To explore perceptions, Ipsos conducted a survey amongst a representative sample of more than 1000 Australians, which revealed that most people understand little about the range of technologies that fall under the AI banner and what they do know is informed by Hollywood — ‘the Terminator effect,’ if you like.
Edelman’s 2019 Artificial Intelligence (AI) Survey compares the U.S. general public’s perceptions of AI with those of senior tech executives who have a front row seat on AI development and deployment.
Respondents in both survey groups clearly see the potential upsides of AI, but also significant problems; 60 percent of the general public and 54 percent of tech executives agree that regulation of AI is critical for its safe development.
While 91 percent of tech executives and 84 percent of the general public believe that AI constitutes the next technology revolution, there are very real concerns about its impact on society, business and government. These range from smart toys that could invade children’s privacy to negative impacts on the poor to a loss of human intellectual capabilities.
About a third of both groups believe AI-powered “deepfake” videos (videos or audio recordings that are doctored to alter reality) could lead to an information war that, in turn, might lead to a shooting war (30 percent of the general population; 33 percent of tech executives).
Among the key findings:
54 percent of the general public and 43 percent of tech executives say AI will hurt the poor, and 67 percent and 75 percent, respectively, believe it will benefit the wealthy;
71 percent of the general public and 65 percent of tech executives worry that AI will lead to a loss of human intellectual capabilities;
74 percent of the general population and 72 percent of tech executives say that smarter AI-powered devices will lessen the need for people to interact with others, leading to more isolation;
81 percent within the general population and 77 percent of tech executives believe that advances in AI will likely cause a reactionary response from a society that feels threatened;
51 percent of the general population and 45 percent of tech executives state that AI-powered deepfake videos could mean that no information is believable and that they are highly corrosive to public trust.
The research was developed by the Edelman AI Center of Expertise with input from the World Economic Forum.
13 Mind-Blowing Things Artificial Intelligence Can Already Do TodayBernard Marr
Artificial intelligence (AI) is gaining ground in our everyday lives, but some of the specific skills it can do might still be a surprise. It is intriguing to consider the power of a machine who could do all these things. Here are 13 mind-blowing things AI can already do today.
The Top 10 Artificial Intelligence Trends Everyone Should Be Watching In 2020Bernard Marr
Artificial Intelligence (AI) has undoubtedly been the technology story of the 2010s, and it doesn't look like the excitement is going to wear off as a new decade dawns.
Edelman’s 2019 Artificial Intelligence (AI) Survey compares the U.S. general public’s perceptions of AI with those of senior tech executives who have a front row seat on AI development and deployment.
Respondents in both survey groups clearly see the potential upsides of AI, but also significant problems; 60 percent of the general public and 54 percent of tech executives agree that regulation of AI is critical for its safe development.
While 91 percent of tech executives and 84 percent of the general public believe that AI constitutes the next technology revolution, there are very real concerns about its impact on society, business and government. These range from smart toys that could invade children’s privacy to negative impacts on the poor to a loss of human intellectual capabilities.
About a third of both groups believe AI-powered “deepfake” videos (videos or audio recordings that are doctored to alter reality) could lead to an information war that, in turn, might lead to a shooting war (30 percent of the general population; 33 percent of tech executives).
Among the key findings:
54 percent of the general public and 43 percent of tech executives say AI will hurt the poor, and 67 percent and 75 percent, respectively, believe it will benefit the wealthy;
71 percent of the general public and 65 percent of tech executives worry that AI will lead to a loss of human intellectual capabilities;
74 percent of the general population and 72 percent of tech executives say that smarter AI-powered devices will lessen the need for people to interact with others, leading to more isolation;
81 percent within the general population and 77 percent of tech executives believe that advances in AI will likely cause a reactionary response from a society that feels threatened;
51 percent of the general population and 45 percent of tech executives state that AI-powered deepfake videos could mean that no information is believable and that they are highly corrosive to public trust.
The research was developed by the Edelman AI Center of Expertise with input from the World Economic Forum.
13 Mind-Blowing Things Artificial Intelligence Can Already Do TodayBernard Marr
Artificial intelligence (AI) is gaining ground in our everyday lives, but some of the specific skills it can do might still be a surprise. It is intriguing to consider the power of a machine who could do all these things. Here are 13 mind-blowing things AI can already do today.
The Top 10 Artificial Intelligence Trends Everyone Should Be Watching In 2020Bernard Marr
Artificial Intelligence (AI) has undoubtedly been the technology story of the 2010s, and it doesn't look like the excitement is going to wear off as a new decade dawns.
The 5 Most Important Job Skills For The FutureBernard Marr
With the rapid pace of change in our world driven by new technologies, our workplaces and the skills employees are expected to have are changing quickly as well. In order to be relevant in the workplaces of the future, there are important skills to build. Here are the 5 most important job skills for the future.
The Rise of Reality Learning Thought PaperMarek Hyla
This Thought Paper describes how extended reality techniques could be used in the learning space. It was created in the Think Tank CoE of Talent Development and Learning Practice of Accenture Capability Network.
Is Artificial Intelligence (AI) A Threat To Humans?Bernard Marr
Should we be concerned that artificial intelligence (AI) is a threat to humans? While it certainly has the potential to be dangerous, if we do our homework, it doesn’t have to be according to Oxford University Professor Nick Bostrom and best-selling author of Superintelligence: Paths, Dangers, Strategies.
10 Wonderful Examples Of Using Artificial Intelligence (AI) For Good Bernard Marr
There are many ways artificial intelligence can be used for good and to help solve some of the world’s biggest problems. Many researchers and organizations are prioritizing projects where artificial intelligence can be used for good. Here are my top 10 ways AI is used responsibly.
This Thought Paper discusses how Artificial Intelligence could be used in the learning and development space. It provides various inspiration based on examples of solutions from and beyond the industry. The paper was prepared by Shweta Panwar and Debamitra Dasgupta within the Think Tank Center of Excellence of the Talent Development and Learning Practice in Accenture Capability Network.
Mobile Technology had a deep impact on many areas of our daily life in the last couple of years. This presentations seeks to provide quick insight into the state of mobile technology in education and learning. It covers corporate learning, personal learning and key trends for the future.
The Amazing Ways Artificial Intelligence Is Transforming The Music IndustryBernard Marr
Artificial intelligence (AI) helps businesses in the music industry sort through data, gain insights from it and become more efficient. From creating music and lyrics to helping discover new musical talent, AI is disrupting the music industry. Organizations in the music industry who accept this and figure out ways to incorporate AI into its operations will be the ones who will benefit the most.
