BLAS (Basic Linear Algebra Subprograms) is a specification that defines low-level routines for common linear algebra operations like vector addition and matrix multiplication. It aims to improve performance by allowing these operations to be optimized for specific hardware. BLAS has three levels - level 1 for vector operations, level 2 for matrix-vector operations, and level 3 for matrix-matrix operations. Many numerical software packages use BLAS to perform linear algebra computations. Batched BLAS was later introduced to improve performance on parallel architectures by performing operations on multiple matrices simultaneously.