For years I have been told that with millennials it’s all about shopping online. It’s true that they do shop online, but that doesn’t mean that they have stopped shopping in bricks-and-mortar stores. In fact I have noticed that buying in bricks-and-mortar store seem to give them a very different emotional shopping experience. Most of the time they come home without having bought anything but still happy after a great time with friends. Sometimes, they come home with a less good feeling as many stores delivers at the best a neutral emotional experience.
So how can it be that they still enjoy bricks-and-mortar shopping?
Customer Satisfaction VS. Customer RetentionAhmad Heshmat
it explains the difference between retention and satisfaction, and typed of loyal customers, and also discuss reasons behind churn, specially for telecom industry. (if you want to download,it is open now :)
The State of Customer Devotion in UK Retail: Part TwoICLP_Loyalty
If you believe your customers are cheating on you with other retail brands, it is time to focus your attention on strategies that can create true customer devotion. Part two of our customer devotion series focuses on the levers you can pull to achieve a loyal customer base.
For years I have been told that with millennials it’s all about shopping online. It’s true that they do shop online, but that doesn’t mean that they have stopped shopping in bricks-and-mortar stores. In fact I have noticed that buying in bricks-and-mortar store seem to give them a very different emotional shopping experience. Most of the time they come home without having bought anything but still happy after a great time with friends. Sometimes, they come home with a less good feeling as many stores delivers at the best a neutral emotional experience.
So how can it be that they still enjoy bricks-and-mortar shopping?
Customer Satisfaction VS. Customer RetentionAhmad Heshmat
it explains the difference between retention and satisfaction, and typed of loyal customers, and also discuss reasons behind churn, specially for telecom industry. (if you want to download,it is open now :)
The State of Customer Devotion in UK Retail: Part TwoICLP_Loyalty
If you believe your customers are cheating on you with other retail brands, it is time to focus your attention on strategies that can create true customer devotion. Part two of our customer devotion series focuses on the levers you can pull to achieve a loyal customer base.
Shopping will be all about the experience rather that about transactional purchases – shoppers can buy what you sell in any number of places, so you have to think about how you influences your customers emotions.
Page 25 is now what Amazon GO is about
Did you know acquiring a new customer can cost 6 to 7 times more than retaining an existing one? This presetnation explores how retailers can apply audience measurement and analytics to successfully win back dormant customers.
Usurp loyalty share from competitors by rewarding your early adopters, making improvements through customer feedback, and remaining true to the core pillars that fueled your initial successes.
Learn how to leverage new customer technology and strategies to improve your customer experience. Download the full guide to improve your customer experience at the end.
Retail Guide: 10 Commandments of Customer-Centric RetailingRaymark
As our physical and online environments continue to come together, consumer behavior
keeps changing and retailers need to react. Today’s consumers are extremely connected and live a digital lifestyle. They are educated, expect speed and have become extremely demanding. With an overload of mass marketing, some customers have lost trust in retailers and have become less loyal.
In this guide, we will take you through the 10 commandments that every customer-centric retailer needs to follow in order to increase loyalty, new customer acquisition, visit conversion, transaction value and to optimize marketing and customer engagement costs.
10 Reasons Why You Need a Digital Customer Loyalty ProgramPassKit
Get started at https://loopyloyalty.com/.
Loopy Loyalty allows you to design your digital loyalty card, manage your campaign with custom tools, and even includes an app to stamp your customers' digital cards.
Get the app here: https://itunes.apple.com/us/app/loopy-hd/id945301614
Brands and retailers know the value of strategic marketing at point of purchase. Great levels of customer service coupled with targeted POS and promotional offers can make the difference between sales in-store, online or not at all.
iD In-store have therefore developed this five point guide to help ensure you get the most out of your in-store team at tactical gifting occasions such as Valentine’s Day, Mother’s Day and Easter, as well as non-seasonal events like Bar Mitzvahs, weddings and birthdays.
Dormant customers become inactive for a reason. Let us take you through our small but effective guide to the reasons why customers become dormant. We will come up with ways of customer activation in the next edition.