Society and Education in the World of 2040Ben Kahn
This is an essay I wrote for my final project in LIB-686 - Emerging Information Technology in the MSEd Information Technology program at Western Oregon University. The paper imagines how the world might look in the wake of advanced AI, IoT and AR/VR technology.
What regulation for Artificial Intelligence?Nozha Boujemaa
Should we regulate Artificial Intelligence? What are the challenges to face bias in data and algorithms? What is trustworthy AI? AI HLEG (European Commission) and AIGO (OECD) feedback experiences and recommendations. Example in precision medicine: AI/ML for medical devices
What Is Strong (General) AI? Here Are 9 Practical Examples Bernard Marr
There are two different types of artificial intelligence—weak or narrow AI and strong or general AI. General AI has not been achieved yet, but it describes when machines are able to exhibit full human cognitive skills without any human intervention. Here are 9 practical examples of general artificial intelligence.
From Alexa and Siri to factory robots and financial chatbots, intelligent systems are reshaping industries. But the biggest changes are still to come, giving companies time to create winning AI strategies
Are Tech Giants With Their AIs And Algorithms Becoming Too Powerful?Bernard Marr
Where politics and technology intersect was the topic of barrister, speaker and author Jamie Susskind’s book Future Politics: Living Together in a World Transformed by Tech. In a recent conversation, I discussed with Susskind the power of technology and its relationship with politics to transform our future.
Deloitte Technology Media and Telecommunications Predictions 2016David Graham
Welcome to the 2016 edition of Deloitte’s predictions for the Technology, Media, and Telecommunications (TMT) sectors. These Predictions reveal the perspectives gained from hundreds of conversations with industry leaders, and tens of thousands of consumer interviews across the globe
Coronavirus: How Artificial Intelligence, Data Science And Technology Is Used...Bernard Marr
As coronavirus (COVID-19) swept from China to the rest of the world, emerging technologies such as artificial intelligence (AI), data science, and other technologies were thrust into action to help humans manage the crisis. Here are 10 ways technology is being used to manage and fight COVID-19.
Bill Gates Reveals The 10 Breakthrough Technologies That Will Change The Worl...Bernard Marr
Every year the MIT Tech Review publishes a list of the ten breakthrough technologies. This year, it has invited Microsoft co-founder Bill Gates as their first-ever guest editor of the list. In this article, we look at Gates' predictions for 2019.
Is Artificial Intelligence Dangerous? 6 AI Risks Everyone Should Know AboutBernard Marr
Discussions about artificial intelligence often focus on its positive impacts for society while disregarding the more difficult and less-popular idea that AI could also potentially be dangerous. Just like any powerful tool, AI can be used for good and bad. Here are a few AI risks everyone should know about.
With Korea acting as a fast follower rather than an innovator in the 3D printing industry, Korean companies are now setting their sights on catching up to the field in this quickly developing sector. In this Ipsos publication, we review the Korean 3D printing industry in its present state, including its most promising opportunities as well as the barriers to success that business is currently facing. We then put a special focus on the major Korean players, the parts of industry where the technology is most likely to take hold in the coming years, and how the government and businesses are stepping up to the challenge. The Ipsos publication includes:
- Market Potential of the Korean 3D Printing Industry
- Barriers to Growth in the Korean 3D Printing Industry
- Detailed Trends of the Korean 3D Printing Industry, by Sector
- 3D Printing in the Education and Health Sectors within Korea
- Korean Government Policies for 3D Printing
- Government Investment in Korean 3D Printing Industry
- Future Prospects for the Korean 3D Printing Industry
Email your questions and comments about this Ipsos paper on the developments in Korean 3D Printing paper to korea.bc@ipsos.com
3D Printing: The genesis of a new realm of possibility in manufacturing and s...Ipsos Business Consulting
3D Printing is a powerful technology that some are describing as revolutionary. Whilst many industrial manufacturers have been slow to adopt the technology, the number of companies adapting their manufacturing process and supply chains is expected to increase as the materials that can be used in 3D printing expand and the speed of printing improves: there are already reports of US research labs creating 3D printers that work at speeds of 5-6 times that of existing commercial 3D printers. This industry guide from Ipsos Business Consulting looks at the potential developments in industrial manufacturing with a spotlight on China, India and the ASEAN countries.
Email your questions and comments about this complimentary publication to industrial@ipsos.com
The 5 Most Important Job Skills For The FutureBernard Marr
With the rapid pace of change in our world driven by new technologies, our workplaces and the skills employees are expected to have are changing quickly as well. In order to be relevant in the workplaces of the future, there are important skills to build. Here are the 5 most important job skills for the future.
The Rise of Reality Learning Thought PaperMarek Hyla
This Thought Paper describes how extended reality techniques could be used in the learning space. It was created in the Think Tank CoE of Talent Development and Learning Practice of Accenture Capability Network.
Is Artificial Intelligence (AI) A Threat To Humans?Bernard Marr
Should we be concerned that artificial intelligence (AI) is a threat to humans? While it certainly has the potential to be dangerous, if we do our homework, it doesn’t have to be according to Oxford University Professor Nick Bostrom and best-selling author of Superintelligence: Paths, Dangers, Strategies.
10 Wonderful Examples Of Using Artificial Intelligence (AI) For Good Bernard Marr
There are many ways artificial intelligence can be used for good and to help solve some of the world’s biggest problems. Many researchers and organizations are prioritizing projects where artificial intelligence can be used for good. Here are my top 10 ways AI is used responsibly.
This Thought Paper discusses how Artificial Intelligence could be used in the learning and development space. It provides various inspiration based on examples of solutions from and beyond the industry. The paper was prepared by Shweta Panwar and Debamitra Dasgupta within the Think Tank Center of Excellence of the Talent Development and Learning Practice in Accenture Capability Network.
Mobile Technology had a deep impact on many areas of our daily life in the last couple of years. This presentations seeks to provide quick insight into the state of mobile technology in education and learning. It covers corporate learning, personal learning and key trends for the future.
The Amazing Ways Artificial Intelligence Is Transforming The Music IndustryBernard Marr
Artificial intelligence (AI) helps businesses in the music industry sort through data, gain insights from it and become more efficient. From creating music and lyrics to helping discover new musical talent, AI is disrupting the music industry. Organizations in the music industry who accept this and figure out ways to incorporate AI into its operations will be the ones who will benefit the most.
Society and Education in the World of 2040Ben Kahn
This is an essay I wrote for my final project in LIB-686 - Emerging Information Technology in the MSEd Information Technology program at Western Oregon University. The paper imagines how the world might look in the wake of advanced AI, IoT and AR/VR technology.
