Big Data Innovation Summit

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The document discusses key topics in big data and analytics. It outlines (1) the importance of predictive and accessible analytics, (2) issues with current "Type 0" and "A" analytics models, and (3) critical success factors around talent, tangible outcomes, and trust ("T3") . It also examines the future of payments and how mobile is driving convergence. The use of big data and analytics can provide competitive advantages by institutionalizing these capabilities.

®

The world of payments and
business intelligence
Art A peek into the future

Sankar Narayanan, Fractal Analytics
Director – Client Servicing
Science Kamran Ashraf, Visa Europe
Head of Analytics and Information Services
Big Data Innovation Summit
London, 19 April 2012

Confidential | Copyright © Fractal Analytics 2012 1

®

What is Big data?

Are we Gold prospectors? What is the question?

Information overload Information & espionage
Confidential | Copyright © Fractal Analytics 2012 2

The father of modern day analytics and Big Data? –
®

c.1854

Confidential | Copyright © Fractal Analytics 2012 3

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The world of payments and business intelligence

1. Predictive and
accessible
analytics
4. Mobile 2. Sub-optimal
and models - Type
convergence ‘0’ and ‘A’

3. Critical
success factors
- T3 scorecard
Confidential | Copyright © Fractal Analytics 2012 4

®

1. What good is data if we don’t use it!
A leading online grocery retailer, Competing on Analytics

1. The classic NYC traffic problem 2. The case of the broken egg
Confidential | Copyright © Fractal Analytics 2012 5

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1.Learn from all customer behaviour data

We use all data sources that provide information about a customer

Self declared Rewards Demographic
Transaction Web behaviour
data data data
data

Collaborative Filtering (learning from similar customers)
Probabilistic Learning Algorithm

Shopper Intelligence
Product Intelligence

Confidential | Copyright © Fractal Analytics 2012 6

®

1.Mapping labels to offers

Offer : Wild Harvest Oatmeal x% off, Responsiveness: High, ROI: Medium, Attractiveness: Low

Customer Product Match : Medium

Recent transactions Life events Recent Offers Rules

Targeted Offer
Confidential | Copyright © Fractal Analytics 2012 7

®

Big data – Lets run a diagnostic on your organisation…
Big data plans
(100%)
Don’t know Oops!
Exec buy-in?
(5%)

No
Yes

Socialise benefits and get buy-in
(65%)
Business
No Budget Yes exploitation
allocated? strategy
agreed?
Develop business case
(25%)
No Yes

Wow ‘business’ with capability Benefits realisation
and design requirements (4%) (1%)

…Very few organisations have tangible plans for leveraging Big data
Confidential | Copyright © Fractal Analytics 2012 8

2. Sub-optimal ‘Type 0’ and ‘Type A’ analytics
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engagement models

Type 0 Type A
Investment in pure
‘0’ investment, no science, no growth
growth objectives objectives

Objectives Plans

Strategic Data governance, especially Digitisation of data, new data
regulatory feeds
Operational Data warehouse consolidation Big data solutions

Optimisation Longer lifecycles Cutting edge models

Confidential | Copyright © Fractal Analytics 2012 9

3. Critical success factors (CSFs) in the BI/IT domain –
®

T3 scorecard

Talent

Tangible

Trust

…ever closer collaboration
Confidential | Copyright © Fractal Analytics 2012 10

3. Critical success factors (CSFs) in the BI/IT domain –
®

T3 scorecard

Talent

Tangible

Trust

Confidential | Copyright © Fractal Analytics 2012 11

3. Critical success factors (CSFs) in the Business
®

domain
1. Leadership Vision, prototyping

ROI themes and ‘test & learn’
2. Business 3. Ownership
application Metrics, KPIs = Data dictionary, quality
Themes Test & learn
n el
Chan
Activation –
restaurant
offer +50%

Transaction
Form
Dormancy –
holiday towel
offer +15%

Pr
od
Usage – uct
1 petrol offer in
cents or %

2 3

‘Must-have’ requirements which Move from product to customer
WILL be applied to business view – value, behaviours, triggers and
problems touch points

Confidential | Copyright © Fractal Analytics 2012 12

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4. Mobile as an engine for growth

It took….

Telephone Television Internet iPod iPhone Facebook Android

38 years 13 years 4 years 3 years 2 years 2 years 1 year

….to reach 50m users

Avoid extinction…

Technology convergence and rise of mobile payments

Within ten 50 billion devices will be Payments initiated by mobile will
years: connected to the Web outnumber transactions on plastic cards

Confidential | Copyright © Fractal Analytics 2012 13

®

In summary & thank you for listening!

