The document outlines the marketing strategy and services that will be provided by Better Homes and Gardens Real Estate Gary Greene to sell a home. The strategy includes: 1) Targeted online and offline promotion of the unique features of the home; 2) Leveraging the brand and network of 850 agents to generate interest; 3) Signage, open houses, and networking to attract buyers. The agents will negotiate offers and manage the closing process, with a commitment to achieve the best price within the seller's timeline.
Your real estate listing presentation must relay a ton of information to help you convince seller leads that you’re the best agent to represent them. Here are 16 awesome ideas to revamp your real estate listing presentation and help you stand out from the competition.
Your real estate listing presentation must relay a ton of information to help you convince seller leads that you’re the best agent to represent them. Here are 16 awesome ideas to revamp your real estate listing presentation and help you stand out from the competition.
You have just found the most impressive and strategically organized Real Estate Listing Presentation that will help you win listings. This custom listing presentation is easy to use, cost effective, and works great for any real estate agent – experienced or not! Our listing presentation can be fully customized to match any brokerage’s identity and branding, any agent’s business model, and will work in any market.
Sell Your House Fast - Develop ConnectDaveCooper01
If you want to sell your Melbourne house fast and at your intended asking price then Develop Connect is a solution for you. Here you can easily connect with property developers who are interested in your suburb. The sale process is much quicker than traditional selling and still allows you to attain a fair market value for your home.
You have just found the most impressive and strategically organized Real Estate Listing Presentation that will help you win listings. This custom listing presentation is easy to use, cost effective, and works great for any real estate agent – experienced or not! Our listing presentation can be fully customized to match any brokerage’s identity and branding, any agent’s business model, and will work in any market.
Sell Your House Fast - Develop ConnectDaveCooper01
If you want to sell your Melbourne house fast and at your intended asking price then Develop Connect is a solution for you. Here you can easily connect with property developers who are interested in your suburb. The sale process is much quicker than traditional selling and still allows you to attain a fair market value for your home.
Welcome! Here is our guide to selling your home. Please don't hesitate to contact us if you or someone you know is thinking of selling their home. We'd be honored to earn your business. Get "MORE" with Predmore!
500 acres of brilliance await you here at Riverview City which offers modern living, effortless convenience, and a beautiful natural setting. It is a mega township by Magarpatta City in Loni Kalbhor, Pune. Enjoy easy access to work, schools, and fun while experiencing a perfect work-life balance.
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Presentation to Windust Meadows HOA Board of Directors June 4, 2024: Focus o...Joseph Lewis Aguirre
Presentation to Windust Meadows HOA Board of Directors June 4, 2024: Focus on Public Safety as Job #1, Engagement, Wealth of HOA, Branding, Communication, Culture, Civic Responsibility
Investing In The US As A Canadian… And How To Do It RIGHT!! (feat. Erwin Szet...Volition Properties
=== Investing In The US As A Canadian… And How To Do It RIGHT!! (feat. Erwin Szeto) ===
Ever been curious about Real Estate Investing in the US?? At Volition, for the past 14 years, we have been focused on helping investors invest in over $250M of real estate and generate $100M of wealth in the Toronto market, but we are always open to learning more about other business models and learning from other investors.
The US has always been an intriguing market to invest in. But the US is a big place… if you’re interested in investing in the US, you probably have a lot of questions, like:
☑️ Specifically WHERE should you invest?
☑️ What are the best markets to invest in and why?
☑️ How much are property prices there?
☑️ What are the returns like?
☑️ What is cashflow like?
☑️ Compared to investing in Toronto or other cities in Ontario, what are the benefits / tradeoffs?
☑️ What ownership structure should I use?
☑️ What are the tax implications?
☑️ Can I get financing?
☑️ What are tenants like?