What regulation for Artificial Intelligence?Nozha Boujemaa
Should we regulate Artificial Intelligence? What are the challenges to face bias in data and algorithms? What is trustworthy AI? AI HLEG (European Commission) and AIGO (OECD) feedback experiences and recommendations. Example in precision medicine: AI/ML for medical devices
What Is Strong (General) AI? Here Are 9 Practical Examples Bernard Marr
There are two different types of artificial intelligence—weak or narrow AI and strong or general AI. General AI has not been achieved yet, but it describes when machines are able to exhibit full human cognitive skills without any human intervention. Here are 9 practical examples of general artificial intelligence.
From Alexa and Siri to factory robots and financial chatbots, intelligent systems are reshaping industries. But the biggest changes are still to come, giving companies time to create winning AI strategies
Are Tech Giants With Their AIs And Algorithms Becoming Too Powerful?Bernard Marr
Where politics and technology intersect was the topic of barrister, speaker and author Jamie Susskind’s book Future Politics: Living Together in a World Transformed by Tech. In a recent conversation, I discussed with Susskind the power of technology and its relationship with politics to transform our future.
Deloitte Technology Media and Telecommunications Predictions 2016David Graham
Welcome to the 2016 edition of Deloitte’s predictions for the Technology, Media, and Telecommunications (TMT) sectors. These Predictions reveal the perspectives gained from hundreds of conversations with industry leaders, and tens of thousands of consumer interviews across the globe
Coronavirus: How Artificial Intelligence, Data Science And Technology Is Used...Bernard Marr
As coronavirus (COVID-19) swept from China to the rest of the world, emerging technologies such as artificial intelligence (AI), data science, and other technologies were thrust into action to help humans manage the crisis. Here are 10 ways technology is being used to manage and fight COVID-19.
Bill Gates Reveals The 10 Breakthrough Technologies That Will Change The Worl...Bernard Marr
Every year the MIT Tech Review publishes a list of the ten breakthrough technologies. This year, it has invited Microsoft co-founder Bill Gates as their first-ever guest editor of the list. In this article, we look at Gates' predictions for 2019.
Is Artificial Intelligence Dangerous? 6 AI Risks Everyone Should Know AboutBernard Marr
Discussions about artificial intelligence often focus on its positive impacts for society while disregarding the more difficult and less-popular idea that AI could also potentially be dangerous. Just like any powerful tool, AI can be used for good and bad. Here are a few AI risks everyone should know about.
With Korea acting as a fast follower rather than an innovator in the 3D printing industry, Korean companies are now setting their sights on catching up to the field in this quickly developing sector. In this Ipsos publication, we review the Korean 3D printing industry in its present state, including its most promising opportunities as well as the barriers to success that business is currently facing. We then put a special focus on the major Korean players, the parts of industry where the technology is most likely to take hold in the coming years, and how the government and businesses are stepping up to the challenge. The Ipsos publication includes:
- Market Potential of the Korean 3D Printing Industry
- Barriers to Growth in the Korean 3D Printing Industry
- Detailed Trends of the Korean 3D Printing Industry, by Sector
- 3D Printing in the Education and Health Sectors within Korea
- Korean Government Policies for 3D Printing
- Government Investment in Korean 3D Printing Industry
- Future Prospects for the Korean 3D Printing Industry
Email your questions and comments about this Ipsos paper on the developments in Korean 3D Printing paper to korea.bc@ipsos.com
3D Printing: The genesis of a new realm of possibility in manufacturing and s...Ipsos Business Consulting
3D Printing is a powerful technology that some are describing as revolutionary. Whilst many industrial manufacturers have been slow to adopt the technology, the number of companies adapting their manufacturing process and supply chains is expected to increase as the materials that can be used in 3D printing expand and the speed of printing improves: there are already reports of US research labs creating 3D printers that work at speeds of 5-6 times that of existing commercial 3D printers. This industry guide from Ipsos Business Consulting looks at the potential developments in industrial manufacturing with a spotlight on China, India and the ASEAN countries.
Email your questions and comments about this complimentary publication to industrial@ipsos.com
This Ipsos healthcare publication provides a summary review of market opportunities related to universal healthcare programmes in ASEAN – with a special focus on Indonesia, Vietnam and the Philippines. As each country’s population joins its national health system, extensive partnerships are needed to fill the demand for hospital beds, qualified doctors, modern equipment, quality medicine and after-sales service.
This healthcare paper takes an up-to-date look at current needs and priorities within these countries’ healthcare plans, along with an analysis of the relevant budgetary and regulatory issues involved.
Email your questions and comments about this healthcare paper to indonesia.bc@ipsos.com
CREATING OPPORTUNITY: How to build a new era of trade for post-Brexit BritainIpsos Business Consulting
The referendum on the UK's membership of the European Union was a pivotal moment for the country. Whilst the uncertainty surrounding the UK's access to the single market has understandably dominated the discussions to date, this is an opportune time to reflect on the strength, depth and history of Britain's trade with the rest of the world and the many trade agreements that facilitate this trading. Change brings with it a degree of uncertainty. But it also brings an opportunity to reshape the growth agenda. As British business looks to pinpoint where the new trade opportunities exist, Ipsos Business Consulting latest industry guide examines some of the developed and emerging markets that offer evolving opportunities for British business.
Email your comments and questions about this trade report to brexit.support@ipsos.com
Special thanks to Singapore Economic Development Board for quoting us in one of the featured articles.
ASEAN millennials are fortunate in having been born in the best of times for the SE Asia region. Businesses are adapting their marketing messages and hiring processes to attract their loyalty.
Read more here http://bit.ly/ASEANmillennials
The main growth driver for Indonesia's fisheries is the fact that key commodities such as fish and shrimp continue to enjoy strong demand domestically and abroad respectively. The main domestic factor is the fact that the archipelago nation of more than 250 million people is a major consumer of fish. Fish consumption per capita was estimated at 33.76 kg / year in 2014. Thanks to wide coastline and warm tropical climate, Indonesia has become one of the top 4 nations in fishery production. Download this publication to read about the opportunities within Indonesia's aquaculture industry.
Email your questions and comments about this complimentary publication to agribusiness@ipsos.com
Global lubricant markets have seen a dramatic rebound since the global economic recession of 2008–2009. At that time, global demand dipped to its lowest point since the latter half of the 20th century, but has since surpassed its previous high mark set in 2007. One of the key drivers of this rebound can be attributed to Asia, where the developing economies of emerging markets are fueling the rising demand for lubricants. ASEAN is an association of 10 member countries located in South East Asia. This new Ipsos paper explores the future growth potential in the region's lubricant industry.
Email your questions and comments about this complimentary publication to asean@ipsos.com
At a time when technology has the potential to change the way we travel, this new white paper reveals global consumer attitudes towards the prospect of fully automated cars.
