In this session Shabira makes the case for why inclusive design is a must-have that can be achieved even in the most fast-paced organisations, and explores what we mean by inclusive design; discussing its merits/challenges and sharing practical ways you can embed inclusion thinking into your service and product design.

1. DESIGN JUSTICE
IN PRACTICE
@Shabira Papain
13th July 2023

3. ABOUT US
People Street is a social-purpose business
focused on creating a world where technology
democratises access to knowledge and services.
We set up to empower communities and
service designers to achieve design justice.
We value:
• Self-determinism
• Social justice
• Cooperation
3

4. 4
SELF-
DETERMINISM:
People Street values self-
determinism, we believe in
empowering individuals and
communities to have control over
their own lives and decision-
making processes.
We believe technology can be a
powerful tool in enabling self-
determinism by providing access
to information and resources that
allow people to make informed
choices.
@Shabira Papain

5. 5
SOCIALJUSTICE:
People Street's commitment to
social justice, which involves
addressing inequalities,
promoting fairness, and
advocating for the rights and
well-being of marginalized
communities.
We believe technology can be
leveraged to bridge gaps in
access and opportunities,
enabling a more equitable
society.
@Shabira Papain

6. 6
CO-OPERATION:
People Street has partnered
with various organisations
and teams to achieve shared
goals and foster positive
change.
We believe that by working
together with communities,
service designers, and other
stakeholders leads to more
inclusive and impactful
solutions.
@Shabira Papain

7. DESIGN JUSTICE
7
• Adopting proportionate universalism
• Centering the voices of those most impacted by the
outcomes of the design process
• Change as an accessible, accountable and collaborative
process rather than as a point at the end of a process
@ShabiraPapain

8. 8
SOCIAL
DETERMINANTS OF
LIFE
Education
Housing
Income
Employment
Healthcare
Social connections
Participation in public life
Racism
Digital inclusion
Building the case for starting with the 20%
@Shabira Papain

9. CASESTUDY- HOME OFFICE
@ShabiraPapain
Migration & Borders Technology Asylum Applicants
User Research & Usability testing

10. WHY?
1
• Better understand the barriers and challenges in
the process of claiming asylum
• Test ideas and development of new services
before launch
• Get to know the users
• Improve the digital experience
• Create system efficiencies
• Feel good about the work…we want to be good
humans
@Shabira Papain

11. 1
1
FROM STEP1 TO
STEP9
Appreciating the process
Outreach calls to 30-40 people
Verification calls with an interpreter
Face to face appointments-Consent forms
Book interviews, rooms, interpreters
Sharing timetable and consent forms with HO
2 Reminder calls per participant
Interviews with in-interview support
Post interview debrief with participant
Check-in with participant (review summaries)
@Shabira Papain

12. 1
2
REFLECTIONS
• This is important work
• We value offering a trusted
wrap-around service
• Research challenges need
to be spaced by minimum 2
weeks
• There are 9 steps from start
to finish for each challenge
(additional resource
implication)
• Need timetable at step 1
and need to understand
flexibility/inflexibility
• Living vs lived experience is
challenging
• Both the participants and
Home Office value speaking
to each other
@Shabira Papain

13. DESIGN JUSTICE PRINCIPLES
@ShabiraPapain
1
Actively seek and listen to
underrepresented voices.
Unite bottom-up and top-
down perspectives
Piggy-back on good work
that is already established.
Share good practice across
teams, systems, nations.
Strive for services and
products grown together with
the communities you serve.
Aim to create agency rather
than designing products that
are passively bestowed upon
communities.

14. 1
IN PRACTICE THIS
MEANS
@ShabiraPapain
Detailed participant briefs
Matrix which appreciates intersectionality
Collaborate with community development organisations
Honour and value lived experience £
Educate yourself on inequalities
Be data driven
Test-run surveys & interview questions with a representative subgroup
Add in a check-in cycle
Senior sponsor
Set up representative panels with 6-month cycle
Practice continual self awareness

15. What challenges are
you facing?
What’s working well?
What’s are you going
to do next?
Q &A

16. Shabira@peoplestreet.uk
www.peoplestreet.net