Enter Erwin Szeto, a longtime friend of Volition. Since 2005, Erwin Szeto and his team have navigated the challenging landscape of being landlords in Ontario. Now, they are shifting their focus and guiding their clients' investments toward the more landlord-friendly environment of the USA. This decision comes after assisting Canadian clients in transacting over $440,000,000 in income properties. Faced with issues like affordability constraints, tenant-friendly laws, rent control, and rental licensing in Canada, Erwin sees a clear opportunity in the U.S. Here, there is a significant influx of investments leading to the creation of high-paying manufacturing jobs. Erwin and his clients are poised to capitalize on these opportunities where landlord rights are stronger and there is no rent control.
To facilitate this transition, Erwin has partnered with and become a client of SHARE, a one-stop-shop U.S. Asset Manager. Founded by Canadians for Canadians, SHARE enables as passive an ownership experience as possible for landlords in the U.S., while still maintaining direct, 100% ownership.
Erwin is “Making Real Estate Investing Great Again”!!
Website: https://www.infinitywealth.ca/
Facebook: https://www.facebook.com/iwinrealestate and https://www.facebook.com/ErwinSzetoOfficial
Podcast: https://www.truthaboutrealestateinvesting.ca/
Instagram: https://www.instagram.com/iwinrealestate/ and https://www.instagram.com/erwinszeto/
The KA Housing - Catalogue - Listing TurkeyListing Turkey
Welcome to KA Housing, a distinguished real estate development nestled in the heart of Eyüpsultan, one of Istanbul’s most promising districts.
Just 10 minutes from the bustling city center, Eyüpsultan offers a serene escape with the convenience of urban living. The direct metro line ensures seamless connectivity to all parts of Istanbul, making it an ideal location for residents who seek both tranquility and vibrancy.
KA Housing boasts unparalleled accessibility, with proximity to Istanbul Airport only 30 minutes away, facilitating easy international travel. Effortless city access is guaranteed by direct metro and transportation links to Istanbul’s cultural and commercial hubs. Quick access to key metro lines connects you to every corner of the city within minutes, making commuting and exploring the city hassle-free.
The development offers luxurious living spaces with a range of unit layouts from 1+1 to 4+1, designed with meticulous attention to detail. Each unit features balconies or terraces, providing stunning vistas of Istanbul and enhancing the living experience. High-quality materials and superior craftsmanship ensure durability and elegance, while sound-proof insulation and high ceilings (2.95 m) offer comfort and sophistication.
Residents of KA Housing enjoy exclusive on-site amenities, including a state-of-the-art gym, outdoor swimming pool, yoga area, and walking paths. Entertainment options abound with a private cinema, children’s playground, and a variety of dining options including a café and restaurant. Security and convenience are paramount with 24/7 security, a dedicated carpark garage, and an IP intercom system.
KA Housing represents a prime investment opportunity with limited availability in a high-demand area, ensuring enduring value and potential for lucrative returns. Homes in this development provide exceptional value without compromising on quality, offering affordable luxury for discerning buyers. The construction is of the highest quality, built to the latest seismic and disaster resistance standards, ensuring safety and resilience.
The community and surroundings of KA Housing are enriched by close proximity to prestigious universities such as Haliç University, Bilgi University, and Istanbul Ticaret University, making it an ideal location for students and academics. The development is adjacent to the Alibeyköy stream leading into the Halic waters, offering serene natural escapes amidst lush greenery. Residents can enjoy the cultural richness of the area, surrounded by historical and cultural landmarks that blend leisure, nature, and culture seamlessly.
https://listingturkey.com/property/the-ka-housing/
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Rixos Tersane Istanbul Residences Brochure_May2024_ENG.pdfListing Turkey
Tersane Suites Residences is a luxurious real estate project located in the heart of Istanbul, next to the beautiful Golden Horn. This unique development offers hotel concept residences with Rixos management, making it the perfect choice for both homeowners and investors.
The Tersane Suites Residences offers a wide range of options, from studio apartments to spacious four-bedroom units, all designed to the highest standard. The suites are finished with high-quality materials and feature modern, open-plan living spaces, fully-equipped kitchens, and large balconies with stunning views of the city and sea.
