Home Nurtures is a home service business that provides home nurturing services. The total initial investment is Rs. 10,80,000 with Rs. 3,00,000 borrowed from the bank and Rs. 2,00,000 from other sources. The business model focuses on internal supply, customers, and profit. Key success factors include focusing on customers, empowering management, and internal supply power. The vision is to be the most preferred company in the home nurturing stream by nurturing customers' homes and generating revenue of Rs. 3,50,000.