The State of Customer Devotion in UAE Retail: Part TwoICLP_Loyalty
If you believe your customers are cheating on you with other retail brands, it is time to focus your attention on strategies that can create true customer devotion. Part two of our customer devotion series focuses on the levers you can pull to achieve a loyal customer base.
Whether for-profit or nonprofit, customer retention strategies are the same. Here are seven strategies to retain your customers that you should consider.
Hollywood Quotes that stress the importance of Customer FeedbackCloudcherry
If your business is looking to improve customer experience, it needs relevant and quality insight into the needs and aspirations of customers. This is where customer feedback becomes useful. By projecting the voice of the customer, raw customer feedback data can be an integral part of your customer experience efforts. But collating feedback is no walk in the park. You need to approach the customer at the right time on the right channel. Here we examine 7 different ways in which brands can gather more customer feedback,
50 Facts That Will Make Businesses Rethink their Customer ServiceDesk
Take a look at these cold, hard facts that might persuade you to rethink how you run your organization's customer service.
Curious about Desk.com? Download this free kit to get started: http://bit.ly/FreeCustomerServiceKit
Shopping will be all about the experience rather that about transactional purchases – shoppers can buy what you sell in any number of places, so you have to think about how you influences your customers emotions.
Page 25 is now what Amazon GO is about
Did you know acquiring a new customer can cost 6 to 7 times more than retaining an existing one? This presetnation explores how retailers can apply audience measurement and analytics to successfully win back dormant customers.
Usurp loyalty share from competitors by rewarding your early adopters, making improvements through customer feedback, and remaining true to the core pillars that fueled your initial successes.
Learn how to leverage new customer technology and strategies to improve your customer experience. Download the full guide to improve your customer experience at the end.
Retail Guide: 10 Commandments of Customer-Centric RetailingRaymark
As our physical and online environments continue to come together, consumer behavior
keeps changing and retailers need to react. Today’s consumers are extremely connected and live a digital lifestyle. They are educated, expect speed and have become extremely demanding. With an overload of mass marketing, some customers have lost trust in retailers and have become less loyal.
In this guide, we will take you through the 10 commandments that every customer-centric retailer needs to follow in order to increase loyalty, new customer acquisition, visit conversion, transaction value and to optimize marketing and customer engagement costs.
10 Reasons Why You Need a Digital Customer Loyalty ProgramPassKit
Get started at https://loopyloyalty.com/.
Loopy Loyalty allows you to design your digital loyalty card, manage your campaign with custom tools, and even includes an app to stamp your customers' digital cards.
Get the app here: https://itunes.apple.com/us/app/loopy-hd/id945301614
Brands and retailers know the value of strategic marketing at point of purchase. Great levels of customer service coupled with targeted POS and promotional offers can make the difference between sales in-store, online or not at all.
iD In-store have therefore developed this five point guide to help ensure you get the most out of your in-store team at tactical gifting occasions such as Valentine’s Day, Mother’s Day and Easter, as well as non-seasonal events like Bar Mitzvahs, weddings and birthdays.
Dormant customers become inactive for a reason. Let us take you through our small but effective guide to the reasons why customers become dormant. We will come up with ways of customer activation in the next edition.
The State of Customer Devotion in UAE Retail: Part TwoICLP_Loyalty
If you believe your customers are cheating on you with other retail brands, it is time to focus your attention on strategies that can create true customer devotion. Part two of our customer devotion series focuses on the levers you can pull to achieve a loyal customer base.
Whether for-profit or nonprofit, customer retention strategies are the same. Here are seven strategies to retain your customers that you should consider.
Hollywood Quotes that stress the importance of Customer FeedbackCloudcherry
If your business is looking to improve customer experience, it needs relevant and quality insight into the needs and aspirations of customers. This is where customer feedback becomes useful. By projecting the voice of the customer, raw customer feedback data can be an integral part of your customer experience efforts. But collating feedback is no walk in the park. You need to approach the customer at the right time on the right channel. Here we examine 7 different ways in which brands can gather more customer feedback,
50 Facts That Will Make Businesses Rethink their Customer ServiceDesk
Take a look at these cold, hard facts that might persuade you to rethink how you run your organization's customer service.
