The document provides tips for building a great presentation based on the 4 P's: People, Purpose, Preparation, and Practice. It emphasizes that presentations should begin with understanding the audience and their motivations. The purpose should be clear and focused on a single objective. Preparation involves creating concise slides with consistent formatting and ensuring each slide has a clear objective. Extensive practice of the presentation is recommended to feel comfortable presenting to others.
18. Who to Target for Interviews
Budget
Has makeshift
solution
Actively looking for
solution
Awareness of problem
Has the problem you are solving
Reading: Startup Owner’s Manual
Work from the
bottom up
F1: What is the ideal customer to target for interviewsESTABLISH CONCEPT OF EARLY EVANGELISTF2: How do you find these guys?
How many customer interviews do you think you need?How many contacts to get xx interviews?How many minutes per interview?What is a good goal per week?
F1: Don’t start with your high-value targets – WHY NOT?F1: How could we refine this as we conduct more and more interviews:The problem: ?Demographics: ?Alternative solutions?Positioning?Build a pipeline?