One of the standout features of Tersane Suites Residences is the Rixos management, which provides a truly exclusive and upscale living experience. Residents will have access to a range of luxury amenities, including a fitness center, spa, and indoor and outdoor swimming pools. Plus, the on-site restaurants and cafes provide a taste of the local and international cuisine.
The Tersane Suites Residences also offers a great opportunity for investors, as it provides a rental guarantee program. This means that investors can enjoy a steady income stream, with the peace of mind that their property is being managed by a reputable and experienced team.
The location of Tersane Suites Residences is also unbeatable, with easy access to the city’s main transportation links and within close proximity to the historic center, making it the perfect base for exploring all that Istanbul has to offer.
Sense Levent Kagithane Catalog - Listing TurkeyListing Turkey
Sense Levent offers a luxurious living experience in the heart of Istanbul’s vibrant Levent district.
This cutting-edge development seamlessly integrates modern design with natural elements, featuring live evergreen plants maintained by an advanced irrigation system, ensuring lush greenery year-round.
The building’s elegant ceramic balconies are both stylish and durable, enhancing the overall aesthetic and functionality. Residents can enjoy the 700m Sky Lounge, which provides breathtaking views of Istanbul and a perfect space to relax and unwind.
Sense Levent promotes a healthy and active lifestyle with a full gym, swimming pool, sauna, and steam room, all available in the building. The interiors are crafted with high-quality materials, ensuring a luxurious and inviting living space.
Designed with young professionals in mind, Sense Levent features 1+1 and 2+1 units with smart floor plans and balconies. The project promises high investment returns, with an expected annual return of 6.5-7%, significantly above Istanbul’s average ROI.
Located in the rapidly growing and highly desirable Levent area, the development benefits from ongoing urban regeneration projects. Its prime location offers proximity to shopping malls, municipal buildings, universities, and public transportation, adding immense value to your investment.
Early investors can take advantage of discounted units during the construction phase, with an expected capital appreciation of +45% USD upon completion. Property Turkey provides comprehensive rental management services, ensuring a seamless and profitable investment experience.
Additionally, robust legal support and significant tax advantages are available through Property Turkey’s licensed Real Estate Investment Fund. Levent is a dynamic urban hub, ideal for young professionals with its numerous corporate headquarters and shopping malls.
Sense Levent is more than just a residence; it’s a place where dreams and opportunities come to life. Contact us today to secure your place in this exclusive development and experience the best of Istanbul living. Sense Levent: Sense the Opportunity. Live the Dream.
https://listingturkey.com/property/sense-levent/
Omaxe Sports City Dwarka stands out as a premier residential and recreational destination, offering a blend of luxury and sports-centric living. Located in the thriving area of Dwarka, this project by Omaxe Limited is designed to cater to modern lifestyle needs while promoting a healthy, active living environment.
Simpolo Tiles & Bathware
Tile ho,
toh Simpolo.
Since the first steps were taken in 1977, Simpolo Ceramics has carved its niche as a consistently growing organisation with unparalleled innovation and passion rooted in simplicity.
We endure gratification for every experience we offer, created to share something meaningful. It may not resonate with the majority, but that makes us a class apart. If only a handful were to understand the purpose of our existence, we would be proud to have found our believers. Rather, people with whom we can share our beliefs.
VISUALIZER
Design your space in your style with our very own Visualizer. Now, you can choose the tiles of your liking from our wide selection and see how they would look in a space. Select the tile from the multiple options and the visualiser will replace the surfaces in the image with the selected tiles. This way, instead of just your imagination, you can choose the tiles for your place by getting an actual picture of how they would look in a space. So, design your space the way you desire digitally and implement it in real life to get the best results!
You can also share this visualiser with others to help them design their space.
Committed to delighting customers with world-class ceramic products and services. Make Simpolo synonymous with the best quality and set new benchmarks of excellence for all stakeholders. Pursue best business practices with utmost integrity to make Simpolo an exciting organisation to work with, for vendors, channel partners, investors and employees alike.