• Predictive and accessible
analytics

Art • Sub-optimal models - Type
‘0’ and ‘A’

• Critical success factors – T3
Science scorecard

• Future (of payments) is
mobile and managing
convergence is key

Confidential | Copyright © Fractal Analytics 2012 14

®

In case you didn’t know…
Fractal’s clients achieve competitive advantage by ®

institutionalising analytics

Confidential | Copyright © Fractal Analytics 2012 21
Confidential | Copyright © Fractal Analytics 2012 15

®

In case you didn’t know…

Confidential | Copyright © Fractal Analytics 2012 16

®

In case you didn’t know…

Confidential | Copyright © Fractal Analytics 2012 17

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5th Power Grid Model Meet-up It is with great pleasure that we extend to you an invitation to the 5th Power Grid Model Meet-up, scheduled for 6th June 2024. This event will adopt a hybrid format, allowing participants to join us either through an online Mircosoft Teams session or in person at TU/e located at Den Dolech 2, Eindhoven, Netherlands. The meet-up will be hosted by Eindhoven University of Technology (TU/e), a research university specializing in engineering science & technology. Power Grid Model The global energy transition is placing new and unprecedented demands on Distribution System Operators (DSOs). Alongside upgrades to grid capacity, processes such as digitization, capacity optimization, and congestion management are becoming vital for delivering reliable services. Power Grid Model is an open source project from Linux Foundation Energy and provides a calculation engine that is increasingly essential for DSOs. It offers a standards-based foundation enabling real-time power systems analysis, simulations of electrical power grids, and sophisticated what-if analysis. In addition, it enables in-depth studies and analysis of the electrical power grid’s behavior and performance. This comprehensive model incorporates essential factors such as power generation capacity, electrical losses, voltage levels, power flows, and system stability. Power Grid Model is currently being applied in a wide variety of use cases, including grid planning, expansion, reliability, and congestion studies. It can also help in analyzing the impact of renewable energy integration, assessing the effects of disturbances or faults, and developing strategies for grid control and optimization. What to expect For the upcoming meetup we are organizing, we have an exciting lineup of activities planned: -Insightful presentations covering two practical applications of the Power Grid Model. -An update on the latest advancements in Power Grid -Model technology during the first and second quarters of 2024. -An interactive brainstorming session to discuss and propose new feature requests. -An opportunity to connect with fellow Power Grid Model enthusiasts and users.

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5th LF Energy Power Grid Model Meet-up Slides

Big Data Innovation Summit

1. ® The world of payments and business intelligence Art A peek into the future Sankar Narayanan, Fractal Analytics Director – Client Servicing Science Kamran Ashraf, Visa Europe Head of Analytics and Information Services Big Data Innovation Summit London, 19 April 2012 Confidential | Copyright © Fractal Analytics 2012 1

4. ® The world of payments and business intelligence 1. Predictive and accessible analytics 4. Mobile 2. Sub-optimal and models - Type convergence ‘0’ and ‘A’ 3. Critical success factors - T3 scorecard Confidential | Copyright © Fractal Analytics 2012 4

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8. ® Big data – Lets run a diagnostic on your organisation… Big data plans (100%) Don’t know Oops! Exec buy-in? (5%) No Yes Socialise benefits and get buy-in (65%) Business No Budget Yes exploitation allocated? strategy agreed? Develop business case (25%) No Yes Wow ‘business’ with capability Benefits realisation and design requirements (4%) (1%) …Very few organisations have tangible plans for leveraging Big data Confidential | Copyright © Fractal Analytics 2012 8

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12. 3. Critical success factors (CSFs) in the Business ® domain 1. Leadership Vision, prototyping ROI themes and ‘test & learn’ 2. Business 3. Ownership application Metrics, KPIs = Data dictionary, quality Themes Test & learn n el Chan Activation – restaurant offer +50% Transaction Form Dormancy – holiday towel offer +15% Pr od Usage – uct 1 petrol offer in cents or % 2 3 ‘Must-have’ requirements which Move from product to customer WILL be applied to business view – value, behaviours, triggers and problems touch points Confidential | Copyright © Fractal Analytics 2012 12

13. ® 4. Mobile as an engine for growth It took…. Telephone Television Internet iPod iPhone Facebook Android 38 years 13 years 4 years 3 years 2 years 2 years 1 year ….to reach 50m users Avoid extinction… Technology convergence and rise of mobile payments Within ten 50 billion devices will be Payments initiated by mobile will years: connected to the Web outnumber transactions on plastic cards Confidential | Copyright © Fractal Analytics 2012 13

14. ® In summary & thank you for listening! • Predictive and accessible analytics Art • Sub-optimal models - Type ‘0’ and ‘A’ • Critical success factors – T3 Science scorecard • Future (of payments) is mobile and managing convergence is key Confidential | Copyright © Fractal Analytics 2012 14

15. ® In case you didn’t know… Fractal’s clients achieve competitive advantage by ® institutionalising analytics Confidential | Copyright © Fractal Analytics 2012 21 Confidential | Copyright © Fractal Analytics 2012 15

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