This document provides information for participants of an anti-smoking flash mob competition being held on March 23, 2012 as part of an "I Don't I Won't [Light Up]" anti-smoking campaign. The competition aims to raise awareness among youth aged 15-18 about the harms of smoking. Participants will design and perform a 10 minute flash mob incorporating key anti-smoking messages around better fitness, spending power, looks and environment without smoking. Videos and a 200-250 word write up must be submitted by March 24 for judging. The top 5 flash mobs will be showcased at a Mardi Gras event on April 13 where participants can win prizes.