Gain worldwide recognition in the field of ceramic building products through Research and Innovation and bring an enhanced lifestyle within reach for every household.
Green Homes, Islamabad Presentation .pdfticktoktips
Green Homes Islamabad offers beautifully designed 5, 8, and 10 Marla homes near the airport and motorway. Enjoy luxury, convenience, and high rental returns in a prime location.
Torun Center Residences Istanbul - Listing TurkeyListing Turkey
THERE IS LIFE IN ITS CENTER!
The most energetic spot of the city that will add utterly different pleasures to your life, with a park that will make Istanbul breathe, delighting indoor and outdoor bistros, cafes, restaurants, the brand-new Food Hall concept, where dozens of unique tastes are served together, market area, cinema, theater, fitness club, SPA and event venue...
All the pleasures that will enrich your lives are awaiting you on the most beautiful side of the city, at Torun Center Residences. In Mecidiyeköy, where the heart of Istanbul beats, business, life and entertainment opportunities are located at the exact center, at Torun Center, the most beautiful side of the city.
Penthouse apartments and different styles of flats from 1 + 1 to 4 + 1, from 100 to 425 square meters in a 42-story residence tower, have been designed for those who want to live in the center of magnificence. Torun Center is the redefinition of a better life with specially landscaped floor gardens, apartment options with private balconies, and automatic glass systems equipped with Trickle Ventilation that offers clean air comfort.
Business and life in the same place
Excellent service
Torun Center has many delightful details, from a swimming pool to sunbathing and resting terrace. With 24/7 concierge services, 24/7 security, valet, technical service, closed-circuit camera system (CCTV), central heating and cooling system, it makes your life easier.
Delightful details
The two-story Torun Center Lounge, with its indoor and outdoor seating areas, children's playroom, private dining and TV lounge, promises unforgettable memories to you and your loved ones with its unique Istanbul view.
Neighboring to the most pleasant square of Istanbul
A few steps from the Torun Center Residences, you can reach the city's most modern city square and open the doors of a quality city life. Torun Center Residences brings together on the same project the long-awaited city life for Istanbul and gourmet restaurants, cafes, gym and SPA, and state-of-the-art cinema and Artı Stage, hosting the most famous plays of the season.
Located at the intersection of alternative public transportation options such as the metro and Metrobus, Torun Center comes to the fore as the most accessible office for both sides of Istanbul. With a central location and rich transportation lines, Torun Center offices make life easier for employees and increase productivity.
The SVN® organization shares a portion of their new weekly listings via their SVN Live® Weekly Property Broadcast. Visit https://svn.com/svn-live/ if you would like to attend our weekly call, which we open up to the brokerage community.
One FNG by Group 108 Sector 142 Noida Construction UpdateOne FNG
One FNG by Group 108 is launching a new commercial project in Sector 142 Noida. Office space and high street retail shops on the FNG and Noida Expressway. For more information visit the website https://www.onefng.com/
BricknBolt Understanding Load-Bearing Walls and Their Structural Support in H...BrickAndBolt
Load-bearing walls are the backbone of any home construction, providing crucial structural support that carries the weight of the house above. For companies like Brick and Bolt Mysore and Bricknbolt Faridabad, understanding and properly implementing these elements are key to constructing safe and durable buildings.
Need MCA leads? No sweat! MCAs are great for small biz funding. Learn how to snag top-notch leads: businesses needing cash, with repayment ability, decision-makers, and accurate contacts. Use content, social ads, lead platforms, partnerships, and capture processes for quality leads.
https://www.leadgeneration.media/blog/b/streamline-your-mca-sales-process-with-pre-qualified-leads
Urbanrise Paradise on Earth - Unveiling Unprecedented Luxury in Exquisite Vil...JagadishKR1
Immerse yourself in the epitome of luxury living at Urbanrise Paradise on Earth. These opulent 4 BHK villas, nestled off the prestigious Kanakapura Road in Bangalore, redefine elegance and sophistication. With meticulous craftsmanship, breathtaking design, and unparalleled amenities, Urbanrise Paradise on Earth offers a sanctuary where every moment is infused with luxury and serenity. Experience a life of grandeur and indulgence at this exclusive residential enclave.
