Startup
Bootstrapping
Steven Cooper
Developer Evangelist
Xero
#YITMelb @DeveloperSteve
I’ve travelled far and wide
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#YITMelb @DeveloperSteve
Over 600,000+
Subscribers around the
world
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https://www.xero.com/au/about/
Digital Agency
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Startups
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The first step in any
startup
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Starts with an idea
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Crowd Sourcing
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Be in the No
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Jack Ma
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Startup Life
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Don’t be afraid to
change direction
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Know when to walk away
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#YITMelb @DeveloperSteve
Beyond the idea
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Build an amazing team
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devstev.es/chrisridd
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Building infrastructure
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Titles
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Legals
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Docracy
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Accounting
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Raise Invoices
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Payroll
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Reconciliation
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Dashboard Overview
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3rd Party Apps
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Developer.xero.com
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Team Tools
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Box/Dropbox/GDrive
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Shared Passwords
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BitBucket
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Slack/HipChat
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Jira
Mind = Blown
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The perfect stack
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aws.amazon.com/free
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Code Language
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Ubuntu
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LAMP Stack
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LEMP Stack
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ENV hints
• 2 Gig Swap Space
• LetsEncrypt.org SSL
• S3 for Images and assets
• DNS and EMAIL on different server
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Server Monitoring
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Server Alerts
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Final words
Recommended viewing
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Pirates of Silicon Valley
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Silicon Valley
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devstev.es/devtv3
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#YITMelb @DeveloperSteve
Thanks
Comments? Questions?
Developers.Xero.com
@XeroAPI
devstev.es/xerostartup
#YITMelb @DeveloperSteve
devstev.es/xerovacay
#YITMelb @DeveloperSteve
#YITMelb @DeveloperSteve

Bootstrapping Startup

Editor's Notes

  • #5 You think about that thought, that’s not just single users that businesses with not only multiple users but doing all the things to run businesses that employ people.
  • #11 1009 Times, you are all going to find people who don’t like your idea and that’s fine because realise that these will be the same people that will be there trying to be involved in the party when you get funded.
  • #12 "I failed 3 times in college. I applied 30 times to get a job but I was always rejected. When KFC came to China for the first time, we were 24 to apply and I was the only one dismissed." Jack Ma, Alibaba Creator and 22nd Worlds richest man according to fortune and according to Forbes 2015 list with $29.8 billion networth.
  • #14 instagram was originally a location based platform that couldn’t compete with foursquare, slack was originally That’s the advantage a startup has over a big corp, its small enough to take risks and change quick.
  • #15 No matter where you startup ends up you need to know when its time to walk away, getting a buyout offer or realising that its not going to work or even that point when you start to loose interest and momentum recognising that its time to leave is just as much a part of setting out on the journey. By all means I don’t consider this failing, at the very least you learn a lot of things from a startup not succeeding that you will take with you into your next one.
  • #18 http://www.afr.com/technology/4-lessons-xero-boss-chris-ridd-learnt-in-going-from-startup-to-market-leader-20160427-gofte5
  • #30 Smarter not harder
  • #37 Smarter not harder
  • #46 Smarter not harder
  • #53 Activity will ramp up n August and we will look at having it all set by sept/oct