Curious about Desk.com? Download this free kit to get started: http://bit.ly/FreeCustomerServiceKit
Customer Loyalty Comprehension
Meaning and definition of customer loyalty, Significance of Customer Loyalty, Customer Loyalty Ladder,
Loyalty Principles, Benefits of Customer Loyalty, Customer Loyalty and its relationship with customer
satisfaction, Customer retention and Brand Loyalty, Factors affecting customer loyalty formation, Rai-Srivastava model of customer loyalty formation, Drivers of Customer Loyalty.
http://repeatbusiness-guaranteed.co.uk
t: 01202 233433
95% of UK consumers appreciate customer loyalty programs.
Loyalty programs are a great way of adding value to customer visits and giving them a reason to return in the future.
To create loyal customers who always use your business over your competitors you need to acknowledge their loyalty and reward them for their business.
This presentation focuses on the relationship marketing best practices. Emphasis is on knowledge and understanding for the following:
1. Customer
2. Customer service
3. Customer relationship management (CRM)
4. Customer lifetime value (CLV)
5. Successful customer relationship strategies
6. Customer relationship model
This is a guide, shared by centricweb.co.uk, to mobile loyalty for small and medium businesses. It makes a case how SMEs can boost their sales and retain customer value using mobile loyalty programmes on their own branded apps.
14 Alex Marketing Cub, (Customer Engagement) by Dr.Ahmed Saleh, 6 11-2019Mahmoud Bahgat
14 Alex Marketing Cub, (Customer Engagement) by Dr.Ahmed Saleh, 6 11-2019
to attend & Get the Address Confirm to me on Pvt WhatsApp
#Mahmoud_Bahgat
00966568654916
#Marketing_Club
Only If you are a Marketer Register as a member & or a Speaker in the link
http://goo.gl/forms/RfskGzDslP
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جروبات خاصة عالواتساب ب
محبي العمل فالتسويق فالمستقبل
غير عاملين بالتسويق حاليا للتعلم
■ أهم الإعلانات والأفكار والكتب في التسويق■
■■ *بدون كلام ولا سلام ولا شكرا*■■
فقط اشتراك الجروبات
وليس حضور اجتماعات نادي الماركتينج
■ *(الماركتيرز لهم جروبات خاصة)*■
ويستطيعوا حضور الاجتماعات الشهرية ولنا
■ اشترك في جروب واحد منهم فقط دوس على اللينك ■
Marketing club 19 (Future)
https://chat.whatsapp.com/IqDyV0a7GcPIKhcSKan8zD
Marketing club 20 (Future)
https://chat.whatsapp.com/Kt0SlWIeh3n8JPNrUKBOX8
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Marketing Club Middle East
Since 29 October 2015
We have 7 groups whatsapp
with 750 marketers
From all middle east
since 9 years
& now 13 more groups
For Marketing Club Lovers as future Marketers
Many non Marketers yet have asked to Attend the Club
((We Wish All can Attend,But Cant right now but soon we will..))
Criteria for attending Marketing Club Meetings
•••••••••••••••••••••••••••••••
For Better Harmony & Mind set.
Must be only Marketer
Also Previous Marketing experience
●Business Managers
●Country Manager,GM
●Directors, CEO
Are most welcomed to add Value to us.