Referans Bahcesehir which is being constructed, in the center of the most regional destination as Bahçeşehir, shines out with its central location and unique landscape including social facilities such as a fitness center, sauna, sports facilities, children’s playground and recreational areas.
Not only drawing attention for immediate surroundings including commercial centers and private schools but also providing the easily accessible location with closeness to Tem Highway and connection roads, ongoing construction of 3rd Bridge Connection roads and Metro Projects
Bahcesehir is a rising value in the great city of Istanbul… Located at a new transportation junction in the northwest of the City… Located at such a spot that the access roads for the 3rd bridge and for the 3rd Airport will reach the region in 2016. The Marmaray and the Subway will extend all the way to Referans Bahcesehir respectively in 2018 and 2019.
465 flats and 34 stores are designed with an outstanding approach and arranged with a unique perspective offering the following options: 1 plus 1, 2 plus 1, 3 plus 1, 3.5 plus 1, 4 plus 1, and 4.5 plus 1. It is planned so as to safeguard you and your loved ones based upon a modern, technological safety approach. As you experience the joy and luxury here, you will be content and feet at ease.
It is worth seeing both inside and outside with heart-warming cafes, tasty restaurants and elegant stores… And it is ready to offer a vivacious social life with a warm and cozy space design.
A folding swimming pool and indoor swimming pools, playgrounds, Turkish bath, sauna… It has them all. Everything you need for your well-being and for having a pleasant time will be at your service. You simply need to align the rhythm of life with the rhythm of Referans Bahcesehir.
https://listingturkey.com/property/referans-bahcesehir/
Scanning tenants in NYC requires a thorough and compliant approach to ensure you find reliable renters. For a positive rental experience, consider hiring a property management service. Belgium Management LLC specializes in NYC rental property management and tenant relationship management. We prioritize tenant satisfaction, making us a trusted name in New York property management. Our dedicated team ensures tenants feel valued and supported throughout their lease.
1. HOME MARKETING
STRATEGY
Deborah S. David
Deborah.David@garygreene.com
281.814.8533
www.GaryGreene.com
2. What Sellers Most Wanted in Their
Real Estate Agent in 2012
These are our primary
goals when a seller enlists
us to sell their home.
Which ones are the most
important to you?
3. Better Homes and Gardens Real Estate
Gary Greene
Our Company began in Houston in 1963 with one
office and was started by Gary Greene. We blossomed
into 20 offices across Houston under the ownership of
partners Marilyn Eiland and Mark Woodroof. They are
actively engaged in day-to-day operations.
Years in Operation: 50
Number of Agents: 850
Accomplishments: Placed first in 2012 Houston
Business Journal Book of Lists for total transactions and
dollar volume sold.
4. Understanding Your Expectations
What questions do you
have about working with
a real estate agent?
What are your
expectations of your real
estate agent?
5. Strategies for Selling Your Home
Our target marketing strategies are designed to attract the “right” buyers to
your home.
Step one: Identify the unique features and lifestyle
benefits of your property and neighborhood. We use
these to highlight your homes specific features and benefits.
Step two: Incorporate these unique lifestyle benefits and features into all
of the online and offline marketing and promotional media
Step three: Determine where the “right/best buyers” are and direct
property promotions and advertising towards the identified target
market.
6. Your insights will help to direct our
targeted messages………
What was the single most important feature when you first saw your home?
After living in the home, what features have you come to love most?
What impressed you most about your home and this neighborhood when buying?
What did your children enjoy most about the home and neighborhood?
What other neighborhoods did you consider before buying?
Where did you live before you moved here?
What will you miss the most?
