THE PENDULUM IS SWINGING BACK. NO LONGER IS IT ENOUGH TO COMMUNICATE THROUGH EMAILS, SOCIAL MEDIA OR THE INTERNET We live in an age where personal contact is becoming increasingly important to enable us to gain trust from those individuals and clients we wish to do business with. We need to meet people face to face to get the opportunity so that they are at least willing to listen to what we have to say.

1. Building Your Influence - Impactful Communication
“THE KEY TO YOUR PERSONAL,
FINANCIAL AND COMPANY SUCCESS
IS IN YOUR ABILITY
TO POSITIVELY INFLUENCE OTHERS
TO BE HAPPY TO TAKE THE ACTION
YOU DESIRE THEM TO TAKE”
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2. Building Your Influence - Impactful Communication
Today it is no longer
enough just to be
technically excellent
at what you do.
You have to be a
Master Communicator.
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3. Building Your Influence - Impactful Communication
www.audiencedynamics.co.uk
INTEGRITY RAPPORT
PASSION TRUST

4. Building Your Influence - Impactful Communication
HOW DO PEOPLE ‘BUY’ – HOW DO WE MOTIVATE THEM ?
PEOPLE ‘BUY’ THROUGH EMOTION - DECIDE THROUGH LOGIC
WHY DO PEOPLE ‘BUY’ – HOW DO WE MOTIVATE THEM ?
TO MOVE FROM A POSITION OF PAIN TO PLEASURE/RESOLUTION
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5. Building Your Influence - Impactful Communication

6. Building Your Influence - Impactful Communication
“People may forget what you said
They may forget what you did
But they will never forget
how you made them feel”. Maya Angelou
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