By 2025, one in three senior citizens in Japan, an estimated 13 million, will be suffering from some form of dementia-based impairment. The Japanese Government has therefore adopted a national strategy on dementia known as the New Orange Plan, which is aimed at providing appropriate medical care and support as well as ensuring closer cooperation across government ministries and agencies. Dementia is now a challenge faced by governments worldwide, and Ipsos Business Consulting believes the experiment currently taking place in Japan will be closely watched by societies facing similar issues in the years to come.
Despite the relatively stable growing trend over the past few years, meat output has not managed to keep up with the consumption demand. Whilst domestic pork production is relatively sufficient for the domestic consumption demand, there is a significant shortage in the supply of beef and chicken.
For more information, please email vietnam.bc@ipsos.com
Indonesia’s DC construction market is expected to grow by 11.4% a year between now and 2020, supported by the expansion of colocation and managed hosting services provided by key DC suppliers to both large enterprises and SMEs.
For more information, please email indonesia.bc@ipsos.com
Indonesia, the Philippines, and Vietnam, which have led regional growth in healthcare over the past three years because of their on-going universal healthcare programmes, exhibit some of the sector’s strongest near-term potential within the region.
For more information, please contact consulting.bc@ipsos.com
Artificial Intelligence (AI) is one of the hottest topics in the tech and startup world at the moment. The field of AI and its associated technologies present a range of opportunities – as well as challenges – for corporates. Learn more about what Artificial Intelligence means for your organization.
This guide demystifies AI and democratizes AI knowledge on how it creates and delivers value. It provides an essential understanding of AI to anyone with varying technical knowledge, curiosity, and interest in the technology.
Author Francesca Rossi EN Policy Department C Citizens.docxrock73
Author: Francesca Rossi EN
Policy Department C: Citizens' Rights and Constitutional Affairs
European Parliament
PE 571.380
Artificial Intelligence: Potential Benefits and
Ethical Considerations
KEY FINDINGS
The ability of AI systems to transform vast amounts of complex, ambiguous
information into insight has the potential to reveal long-held secrets and help solve
some of the world’s most enduring problems.
However, like all powerful technologies, great care must be taken in its development
and deployment. To reap the societal benefits of AI systems, we will first need to trust
them and make sure that they follow the same ethical principles, moral values,
professional codes, and social norms that we humans would follow in the same
scenario. Research and educational efforts, as well as carefully designed regulations,
must be put in place to achieve this goal.
International Business Machines Corporation (IBM) is actively engaged, both internally
as well as with its collaborators and competitors, in global discussions about how to
make AI ethical and as beneficial as possible for people as society.
1. WHAT IS ARTIFICIAL INTELLIGENCE?
The term “artificial intelligence” (AI) has been mentioned for the first time in 1956 by John
McCarthy during a conference where several scientists decided to meet to see if machines could
be made intelligent. Since then, AI is usually defined as the capability of a computer
program to perform tasks or reasoning processes that we usually associate to intelligence
in a human being. Often it has to do with the ability to make a good decision even when there
is uncertainty or vagueness, or too much information to handle.
As an example, playing chess well, or some complex card games, is believed to need some
form of intelligence in a human being, as well as choosing the best diagnosis in a difficult
medical case, or creating something new, such as a mathematical theorem or even some form
of art, or even driving a car in the middle of a crowded city.
It is clear that this is a strange definition, because it depends on what we consider being
intelligent in the behaviour of a human being at a certain point in time. If our belief about
human intelligence changes, and we don't believe any longer that a certain task requires
intelligence, then a computer program performing that task is no longer part of AI, it becomes
just another boring computer program.
The term “artificial intelligence” brings to mind to the notion of replacing human intelligence
with something synthetic. At IBM, we prefer the term “augmented intelligence”. This means
that we aim to build systems that enhance and scale human expertise and skills rather than
replacing them. We therefore focus on practical applications of discrete AI capabilities that
assist people in performing well-defined tasks, by exploiting a wide range of AI-based services.
We also use th ...
Action Transformer - The next frontier in AI development.pdfAnastasiaSteele10
The Action Transformer Model represents a groundbreaking technological advancement that enables seamless communication with other software and applications, effectively bridging humanity and the digital realm.
Action Transformer The next frontier in AI development.pdfStephenAmell4
The Action Transformer Model represents a groundbreaking technological advancement that enables seamless communication with other software and applications, effectively bridging humanity and the digital realm.
What is Artificial Intelligence? : Everything You Need to Know about AIDashTechnologiesInc
Artificial Intelligence may be a buzzword now, but it’s not a new term. It was coined in 1956 by Minsky and McCarthy. Even though their effort to bring AI into the world’s attention failed, scientists and innovators started researching and developing machines that would mimic humans. In a nutshell;
WHAT IS ARTIFICIAL INTELLIGENCE IN SIMPLE WORDS.pdfSyedZakirHussian
Artificial Intelligence is a term that refers to the creation of computer systems with the ability to think and act intelligently. Many believe that with the advancement of technology, artificial intelligence is quickly becoming a reality. In this sense, the future is already here- and it’s just as terrifying as we thought it would be.
In 1943, Alan Turing published a paper titled On Computing Machinery, later referred to as the Turing Test. In this paper, Turing proposed that a computer could be considered to be as intelligent as a human being if it could pass a test designed to simulate common human behaviors. When testing a computer’s intelligence, many consider self-awareness to be an important factor. Essentially, a system must be able to recognize its own emotions and behaviors and respond to them appropriately.
Definition Of Artificial Intelligence
AI is commonly defined as a branch of study that focuses on building intelligent machines. However, there is no standard definition of AI. Therefore, there are many different approaches to creating intelligent machines. Some consider artificial intelligence to be an extension of human cognition; others believe that it’s an entirely new type of intelligence. Some consider artificial intelligence to be a threat while others believe it can help mankind advance in many ways.
Use Of Aritificial Inteligence
AI has been developed and applied in many different areas- including military, medical, and entertainment systems. The field of AI is rapidly growing in both popularity and complexity. Thanks to technological advancement, we no longer need to manually control complex machines with laborious human operators. Instead, we can program our robotic controls with advanced algorithms using artificial intelligence. We can also train our AI systems using machine learning so that they become more effective over time.
Applications of Artificial Intelligence & Associated Technologiesdbpublications
This paper reviews the meaning of artificial intelligence and its various advantages and disadvantages including its applications. It also considers the current progress of this technology in the real world and discusses the applications of AI in the fields of heavy industries, gaming, aviation, weather forecasting, expert systems with the focus being on expert systems. The paper concludes by analyzing the future potential of Artificial Intelligence.