7. Information Sources Buyers Used to Find
the Home They Purchased in 2012 – from research
conducted by the National Association of Realtors®
8. Online Promotion
Where The Consumers Are!
With 9 out of 10 homebuyers
on the Internet it is
important that we have an
online strategy to promote
your home
9.
10. BHG and Gary Greene.com Drive
Traffic to Your Home
Once a home search is conducted on bhgrealestate.com,
buyers are directed to www.GaryGreene.com
providing all MLS listings available in the area…
11. Driving More Traffic to Your Home
www.bhg.com
7 million visitors each
month have the ability to
get to your listing in just
two clicks when they visit
this site
12. Mobilizing Local Agents
In 2012, 87% of all buyers used a real estate agent as a source of
information in the purchase of their home. We will mobilize the local
agents to show your home:
Entering it in the MLS
Holding Broker Open Houses
Mailing Just Listed notices
Posting on social media sites
Distributing flyers
Office Tours
We will also target agents who are known to work
this area in case they have buyers ready to go!
13. The Power of Yard Signs
The 3rd
most commonly used
information source.
In 2012, we consistently
displayed 36% more yard
signs across Houston than
the next highest broker.
The benefit to you is more
buyer inquiries via the
phone and the web.
14. The Power of Open Houses
Open Houses
advertised online & offline
16. Target Marketing through
Exclusive Access to
Meredith Customers
Finding out about you when you
first bought your home enables
me to target buyers in the same
life stage as you were then. I
use PinPoint.
17. The Power of a Brand
Consumers associate
quality and trust
with the brand
18. Networking & Reach
We have a large sphere of
influence and a worldwide
network of agents behind us.
We are a primary broker for
Cartus Relocation and Referral
Network, the worlds’ largest.
Your buyer could be anywhere
in the world. Make sure you list
with a broker that covers it.
19. Negotiation & Closing
When we have an
interested buyer who
makes an offer, we put our
market expertise to work.
Our agents will negotiate
on your behalf in order to
reach a final agreement
that is favorable to you in
terms and dollars net to
you at closing.
20. Negotiation & Closing
When we have negotiated and executed a contract with all terms and
conditions agreed upon, then our agents become responsible for making sure
every detail is handled correctly and in the necessary time frame.
They will interact with others to manage the
process including:
Other agents involved
Title company
Property inspectors
Insurance agents
Mortgage representatives
21. As your advocate
It will be our responsibility to protect your best interest as we proceed
through the process of selling your home.
Introducing your home to the While your home is on the market
marketplace Carry out scheduled marketing activities
Design target messages and select Monitor and report all showing activity
photo marketing
Communicate with you on a consistent basis
Place home in MLS and confirm Modify Marketing plan and pricing strategies as
accuracy of all information necessary
Create web presentation Provide information and encouragement to
buyers and their agents who are considering
Develop e-flyers for both the buyers making an offer.
and real estate community
Schedule print ads with marketing When an offer to purchase is received
department Explain the offer to you and answer your
questions
Determine dates for Realtor and public
open houses Point out potential advantages and
disadvantages of the offer and clarify choices
Introduce your home to my office with available to you.
a property tour Prepare an Estimate of Net Proceeds based on
the proposed price and terms.
Place sign in yard
Require proof of buyers’ financial capability to
Complete the showing enhancements close.
Negotiate through the buyers’ agent and
handle any counteroffers.
22. Our Commitment to You
Our commitment is to provide a real estate
experience that will achieve the highest possible
price for your home, in a time frame that meets your
needs and with the least inconvenience to you.
If, during the listing period, you feel that our agents
do not perform to this standard, you may talk with
their manager and if your concerns cannot be
satisfied, Better Homes and Gardens Real Estate
Gary Greene will release you from the listing.
This page should be customized for each listing proposal. Give it an extra added touch by adding the picture of the sellers’ home in the top right hand corner. If you cannot get a picture – be sure and delete the text placeholder above before presenting. .
