A walk you through some of key things to consider when designing and developing a user-centred web site. You'll see you how to run effective low-cost user testing sessions (across desktop and mobile) throughout your development life cycle to ensure your site is meeting both your users’ and clients’ needs. You’ll also get some useful pointers on how to get started, the things that might go wrong and how to avoid them, and the tips you’ll need to guarantee successful tests that deliver actionable insights. Presented by Chris Bush (@suthen), Head of UX - @wearesigma