5. Website development
Campaign website due in Wk 13 (40% in total) as
follows:
• Explanation of the objective of your campaign, pictures,
videos, marketing materials, your public presentation,
and any other information to show how it worked (30%)
• Your group reflection mapping the experience to the
Graduate Attributes (10%)
6. What are we grading?
• Content of the website, reflecting the quality
of your campaign and feedback you have been
provided
• Website design, navigation and artefacts
(evidence of your campaign)
7. Structure of website
1. Introduction (not a lot of info: image based)
2. Objective and rationale of your campaign
3. Development of the campaign (design of marketing
materials, social media approach)
4. Running the campaign with evidence of engagement
(pictures, videos, marketing materials)
5. Impact (and any other information to show how it worked)
6. Class presentation (including your slides uploaded), your
public presentation
7. Your group reflection mapping the experience to the
Graduate Attributes (10%)
8. Campaign website
• In W10 and 11, we will have technical sessions
to show you how to use a Wordpress site
• In week 12, you will have free time to keep
working in your site (no class)
• All technical questions, please email
angelica.risquez@ul.ie
• Submit the link to your website in the
Assignments tool in Sulis by Friday week 13
(27th April)
9.
10.
11. Individual demo sites
• We will only need one website per team!
• But all of all should know how to use
Wordpress so we can contribute to the
website…
• So today, we will all create a demo site to
learn about Wordpress
• Please remember, this is not your group
project website!
19. • You can later visit edit your pages and
configure the order
20. • You can preview and visit your site at anytime.
• You can share the URL of your website, e.g.:
https://br40012018groupx.wordpress.com/)
21. Return to your site
• Whenever you
return to Wordpress,
click ‘my site’
22.
23. Your group website
1. Choose a ‘website leader’ in your team
2. Your website leader creates a Gmail account for
your project, e.g.:
BR4001_2018_group1@gmail.com
3. Create a Wordpress site for the group with this
Gmail account. Share the username and password
with the team
4. You will work with this website next week
24. To do: Personal reflection
Prompt Submission in Sulis
(Assignment tool)
% of final
grade
5 How do you feel your role in the
presentation went?
Opens Friday W10,
closes Thurs Week 11
5