NOTE TO SALES ASSOCIATE: Better Homes and Gardens Real Estate Gary Greene has a rich history. No other broker has sold more homes and no other broker has withstood the test of time – 50 years like BHGRE Gary Greene.Founded in 1963 by Gary Greene, owners Marilyn Eiland and Mark Woodroof are actively engaged in the day-to-day operations. With 20 offices across the Houston Metropolitan area and over 850 agents, we have you covered on the local home front. We were proud to be named the #1 broker in Houston by the Houston Business Journal for total transactions and dollar volume sold in 2011.
Hiring a real estate agent to find a buyer for your home is serious business and I’m sure you’ve given it much thought and it’s very important that we are on the same page throughout the process. So, it would be very helpful to me, in moving forward, if you would share a few of your thoughts with me. NOTE TO SALES ASSOCIATE: The key to all engagement is empathy. Acknowledge their concerns, make sure you understand their expectations and then deliver! Next, I’d like to discuss with you strategies that I use when marketing a home.
Let’s start with the online consumer. And no doubt, you have already been online looking what is listed in this area – and also where you are thinking of moving to. So it is important that we give your home as much exposure as possible. I am just wondering, what sites have you already visited? NOTE TO SALES ASSOCIATE: Remember to include the sellers throughout. This keeps them engaged and creates opportunities for trial closes as well as helping to establish buy-in.
Mr. and Mrs. Seller – this schematic shows you the difference between our internet marketing and all others. We are the only broker in Houston that uses a listing distribution platform known as List Hub. We send a special data feed to List Hub and they in turn, distribute your listing to over 900 sites, the largest distribution in the nation. Many of these sites, as you can see from the callouts below them distribute your listing to major newspaper and media channels to give you even more exposure on a local level nationally!Most brokers distribute their listings only through har.com and we do too. We feel that internet exposure is so important that we provide exponentially more exposure. We don’t want to miss one buyer for your home, no matter where they are looking. In addition, online searchers tend to visit multiple websites so that’s why I’ll also ensure your property is displayed on all of these. These are all powerful sites to have in your corner. Mr. & Mrs. ____, are you beginning to see the value of the internet and the impact it has on buyers? We do too. And we do everything to leverage online promotion in our merchandising plan.
One way that our brand recognition can help, is through our national website – driving traffic to your listingHave you had a chance to take a look at our website? [Wait for their answer and respond accordingly] [If they have]– Great ! What did you think? Did you have any questions? [If they have not and they have internet access, you can log onto our site and demonstrate how easy it is to find properties.] – [If time does not allow]– Please do when you have a moment and be sure to give me a call if you have any questions. It really is very easy for people to search for properties at our site. We employ numerous strategies to drive traffic to our site. Any of these visitors could be the potential buyer for your home. Any potential buyer that searches on the national site for a home in our area will be seamlessly directed to our local company’s site. Meaning they won’t just see BHGRE listings, they will see all listings available through the local MLS – which is exactly what they are looking for.
Are you familiar with BHG magazine’s website, bhg.com? This is the site 7 million visitors go each month to locate recipes, learn home decorating ideas and more. We again leverage our relationship with Better Homes and Gardens, for part of our national advertising campaign to build brand recognition.Another plus for you here is that the 7 million visitors each month have the ability to get to your listing in just two clicks when they visit this site. That’s a lot of opportunity, isn’t it?
And just as you have probably driven around the area you are considering moving to, so are the prospective buyers for your home! Did you know that over half of all buyers use yard signs in the home search? The most popular age group for those to actually find a home through yard sign is between 45 and 64. Not to mention that these beautiful yard signs are another way of leveraging the Better Homes and Gardens brand.
