EMV compliance provides security, convenience and operational benefits for merchants and consumers. For merchants, it eliminates fraud chargebacks, allows more payment options, and encourages customers to upgrade their point-of-sale systems. EMV also speeds up transactions by removing signature requirements. For consumers, it provides stronger security for financial information, acceptance when traveling internationally, and faster checkout times without signatures.

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THE BENEFITS OF
EMV COMPLIANCE
ADDED SECURITY
Merchants with EMV compliance
are better protected against
fraud because of the added
authentication required. This
eliminates fraud chargebacks.
GREATER CONVENIENCE
Being EMV-compliant means
merchants have more options
for accepting payments. By
making the payment process
more convenient and secure
for customers, merchants
give them greater incentive to
come back.
UPGRADED POS
Complying with EMV gives
merchants a powerful
incentive to upgrade their POS
infrastructure if they haven’t
in a long time. With a more
modern POS system in place,
merchants can improve the
customer service experience
and boost sales.
NO SIGNATURE REQUIRED
Eliminating the requirement
for customers to sign for
transactions speeds up the
checkout process, keeping
your customers happy.
SECURE TRANSACTIONS
With EMV technology,
consumers are more
protected from fraud than
with magnetic stripe cards.
This keeps their sensitive
financial and personal
information safer from
hackers and other criminals.
GLOBAL ACCEPTANCE
Although the technology is
relatively new in the United
States, EMV has been the
standard in Europe and other
parts of the world for a longer
time. Meaning, Americans who
travel will have more flexibility
when making purchases in
most foreign countries.
MORE CARD-
PRESENT PROTECTION
EMV technology provides an
added level of security when
making purchases or paying
for services in person. This
is because the chip creates a
unique cryptogram each time
it is used at the point of sale,
making it much more difficult
for sensitive information to be
accessed illegally.
NO SIGNATURE REQUIRED
With nothing to sign, card
holders gain convenience and
time savings. They just have to
“dip the chip” and go.
BENEFITS FOR
THE MERCHANT
BENEFITS FOR
THE CONSUMER
Merchants and customers alike may have questions about what
exactly EMV (Europay, Mastercard, Visa) technology means for
them. This guide examines the benefits of EMV compliance.