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Prepared by:
Bhumi Joshi
Assistant Professor
Career Development Cell
Parul Institute of Technology
Parul University
Faculty Development Programme
Date: 30/07/2022
Saturday
Parul Institute of Technology
Blog Writing:
Necessity, not a facility!
Centrifugal V/S Centripetal
Blogging is a great way to show your talents
and interests to prospective employers while
adding an edge to your resume. If you blog
consistently it shows your dedication,
passion, and creativity – all of which are key
attributes employers look for in job
candidates.
~Lauren Conrad
web presence -Why?
• Online presence is an integral part of any field nowadays.
• Digital footprint comprised of a website, social profiles such as
LinkedIn or Facebook, email addresses, marketing channels
such as blogs or podcasts, and video channels.
• Online presence is the accessibility and visibility of a person or
brand online and their ability to interact with other people.
• A Digital Diary
• An online journal
• an effective marketing tool
• an opportunity to reach new audiences
• With the advent of social media and content marketing, there is
a demand for professional blogs for every company.
• A blog could be your online press
Blogs provide a platform for individuals and
organizations to share their ideas, opinions, and
thoughts.
Why Blog?!
 Blogs are significant because they are extensive on the internet
 very helpful when it comes to establishing your business as credible
and authentic.
 A professional blog design, presence in the social network, posts with
perfect grammar and useful information, and consistency go a long way.
 The blog is becoming more important in today's digital era with
increased prominence.
Necessity, not a facility!
Importance of Blog!
• Blog and career
• Writing skills
• Networking
• Tool of flipped learning
• Be Blogger and B Brand - an
influencer or a personal brand
Blogs refine your thoughts
Blogs reward the creator
Blogs amplify your humanity
Blogs give introverts a voice
Blogs open up a world without
borders
Blogs reward the “new age”
publishers
Types of Blog
1.Food blogs
2.Travel blogs
3.Health and fitness blogs
4.Lifestyle blogs
5.Fashion and beauty blogs
6.Photography blogs
7.Personal blogs
8.DIY craft blogs
9.Parenting blogs
10.Music blogs
11.Business blogs
12.Art and design blogs
13.Book and writing blogs
14.Personal finance blogs
15.Interior design blogs
16.Sports blogs
17.News blogs
18.Movie blogs
19.Religion blogs
20.Political blogs
Be an uploader rather than a downloader
GLOCAL
(GLOBAL + LOCAL)
Get Published Easily
So, invest in something that pays off in
the long run, and blogging sites are a
perfect example.
Let’s prepare an introductory Blog!
How to Create a Blog?
1. https://www.blogger.com
2. Click the CREATE YOUR BLOG button.
3. Sign in with your Google account.
4. Enter a title for your blog in the "Title" field.
5. Enter a URL address for your blog in the "Address" field.
6. Click the Create blog button.
7. Get the Blog link and share it.
Let’s have a look at an Introductory Blog!
copy your blog link in
the docs, table.
Thank You

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Blog Writing

  • 1. Prepared by: Bhumi Joshi Assistant Professor Career Development Cell Parul Institute of Technology Parul University Faculty Development Programme Date: 30/07/2022 Saturday Parul Institute of Technology Blog Writing: Necessity, not a facility!
  • 2.
  • 3. Centrifugal V/S Centripetal Blogging is a great way to show your talents and interests to prospective employers while adding an edge to your resume. If you blog consistently it shows your dedication, passion, and creativity – all of which are key attributes employers look for in job candidates. ~Lauren Conrad
  • 4. web presence -Why? • Online presence is an integral part of any field nowadays. • Digital footprint comprised of a website, social profiles such as LinkedIn or Facebook, email addresses, marketing channels such as blogs or podcasts, and video channels. • Online presence is the accessibility and visibility of a person or brand online and their ability to interact with other people.
  • 5. • A Digital Diary • An online journal • an effective marketing tool • an opportunity to reach new audiences • With the advent of social media and content marketing, there is a demand for professional blogs for every company. • A blog could be your online press Blogs provide a platform for individuals and organizations to share their ideas, opinions, and thoughts. Why Blog?!
  • 6.  Blogs are significant because they are extensive on the internet  very helpful when it comes to establishing your business as credible and authentic.  A professional blog design, presence in the social network, posts with perfect grammar and useful information, and consistency go a long way.  The blog is becoming more important in today's digital era with increased prominence. Necessity, not a facility!
  • 7. Importance of Blog! • Blog and career • Writing skills • Networking • Tool of flipped learning • Be Blogger and B Brand - an influencer or a personal brand Blogs refine your thoughts Blogs reward the creator Blogs amplify your humanity Blogs give introverts a voice Blogs open up a world without borders Blogs reward the “new age” publishers
  • 8. Types of Blog 1.Food blogs 2.Travel blogs 3.Health and fitness blogs 4.Lifestyle blogs 5.Fashion and beauty blogs 6.Photography blogs 7.Personal blogs 8.DIY craft blogs 9.Parenting blogs 10.Music blogs 11.Business blogs 12.Art and design blogs 13.Book and writing blogs 14.Personal finance blogs 15.Interior design blogs 16.Sports blogs 17.News blogs 18.Movie blogs 19.Religion blogs 20.Political blogs
  • 9. Be an uploader rather than a downloader GLOCAL (GLOBAL + LOCAL)
  • 10. Get Published Easily So, invest in something that pays off in the long run, and blogging sites are a perfect example.
  • 11. Let’s prepare an introductory Blog!
  • 12. How to Create a Blog? 1. https://www.blogger.com 2. Click the CREATE YOUR BLOG button. 3. Sign in with your Google account. 4. Enter a title for your blog in the "Title" field. 5. Enter a URL address for your blog in the "Address" field. 6. Click the Create blog button. 7. Get the Blog link and share it.
  • 13. Let’s have a look at an Introductory Blog! copy your blog link in the docs, table.