Similar to Brave New World - Are consumers ready for AI? (20)
Obesity is the third greatest social burden driven by human beings, after smoking and war, violence and terrorism. And while sugar consumption is far from the only cause of this, it is increasingly in the spotlight.
Foot on the Pedal - Opportunities Fuelled by a Booming ASEAN Automotive IndustryIpsos Business Consulting
ASEAN is one of the world’s fastest-growing markets, and has all the right elements for a robust automotive sector.
For more information, please email consulting.bc@ipsos.com
This presentation from the Ipsos automotive consultants in Korea covers:
- Domestic production sales
- Export to overseas markets
- Future technology such as connected cars, autopilot, eco-friendly cars etc
Email your questions and comments about the papers contents to korea.bc@ipsos.com
***NOTE: An English language translation of this presentation can be obtained by emailing korea.bc@ipsos.com, quoting "KAMA presentation"
China overtook the United States as the world’s largest automotive market in 2009 and has retained the crown since then. China’s automotive aftermarket industry value reached USD 118 billion in 2015 and it is expected to grow at 12.7% CAGR to reach USD 214 billion by 2020. The average age of vehicles in China is expected to reach 5.0 years by 2018. As in developed countries, the Chinese automotive aftermarket will experience a boom once average vehicle age exceeds 5 years. This automotive industry guide takes a look at the realities and trends of the automotive aftersales market in China and sets out some of the opportunities and challenges that automotive companies, auto part makers and aftersales service providers will encounter when looking to secure high performance.
Email your questions and comments about this complimentary report to china.bc@ipsos.com
过去十年,中国汽车后市场销售额已从2005年的880亿元增至2015年的7700亿元;而预计至2020年,这个市场将扩张至万亿元体量。中国汽车后市场潜力无限,但竞争格局却复杂多变。在最新的汽车后市场白皮书中,我们的汽车团队分析了2016年中国汽车后市场的发展现状及前景展望,包括OEM汽车厂商和零部件制造商需如何面对未来市场的机遇和挑战。益普索报告具体着眼于:
- 中国汽车后市场整体发展及未来趋势
- 中国汽车后市场新兴商业模式和多样化分销渠道
- 中国汽车后市场独立渠道的快速发展和未来趋势
Email your questions and comments on the report contents to china.bc@ipsos.com
Indonesia’s developing used car market is gradually becoming more structured due to the greater availability of flexible financing terms, standardized and authorized dealership channels and better transparency of information. Significant opportunities exist for Indonesia’s growing aftermarket landscape, with over 11 million PVs (~77% of total PV population) to be out of warranty by 2020, with an out of warranty population CAGR of 9.7% from 2015-2020. In our latest industry guide we explore the Implications for foreign and new market players seeking to capture Indonesia’s aftermarket opportunity.
Email your questions and comments about the contents to indonesia.bc@ipsos.com
ASEAN is host to two of the world's most important emerging markets for Automotive - Thailand and Indonesia. In this complimentary automotive publication our Automotive team in Jakarta provide you with an outlook on the Indonesian automotive industry in 2020, including the opportunities and challenges that automotive OEMs and parts manufacturers will need to address. Specifically, the Ipsos paper looks at:
- Indonesian Passenger Vehicle and Motorcycle Market Trends
- Indonesian Commercial Vehicle Market Trends
Email questions or comments on the contents to: indonesia.bc@ipsos.com
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Albert Hoitingh
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
Le nuove frontiere dell'AI nell'RPA con UiPath Autopilot™UiPathCommunity
In questo evento online gratuito, organizzato dalla Community Italiana di UiPath, potrai esplorare le nuove funzionalità di Autopilot, il tool che integra l'Intelligenza Artificiale nei processi di sviluppo e utilizzo delle Automazioni.
📕 Vedremo insieme alcuni esempi dell'utilizzo di Autopilot in diversi tool della Suite UiPath:
Autopilot per Studio Web
Autopilot per Studio
Autopilot per Apps
Clipboard AI
GenAI applicata alla Document Understanding
👨🏫👨💻 Speakers:
Stefano Negro, UiPath MVPx3, RPA Tech Lead @ BSP Consultant
Flavio Martinelli, UiPath MVP 2023, Technical Account Manager @UiPath
Andrei Tasca, RPA Solutions Team Lead @NTT Data
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
1. Brave New World: Are consumers ready for AI? | Ipsos 1
By Kirsten Riolo and Pascal Bourgeat
Are consumers ready for AI?
2. Brave New World: Are consumers ready for AI? | Ipsos 2
Introduction
Hello to the Age of Cognition
Comment by Ipsos Behavioural Scientist, Dr. Pascal Bourgeat
PART 1: HOW MUCH DO AUSTRALIAN CONSUMERS KNOW ABOUT AI?
1.1 AI — it’s all the same to us
1.2 Amongst those who have heard of AI, the majority have very limited knowledge
about the technologies in this space
1.3 When it comes to current, real life applications of AI, awareness is mixed
1.4 For certain applications of AI, people are not convinced that the benefits
outweigh the risks — especially when it’s about relinquishing control of human
life and their money
PART 2: HOW DO AUSTRALIAN CONSUMERS FEEL ABOUT AI AND ITS
POTENTIAL ROLE IN THE FUTURE?
2.1 Australians are conflicted when it comes to how they feel about technology
in general
2.2 Some are optimistic about AI, while many just don’t know what to think
2.3 People are most afraid of robots taking jobs
2.4 People are open to AI if makes likes life as a consumer easier but few are
comfortable with the idea of interacting with robots
CONTENTS
3
4
?
9
10
11
12
15
16
17
18
Brave New World: Are consumers ready for AI? | Ipsos 2
3. Brave New World: Are consumers ready for AI? | Ipsos 3
Barely a week goes by, it seems, without a
provocative and usually fear-inducing media
headline about Artificial Intelligence and its
potential to reshape the world as we know
it. High profile figures in the technology world
in particular, notably Tesla’s Elon Musk, have
issued multiple public warnings about the
potential for AI based weapons developed
for warfare to become dangerously
‘autonomous’, while others, including
Alibaba’s Jack Ma, have warned of mass
job losses in coming decades.
Meanwhile, the business world continues to
scramble to understand how they can best
implement AI into everything from back-end
and operations to product development,
CX and marketing. The growth in chat bots
will attest to that, with ING Direct the latest
Australian organisation to announce plans
to employ the use of bots on social media.
But little is heard about what consumers —
who are at the very heart of business, big and
small — actually understand of AI. Do they
even know what it is? What do they make
of all of the hype and the ‘man vs machine’
vision of the future painted by the likes of Elon
Musk? And as consumers, what are their
comfort levels around the use of AI in the
touch points they interact with every day?
