Custom Alexa skills allow developers to create skills that handle a wide variety of requests beyond the standard skills for smart home, video, music, and flash briefings. Custom skills have components like intents, utterances, an invocation name, and a cloud service endpoint. The interaction model defines the intents, sample utterances, and dialog model. Intents represent the requests a skill can handle and optionally have argument slots. A dialog model identifies the information a skill requires and prompts Alexa can use to collect it through a multi-turn conversation. Developers build custom skills by setting them up in the developer console, building the interaction model, coding and deploying an AWS Lambda endpoint service, optionally testing in beta, and submitting for certification.