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《 *Unmatched Criteria*》 till we allow all soon
Not Med Rep,
Not Key Account,
Not Product Specialist,
Not Sales Supervisor,
Not Sales Manager,
●●●●●●●●●●●●●●●●●●
But till you become a marketer
you can join our What'sApp group
Marketing Lover Future Club Group
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《 *Unmatched Criteria*》
For Conflict of Interest
Also Can't attend
If Working in a Marketing Services Provider
=not Hotel or tourism
=not Restaurant
=not Advertising
=not Event Manager
=not Market Researcher
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this Club for Only Marketers
Soon will open for all
Very Soon we will have
■ Business Leaders Club ■
For Sales Managers & Directors
Will be Not for Marketers
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جروب وصفحة الماركتينج كلووب عالفيسبوك
#Marketing_Club Group on Facebook
https://www.facebook.com/groups/837318003074869/
Now we can talk freely In all marketing topics
As open discussion all the time
On our Facebook group
Without disturbing anyone
on our 16 what'sApp groups
To keep what's app groups simple &to the point
Only 2 or 3 posts daily
■اتكلم براحتك على الفيسبوك■
وخلي الواتساب صور وكتبو وبوستات كاملة فقط حتى لا نزعج الناس
اشترك الآن في صفحة الفيسبوك
https://www.facebook.com/MarketingTipsPAGE/
اشترك الآن في جروب الفيسبوك
https://www.facebook.com/groups/837318003074869/
لتسجيل بيناتك لتصلك بعض المحاضرات لو أمكن عالايميل
http://goo.gl/forms/RfskGzDslP
#Marketing_Club
#Mahmoud_Bahgat
00966568654916
■■■■■■■■■■■■■■■
This report highlights the increasingly competitive nature
of the retail market, identifying changing consumer
behaviour as a key driver behind this. Consumers today
own much more ‘stuff’ than previous generations, making
it more difficult to persuade them to purchase additional
products. Consumers are also time-pressured, so convenience
and speed has taken priority.
All these factors, combined with supply side considerations - more intense focus on price, a deflationary retail environment and even greater choice - means retail growth will be much harder to achieve over the next ten years. For this reason, it is vital that retailers secure customer loyalty.
Understanding consumers’ behaviour, wants and needs is essential to build this loyalty. This isn’t just about knowing what customers want to buy, but truly understanding how and where they want to buy, their motivations and what they expect from their overall shopping experience.
This also means that retailers need to re-evaluate how to reach customers and reappraise traditional marketing techniques – many of which are still relevant, but are less impactful and influential in today’s environment. This deeper understanding will ultimately help retailers secure loyalty in the era of the unfaithful consumer.
This slide is special for master students (MIBS & MIFB) in UUM. Also useful for readers who are interested in the topic of contemporary Islamic banking.
Operation “Blue Star” is the only event in the history of Independent India where the state went into war with its own people. Even after about 40 years it is not clear if it was culmination of states anger over people of the region, a political game of power or start of dictatorial chapter in the democratic setup.
The people of Punjab felt alienated from main stream due to denial of their just demands during a long democratic struggle since independence. As it happen all over the word, it led to militant struggle with great loss of lives of military, police and civilian personnel. Killing of Indira Gandhi and massacre of innocent Sikhs in Delhi and other India cities was also associated with this movement.
Model Attribute Check Company Auto PropertyCeline George
In Odoo, the multi-company feature allows you to manage multiple companies within a single Odoo database instance. Each company can have its own configurations while still sharing common resources such as products, customers, and suppliers.
Normal Labour/ Stages of Labour/ Mechanism of LabourWasim Ak
Normal labor is also termed spontaneous labor, defined as the natural physiological process through which the fetus, placenta, and membranes are expelled from the uterus through the birth canal at term (37 to 42 weeks
Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
A review of the growth of the Israel Genealogy Research Association Database Collection for the last 12 months. Our collection is now passed the 3 million mark and still growing. See which archives have contributed the most. See the different types of records we have, and which years have had records added. You can also see what we have for the future.
Introduction to AI for Nonprofits with Tapp NetworkTechSoup
Dive into the world of AI! Experts Jon Hill and Tareq Monaur will guide you through AI's role in enhancing nonprofit websites and basic marketing strategies, making it easy to understand and apply.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
2. E-commerce and Brand Loyalty
• Electronic commerce, commonly written as E-Commerce or e-
Commerce, is the trading or facilitation of trading in products
or services using computer networks, such as the Internet or
online social networks. For example online shopping, electronic
data interchange, business trading, etc.
• Brand loyalty is the tendency of consumers to continue buying
the same brands of goods rather than the competing brands.
• Brand loyalty in e-commerce : In this project, we will display
how consumers are motivated to use only a few shopping
websites to fulfil their day to day needs.
3. Importance of Brand Loyalty in E-Commerce
• ADVERTISING IS EXPENSIVE AND RISKY
Advertising can be effective in getting you more customers but it can be expensive and risky. In
contrast, repeat customers are already aware of you and, if they had a good experience the first
time, they are much more likely to buy from you again. There is a 60-70% chance of selling to an
existing customer while only a 5-20% chance of selling to new customers.