To explore perceptions, Ipsos conducted a
survey amongst a representative sample of
more than 1000 Australians, which revealed
that most people understand little about the
range of technologies that fall under the AI
banner and what they do know is informed by
Hollywood — ‘the Terminator effect,’ if you like.
The research also reveals that Australians
are conflicted about the role of technology
in their lives more broadly, as well as the role
of AI. They’re not quite sure whether to be
afraid or hopeful.
However, one thing is certain. A majority —
7 in 10 — believe that the labour market of
the future will be radically reshaped, resigning
themselves to a tomorrow where many jobs
are done by robots. Further — more than 6 in
10 — believe that replacing human workers
with AI will be bad for society.
With so much concern about particular
elements of AI taking, perhaps the most
pressing job of business is to first educate
consumers and then to address and alleviate
their fears.
In addition to outlining the research findings,
we’d like to share the thoughts of Ipsos
Director of Behavioural Science, Dr Pascal
Bourgeat. In his piece, ‘Hello to the Age of
Cognition,’ Pascal explores AI through the
lens of Behavioural Science and sets the
scene for what AI really can do.
Kirsten Riolo
Director, Ipsos
INTRODUCTION
Brave New World: Are consumers ready for AI? | Ipsos 3
4. Brave New World: Are consumers ready for AI? | Ipsos 4
Pascal Bourgeat, director of behavioural science, Ipsos
Hello the age of cognition!
5. Brave New World: Are consumers ready for AI? | Ipsos 5
Memory, RAM and computing are not intelligence. As US science fiction
writer Terry Bisson likes to put it “the meat does the thinking”. Bisson
echoes the words of the father of AI, Marvin Minsky who coined the term
and founded the AI Lab at MIT: “The brain happens to be a meat machine”.
Minsky’s original vision for AI was to make it “the science of making machines do things that
would require intelligence if done by men”. This does not mean of course that the machines
have to be intelligent in the way a human is thought to be intelligent: developing flexible
and phenomenal social-cognitive abilities, learning adaptively, making new inferences and
connections with everything and anything, understanding the same thing more than one way,
thinking in different ways through emotion or reason and in different layers, having a view
of the world around us and continuously engaging in cognitive processes that have off-the-
chart energy efficiency. All that with a ridiculously low-sized working memory (aka RAM). Add
humour: does AI think ‘How many robots does it take to change a light bulb’ is funny”? And
consciousness, of course, but that’s another box we may never truly open.
If we compare AI (as bundles of hardware and/or software) with the human brain, AI remains
a failure, at beast a work in progress, despite the slick images from Hollywood and the current
hype in media old and new. Whether AI will ever be able to develop a general human-like
intelligence is still completely open. Neuroscientists who look at 100 billion neurons, with up
to 10,000 synapses each and 180,000 kilometres of axonal cabling to link different areas of
the brain with each other (most of the cabling sheathed with myelin to guarantee electrical
conductivity) may have their doubts as to what we can ever achieve with a machine in
comparison with the human brain.
AI IS NOT INTELLIGENCE
6. Brave New World: Are consumers ready for AI? | Ipsos 6
On the other side, the public however, as the latest Ipsos survey shows, has already sensed the
true nature and achievement of AI but is unsure of everything that it means for their professional
and personal lives. In its basic but enduring form of ‘supervised machine-based learning’ (ML), AI
has already permeated many areas of society, running silently in the background or in humanised
(voice-based) interactive systems today, running autonomously in robotic machines tomorrow.
Banking, telecommunications, manufacturing, defence and national security, the tax office,
human resource managers, retailers, the public sector, the technology, big and small are into it.
AI IS ALREADY EMBEDDED
IN OUR DAILY LIFE
Behavioural and neuroscience clearly show how uncertainty breeds fear and people are
‘reasonably’ worried of a whole army of systems and machines that could take away, if not
their jobs, at least many tasks, even though they find those very tasks boring or repetitive or
sometimes make a serious mess of them. Nobody knows what the labour market of the future
will look like if drivers, factory workers, contract lawyers, accountants, GPs and surgeons,
journalists or retail sales assistants do not perform their job as effectively, error-free, efficiently
and tirelessly as ‘narrowly-intelligent’ as machines. Still, the prospect is that tasks (more than
jobs) are at risk to become automated. The public’s fears may be exaggerated but are probably
not unfounded.
PEOPLE HAVE EXAGGERATED
FEARS OF AI
7. Brave New World: Are consumers ready for AI? | Ipsos 7
The solution lies in cooperation. This is always the case in human societies as we benefit as
much from competition as we benefit from cooperation. This time however, cooperation is with
machines. ML still works best as the eyes that are peerless at detecting patterns in an ocean of
data which is way beyond what we can comfortably swim in. If we care to look carefully, those
patterns often contain valuable ‘behavioural insights’. We may not be able to see them in the
first place (hence the role of machines as eyes) but if we know how behaviour works, by taking
on board the many lessons and principles from the many areas of behavioural science, then
we can make sense of some of those patterns and create value and social goods for business,
public policy and services and the not-for-profit sector.
Ipsos is getting busy doing just that at the nexus of data science and behavioural science. It doesn’t
matter what the data is (tightly structured or more unstructured) or where it comes from and what the
sector is (banking or hospitality, technological innovation or online retail, workplace safety or energy
conservation, etc.). The universe of social media data is currently our best feed for ML but customers’
databases, surveys with lots of participants and of course, any source of passive monitoring data
(GPS and location, physiological and sensory tracking devices, behavioural data from transport
patterns to self-regulation) are all available ‘food for insight’. Behavioural and cognitive science is not
a fad, it is the final frontier. Or is it? Hello the Age of Cognition, goodbye the Age of Information!
COGNITIVE COMPUTING IS THE
NEW BUSINESS EL DORADO
HUMAN-MACHINE COOPERATION
POWERS THE AGE OF COGNITION
Business is eyeing cognitive computing as a new source of growth, if not a new El Dorado of
productivity but Artificial Intelligence, human centred design, behavioural insights and business
performance metrics do not easily fit in a neat golden square. The machines of course are not
going to fill in the square, it’s (still) the job of people.
Therein lies the problem for AI. Despite trumpeted advances in deep learning and learning that runs
unsupervised, AI machines remain the dummies of the social-cognitive world. And most of what
business is yet to fully exploit in its golden square is part of the social cognitive world, the world of
human behaviour in its predictability and complexity but also apparent paradoxes and confusion.
8. Brave New World: Are consumers ready for AI? | Ipsos 8
How much do Australian
consumers know about AI?