And just as you have probably driven around the area you are considering moving to, so are the prospective buyers for your home! What we are most proud about is that Better Homes and Gardens Real Estate Gary Greene has more yard signs than any other company in Houston. The benefit to you is buyers contact us via e-mail, text or phone – and if your homes features match their search criteria – we’ll show them YOUR home. Did you know that over half of all buyers use yard signs in the home search? The most popular age group for those to actually find a home through yard sign is between 45 and 64. Not to mention that these beautiful yard signs are another way of leveraging the Better Homes and Gardens brand.Open Houses are a way to increase your exposure and reach out to those who might not otherwise know about it. The ability to advertise Open Houses online instead of just in the Sunday paper, has certainly made them a successful part of today’s marketing strategy.
We advertise our listings locally in the Houston Chronicle Neighborhood News. It’s hard to believe but most buyers that purchase a home live within a 15 mile radius. That’s why local newspaper advertising is far more effective than say, a full page ad in the Houston Chronicle. It has larger circulation but a lower eligible audience. That’s why we believe in local market print advertising and national internet exposure. We want to capture the local buyer and the incoming buyer.Just Listed post cards are sent to the neighborhood because many people that love living in their neighborhood want their friends and relatives to live there too – neighbors are a great resource for helping us find the right buyer for your home. We’ll also send flyers to prospective move-up buyers as well as co-op agents that are more likely to sell your home.Or alternatively, you may say:When you home first hits the market, I will use an arsenal of materials to promote your property. I will create Just Listed marketing materials to reach my database of influencers and prospects. I will also use the latest digital tools to highlight and promote the important attributes of your home to generate buyer interest.NOTE TO SALES ASSOCIATE: If you are online, you can play a sample “Just Listed eCard” or Slideshow.
A lot of agents use direct mail to promote a new listing. Most of the time these mailings are sent to surrounding properties around the listing - which I will do as well. But because of our relationship with Meredith, we have access to a database of over 100 million people where I can determine more likely prospects for your home. This kind of target marketing increases the odds of us finding the right buyer for your home. Through our relationship with Meredith publishing, we have access to a database of over 100 million consumers that we can target by:1. Location2. Lifestyle (first time buyer, etc.)3. And even income levelsUsing this tool, we can determine likely prospects for your property based on their match to our search.NOTE TO SALES ASSOCIATE: At this point, it would be nice to present them with a printout of a search you have already done for their address.Through our relationship with Meredith publishing, we have access to a database of over 100 million consumers that we can target by:1. Location2. Lifestyle (first time buyer, etc.)3. And even income levelsUsing this tool, we can determine likely prospects for your property based on their match to our search.NOTE TO SALES ASSOCIATE: At this point, it would be nice to present them with a printout of a search you have already done for their address.
The Better Homes and Gardens brand name is so powerful to consumers that real estate agents have been using it for years in their ads for properties that they are marketing. Consumers associate quality and desirability with the brand. Exactly what we want potential buyers to think when they learn about your home. Can you see how the Better Homes and Gardens brand will help in marketing your home to potential buyers?
Over the years, I have built a large sphere that consists of past buyers and sellers, friends, professional acquaintances, etc. Each time I add a property to my personal inventory, I let them know about it. Everyone knows someone who is moving and you never know if they would be interested in your home.And since your buyer could be in any part of the world, it makes it even better that Better Homes and Gardens is part of the Cartus Network.The Cartus Broker Network is made up of the best-performing brokers from across the United States and commands market share dominance in major metropolitan areas as well as secondary rural markets.The benefit for you is that we have just increased your buyer pool!Link for Cartus info: http://www.cartus.com/AboutCM/OurSuppliers.aspx?cid=772&sID=86&regID=2&mID=12 The benefit for you is that we have just increased your buyer pool!Link for Cartus info: http://www.cartus.com/AboutCM/OurSuppliers.aspx?cid=772&sID=86&regID=2&mID=12
One of the most important skills I can provide to you is the power of third party negotiation in your behalf.There are dozens of terms and conditions relating to a successful sale and my job is to make sure that all of those meet your needs.
Sales don’t automatically happen, they are meticulously executed at specific dates and times. We are proud to have an online system that sets up your contract on an execution schedule that enables me to timely process and communicate to all parties in the contract – the most important one, of course, is YOU.