• CUSTOMER RETENTION
It costs about 5 to 10 times more to find a new customer than to keep your existing one. Current
customers tend to spend 67% more than new customers do. Keep your customers coming back to
your business by using customer loyalty programs that work and add value. Higher sales volumes,
premium pricing ability, and retaining rather than seeking customers are the important aspects of
brand loyalty.
4. • Cross-selling Opportunities
Customers who exhibit brand loyalty have a relationship with your
business. They trust you to provide quality products and customer service.
This creates a great opportunity to fulfil more of your customers' needs.
One can make sales to loyal customers across product lines and thus
increase overall sales volume without needing to focus so much on
attracting new customers.
Protects You From the Competition
The more loyal your customers tend to be, the safer you will be from the
draw of the competition. Establishing strong brand loyalty can make you
practically immune to competitive forces. This is especially important in
places where new players enter the marketplace often.
5. • Word-of-Mouth Marketing
Loyal customers can also bring you new customers. Customers that have great
relationships with businesses tend to talk about it. Happy and satisfied customers
who keep coming back to you are very likely to refer others who may need your
product and/or services.
Benefit of the Doubt
Let's face it; things go awry sometimes - even in the best businesses. Sometimes we
get an order wrong, don't meet a deadline, or aren't able to deliver on promises
made to customers. In today's economy, it's even easier for little hiccups such as
these an others to take place in business. These types of mistakes can damage your
business' reputation in the eyes of a new customer. A scheduling error can make
your firm seem disorganized and unreliable. This is a very easy way to lose
customers. The good news is, loyal customers are much more likely to give you the
benefit of the doubt and/or overlook errors. If you maintain the level of customer
service and quality that it takes to achieve brand loyalty in the first place, your
customers will be willing to forgive you when bad things happen.
6. Challenges in establishing Brand Loyalty
• Failing to keep up with consumer expectations
Declining customer loyalty has been an issue even for companies that invest
heavily in improving their service. Customers don’t care that the service they
are receiving is better than it was a year ago – they use other ‘best-in-class’
companies as a benchmark. If Amazon deals with a faulty product delivery
immediately and without question, the customer will quickly expect the same
level of service from their local supermarket.
• Failing loyalty programmes
Many companies saw the loyalty card as a shortcut to creating customer
loyalty. In fact, latest studies agree that loyalty cards actually slash profit
margins on existing customers, losing money rather than creating loyalty.
7. • Everything is now transparent
Smartphones and tablets have made the world more transparent than
ever. More than half of consumers use their mobile devices to compare
prices while shopping, making it easy to find a better deal elsewhere
• Failing to focus on the customer experience as a whole
When companies are divided into various departments, each department
is inevitably responsible for a different aspect of the customer relationship.
Often there is a lack of contact between sales and after sales teams, while
the finance team work three floors down. Research has shown that
inconsistencies and lack of understanding across these various touch
points can actually cause disloyalty, rather than customer dissatisfaction
with one particular interaction.
8. • Lack of unique relevance to consumers.
If a customer is disloyal, they are really saying that a product or service
was not relevant enough for them to remain a customer. That particular
product or service did not stand out from the competition because too
little thought has been put into what role the brand should play in the
customer’s life. The customer simply made a rational decision, rather
than having any emotional attachment
• Perceived notions about quality and timely delivery
There are businesses which still command personal touch and
guarantee, therefore people hesitate buying such products online one
such field being clothing industry because of variations in sizes, material,
colors, etc.
9. Measures to establish Brand Loyalty
• From the above analysis, we can see that large number of college
students are being observed for this survey, out of which 70% are
female and 30% male.
• From those 70% female, 78.6% represent female of age between 0-20
years and 17.8% are between 21-30 years. This shows that we are
analyzing young generation’s preferences.
• From the websites given, Amazon constituted a large % used by the
youngsters which constitutes 57.1% of the total respondents i.e.
covers more than half of the responses seconded by Flipkart securing
31.4%.