9. Brave New World: Are consumers ready for AI? | Ipsos 9
Question: Which of the following have you heard of?
Base: Total sample (n=1038)
IoTor Internet of Things
Machine
Learning
Botsor Chatbots
ARor Augmented
Reality
AIor Artificial Intelligence
VRor Virtual Reality
75%
33%
84%
23%
22%
38%
BEYOND THE TERM AI ITSELF AND VIRTUAL REALITY, AWARENESS OF
THE DIFFERENT TYPES OF TECHNOLOGIES IN THIS SPACE IS LOW
AI — IT’S ALL THE SAME TO US
‘AI’ has become something of an umbrella term used to describe the use of Artificial Intelligence
in a wide range of contexts and applications, including everything from ‘robots,’ automation and
machine learning right through to Augmented Reality and Virtual Reality.
The research findings reveal that among Australian consumers, actual awareness of the broad
range of technologies that sit underneath the AI banner is low, suggesting that the most
pressing job for policymakers and businesses looking to implement new AI technologies is
education — starting from a basic level, one step at a time.
While awareness of the term AI itself is really high — 75% have heard of AI, along with
Virtual Reality — 84% have heard of this — awareness of other types of AI applications and
technologies is much lower. Only around 1 in 4 (23%) have heard of machine learning and a
similar proportion (22%) have heard of The Internet of Things.
Brave New World: Are consumers ready for AI? | Ipsos 9
1.1
10. Brave New World: Are consumers ready for AI? | Ipsos 10
AMONGST THOSE WHO HAVE
HEARD OF THE DIFFERENT
TYPES OF AI TECHNOLOGIES,
THE MAJORITY HAVE VERY
LIMITED KNOWLEDGE
Only very small proportions of those Australian consumers who have heard of AI technologies
feel that they know ‘a great deal’ about them (see chart below). The majority of Australians sit
in the ‘I’ve heard of but know nothing about’ and ‘I know just a little’ camps.
Question: How much, if anything would you say you know about each of the following?
HOW MUCH DO AUSTRALIANS KNOW ABOUT DIFFERENT TYPES OF AI
APPLICATIONS AND TECHNOLOGIES?
Brave New World: Are consumers ready for AI? | Ipsos 10
16%
AI
or Artificial
Intelligence
VR
or Virtual
Reality
Machine
Learning
IoT
or Internet
of Things
AR
orAugmented
Reality
Bots
or
Chatbots
Just a little
A fair amount
A great deal
Heard of but
know nothing
about
Base 773 876 243 228 346 398
1.2
23% 20% 21% 26% 26% 27%
19% 18%
24%
20% 19%
57% 57% 55% 42%
48% 49%
3% 4% 7% 8% 7% 5%
11. Brave New World: Are consumers ready for AI? | Ipsos 11
Thanks to Apple and Microsoft’s virtual assistants Suri and Alexa, and Google’s high profile
work in cars, awareness of the use of AI in the form of speech recognition (72%) and driverless
vehicles (80%) is high. Awareness of AI used in facial recognition (73%) is similarly high, along
with highly targeted advertising (69%).
However, awareness of the use of AI in other contexts is much lower: the armed forces (25%),
medical diagnosis (33%), in the care of the elderly (33%) and in the financial market (24%).
WHEN IT COMES TO CURRENT,
REAL LIFE APPLICATIONS OF
AI, AWARENESS IS MIXED
Question: For each, which have you seen/ heard anything about this technology?
Base: Total sample (n=1038)
Computers which can make investments in the stock market by adapting to the
financial market
Robots which can make their own decisions and can be used by the armed forces
Robots that can adapt to the home environment for example helping to care for
older people
Computer programmes which show you websites or advertisements based on your
web browsing habits
Computers that can recognise speech and answer questions
Facial recognition computers which can learn identities through CCTV video to
catch criminals
Driverless vehicles which can adapt to road and traffic conditions
24%
25%
32%
69%
72%
73%
80%
HOW AWARE ARE PEOPLE OF CURRENT, POPULAR APPLICATIONS OF AI?
$
1.3
12. Brave New World: Are consumers ready for AI? | Ipsos 12
The research explored people’s perceptions of the risks and benefits of different types of AI
applications. The findings reveal that Australians believe there to be significant risk associated
with the use of some forms of AI, and that the risks of these outweigh the benefits, particularly
when it means potentially losing control over human life and their money.
Of all the AI applications presented to respondents, facial recognition computers which
can learn identities through CCTV video to catch criminals and computers that can
recognise speech and answer questions were considered to be the most benign, with
fewer than 10% believing that the risks are slightly or much bigger than the benefits.
The AI applications perceived risky were those where human life could be put at risk —
driverless vehicles (31% believe the risks are slightly or much bigger than the benefits) and
robots which can make their own decisions and can be used by the armed forces
(42% believe the risks are slightly or much bigger than the benefits). Meanwhile, leaving their
money in the hands of AI was also deemed to be risky — 34% considered the risks of using AI
in making investments in the stock market to be slightly or much bigger than the benefits.
FOR CERTAIN APPLICATIONS
OF AI, PEOPLE ARE NOT
CONVINCED THAT THE
BENEFITS OUTWEIGH THE
RISKS — ESPECIALLY WHEN
IT’S ABOUT RELINQUISHING
CONTROL OF HUMAN LIFE
AND THEIR MONEY
1.4
13. Brave New World: Are consumers ready for AI? | Ipsos 13
Question: Which of the following is closest to your view about the balance of risks and benefits with machines doing these tasks?
Base: Total sample (n=1038). Top 2 boxes, bottom 2 boxes. Totals may not add up due to rounding.
Don’t know The benefits and risks are both equal
The risks outweigh the benefits The benefits outweigh the risks
Computers that can recognise speech and answer questions
Driverless vehicles which can adapt to road and traffic conditions
Facial recognition computers which can learn identities through CCTV video
to catch criminals
Computer programmes which show you websites or advertisements based
on your web browsing habits
Computers which analyse medical records to help diagnose patients
Robots which can make their own decisions and can be used by the armed forces
Robots that can adapt to the home environment for example helping
to care for older people
Computers which can make investments in the stock market by adapting
to the financial market
PERCIEVED RISKS AND BENEFITS
$
14% 7% 21% 59%
12% 31% 24% 34%
12% 7% 16% 65%
14% 22% 33% 31%
16% 24% 23% 38%
17% 42% 23% 18%
16% 20% 24% 41%
18% 34% 28% 19%
14. Brave New World: Are consumers ready for AI? | Ipsos 14
How do Australian consumers
feel about AI and its
potential role in the future?
