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This document contains notes from a discussion on fundraising strategies. It addresses topics like criteria for fundraising success, how national and global events impact giving, trends in philanthropy, and strategies for obtaining major gifts/mega donations. The key points discussed are criteria for successful fundraising campaigns, how world events can influence donations, global issues of concern that donors care about, strategies for cultivating major donors and obtaining transformational investments through large impact projects.
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- 1. An eye to the future: Individual giving April 23, 2013 Bob Carter Chair AFP Interna?onal
- 2. • Gree%ngs from the board – Listening – Ac?ng • Exci%ng %me for AFP – New Reali?es • Moving forward in philanthropy & training • Convening and issue mo%on • Policy & Interna%onal From AFP
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- 4. 2011 charitable giving Total = $298.42 billion
- 5. Types of recipients of contribu%ons, 2011 Total = $298.42 billion
- 6. • Case for support – Clear, persuasive, ra%onal, URGENT, EMOTIONAL • Available prospects – With capacity, willing to listen, with interest • Leadership – Boards, Senior Staff • Professional support – Staff with experience, counsel Criteria for Fundraising Success
- 7. • Donor awareness right here • Donors emo%onally effected • More chari%es sending $ abroad • Larger impact could lead to larger giWs • Global fear • USA founda%ons for global chari%es • Intensity of solicita%ons How are we impacted by na%onal & global events?
- 8. • Collabora%on versus Compe%%on • Issues versus Ins%tu%ons • Alterna%ves Financing • Solu%on Based • Leverage What’s going on out there?
- 9. • Access to clean water • Climate change • Human Trafficking • Educa%on • Food Security • Healthcare • Poverty • Post-‐conflict countries • Hai% Global Issues
- 10. • USA • Middle East • Asia • La%n America Where is wealth?
- 11. • What do we do? • How can we maximize what we have? • We need larger giWs. • Global “think” is big So…… what now?
- 12. • Cul%va%on with mega giW in mind • Crea%ve thinking about opportuni%es for transforma%onal investments – Large impact packaging • Acquire or posi%on exis%ng exper%se • Discuss early with trusted advisors (theirs) • Prepare for preliminary discussion of “ideas” • Make that person the cataly%c stakeholder The Mega/Major GiW Scenario:
- 13. • Access • Outcomes • Collabora%on not compe%%on • Leverage not limits • Cataly%c not contentment What do “Megas” Want?