs.610,273

26. Appendix
SALES FORECAST
MONTH
1
MONTH
2
MONTH
3
MONTH 4 MONTH 5 MONTH 6
Sales
Sales 0% 17,500 21,000 22,500 26,000 32,500 40,000
Other 0% 0 0 0 0 0 0
TOTAL
SALES
17,500 21,000 22,500 26,000 32,500 40,000
Direct
Cost of
Sales
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6
Cost of
Sales
1,500 1,500 2,000 2,000 2,500 2,500
Other 0 0 0 0 0 0
Subtotal
Direct
Cost of
Sales
1,500 1,500 2,000 2,000 2,500 2,500
PERSONNEL PLAN
MONTH
1
MONTH
2
MONTH
3
MONTH
4
MONTH
5
MONTH
6
Fitness Center
Management
0% 1,250 1,250 1,250 1,250 1,250 1,250
Program Director 0% 4,500 4,500 4,500 4,500 4,500 4,500
Personnel Manager 0% 3,000 3,000 3,000 3,000 3,000 3,000
Health/Fitness
Specialists
0% 2,750 2,750 2,750 2,750 2,750 2,750
Attendants 0% 1,000 1,000 1,000 1,000 1,000 1,000
TOTAL PEOPLE 0 0 0 0 0 0
Total Payroll 12,500 12,500 12,500 12,500 12,500 12,500

27. PRO FORMA PROFIT AND LOSS
MONTH
1
MONTH
2
MONTH
3
MONTH
4
MONTH
5
MONTH
6
Sales 17,500 21,000 22,500 26,000 32,500 40,000
Direct Cost of Sales 1,500 1,500 $2,000 2,000 2,500 2,500
Other Costs of Sales 0 0 0 0 0 0
TOTAL COST OF
SALES
1,500 1,500 2,000 2,000 2,500 2,500
Gross Margin 16,000 19,500 20,500 24,000 30,000 37,500
Gross Margin % 91.43% 92.86% 91.11% 92.31% 92.31% 93.75%
Expenses
Payroll 12,500 12,500 12,500 12,500 12,500 12,500
Marketing/Promotion 2,100 2,100 2,100 2,100 2,100 2,100
Depreciation 600 600 600 600 600 600
Rent 5,000 5,000 5,000 5,000 5,000 5,000
Utilities 2,100 2,100 2,100 2,100 2,100 2,100
Insurance 450 450 450 450 450 450
Leased Equipment 0% 2,300 2,300 2,300 2,300 2,300 2,300
Payroll Taxes 15% 0 0 0 0 0
Other 0 0 0 0 0
Total Operating
Expenses
25,050 25,050 25,050 25,050 25,050 25,050
Profit Before
Interest and Taxes
(9,050) (5,550) (4,550) (1,050) 4,950 12,450
EBITDA (8,450) (4,950) (3,950) (450) 5,550 13,050
Interest Expense 916 909 903 896 889 882
Taxes Incurred (2,492) (1,615) (1,363) (486) 1,015 2,892
Net Profit (7,475) (4,845) (4,089) (1,459) 3,046 8,676
Net Profit/Sales -
42.71%
-
23.07%
-
18.18%
-5.61% 9.37% 21.69%

28. MONTH
1
MONTH
2
MONTH
3
MONTH
4
MONTH
5
MONTH
6
Cash Received
Cash from
Operations
Cash Sales 7,000 8,400 9,000 10,400 13,000 16,000
Cash from
Receivables
0 350 10,570 12,630 13,570 15,730
SUBTOTAL
CASH FROM
OPERATIONS
7,000 8,750 19,570 23,030 26,570 31,730
Additional
Cash Received
Sales Tax,
VAT, HST/GST
Received
0.00% 0 0 0 0 0 0
New Current
Borrowing
36,000 0 0 0 0 0
New Other
Liabilities
(interest-free)
0 0 0 0 0 0
New Long-
term Liabilities
0 0 0 0 0 0
Sales of Other
Current Assets
0 0 0 0 0 0
Sales of Long-
term Assets
0 0 0 0 0 0
New
Investment
Received
0 0 0 0 0 0
SUBTOTAL
CASH
RECEIVED
36,000 8,750 19,570 23,030 26,570 31,730
Expenditures Month 1 Month 2 Month 3 Month 4 Month 5 Month 6
Expenditures
from
Operations
Cash
Spending
12,500 12,500 12,500 12,500 12,500 12,500
Bill Payments 396 11,904 12,769 13,518 14,426 16,416

29. SUBTOTAL
SPENT ON
OPERATIONS
12,896 24,404 25,269 26,018 26,926 28,916
Additional
Cash Spent
Sales Tax,
VAT, HST/GST
Paid Out
0 0 0 0 0 0
Principal
Repayment of
Current
Borrowing
0 0 0 0 0 0
Other
Liabilities
Principal
Repayment
0 0 0 0 0 0
Long-term
Liabilities
Principal
Repayment
833 833 833 833 833 833
Purchase
Other Current
Assets
0 0 0 0 0 0
Purchase
Long-term
Assets
800 800 800 800 800 800
Dividends 0 0 0 0 0 0
SUBTOTAL
CASH SPENT
14,529 26,037 26,902 27,651 28,559 30,549
Net Cash Flow 28,471 (17,287) (7,332) (4,621) (1,989) 1,181
Cash Balance 38,471 21,184 13,852 9,231 7,242 8,423

30. RO FORMA BALANCE SHEET
MONTH
1
MONTH
2
MONTH
3
MONTH
4
MONTH
5
MONTH
6
Assets Starting
Balances
Current Assets
Cash 10,000 38,471 21,184 13,852 9,231 7,242 8,423
Accounts
Receivable
0 10,500 22,750 25,680 28,650 34,580 42,850
Other Current
Assets
0 0 0 0 0 0 0
TOTAL
CURRENT
ASSETS
10,000 48,971 43,934 39,532 37,881 41,822 51,273
Long-term
Assets
Long-term
Assets
0 $800 1,600 2,400 3,200 4,000 4,800
Accumulated
Depreciation
0 600 1,200 1,800 2,400 3,000 3,600
TOTAL
LONG-
TERM
ASSETS
0 200 400 600 800 1,000 1,200
TOTAL
ASSETS
10,000 49,171 44,334 40,132 38,681 42,822 52,473
Liabilities and
Capital
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6
Current
Liabilities
Accounts
Payable
0 11,479 12,320 13,040 13,881 15,809 17,616

31. Current
Borrowing
0 36,000 36,000 36,000 36,000 36,000 36,000
Other Current
Liabilities
0 0 0 0 0 0 0
SUBTOTAL
CURRENT
LIABILITIES
0 47,479 48,320 49,040 49,881 51,809 53,616
Long-term
Liabilities
100,000 99,167 98,334 97,501 96,668 95,835 95,002
TOTAL
LIABILITIES
100,000 146,646 146,654 146,541 146,549 147,644 148,618
Paid-in Capital 200,000 200,000 200,000 200,000 200,000 200,000 200,000
Retained
Earnings
(290,000) (290,000) (290,000) (290,000) (290,000) (290,000) (290,000)
Earnings 0 (7,475) (12,319) (16,409) (17,868) (14,822) (6,146)
TOTAL
CAPITAL
(90,000) (97,475) (102,319) (106,409) (107,868) (104,822) (96,146)
TOTAL
LIABILITIES
AND
CAPITAL
10,000 49,171 44,334 40,132 38,681 42,822 52,473
Net Worth (90,000) (97,475) (102,319) (106,409) (107,868) (104,822) (96,146)