15. Brave New World: Are consumers ready for AI? | Ipsos 15
Australians may be ravenous consumers of technology but the research findings reveal that
they are conflicted when it comes to how they feel about technology and the role it plays in their
lives and the world in general. Will technology be society’s saviour or its undoing? Will it become
something to be feared in the future or will it solve the currently unsolvable?
They’re not quite sure. On the one hand, just under half (48%) feel optimistic about the
future of technology and the same proportion (48%) are looking to technology to help
solve some of the world’s biggest problems in the future. However, at the same time,
very similar proportions are fearful of the impact of technology: 46% are afraid of technology
taking over in the future and just over half (54%) believe that we already rely too much
on technology.
AUSTRALIANS ARE
CONFLICTED WHEN IT COMES
TO HOW THEY FEEL ABOUT
TECHNOLOGY IN GENERAL
“We already rely too much
on technology”
“I’m afraid of technology
taking over in the future”
“I feel optimistic about
the future of technology”
“I believe in the future
technology will help
solve some of the world’s
biggest problems”
54% 48%
46% 48%
Base: All (n=1038), net agree, net disagree. Totals may not add up due to rounding.
agree
neither agree nor disagree
disagree agree
neither agree nor disagree
disagree
agree
neither agree nor disagree
disagree agree
neither agree nor disagree
disagree
25% 29%
20% 26% 16% 37%
17% 35%
2.1
16. Brave New World: Are consumers ready for AI? | Ipsos 16
It’s a similar picture when it comes to broad perceptions around AI, which are similarity
divided. Just under half (49%) believe that AI could make the world a better place if
used correctly, while 38% believe we need Artificial Intelligence to take us to the next
level of progress. Interestingly, the division here isn’t so much between those who agree and
disagree, but between those that have an opinion and those who just don’t know what to think
(see chart below).
SOME OF US ARE OPTIMISTIC
ABOUT AI, WHILE MANY JUST
DON’T KNOW WHAT TO THINK
49+17+34+A
“Artificial Intelligence and
robots, if used correctly, could
make the world a better place”
38+22+40+A
“We need Artificial Intelligence
to take us to the next level of
technological progress”
49%
34%
17%
38%
23%
40%
Base: All (n=1038), net agree, net disagree. Totals may not add up due to rounding
Agree Disagree Niether agree nor disagree
2.2
17. Brave New World: Are consumers ready for AI? | Ipsos 17
Of all the potential impacts of AI, at present, its power to reshape the labour market of the future
is driving much of the uncertainty and anxiety. A majority have resigned themselves to a future
where AI does the work of humans: seven in 10 (70%) Australians believe that many jobs in
the future will be done by robots and many believe that this won’t be a good thing: 6 in 10
(62%) believe that using robots and Artificial Intelligence to replace human workers is
bad for society.
Interestingly however, when it comes to AI’s potential impact on them personally in the future,
a different picture emerges: only about 3 in 10 (32%) are worried about their own jobs
eventually be replaced by robots and Artificial Intelligence.
PEOPLE ARE MOST AFRAID
OF ROBOTS TAKING JOBS
“Using robots and
Artificial Intelligence to
replace human workers
is bad for society”
“I worry my job will
eventually be replaced
by robots and
Artificial Intelligence”
62%70% 32%
“In the future many
jobs will be done by
robots and Artificial
Intelligence”
Base: All (n=1038), net agree, net disagree. Totals may not add up due to rounding
Disagree: 8%
Neither agree or disagree: 22%
Disagree: 12%
Neither agree or disagree: 26%
Disagree: 36%
Neither agree or disagree: 33%
2.3
18. Brave New World: Are consumers ready for AI? | Ipsos 18
AUSTRALIANS ARE OPEN TO
AI IF IT MAKES LIKES LIFE
AS A CONSUMER EASIER BUT
FEW ARE COMFORTABLE WITH
THE IDEA OF INTERACTING
WITH ROBOTS
While 4 in 10 (41%) say they are happy to use products and services that use Artificial Intelligence
if it makes their life easier, the majority don’t like the idea of AI being used in customer service.
More than 6 in 10 (66%) don’t like the idea of a robot being used by companies to
communicate with their customers, while around 6 in 10 (59%) don’t like the idea of
talking to a robot to help them make a purchase.
Base: Total sample (n=1038) net agree, net disagree. Totals may not add up due to rounding.
“I am happy to use
products and services that
use Artificial Intelligence if
it makes my life easier”
“I do not like the idea of
talking to a robot to help
me make a purchase”
“I do not like the idea of
a robot being used by
companies to communicate
with their customers”
41% 59% 66%
22%
16% 13%37%
25% 22%
Agree DisagreeNiether agree nor disagree
2.4
19. Brave New World: Are consumers ready for AI? | Ipsos 19
Kirsten Riolo
Director, SMX (Social Media Exchange), Ipsos
Kirsten has 20 years of experience working in research and media measurement. Kirsten
is a QPMR practitioner and a member of AMSRS, with qualitative and quantitative
experience across brand, service and product tracking projects, product development,
media creative evaluation (print, radio, outdoor, online and television) as well as print, digital
audience, online communities and social media measurement. She holds a Bachelor’s
degree from The Australian National University and a Masters of Management from the
Macquarie Graduate School of Management in Sydney. Kirsten has experience working
with new technologies and social media measurement across a range of industries such
as automotive, banking, financial services, not for profit, government, FMCG, CPG,
entertainment, media and property development.
Dr Pascal Bourgeat
Director of Behavioural Science, Ipsos
Pascal Bourgeat, Ph.D. is Director of Behavioural Science at Ipsos in Australia and APAC
lead. He designs research and works with private and public sector clients and Ipsos
teams in Australia and around the world on a range of behaviour-related issues: CPG
consumers and shoppers, customers of service sectors, users of public services like health
and transport, environment and resources, social and public services, patients, healthcare
professionals and more. Pascal is one of Ipsos global behavioural economics and
behavioural science experts and is based in Sydney. He is a regular writer and speaker on
all things behaviour and is currently involved in developing behavioural insights at the nexus
of Machine Learning, lab/life ethnography and behavioural science.
ABOUT THE AUTHORS
Brave New World: Are consumers ready for AI? | Ipsos 19
20. Brave New World: Are consumers ready for AI? | Ipsos 20
Ipsos is an independent, global market and social research company with offices in
87 countries.
In Australia Ipsos has offices in Sydney, Melbourne, Brisbane and Perth, as well as
Auckland and Wellington in New Zealand.
ABOUT IPSOS AUSTRALIA
AND NEW ZEALAND
For more details contact:
Kirsten Riolo
kirsten.riolo@ipsos.com