The document discusses and compares posters for several short films and movies. It analyzes elements like color schemes, image editing, character depictions and how they infer meaning about the films' budgets, tones and intended audiences. The George Lucas In Love poster draws conventions from Star Wars posters while working with a lower budget. The Across the Hall short film poster uses an unedited still to depict tension, while the feature film poster more heavily edits characters against a neon backdrop for sex appeal. Overall posters are effective at conveying different tones in distinct ways.

2. George Lucas In Love
0 The George Lucas In Love (GLIL) short film poster seems to have the layout of a
conventional film poster. I think this because is has large pictures of some
characters in a collage, this infers that these are the main characters. These
pictures seem to be stills from the actual short film.
0 Due to GLIL not being a Hollywood film the colours on the poster aren’t
appealing like a film poster should be instead there is a sketchy effect this which
infers the writers is playing with his ideas and see what he can come up, like an
artist trying to draw someone hence the sketch effect is used. The poster
also portrays that the film is working with a much lower budget through the use
of dull and neutral shades.
0 Besides the sketch effect the poster as whole has the typical conventions of a
film poster. Comparing the GLIL poster and an Star War poster you tell it is based
around that particular design from the character collage and sun glare and with
a few minor change of course. The GLIL poster can be directly linked to Star
Wars even without watch it. This make the film poster very well designed as well
as keeping with the typical poster conventions.

3. Across the Hall
0 Across the hall has 2 main poster, one for the short film and one for the feature
film which is based on the short film
0 Both poster are completely different from one another. To begin with the short
film poster is an actual still from the movie inferring that little or no editing has
been done to the images apart from adding the title and credits of the film. I
personally believe this is a less appealing to the audience however I does make
you think why the character is hiding behind a wall. You are drawn to the
character’s facial expressions which gives a sense of tense the poster.
0 The feature film poster has a lot more edited and computer processed. The
feature film poster looks like a montage of all the main characters from the film
with the neon sign of the motel in the background showing the setting of the
film. The whole film poster seems to have a better quality finish to it than the
short film, I think this is down to the short film poster being an actual still for the
film. I think the audience would be more attracted by the feature film poster
from the use of the colours and having an attract women centred in middle of
the poster would help draw in a majority of male viewers since it gives it sex
appeal.
0 Overall I think the two posters are effective in their own different ways, where
the short film poster is minimalistic and showing tension the feature film is
more appealing to catch your eye and shows the a thrill and sex appeal.

4. Other Genre Posters
Action Comedy Horror Romance
-Dark -Facial -Mysterious -
-Striking image expressions -Dark Bright/colour
of main -Way -Red represents ful
character characters are blood -Photos of
-Explosions presented - Very little text couples in
their film